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C O N T A C T :

T H E V O I C E Q U A R T E R LY P R I N T M A G A Z I N E & D I G I T A L E D I T I O N

P C O C A N N U A L D I R E C T O R Y

D U A L O N L I N E D I R E C T O R Y

N E W S B R I E F S M O N T H LY E N E W S L E T T E R

P C O C W E B S I T E

MEDIA PLANNER

P E S T C O N T R O L O P E R A T O R S

O F C A L I F O R N I A

Shane Holt

Project Director | Naylor, LLC

(800) 369-6220 ext. 3345

Fax: (352) 331-3525

[email protected]

PEST CONTROL OPERATORS OF CALIFORNIA2

The Pest Control Operators of California strives to be the premier state trade organization by providing the finest services and support to our membership through leadership, training, education, legislative involvement, and by building industry awareness.

We are a non-profit trade association that has served the business and educational needs of pest control operators for more than 60 years.

PCOC keeps members up-to-date on new materials, procedures, laws and precautions – and also works closely with the state’s Structural Pest Control Board and Department of Pesticide Regulation to help shape regulations that protect the credibility of our industry and the safety of our customers. And we’re the industry’s voice at the State Capitol.

All information contained in this media kit was accurate and current at the time of printing. Readership statistics are based off the 2010 PCOC Readership Survey. Should changes become necessary, they will be posted to the online media kit throughout the year.

W H O W E A R E

“Since participating in The Voice I know my ad consistently ends up in the right hands. Advertising

with PCOC has been one of the most effective decisions Mega Fume has made to date!”

Dave Wadleigh, Mega Fume, Inc.

“There is no greater asset to a company than timely and relevant information about our industry and the people who are in it. There is no greater source for this information tha

PCOC and the great publications that they produce.”Jim Steed, Neighborly Pest Management, Inc.

Whenever there is a local community need, the local districts (chapters)

of PCOCW step forward to provide the needed services. Whether it is to preserve an historical landmark, or a charitable organization or a small

day care, which simply cannot afford to pay to treat the termites, PCOC is

there to assist.

We represent more than 1,100 owners and operators and

three out of five pest control companies in California.

Our members account for more than 80 percent of

California’s total volume of pest control business.

80%

W H Y P A R T N E R W I T H P C O C ?


Our members refer to The Voice (print and

digital edition) – to read up on the latest

industry news, trends and legislative issues, as

well as to find the product and service suppliers

who are supporting the efforts of the PCOC.

Articles include subject matter such as bed bug

research, fleet management, bird and rodent

control, fumigation and much more!

READERSHIP STATIST ICS

57% P A S S E D I N F O R M A T I O N

O N T O S O M E O N E E L S E .

A F T E R S E E I N G A N A D V E R T I S E M E N T I N T H E

V O I C E , 63% O F R E A D E R S V I S I T E D T H E

A D V E R T I S I N G C O M P A N Y ’ S W E B S I T E .

87% O F R E A D E R S A N D P C O C M E M B E R S

R E C O M M E N D , S P E C I F Y , O R A P P R O V E T H E

P U R C H A S E O F P R O D U C T S O R S E R V I C E S .

87% 63%

T H E V O I C E

f

*BASED ON A RECENT PCOC MEDIA SURVEY

57%


Digital Edition Skyscraper

This is also an EXCLUSIVE advertising opportunity, available to only one company giving your message consistent and lasting exposure.

R A T E : $775

Digital Edition Leaderboard

Located at the top of the digital edition, the leaderboard ad is displayed the entire time the publication is open, giving your message constant and lasting exposure.

R A T E : $675

Digital Edition Sponsorship w/ Toolbar

Your message will prominently display directly across from the cover of the magazine. This is an EXCLUSIVE advertising opportunity, available to only one company.

R A T E : $465

Digital Edition Toolbar

Your company name is displayed on the toolbar next to frequently used navigational icons. This is an EXCLUSIVE advertising opportunity, as only one company can sponsor the toolbar.

R A T E : $315

In addition to the print format, The Voice is available to PCOC

members in a fully interactive digital version. Members and readers

receive each issue via email, and each new issue is posted to PCOC’s

website, ensuring longevity for your online presence.

T H E D I G I TA L E D I T I O N A V E R A G E S :

Delivered to over 700 people

98% successful delivery rate

342 visits per issue

Avg 60 clicks per issue

Numbers from the past six issues of the magazine

D I G I T A L E D I T I O N B R A N D I N G O P P O R T U N I T I E S

For the latest online specs, please visit: www.naylor.com/onlinespecs

Naylor charges a $50 artwork surcharge for artwork creation or changes. This additional fee will appear on your final invoice if the artwork submitted is not publishing ready.

T H E V O I C E

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Extend your advertising investment with digital media:• Link your ad to the landing page of your choice

• Increase website traffic

• Interact with viewers to help the buying process

• Generate an immediate response from customers


2 0 1 9 T H E V O I C E E D I T O R I A L C A L E N D A R

Regular columns include President’s Message, EVP’s Corner, Federal Update, Insurance, State Capitol Report and Firm Prof i le. Each issue also includes Index to Advert isers and Advert iser.com sect ions.

IssueShip Date

Space Reservation

DeadlineMaterials Deadline Features

SPRING 2018 • Board of Directors/

Legislative Day April 16–17, 2018

• PCOC EXPO 2018 – June 20-22, Harrah’s Casino Hotel Lake Tahoe – South Lake Tahoe, Nevada)

March January 29, 2019 January 30, 2019

Theme: Growing Your Business• Coaching Effectively with a 5-Step Proven Process• New Employment Laws in California in 2018

Recruiting, Engaging and Retaining • Multi-generational Workforce Cybersecurity and IT

SUMMER 2018 June May 1, 2018 May 3, 2018

Theme: Fleets• Presidential Profile (Jim Steed)• GPS Tracking• Vehicle Upfitting• Management and Maintenance • Fuel Changes and Costs

FALL 2018Oct. 23-26, 2018 (PestWorld, Walt Disney World Swan and Dolphin Resort, Orlando, FL)

September July 31, 2018 August 2, 2018

Theme: Safety• Expo 2018 Highlights • Article from EXPO keynote speaker • Pesticide Handling• Fumigation Safety

WINTER 2018 November October 30, 2018 November 1, 2018

Theme: IPM (Integrated Pest Management) • Schools/Public Spaces• Food Processing/Food Safety• Restaurants and Retail

NEW THIS YEAR: MAGAZINE WILL BE DISTRIBUTED TO ALL PEST CONTROL OPERATORS IN THE STATE!

† Editorial calendar is tentative and subject to change.


Logo Enhancement Rates

$119.50 75-word profile$129.50 B&W logo$169.50 75-word profile with B&W logo

Pest Control Operators of California Annual Directory / 2011 53

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Alphabetical listing by company

WESTERN EXTERMINATOR COMPANY (PS) Paul Wycoff (S) 72096 Adelaid St Thousand Palms, CA 92276 P: (760) 324-9581 F: (760) 321-2652 [email protected] (F, G, T, C, B)

WESTERN EXTERMINATOR COMPANY (SB) Dan Callaway (S) 2360 Thompson Way, Suite L Santa Maria, CA 93455 P: (805) 925-8651 F: (805) 928-9209 [email protected] (B, C, F, G, T)

Bernie Parkins (S) 2360 Thompson Way, Ste L Santa Maria, CA 93455-1095 P: (805) 925-8651 F: (805) 928-9209 [email protected] www.west-ext.com (B, C, G, T, F)

Robert Soriano (S) 759 Ward Dr, Ste A Santa Barbara, CA 93455 P: (805) 962-1310 F: (805) 963-1524 [email protected] (B, F, G, T, C)

Jorge Soto (S) 2360 Thompson Way, Ste L Santa Maria, CA 93455-1095 P: (805) 925-8651 F: (805) 928-9209 [email protected] www.west-ext.com (F, G, T, C, B)

WESTERN EXTERMINATOR COMPANY (SBR) Allan DeArman (S) 41132 Guava St Murrieta, CA 92562 P: (951) 698-9077 F: (951) 698-0599 [email protected] (B, C, G, F, T)

Paul Hamilton (S) 15157 Sierra Bonita Ln Chino, CA 91710-8904 P: (909) 597-3177 F: (909) 597-0513 [email protected] www.west-ext.com (F, G, T, C, B)

Brian Rockwell (S) 1387 Center St Riverside, CA 92507 P: (909) 877-3244 F: (909) 369-0989 [email protected] www.west-ext.com (B, F, G, T, C)

WESTERN EXTERMINATOR COMPANY (OC) Debbie Byrne (S) 305 N Crescent Way Anaheim, CA 92801 P: (714) 517-9000 F: (714) 533-1777 [email protected] (B, F, G, T, C)

Rick Cisneros (S) 311 N. Crescent Wy Anaheim, CA 92801 P: (714) 239-2800 F: (714) 239-6177 [email protected] www.west-ext.com (F, G, T, C, B)

Glenn Green (S) 305 N Crescent Wy Anaheim, CA 92801 P: (714) 517-9000 F: (714) 533-1777 [email protected] www.west-ext.com (F, G, T, C, B)

Michael Katz (R) 305 N Crescent Wy Anaheim, CA 92801 P: (714) 517-9000 F: (714) 533-1777 [email protected] www.west-ext.com (B, C, F, G, T)

Dave Krauss (S) 305 N Cresent Way Anaheim, CA 92801 P: (714) 517-9000 F: (714) 533-1777 [email protected] www.west-ext.com (B, F, G, T, C)

Fred Rozo (S) 305 North Crescent Way Anaheim, CA 92801 P: (714) 517-9000 (800) 698-2440 F: (714) 533-1199 [email protected] www.west-ext.com (F, G, T, C, B)

Mark Stackhouse (S) 7911 Warner Ave Huntington Beach, CA 92647 P: (714) 841-1635 [email protected] www.west-ext.com (F, G, T, C, B)

Keith Willingham (S) 305 N Crescent Wy Anaheim, CA 92801 P: (714) 517-9000 F: (714) 533-1777 [email protected] www.west-ext.com (B, F, G, T, C)

WESTERN EXTERMINATOR COMPANY (CV) Edwin Gill (S) 4714 E Hedges Ave Fresno, CA 93703 P: (559) 251-5511 F: (559) 251-5745 [email protected] (F, G, T, C, B)

WESTERN EXTERMINATOR COMPANY (LSB) Tom Anfora (S) 305 Crescent Way Anaheim, CA 92801 P: (714) 517-9000 F: (714) 533-1777 [email protected] (B, F, G, T, C)

Bill Newman (S) 1919 W Wardlow Rd Long Beach, CA 90810 P: (310) 835-3194 F: (310) 835-4163 [email protected] www.west-ext.com (B, F, G, T, C)

Sandi Quintana (S) 1985 W Wardlow Rd Long Beach, CA 90810 P: (310) 835-3513 F: (310) 835-5062 [email protected] www.west-ext.com (B, F, G, T, C)

Terry Tigner (S) 305 N Crescent Way Anaheim, CA 92801 P: (310) 645-1116 F: (310) 645-5056 [email protected] www.west-ext.com (F, G, T, C, B)

Paul Trammell (S) 3333 W Temple St Los Angeles, CA 90026-6909 P: (213) 382-8151 F: (213) 386-6458 [email protected] www.west-ext.com (F, G, T, C, B)

WESTERN EXTERMINATOR COMPANY (MBA) Donald McComb (S) 415 E Market St Salinas, CA 93901 P: (831) 757-6226 F: (831) 754-0537 [email protected] (F, G, T, B)

WESTERN EXTERMINATOR COMPANY (MC) George Krukov (S) 1164 Bessemer Ave, Ste 2 Manteca, CA 95337-6118 P: (209) 824-8989 F: (209) 825-3975 [email protected] (B, C, F, G, T)

WE-KILL TERMITE CONTROL CO. (DV) Richard Sickler (R) 3710 Lone Tree Way, #208 Antioch, CA 94509-6018 P: (925) 778-9711 F: (925) 778-9713 [email protected] (T)

WELLS FARGO INSURANCE SERV. USA, INC (BA) Evelyn Lucky (A) 45 Fremont St, Ste 800 San Francisco, CA 94105-2250 P: (415) 512-3606 F: (415) 986-7036 [email protected] (5)

WESTERN EXTERMINATOR (OC) Richard Adams (S) 2201 S Ritchey Street Santa Ana, CA 92705 P: (949) 582-0576 (800) 937-8398 F: (714) 662-4877 [email protected] (G, T, B, C)

WESTERN EXTERMINATOR (SB) Larry Musgrove (H) 211 Valhalla Dr Solvang, CA 93463 P: (805) 686-8693 F: (805) 688-1536 Call first [email protected] (G, T, C, B, F)

WESTERN EXTERMINATOR CO. (SV) James Winfrey (S) 810 Brundage Ln Bakersfield, CA 93304-3104 P: (661) 327-0949 F: (661) 322-0403 [email protected] (F, G, T, C, B)

WESTERN EXTERMINATOR COMPANY (BA) Steve Kristick (S) 901 76th Ave Oakland, CA 94621 P: (510) 569-8889 F: (510) 632-8324 [email protected] www.west-ext.com (F, G, T, B)

Denis Le Breton (S) 901 76th Ave Oakland, CA 94621 P: (510) 569-8889 F: (510) 632-8324 [email protected] www.west-ext.com (B, C, G, T, F)

WESTERN EXTERMINATOR COMPANY (BV) Ron Hall (S) 835 57th St Sacramento, CA 95819 P: (916) 989-7727 F: (916) 455-0503 [email protected] (B, F, G, T, C)

VICAL TERMITE & CONSTRUCTION (SCV) Peter Phuc Vu (R) 95 Millar Ave San Jose, CA 95127-2933 P: (408) 923-7450 F: (408) 923-8149 [email protected] (T, C)

VINEYARD VALLEY PEST CONTROL (SBR) Anthony Cherniss (R) P.O. Box 821 Temecula, CA 92593-0821 P: (951) 676-6760 F: (909) 699-2154 [email protected] www.vvpest.com (G, L, B)

VIPER PEST CONTROL (BV) Gary Young (R) PO Box 908 Diamond Springs, CA 95619 P: (530) 622-9924 F: (530) 622-9943 [email protected] (G)

VITAL SIGNS PROF REAL ESTATE SERV., INC. (LSB) Harold Horning (R) 1647 W Sepulveda Blvd, #10 Torrance, CA 90501 P: (310) 326-6939 F: (310) 326-6937 [email protected] www.vsproserv.com (G, T, C)

WW.A. STONE TERMITE’S ALTERNATIVE TO FUMIGATION (SD) Mark Tammariello (R) 1539 Sterling Ct Escondido, CA 92029-1209 P: (760) 743-2847 F: (760) 743-7856 [email protected] www.wastone.com (G, T, C)

WAIDES TERMITE CONTROL (CV) Frank Waide (R) 42402 Road 62 Reedley, CA 93654-9125 P: 559-638-1221 (T)

WATER TECH AG SUPPLY (SD) Gary Atkins (A) 1435 Simpson Way Escondido, CA 92029 P: (760) 737-2442 F: (760) 741-9412 [email protected] (3)

Pest Control Operators of California Annual Directory / 2011 53

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WESTERN EXTN ERMINATAA ORCOMPANY (PS)Paul Wycoff (S)72096 Adelaid StThousand Palms, CA 92276P: (760) 324-9581F: (760) [email protected](F, G, T, C, B)

WESTERN EXTN ERMINATAA ORCOMPANY (SB)Dan Callaway (S)2360 Thompson Way,aa Suite LSanta Maria, CA 93455P: (805) 925-8651F: (805) [email protected](B, C, F, G, T)

Bernie Parkins (S)2360 Thompson Way,aa Ste LSanta Maria, CA 93455-1095P: (805) 925-8651F: (805) [email protected](B, C, G, T, F)

Robert Soriano (S)759 WardWW Dr, Ste ASanta Barbara, CA 93455P: (805) 962-1310F: (805) [email protected](B, F, G, T, C)

Jorge Soto (S)2360 Thompson Way,aa Ste LSanta Maria, CA 93455-1095P: (805) 925-8651F: (805) [email protected](F, G, T, C, B)

WESTERN EXTN ERMINATAA ORCOMPANY (SBR)Allan DeArman (S)41132 Guavaaa StMurrieta, CA 92562P: (951) 698-9077F: (951) [email protected](B, C, G, F, T)

Paul Hamilton (S)15157 Sierra Bonita LnChino, CA 91710-8904P: (909) 597-3177F: (909) [email protected](F, G, T, C, B)

Brian Rockwell (S)1387 Center StRiverside,ii CA 92507P: (909) 877-3244F: (909) [email protected](B, F, G, T, C)

WESTERN EXTN ERMINATAA ORCOMPANY (OC)Debbie Byrne (S)305 N Crescent WayaaAnaheim, CA 92801P: (714) 517-9000F: (714) [email protected](B, F, G, T, C)

Rick Cisneros (S)311 N. Crescent WyAnaheim, CA 92801P: (714) 239-2800F: (714) [email protected](F, G, T, C, B)

Glenn Green (S)305 N Crescent WyAnaheim, CA 92801P: (714) 517-9000F: (714) [email protected](F, G, T, C, B)

Michael Katz (R)305 N Crescent WyAnaheim, CA 92801P: (714) 517-9000F: (714) [email protected](B, C, F, G, T)

Dave Krauss (S)305 N Cresent WayaaAnaheim, CA 92801P: (714) 517-9000F: (714) [email protected](B, F, G, T, C)

Fred Rozo (S)305 North Crescent WayaaAnaheim, CA 92801P: (714) 517-9000(800) 698-2440F: (714) [email protected](F, G, T, C, B)

Mark Stackhouse (S)7911 WarnerWW AvevvHuntington Beach, CA 92647P: (714) [email protected](F, G, T, C, B)

Keith Willingham (S)305 N Crescent WyAnaheim, CA 92801P: (714) 517-9000F: (714) [email protected](B, F, G, T, C)

WESTERN EXTN ERMINAII TAA ORCOMPANY (CV)Edwin Gill (S)4714 E Hedges AvevvFresno, CA 93703P: (559) 251-5511F: (559) [email protected](F, G, T, C, B)

WESWW TERN EXTN ERMINAII TAA ORCOMPANY (LSB)Tom Anfora (S)305 Crescent WayaaAnaheim, CA 92801P: (714) 517-9000F: (714) [email protected](B, F, G, T, C)

Bill Newman (S)1919 W WardlowWW RdLong Beach, CA 90810P: (310) 835-3194

(310) 835-4163est-ext.com

(S)WardlowWW Rd

ng Beach, CA 90810P: (310) 835-3513F: (310) [email protected](B, F, G, T, C)

Terry Tigner (S)305 N Crescent WayaaAnaheim, CA 92801P: (310) 645-1116F: (310) [email protected](F, G, T, C, B)

Paul Trammell (S)3333 W TempleTT StLos Angeles, CA 90026-6909P: (213) 382-8151F: (213) [email protected](F, G, T, C, B)

WESTERN EXTN ERMINATAA ORCOMPANY (MBA)Donald McComb (S)415 E Marketkk StSalinas, CA 93901P: (831) 757-6226F: (831) [email protected](F, G, T, B)

WESTERN EXTN ERMINATAA ORCOMPANY (MC)George Krukov (S)1164 Bessemer Ave,vv Ste 2Manteca, CA 95337-6118P: (209) 824-8989F: (209) [email protected](B, C, F, G, T)

WE-KILL TERMITE CONTROL CL O. (DV)Richard Sickler (R)3710 Lone TreeTT Way,aa #208Antioch, CA 94509-6018P: (925) 778-9711F: (925) [email protected](T)

WELLS FARFF GO INSURANCE SERV. VV USA, INC (BA)Evelyn Lucky (A)45 Fremont St, Ste 800San Francisco, CA 94105-2250P: (415) 512-3606F: (415) [email protected](5)

WESTERN NATAA OR (OC)

(S)

(SB)(H)

CA 93463(805) 686-8693

F: (805) 688-1536 Call [email protected](G, T, C, B, F)

WESTERN EXTN ERMINATAA ORCO. (SV)James Winfrey (S)810 Brundage LnBakersfield,kk CA 93304-3104P: (661) 327-0949F: (661) [email protected](F, G, T, C, B)

WESTERN EXTN ERMINATAA ORCOMPANY (BA)Steve Kristick (S)901 76th AvevvOakland, CA 94621P: (510) 569-8889F: (510) [email protected](F, G, T, B)

Denis Le Breton (S)901 76th AvevvOakland, CA 94621P: (510) 569-8889F: (510) [email protected](B, C, G, T, F)

WESTERN EXTN ERMINATAA ORCOMPANY (BV)Ron Hall (S)835 57th StSacramento, CA 95819P: (916) 989-7727F: (916) [email protected](B, F, G, T, C)

VICAL TERMITE & ECONSTRUCTION (SCV)Peter Phuc Vu (R)95 Millar AvevvSan Jose, CA 95127-2933P: (408) 923-7450F: (408) [email protected](T, C)

VINEYARD VD ALLEYVV PESPP T CONTROL (SBR)Anthony Cherniss (R)P.O. Box 821Temecula,TT CA 92593-0821P: (951) 676-6760F: (909) [email protected]

est.com

WW.A. STONE TERMITE’S ALTERNATIVE TO FUMIGAGG TION (SD)AAMark Tammariello (R)1539 Sterling CtEscondido, CA 92029-1209P: (760) 743-2847F: (760) [email protected](G, T, C)

WAIDESII TERMITE CONTROL (CV)Frank Waide (R)42402 Road 62Reedley,ee CA 93654-9125P: 559-638-1221(T)

WATER TECH AG SUPPLY (SD)Gary Atkins (A)1435 Simpson WayaaEscondido, CA 92029P: (760) 737-2442F: (760) [email protected](3)

52 Pest Control Operators of California Annual Directory / 2011


USA TERMITE CONTROL (VC) Gerald Boesel (R) P.O. Box 389 Calpella, CA 95418 0389 P: (707) 485-5759 F: (707) 485-5459 [email protected] (T)

VVALLEY PEST SERVICES DBA PESTMASTER SERVICES OF DESERT VALLEY (SD) Gabriel Cordero (R) P O Box 966 Imperial, CA 92251 P: (760) 344-5839 F: (760) 355-1121 (G, T)

VALLEY VIEW TERMITE CONTROL (DV) Gordie Zilke (R) 340 Valley View Rd Pleasant Hill, CA 94523 P: (925) 787-2118 [email protected] (C, T)

VANISH INTEGRATIVE PEST CNTL (SCV) Elaine Piini (R) 2798 Aiello Dr., Ste D San Jose, CA 95111 P: (408) 224-7378 F: (408) 224-7379 (G)

VANKILL, INC. (SD) Gregory Vanard (R) 6041 Fairmont Ave. San Diego, CA 92120 P: (619) 278-8006 F: (858) 375-7699 [email protected] (T)

VENTURA PEST CONTROL (VEN) Charles Cooley (R) 6566 Beene Rd Ventura, CA 93003-7202 P: (805) 656-1545 F: (805) 650-1541 [email protected] www.venturapest.com (C, F, G, T, B)

VESTER PEST CONTROL (SD) Armen Abramyan (R) 990 Highland Dr, Ste 110-S Solana Beach, CA 92075 P: (800) 243-5993 (800) 243-5993 F: (858) 793-6906 [email protected] (G, T, B)

UNIVAR (SBR) Gabriel Gomez (Z) 74-850 Joni Drive, Unit E Palm Desert, CA 92260 P: (760) 340-2413 (800) 888-4897 F: (760) 341-9238 [email protected] (3)

Warren Hanussak (Z) 35431 Coyote Creek Ct Lake Elsinore, CA 92532 P: (951) 683-5168 (800) 888-4897 F: (951) 683-5879 [email protected] www.pestweb.com (3)

UNIVAR (SD) Art Guzman (Z) 1901 Blackhawk St Oceanside, CA 92056 P: (619) 262-0711 (800) 888-4897 F: (619) 474-2820 [email protected] (3)

UNIVAR (SGV) Efrain Velasco (Z) 2600 Garfield Ave Cty of Cmmrce, CA 90040-2608 P: (323) 837-7088 (800) 888-4897 F: (323) 837-7094 [email protected] (3)

UNIVAR (SHA) Ron Wyandt (Z) 198 Opportunity Stree, Suite #4 Sacramento, CA 95838 P: (916) 371-7600 (800) 888-4897 F: (916) 564-0511 [email protected] (3)

UNIVAR (SV) Dave Thurman (Z) 2893 N Miami Ave Fresno, CA 93727 P: (559) 486-1224 (800) 888-4897 F: (559) 486-1624 [email protected] (3)

UNIVAR (VC) Terry Davis (Z) 1600 Raley Ct., #50/60 West Sacramento, CA 95691 P: (916) 371-7600 (800) 888-4897 F: (916) 371-3627 [email protected] (3)

UNIX EXTERMINATING COMPANY (SGV) James Redenbaugh (R) 508 E Haltern Ave Glendora, CA 91740 P: (626) 914-1986 F: (626) 914-1986 [email protected] (C, F, T)

UNICARE PEST MGMT (SGV) Allan Pu (R) 10419 Lower Azusa Rd Temple City, CA 91780 P: (626) 448-5889 F: (626) 448-5789 [email protected] (G, T, B)

UNITED RODENT & PEST SERVICES, INC (SV) Richard Felter (R) 785 Tucker Rd, Suite G #386 Tehachapi, CA 93561 P: (661) 822-1970 F: (661) 367-9570 [email protected] www.rodentandpest.com (G, B, T)

UNIVAR (CV) Justin Bruecker (Z) 2893 N Miami Ave Fresno, CA 93727 P: (559) 294-6400 (800) 888-4897 F: (559) 346-1266 [email protected] www.pestweb.com (3)

UNIVAR (MBA) Chris McNeil (Z) 2256 Junction Ave San Jose, CA 95131 P: (408) 953-1610 (800) 888-4897 F: (408) 434-6489 [email protected] (3)

UNIVAR (OC) John Charleston (A) 2600 South Garfield Ave. City of Commerce, CA 90040 P: (323) 837-7090 (800) 888-4897 F: (323) 837-7094 [email protected] (3)

Humberto Lopez (Z) 2600 South Garfield City of Commerce, CA 90040 P: (714) 939-1928 (800) 888-4897 F: (714) 393-1935 [email protected] www.pestweb.com (3)

UNIVAR (SB) Eric Magana (Z) 2001 Williams Dr, Ste 415 Oxnard, CA 93030 P: (805) 988-4851 (800) 888-4897 F: (805) 988-0999 [email protected] (3)

TOTAL EXTERMINATING (OC) Dwayne Hartzell (S) 2811 E Gretta Ln Anaheim, CA 92806-2512 P: (714) 630-3215 F: (714) 630-2048 [email protected] (G, T, B)

TOTAL EXTERMINATING COMPANY (OC) Donna Stuber (R) 2811 E Gretta Ln Anaheim, CA 92806-2512 P: (714) 630-3215 F: (714) 630-2048 [email protected] (G, T, L, B)

TRI COUNTY PEST CONTROL (VEN) Ruben Cortez (R) 4526 Telephone Rd, Ste 205 Ventura, CA 93003-5633 P: (805) 485-1818 F: (805) 485-1886 [email protected] www.tri-county-pest.com (T)

TRI-FUME INC (VEN) Joseph Acosta (R) P.O. Box 6128 Oxnard, CA 93031 6128 P: (805) 486-1727 F: (805) 487-1447 (F)

TRUMP PEST CONTROL (SBR) Jeff Wadleigh (R) PO Box 18536 Anaheim, CA 92817 P: (877) 270-2847 877-270-2847 F: (877) 962-3794 [email protected] www.trumppestcontrol.com (G, T)

TWIN TERMITE PEST CONTROL & CONSTRUCTION, INC. (BV) Kyle Finley (R) 3600 Madison Ave, Ste 62 North Highlands, CA 95660 P: (916) 344-8946 F: (916) 344-8942 [email protected] www.twintermite.com (T, G, C)

UUNIBID CORP (BA) Roxey Todd (R) 42329 Osgood Rd, Ste C Fremont, CA 94539 P: (510) 657-9110 F: (510) 657-9115 [email protected] (G)

THRASHER TERMITE/PEST CONTROL, INC. (SCV) Janet Thrasher (R) 17427 Farley Rd Los Gatos, CA 95030-3308 P: (408) 354-9944 F: (408) 395-7934 [email protected] www.thrashertermite.com (G, T)

TIGER TERMITE CONTROL, INC. (SBR) Paul Davis (R) 4195 Chino Hills Pkwy, #148 Chino Hills, CA 91709 P: (909) 597-6953 F: (909) 597-0584 [email protected] www.tigertermite.com (T, G)

TIME FUMIGATION, INC (OC) Rodger Leitner (R) 815 Orangethorpe Ave Anaheim, CA 92801 P: (714) 451-1252 F: (714) 871-5874 [email protected] (F)

TIME’S UP TERMITE & PEST CONTROL, INC. (BA) Rudi Schafer (R) 452 Whitney St. San Leandro, CA 94577 P: (510) 568-7200 F: (510) 568-7500 [email protected] www.timesuptermite.com (C, T)

TNT PEST CONTROL CO (BV) Eric Kuch (R) P.O. Box 9326 Truckee, CA 96162 9326 P: (530) 582-8858 F: (530) 579-3395 [email protected] (T)

TOM’S TERMITE CONTROL (SFV) Tom Bernath (R) 7341 Cantaloupe Ave Van Nuys, CA 91405 P: (818) 780-0317 F: (323) 295-1279 (T)

TOMBSTONE TERMITE (SBR) Mike Green (R) 6185 Magnolia Ave, Ste #174 Riverside, CA 92506 P: (951) 781-8662 F: (951) 534-0168 [email protected] (T, C)

TOP NOTCH TERMITE CO. INC (SD) Mike Keller (R) 6041 Fairmount Ave San Diego, CA 92120 P: (619) 282-8771 F: (619) 282-8741 [email protected] (T, C)

52 Pest Control Operators of California Annual Directory / 2011

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VENTURA PA ESPP T CONTROL (VEN)Charles Cooley (R)6566 Beene RdVentura,VV CA 93003-7202P: (805) 656-1545F: (805) [email protected](C, F, G, T, B)

VESTER PR ESPP T CONTROL (SD)Armen Abramyan (R)990 Highland Dr, Ste 110-SSolana Beach, CA 92075P: (800) 243-5993(800) 243-5993F: (858) [email protected](G, T, B)

[email protected]

(3)

UNIVAR (VC)Terry Davis (Z)1600 Raleyee Ct., #50/60WestWW Sacramento, CA 95691P: (916) 371-7600(800) 888-4897F: (916) [email protected](3)

UNIX EXTERMINAII TIAA NG COMPANY (SGV)James Redenbaugh (R)508 E Haltern AvevvGlendora, CA 91740P: (626) 914-1986F: (626) [email protected](C, F, T)

(SB)(Z)

WilliamsWW Dr, Ste 415Oxnard, CA 93030P: (805) 988-4851(800) 888-4897F: (805) [email protected](3)

P (BA)odd (R)

329 Osgood Rd, Ste CFremont, CA 94539P: (510) 657-9110F: (510) [email protected](G)

(SD)(R)

unt Avevviego,e CA 92120

P: (619) 282-8771F: (619) [email protected](T, C)


USA TERMITE CONTROL (VC)Gerald Boesel (R)P.O. Box 389Calpella, CA 95418 0389P: (707) 485-5759F: (707) [email protected](T)

VV

UNIVAR (SBR)Gabriel Gomez (Z)74-850 Joni Drive,ii Unit EPalm Desert, CA 92260P: (760) 340-2413(800) 888-4897F: (760) [email protected](3)

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UNICARE PESPP T MGMT (SGV)Allan Pu (R)10419 Loweroo Azusa RdTempleTT City,yy CA 91780P: (626) 448-5889

626) 448-5789ahoo.com

TOTOO ALTT EXTERMINAII TIAA NG (OC)Dwayne Hartzell (S)

E Gretta Ln2806-2512

RASHER TERMITE/PESEE T C (SCV)

(R)

Members save and use the directory throughout the year as an

informational guide, networking resource and purchasing tool.

As the official publication of PCOC, members know they can confidently

select the quality products and services featured within the pages

of the directory.

When readers are searching for quality suppliers and vendors, this

“who’s who” guide lists all the member companies by company,

principal and district for easy reference.

• 84% of members refer to the print and online Directory throughout the year.

• More than half of PCOC members pass advertiser information seen in the Directory on to someone else or visit the company’s website.

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WESTEREXTERMINATAA OR Richard Adams (S)2201 S Ritcheyee StreetSanta Ana, CA 92705P: (949) 582-0576(800) 937-8398F: (714) [email protected](G, T, B, C)

WESTERN EXTERMINATAA OR (SB)Larry Musgroverr211 ValhallaVV DrSolvang, CA 9P: (805F

tony.chnwww.vvpest.comww(G, L, B)

VIPER PR ESPP T CONTROL (BV)Gary Young (R)PO Box 908Diamond Springs, CA 95619P: (530) 622-9924F: (530) [email protected](G)

VITAL SIGL NS PROF RF EALRRESTATE SE ERV., INCVV . (LSB)Harold Horning (R)1647 W Sepulvedavv Blvd, #10Torrance,TT CA 90501P: (310) 326-6939F: (310) [email protected](G, T, C)

VVVALLEYVV PY ESPP T SERVICESDBA PESPP TMASTERSERVICES OF DESERT VRR ALLEY (SD)VVGabriel Cordero (R)P O Box 966Imperial, CA 92251P: (760) 344-5839F: (760) 355-1121(G, T)

VALLEYVV VIY EW TERMITE CONTROL (DV)Gordie Zilke (R)340 ValleyVV View RdPleasant Hill, CA 94523P: (925) [email protected](C, T)

VANVV ISH INTEGRATIVEPESPP T CNTL (SCV)Elaine Piini (R)2798 Aiello Dr.,rr Ste DSan Jose, CA 95111P: (408) 224-7378F: (408) 224-7379(G)

VANKVV IKK LL, INC. (SD)Gregory Vanard (R)6041 FairmontFF Ave.vvSan Diego,e CA 92120P: (619) 278-8006F: (858) [email protected](T)

VEN

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Warren Hanussak35431 Coyoteoo Creek CtLakekk Elsinore, CA 92532P: (951) 683-5168(800) 888-4897F: (951) [email protected](3)

UNIVAR (SD)Art Guzman (Z)1901 Blackhawkaa StOceanside, CA 92056P: (619) 262-0711(800) 888-4897F: (619) [email protected](3)

UNIVAR (SGV)Efrain Velasco (Z)2600 Garfield AvevvCty of Cmmrce, CA90040-2608P: (323) 837-7088(800) 888-4897F: (323) [email protected](3)

UNIVAR (SHA)HHRon Wyandt (Z)198 Opportunity Stree, Suite #4Sacramento, CA 95838P: (916) 371-7600(800) 888-4897F: (916) [email protected](3)

UNIVAR (SV)Dave Thurman (Z)2893 N Miami AvevvFresno, CA 93727P: (559) 486-1224(800) 888-4897F: (559) 486-162david.thurmaa(3)

F: (626) [email protected](G, T, B)

UNITED RD ODENRR T &PESPP T SERVICES, INC (SV)Richard Felter (R)785 TuckerTT Rd, Suite G #386Tehachapi,TT CA 93561P: (661) 822-1970F: (661) [email protected](G, B, T)

UNIVAR (CV)Justin Bruecker (Z)2893 N Miami AvevvFresno, CA 93727P: (559) 294-6400(800) 888-4897F: (559) [email protected](3)

UNIVAR (MBA)Chris McNeil (Z)2256 Junction AvevvSan Jose, CA 95131P: (408) 953-1610(800) 888-4897F: (408) [email protected](3)

UNIVAR (OC)John Charleston (A)2600 South Garfield Ave.vvCity of Commerce, CA 90040P: (323) 837-7090(800) 888-4897F: (323) [email protected](3)

Humberto Lopez (Z)2600 South GarfieldCity of Commerce, CA 90040P: (714) 939-1928(800) 888-4897F: (714) [email protected](3)

UNIVAR Eric Magana2001 WilliaWWOxna

Dw2811 E GrettAnaheim, CA 92806-251P: (714) 630-3215F: (714) [email protected](G, T, B)

TOTOO ALTT EXTL ERMINAII TIAA NG COMPANY (OC)Donna Stuber (R)2811 E Gretta LnAnaheim, CA 92806-2512P: (714) 630-3215F: (714) [email protected](G, T, L, B)

TRI CRR OUNTY PESPP T CONTROL (VEN)Ruben Cortez (R)4526 TelephoneTT Rd, Ste 205Ventura,VV CA 93003-5633P: (805) 485-1818F: (805) [email protected](T)

TRI-FUMERR INC (VEN)Joseph Acosta (R)P.O. Box 6128Oxnard, CA 93031 6128P: (805) 486-1727F: (805) 487-1447(F)

TRURR MP PP ESPP T CONTROL (SBR)Jeff Wadleigh (R)PO Box 18536Anaheim, CA 92817P: (877) 270-2847877-270-2847F: (877) [email protected](G, T)

TWIN TERMITEPESPP T CONTROL & LCONSTRUCTION, INC. (BV)Kyle Finley (R)3600 Madison Ave,vv Ste 62North Highlands, CA 95660P: (916) 344-8946F: (916) [email protected](T, G, C)

UUNIBID CD ORP Roxey Todd42329 OF

THRASHERCONTROL, INC. Janet Thrasher (R)17427 FarleyFF RdLos Gatos, CA 95030-3308P: (408) 354-9944F: (408) [email protected](G, T)

TIGER TERMITE CONTROL, INC. (SBR)Paul Davis (R)4195 Chino Hills Pkwy,yy #148Chino Hills, CA 91709P: (909) 597-6953F: (909) [email protected](T, G)

TIMEII FUMIGAGG TION, INC (OC)AARodger Leitner (R)815 Orangethorpe AvevvAnaheim, CA 92801P: (714) 451-1252F: (714) [email protected](F)

TIMEII ’S UP TERMITE & EPESPP T CONTROL, INC. (BA)Rudi Schafer (R)452 Whitneyee St.San Leandro, CA 94577P: (510) 568-7200F: (510) [email protected](C, T)

TNT PT ESPP T CONTROL CL O (BV)Eric Kuch (R)P.O. Box 9326Truckee,TT CA 96162 9326P: (530) 582-8858F: (530) [email protected](T)

TOM’S TERMITE CONTROL (SFV)Tom Bernath (R)7341 Cantaloupe AvevvVanaa Nuys, CA 91405P: (818) 780-0317F: (323) 295-1279(T)

TOMBSTONE TERMITE (SBR)Mike Green (R)6185 Magnolia Ave,vv Ste #174Riverside,ii CA 92506P: (951) 781-8662F: (951) [email protected](T, C)

TOP NP OTCH TERMITE CE O. INC (SMike Keller6041 FairmountFF ASan DiegeP: (6

www.we(B, C, G

Robert S759 WarSanta BP: (805)F: (805)rsoriano(B, F, G

Jorge So2360 ThSanta MP: (805)F: (805)[email protected](F, G, T

(F, G, T, C, B)

Michael Katz (R) 305 N Crescent Wy Anaheim, CA 92801 P: (714) 517-9000 F: (714) 533-1777 [email protected] www.west-ext.com (B, C, F, G, T)

Dave Krauss (S) 305 N Cresent Way Anaheim, CA 92801 P: (714) 517-9000 F: (714) 533-1777

* * L O G O E N H A N C E M E N T O P P O R T U N I T Y

Enhance the visibility of your company’s listing in the Directory by placing a

black-and-white logo and/or profile above your listing.


Size 1x 2-5x 1x 2-5xDouble Page Spread $3,989.50 $3,189.50 N/A N/A

Outside Back Cover $3,399.50 $2,869.50 N/A N/A

Inside Front Cover or Inside Back Cover

$3,209.50 $2,679.50 N/A N/A

Belly Band $3,789.50 N/A N/A N/A

Full Page $2,649.50 $2,119.50 $1,639.50 $1,309.50

2/3 Page $2,159.50 $1,729.50 $1,439.50 $1,149.50

1/2 Page $1,529.50 $1,219.50 $1,039.50 $829.50

1/3 Page $1,079.50 $859.50 $829.50 $659.50

1/4 Page $859.50 $689.50 $659.50 $529.50

1/6 Page $669.50 $539.50 $499.50 $399.50

1/8 Page $519.50 $419.50 $419.50 $339.50

F U L L C O L O R ‡ B L A C K & W H I T E ‡

D I R E C T M A I L R A T E S A N D I N F O R M A T I O N *Advertise your products and services by including your flier, brochure or

postcard in the clear plastic bag in which The Voice is mailed. Whether

you are promoting an event, a new product or your entire product line,

placing a direct mail piece in our polybag with the publication will ensure

tremendous exposure for your company. Limited space available for

direct mail pieces.

D I G I T A L F E A T U R E ! You now have the option to include your direct mail piece as an attachment to the digital version for a nominal fee.

Note: To be included, advertisers must supply the digital file of the direct mail piece to Naylor – high-resolution PDF is preferred. If you would like to re-create your direct mail piece as an ani-mated Flash file, additional charges apply.

Surfaces Print + Digital

1-PAGE (2 SURFACES) $1,359.50 $1,509.50

2-PAGE** (4 SURFACES) $1,629.50 $1,829.50

POSTCARD $1,359.50 $1,509.50

A L L R A T E S I N C L U D E A D I R E C T L I N K F R O M Y O U R C O M P A N Y ’ S A D T O Y O U R W E B S I T E I N T H E D I G I T A L V E R S I O N O F T H E V O I C E .

T H E V O I C E N E T A D V E R T I S I N G R A T E S †

BONUS: All advertisers receive a free custom listing in our Index of Advertisers. Your company will be listed under the

category of your choice along with the page number of your ad. Also, increase the number of visitors to your website with

a free listing in our Advertiser.com cross-reference feature.

† All prices are net. Ad agency commissions are not included in quoted price. All Premium Positions except covers add 15%.

‡ Members receive a 10% discount on magazine rates.

* Advertisers placing a display ad and direct mail piece in same publication will receive a 25% discount, to be applied to the ad of lesser value.

** 3-Pages/6-Surfaces or more available; quotes supplied upon request.

Note: The directory does not have a digital edition.



Size Directory RatesDouble Page Spread $3,989.50

Outside Back Cover $3,399.50

Inside Front Cover or Inside Back Cover

$3,209.50

Full Page $2,649.50

2/3 Page $2,159.50

1/2 Page $1,529.50

1/3 Page $1,079.50

1/4 Page $859.50

1/6 Page $669.50

1/8 Page $519.50

F U L L C O L O R ‡

D I R E C T M A I L R A T E S A N D I N F O R M A T I O N *Advertise your products and services by

including your flier, brochure or postcard in the

clear plastic bag in which the Annual Directory

is mailed. Whether you are promoting an

event, a new product or your entire product

line, placing a direct mail piece in our polybag

with the publication will ensure tremendous

exposure for your company. Limited space

available for direct mail pieces.

Surfaces Print

BELLYBAND $3,789.50

1-PAGE (2 SURFACES ) $1,289.50

2-PAGE** (4 SURFACES ) $1,539.50

POSTCARD $1,289.50

P C O C A N N U A L D I R E C T O R Y N E T A D V E R T I S I N G R A T E S †

BONUS: All advertisers receive a free custom listing in our Index of

Advertisers. Your company will be listed under the category of your

choice along with the page number of your ad. Also, increase the

number of visitors to your website with a free listing in our Adver-

tiser.com cross-reference feature.

† All prices are net. Ad agency commissions are not included in quoted price. All Premium Positions except covers add 15%.

‡ Members receive a 10% discount on magazine rates.

* Advertisers placing a display ad and direct mail piece in same publication will receive a 25% discount, to be applied to the ad of lesser value.

** 3-Pages/6-Surfaces or more available; quotes supplied upon request.

Note: The directory does not have a digital edition.


included in quoted price.

es.

ece in same publicationd of lesser value.

pp

plied upon request.

eation or changes. This rtwork submitted is not


N E W S B R I E F S AV E R A G E S

Sent to nearly 750 inboxes

Unique opens - 320+

Ads featured on NEWS BRIEF receive over 1,000 impressions per month

Traffic numbers from January - July 2018

N E W S B R I E F S e N E W S L E T T E R S

PCOC eNewsletter – News BriefsUse your advertising budget wisely and position your company directly in

front of our members by advertising in News Briefs, our monthly eNewsletter.

News Briefs contains information about the latest industry news, trends

and legislative issues, and can also be used to find the product and service

suppliers who are supporting the efforts of the PCOC.

• Legislation – 77.4%

• Chemicals and Chemical Regulation – 73.4%

• New Technology – 68.5%

• New Products – 58.1%



Sponsored Content - $1,835

Limited to four advertisers per issue.

Rectangle Ad - $1,315

Limited to four advertisers per issue.

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T H E T O P F O U R M A J O R I S S U E S A N D

T R E N D S O U R M E M B E R S L O O K F O R

I N T H E V O I C E M A G A Z I N E O R N E W S

B R I E F S E N E W S L E T T E R :


A V E R A G E W E B S T A T S

Nearly 2,000 visits per month

More than 12,000 page views per month

More than 6 pages viewed per visit!

7 minutes spent on site per visit!

Stats based from June 2017 - June 2018

Advertising space is available on the PCOC

website with one leaderboard banner and two

square banners, each rotating per page refresh

between four companies. All banners appear on

every page of the PCOC website.

P C O C . O R G A D V E R T I S I N G

*Members receive 5% discount.

HO

ME

PAG

ESU

BPA

GE

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THE TOP 3 WAYS V IS ITORS F IND THE WEBS ITE ARE THROUGH 1 ) D IRECT 2 ) ORGANIC AND 3 ) REFERRALS FROM RELATED S ITES



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Non Member Rates 12 MonthsLeaderboard Two rotations $2,205

Square Banners Three rotations each $1,100


T H E P E S T C O N T R O L O P E R A T O R S E A R C HFind a pest control operator by a specified search category and city.

p c o c . o f f i c i a l b u y e r s g u i d e . n e t

T H E P E S T C O N T R O L A F F I L I A T E S E A R C HMembers use this important tool to help with education & training, business

management, financial & healthcare services and products & services.

p c o c v e n d o r s . o f f i c i a l b u y e r s g u i d e . n e t

O N L I N E S E A R C H F U N C T I O N & B U Y E R S ' G U I D E

The Online Search Function & Buyers’ Guide offer advertising options for every company, from high-profile

banner ads to premier listings. Packages are available that provide excellent visibility and make the most of

your online advertising presence.

Contact your Naylor account executive today to custom-fit the right online program for your company.

O N L I N E T R A F F I C :21,086 page views

5.11 minutes average time spent on site per visit

Nearly 8 pages viewed per visit

Data Collected June 2017 - June 2018

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Curtain Ad - $1,475 (Leaderboard: 970 x 90 pixels expands to Billboard: 970 x 300 pixels)

Exclusive Run-of-Site Position.

Leaderboard (728 x 90 pixels) - $950Top and bottom of page, rotating four advertisers.

Featured Companies (300 x 180 pixels) - $525 Two positions, rotating four advertisers. Company’s logo and 30-word description.

Rectangles (300 x 250 pixels) - $525 First and second positions.

Category Rectangle (300 x 250 pixels) - $675Third rectangle position.



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Production Services, Proofs and Revisions Naylor charges a $50 artwork surcharge

for artwork creation or changes. This

additional fee will appear on your final

invoice if the artwork submitted is not

publishing ready.

Ad Material UploadGo to the Naylor website at www.naylor.

com and under the Client Support section

click “Ad Upload.” Locate your publication

code, advertising order number and

advertising code in the box at the top

right-hand side of your advertising space

contract. Simply fill in your company’s

contact information along with these

three pieces of information, browse for

your file and click “Submit.” Changes or

corrections resulting from problems of

supplied material will be billed at cost

plus 15%.

Print Artwork RequirementsAll digital color and greyscale artwork

must be supplied at 300 dpi. Line art must

be supplied at 600 dpi. High-res PDF, EPS,

TIFF and JPEG files are accepted. Images

from the web are not suitable for printing.

All color artwork must be in CMYK mode;

black and white artwork must be in either

greyscale or bitmap mode. RGB mode

artwork is not accepted and if supplied will

be converted to CMYK mode, which will

result in a color shift. All screen and printer

fonts as well as linked images must be

supplied if not embedded in the file.

CancellationsAll cancellations must be received in

writing prior to the advertising sales

deadline. All premium positions and

direct-mail pieces are non-cancelable.

TermsPayment due upon receipt of invoice.

Interest shall be charged at 2% per month

compounded to yield 26.82% per year on

overdue accounts.

Ad Agency CommissionsAll prices are net. Ad agency commissions

are not included in quoted price.

Shipping InstructionsShip all advertising materials to the

attention of your account executive.

A D S P E C I F I C A T I O N S

Full PageNo Bleed(live area)

Double Page Spread

(live area: 15.417" x 9.5")

1/2 Page LongVert.

1/2 Page Horizontal 1/2 Page

Vertical/ Island

1/3 PageSquare

1/3 PageHorizontal

1/3 PageVertical

1/4 Page Horizontal

1/4 Page Vertical

1/6 PageHorizontal

1/6 PageVertical

1/8 Page Horizontal

1/8 PageVertical

Full Page Bleed

2/3 PageVertical

2/3 PageHorizontal

17" x 11.125" (bleed size) 7" x 9.5"

2.166" x 9.5"7" x 3"4.583" x 4.583"

8.625" x 11.125"

4.583" x 3.333"

7" x 6.333"

3.333" x 4.583"

4.583" x 9.5"

4.583" x 2.166"

7" x 4.583"

2.166" x 4.583"

3.333" x 9.5"

3.333" x 2.166"

4.583" x 7"

2.166" x 3.333"

Note: Text placed outside the live area within any full page or DPS ads may be cut off. Please keep text within the live area at all times.

Magazine and Directory Ad Sizes

L E G A L S P E C I F I C A T I O N S


O N L I N E A D S P E C I F I C A T I O N S

L E G A L S P E C I F I C A T I O N S

Production Services, Proofs and Revisions Naylor charges a $50 artwork surcharge

for artwork creation or changes. This

additional fee will appear on your final

invoice if the artwork submitted is not

publishing ready.

Ad Material UploadGo to the Naylor website at www.naylor.

com and under the Client Support section

click “Ad Upload.” Locate your publication

code, advertising order number and

advertising code in the box at the top

right-hand side of your advertising space

contract. Simply fill in your company’s

contact information along with these

three pieces of information, browse for

your file and click “Submit.” Changes or

corrections resulting from problems of

supplied material will be billed at cost

plus 15%.

Print Artwork RequirementsAll digital color and greyscale artwork

must be supplied at 300 dpi. Line art must

be supplied at 600 dpi. High-res PDF, EPS,

TIFF and JPEG files are accepted. Images

from the web are not suitable for printing.

All color artwork must be in CMYK mode;

black and white artwork must be in either

greyscale or bitmap mode. RGB mode

artwork is not accepted and if supplied will

be converted to CMYK mode, which will

result in a color shift. All screen and printer

fonts as well as linked images must be

supplied if not embedded in the file.

CancellationsAll cancellations must be received in

writing prior to the advertising sales

deadline. All premium positions and

direct-mail pieces are non-cancelable.

TermsPayment due upon receipt of invoice.

Interest shall be charged at 2% per month

compounded to yield 26.82% per year on

overdue accounts.

Ad Agency CommissionsAll prices are net. Ad agency commissions

are not included in quoted price.

Shipping InstructionsShip all advertising materials to the

attention of your account executive.

Digital EditionFor the latest digital edition specs, please visit www.naylor.com/onlinespecs

News Briefs eNewsletterVertical BannersDimensions: 120 x 240 pixels Creative accepted: JPG only (no animation), file size must be no greater than 100kb.

Horizontal BannersDimensions: 468 x 60 pixels Creative accepted: JPG only (no animation), file size must be no greater than 100kb.

Text AdsIncludes company name, 30-word description and link to your Website.

Online Search Function & Buyers' GuideRectangle Dimensions: 300 x 250 pixels Creative accepted: JPG and GIF. File size must be no greater than 100kb. Animation must be no longer than 25 seconds (multiple loops included).

Leaderboard Dimensions: 728 x 90 pixels Creative accepted: JPG and GIF. File size must be no greater than 100kb. Animation must be no longer than 25 seconds (multiple loops included).

Curtain ad 2 files required. Collapsed leaderboard and expandedbillboard image.• Right 200px of leaderboard should have a call to

action for viewers to click so the ad expands.• Ad will size down on smaller devices. Ad copy

should not have a large amount of text.• Leaderboard: 970 x 90 pixels• Billboard: 970 x 300 pixels• Creative accepted : JPG only (no animation)• Third Party Tags: Not Accepted. However URL click

trackers are acceptable

PCOC.org AdsSquare BannersDimensions: 250 x 250 pixels Creative accepted: JPG and GIF. File size must be no greater than 100kb. Animation must be no longer than 25 seconds (multiple loops included).

LeaderboardDimensions: 728 x 90 pixels Creative accepted: JPG and GIF. File size must be no greater than 100kb. Animation must be no longer than 25 seconds (multiple loops included).


Dear Advertiser:

Thank you for your placement in our PCOC communication resources. From our quarterly magazine, The Voice, to our Pest Control Operators Search, you are offered an unparalleled opportunity to reach practicing pest control operators in California. Your ad will carry your message directly to those readers who depend on the products and services you supply.

As pest control operators in California, we are subject to rules and regulations set forth by the Structural Pest Control Board, the entity that governs our industry. Like PCOC, the board’s priority is to protect our industry and therefore has established advertising guidelines for us to follow.

The readers of our communication resources are discerning professionals in the pest control community and as our members we want them to trust that what they see and read in our materials are accurate. That’s why we’re offering a few suggestions to help you

make an impact on the operators who need your products while staying within the guidelines provided by the board.

Guidelines to follow when submitting your ad:

• It is unlawful for any advertiser to claim, represent, state or advertise any false and/or misleading advertisement which is unfair, deceptive, untrue or misleading.

• All communications which include print, electronic and Internet should adhere to “the exercise of reasonable care.” Making a statement or representation without knowledge of its truthfulness breaches the duty to investigate.

• Examples of direct or indirect statements or representations which are unfair, deceptive, untrue or misleading include, but are not limited to, the following:

any representation that misrepresents or fails to disclose an important or necessary fact and/or effect about a pest control service, method, product, pesticide or device;

any expressed or implied statement or representation that one or a combination of pest control services, methods, products, pesticides, or devices is an alternative or substitute for, is comparable to, or is better than any other pest control service, method, product, pesticide, device or combination thereof, if what is being compared provides different treatment coverage of a structure, that is not designed to treat all potentially infested wood in a structure, both accessible and inaccessible, will be used to treat an entire structure for target pests; and any statement that offers a general environmental protection or benefit.

any unfair, deceptive, untrue or misleading statement concerning the composition, effectiveness, value and/or comparison of a pest control service, method, product, pesticide or device;

any statement or representation that a pesticide or device is certified, sponsored, recommended, endorsed, or approved by any agency of the federal government or state of California;

a statement which is literally true but is used in such a way as to give an unfair, deceptive, untrue or misleading impression to the consumer;

claims of safety of a pesticide application or ingredients, including statements such as “safe,” “nonpoisonous,” “non-injurious,” “harmless” or “nontoxic to humans and pests” with or without such a qualifying phrase as “when used as directed;*

claims that pesticides and other substances the licensee applies, the application of such pesticides, or any other use of them are comparatively safe or free from risk or harm;

claims regarding services and products for which the licensee does not have substantiation in the form of tests, analysis, research, studies, or other evidence that was conducted and evaluated in an objective manner by persons qualified to do so, using procedures generally accepted by others in the profession or science to yield accurate and reliable results

If you are not sure if your ad falls within the guidelines set forth by the Structural Pest Control Board, please contact Josh Adams, Director of Membership and Technical Services, at [email protected] or 916-372-4363 and we would be happy to provide you with guidance.

A D V E R T I S I N G G U I D E L I N E S

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