peru textiles alberto hart peruvian embassy london, 2 december 2008
TRANSCRIPT
PERU TEXTILES
Alberto HartPeruvian Embassy
London, 2 December 2008
Where is Peru?
•World cultural heritage•Natural beauty and diversity•A leading emerging market?•Modern textile industry??
Why Peru? Why now?
Dynamic, fast-growing and resilient economy, even in spite of credit crunch 9.2% growth in 2008, 7% in 2009* Booming exports, diversified markets Strong private and public investment, bustling domestic demand
Least exposed Latin American economy to the financial crisis** Disciplined monetary and fiscal policy Ample international reserves
Centre stage in 2008 to two major world summits APEC, LAC-EU)*IMF projections
**UBS bank research
Why Peru? Why now?
8 years of sustained economic growth Attractive investment destination
Investment grade (Standard and Poor’s, Fitch’s)
‘Rising star’ of emerging markets manufacturing
Relative low inflation Strong currency
Extensive free trade network
Peru is an export oriented economy committed to free trade and greater market access as a means of development
It has a network of free trade, preferences, and other arrangements with the world’s main trading blocs
PERU – UK BUSINESS TIES
•UK is the second biggest investor in Peru•US$3.4 billion invested so far•US$6 billion expected investment
•Bilateral Trade: US$ 378 million in 2007•First Latin American company to enter the main market at the London Stock Exchange was Peruvian•There is a British Peruvian Chamber of Commerce in Lima: www.bpcc.org.pe
The UK is much closer to Peru than you might think
Did you know?
•All of these British businesses are active in Peru
Peruvian Textile and Apparel Sector
Textiles is a strategic sector for Peru
US$ 1.7 billion in exports
Main driving force of manufactured exports Highest added value
Leading source of employment
Innovative and competitive industry
Main destinations of textile exports 2007United States: 48%
US$ 835 Millons
Colombia: 3%
US$ 52 Millions
Chile: 3%
US$ 51 Millions
Venezuela: 23%
US$ 403 Millions
Spain: 1.5%
US$ 24 Millions
France: 2%
US$ 27 Millions
México: 1%
US$ 19 Millions
United Kingdom: 1.5%
US$ 24 Millions
Others 98: 12%
US$ 210 Millions
Italy: 3%
US$ 50 Millions
Ecuador: 2%
US$ 35 Millions
16.6% Avg annual growth
Apparel exports to the EU and UK
13.5% Avg annual growth
France22%
Spain17%
Italy17%
United Kingdom
17%
Germany16%
Otros11%
France Spain Italy United Kingdom Germany Otros
Main Peruvian Garment Exports
Cotton T-ShirtsCotton ShirtsCotton BlousesCotton SweatersCotton Tank topBaby GarmentsWoven pants for womenWoven cotton shirtsKnitted pants for womenSynthetic T-Shirts
DEVANLAY TOPY TOPFRAMOR TEXTIMAX TRADING FASHION LINESUDAMERICANA DE FIBRAS NETTALCOCOTTON KNIT.MICHELL TEXTIL SAN CRISTOBALTEXTILES CAMONES TEXTIL DEL VALLE AURA TEXTILESHIALPESASOUTHERN TEXTILE NETWORK CREDITEXINDUSTRIA TEXTIL DEL PACIFICO
Top SuppliersTop Suppliers Top ProductsTop Products
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Clients:
•Polo Ralph Lauren, Jonathan Adler, (US)
•Christian Dior (France)
•Bay crews (Japan)
•Belpostel (Russia)
•Zambaiti Copertificio (Italy)
Alpha Shirt / Anne Fontaine / Antigua / Armani Exchange / Armani Jeans / Arturo Calle / Ashworth / Bloomcraft / Burberry
/ Calvin Klein / Christian Dior / Charles Tyrwhitt / Cutter & Buck / Divots / Donna Karan / El Corte Inglés / Fruit of The
Loom / Gap / Giorgio Armani / Gear for Sports / Geoffrey Beene / Greg Izod / Norman / Guess / Hickey Freeman / Ike Behar / J.C. Penney / Lacoste / Land´s End / Liz Claiborne /
L.L. Bean / Nautica / Oxford Shirtings / Perry Ellis / Philips Van Heusen / Ping / Polo Ralph Lauren / Sara Lee / Swiss Army /
Tehama / Tommy Bahama / Tommy Hilfiger / Vantage / Woolrich / Zara
From PERU to the World
Infrastructure & Production
Production supply chain
CCOTTONOTTON
AALPACALPACA
VVICUÑAICUÑA
PERUVIAN FIBRES
1. Better resistance to weather changes.2. Hand picked to get only best fibers.3. Soft and shiny. 4. Yarn is very bright, Tanguis has a high
degree of dye absorption.5. Peruvian Pima is spun from title Ne
50/1 up to Ne160/1 or 2.
Peruvian Cotton Characteristics….
* Thermal: 5 times warmer than sheep’s wool.* Resistance: 3 to 4 times more resistant than wool. *High resistance to flammability.* Fibre:17 different natural colors, little wrinkle, high brightness.* Touch: smooth, comfortable
Alpaca properties…
Millenary tradition
OPERATION CAPABILITYOPERATION CAPABILITY
TIMELY DELIVERYTIMELY DELIVERY
SOCIAL SOCIAL RESPONSIBILITYRESPONSIBILITY
LUXURYLUXURY FIBERSFIBERS
INTEGRATED INDUSTRYINTEGRATED INDUSTRY
FULL FULL PACKAGEPACKAGE
RESEARCH & RESEARCH & DEVELOPMENTDEVELOPMENT
PERUVIAN INDUSTRY PERUVIAN INDUSTRY COMPETITIVITYCOMPETITIVITY
Peruvian Competitive IndustryPeruvian Competitive Industry
INTERNATIONAL STANDARDS: CERTIFICATIONSINTERNATIONAL STANDARDS: CERTIFICATIONS
CERTIFYING ORGANIZATION CONTACT TELEPHONE EMAIL
Ebert Gala Yepez (511) 5171937 [email protected]
Carla Varea Perez del Solar (511) 4229000 Anexo 2604
Ericka Cavero (511) 4229040 [email protected]
Fanny Arteaga (511) 2218124 [email protected]
Diana Vargas (511) 440-1169 [email protected]
Iván Tenorio (511) 319900 [email protected]
Rocio Vidal (0511) 4711111 [email protected]
Who certifies?Who certifies?
FASHIONFASHION
DESIGNDESIGN
INSPIRATIONINSPIRATION
Showcasing to the World
www.perumoda.com
Activities
Inaugural Gala Night Business Presentations International Seminars Contest “Young Fashion Creators” Runway “Press Tour” for invited international journalists Tendencies 2008 exhibition
Prêt a PorterPrêt a Porter – Jan, Paris France – Jan, Paris France Play TimePlay Time – Jan, Paris France – Jan, Paris France Moda Manhattan Moda Manhattan - Jan, New York USA- Jan, New York USA IntermodaIntermoda – Jan, Guadalajara Mexico – Jan, Guadalajara Mexico Magic Magic – Feb, Las Vegas USA– Feb, Las Vegas USA Material World Material World – April and Sept, Miami & – April and Sept, Miami &
Los Angeles USALos Angeles USA PERU MODA PERU MODA - April, Lima Perú- April, Lima Perú Colombiamoda Colombiamoda -July, Medellin Colombia-July, Medellin Colombia MagicMagic- Aug, Las Vegas USA- Aug, Las Vegas USA Globaltex Globaltex – Sept, Los Angeles USA – Sept, Los Angeles USA Prêt a Porter Prêt a Porter – Sept, Paris – France Berlin– Sept, Paris – France Berlin SapicaSapica– Sept, Guadalajara Mexico– Sept, Guadalajara Mexico
PERU MODA International Calendar…PERU MODA International Calendar…
How do I source from Peru?
•The Peruvian Embassy can put you in direct contact with a specific enterprises that may interest you (contact details in information pack)
•Promperú can arrange a visit to Peru, meetings with the exporters and factory tours
•Based on your requirements we can match your needs to the most suitable suppliers
•Peru Moda provides an ideal opportunity to grasp the variety on offer of the Peruvian textile industry, we’ll invite you!*
•If you prefer to use an agent there are Peru based agencies (recommended contact details in information pack)
•Incatextiles is a London based agency that has been in close contact with the industry
Many thanks…!Many thanks…!
www.promperu.gob.pe