pfleiderer group strategy · sales revenues in 2016 above 3,500 qualified employees in poland and...
TRANSCRIPT
PFLEIDERER
GROUP
STRATEGY
Investor presentation
INSPIRATIONS CLOSE TO YOU
20th of September 2017
2
AGENDA
PFLEIDERER GROUP TODAY
COMPETITIVE ENVIRONMENT
TRENDS IN CONSTRUCTION AND FURNITURE INDUSTRY
DIAMOND STRATEGY – MAIN ASSUMPTIONS
SHARE BUYBACK – PARAMETERS OF THE PROGRAM
In the recent months there have been significant investments in management
capabilities and a strong team has been established
3
Source: Company Information.
September 2017
In the recent months there have been significant investments in management capabilities and a
strong team has been established
Joined in
November 2016 Joined in
August 2017
Joined in
June 2017
One of the leading fiber-panel manufacturer with cutting-edge technologies,
targeting the high-margin premium segment and attractive returns
Reorganization of the PFL Group is
successfully completed
Successful integration (One Pfleiderer)
– approx. EUR 32 m of targeted
synergies by the end of 2018
Strong cash generating
business
Targeted over EUR 60 m CAPEX
in 2017 supporting our growth strategy
Stable dividend policy –
approx. PLN 71.2 m (EUR 16.8
million) dividend paid to
shareholders in 2017 – 1.1 PLN
per share
Company listed on the
Warsaw Stock Exchange since 1997
Approx. 930 m euros
sales revenues in 2016
Above 3,500 qualified employees
in Poland and Germany
4
Buyback program of up to approx. PLN 390 m
- an additional form of sharing profits with
shareholders
September 2017
Increase in EBITDA margin: 13.1% in H1, 2017
compared to 10.6% EBITDA margin in H1, 2016
Consistent reduction of net
financial leverage ratio: 1.93
as of H1, 2017
Savings out of operational
improvement program of
EUR 12.5 m in H1, 2017
5
Source: Company information.
The Group’s manufacturing and service facilities offer seamless service to
pan-European markets
The Group is able to provide advanced products and
customer service for key European markets through its
service departments located in the UK, the Netherlands,
Switzerland, France, Austria and Romania.
September 2017
Positive management initiatives launched in 2017 have been offset by tough
procurement cost rises
6 September 2017
Quantitative elements – EBITDA development Improvement actions
(EUR m) New Management Board – installment of a new
management team
New Design collection – launch of Pfleiderer‘s One
Collection
Smart pricing tactics – new pricing approach
implemented
One SAP roll-out – One SAP as a basis for one
harmonized process and application landscape
New operational improvement programs – major
initiatives started
New capex projects – High impact CAPEX projects
initiated to support further growth
Refinancing project completed – extensive refinancing
project led to significantly reduced finance costs EBITDA counter-effected by heavy headwinds
Raw material prices – Massive increase of raw material
prices in H1-2017
47
EBITDA sust.PY
Sales &Purchase
Price Effects
Volume &other effects
Improvementprogram
contribution
EBITDAreported ACT
93.5
121.4 119.2 110
10.1%
12.6% 12.1% 11.4%
2013 2014 2015 2016* 2017 2018 2019 2020 2021
EBITDA EBITDA margin
924 960
985 960
2013 2014 2015 2016* 2017 2018 2019 2020 2021
2018 has substantial potential for profit growth
7
* 2016 shows EBITDA reported (110 MEUR) and sustainable EBITDA (149 MEUR); For 2016, the financial information include the full 12 month as it does not reflect that the first-time consolidation of Pfleiderer
Group occurred on January 19, 2016. Therefore, the financial information above will not be fully comparable with the reported audited consolidated financial statement of the Group for the year ended 31 December
2016.
Pfleiderer GmbH - Turnaround
EBITDA (EUR m) and EBITDA margin (%)
Net sales revenue (EUR m)
Pfleiderer Group - Respositioning
September 2017
Targeted level of sales revenue in
2021:
EUR 1.2 bn
Targeted EBITDA margin ≥
16%
Margin improvement i.a. out of:
• One Pfleiderer savings
• Operational improvements
• Sales revenue growth, i.a. through:
• Smart pricing
• Value-added products
strategy
Targeted CAGR 2016-2021
5.1%
Targeted CAGR 2016-2021
13.7%
149 15.5%
Sustainable EBITDA and reported
will be the same going forward
132 13.4%
95.0
Sustainable & sust. EBITDA margin (%)
10.2% 120
12.5%
Sustainable EBITDA
Reported EBITDA
8
Disciplined management initiatives are delivering significant EBITDA
contribution and will continue to do so
September 2017
mEUR
Cumulative synergy effects
Key targets
Pfleiderer Group
2016 2017 2018
Synergies out of integration (One Pfleiderer )
Budget 12.3 22.8 30.0
Realized/target 19.1 27.4 32.6
Operational improvement program
Budget 1.5 23.9 33.3
Realized/target 3.9 30.9 41.6
Sales Growth / Business Development & others
Budget 9.8 17.3 30.1
Realized/target 9.8 16.8 34.2
Alignments
Budget 0.0 -5.6 -11.7
Realized/target 0.0 -4.6 -14.7
Total
Budget 23.6 58.4 81.8
Realized/target 32.8 70.5 93.7
The year 2018 will be one further step for profitable growth
9 September 2017
5-step plan under execution to further strengthen EBITDA result
153
EBITDA target2017
New 'smart' pricing- recovery of 2017
raw materialsinflation
Successfulintegration
Improved capacityutilization
Successfulimplementation of
capex projects
Cost reductioninitiatives
EBITDA target2018
1 2 3 4 5
Market
driven factors
Company internal
actions >
10
AGENDA
PFLEIDERER GROUP TODAY
COMPETITIVE ENVIRONMENT
TRENDS IN CONSTRUCTION AND FURNITURE INDUSTRY
DIAMOND STRATEGY – MAIN ASSUMPTIONS
SHARE BUYBACK – PARAMETERS OF THE PROGRAM
11
Strong macroeconomic environment across Europe is supporting stable
future growth
North West Core (est. 2018 GDP
growth):
United Kingdom +1.2%
Ireland +3.3%
Sweden +2.1%
Denmark +1.8%
Finland +1.5%
Norway +1.5%
West Core (est. 2018 GDP
growth):
France +1.7%
Belgium +1.6%
Netherlands +1.8%
Luxembourg +3.9%
Central (est. 2018 GDP
growth):
Germany +1.8%
Austria +1.6%
Switzerland +1.9%
South (est. 2018 GDP
growth):
Italy +1.1%
Portugal : +1.5%
Spain +2.1%
South East (est. 2018 GDP
growth):
Albania +3.5%
Bosnia-Herzegovina +3.2%
Bulgaria +2.8%
Croatia +2.5%
Greece +3.1%
Macedonia +2.8%
Moldova +2.5
Romania +3.7%
Serbia +2.3%
Slovenia +3.0%
Est. GDP
growth rate in
2018:
4.00-3.00
2.90-2.00
1.90-1.00
0.90-0.00
Est. GDP growth in 2018:
EU: 1.8%
DACH*: 1.8%
Poland: 3.1%
Germany: 1.8%
Source: European Comission, European Economic
Forecast Winter 2017.
OECD, Data, World Bank Forecasts
* DACH is defined as Germany, Austria and Switzerland.
East Core (est. 2018 GDP
growth):
Poland +3.1%
Czech Republic +2.7%
Estonia +2.6%
Hungary +3.2%
Latvia +3.0%
Lithuania +2.8%
Slovakia +3.6%
September 2017
Positive outlook for Pfleiderer core markets
Stable GDP growth in Poland driven by private consumption
Solid labour market, exports and construction boom enable further
growth in Germany
100
100,9
102.3
104.6
107.0
109.4
110.2
111.3 111.7
100
100.9
103.7
106.4
108.9
111.3
112.7
114.0
114.9
100
101.9
104.8
106.6
108.3 108.8
110.2
110.6 110.7
100 100.5
100.6
102.1
104.0
106.7
109.4
111.1
112.2
2013 2014 2015 2016 2017 2018 2019 2020 2021
Construction Furniture industry Door industry Wholesale
Treiber HWS [Basis 2013=100]
Germany
• Positive trend in German residential construction
• The major driver is expected to be the new building segment in
residential construction, which covers the key target markets for
Pfleiderer product segment
• Increasing exports driven by demand for German furniture
Source: Reputable industry information provider, April 2016.
12
Promising growth for Pfleiderer target markets in the Construction, Furniture,
Door & Wholesale business (1/2)
Poland
• Poland is the fourth largest furniture exporter in the world in terms of
value (6.3% of the world’s furniture export)
• Poland is the second largest furniture exporter in the world in terms of
tonnage
• The favourable economic situation as well as the high demand for
apartments, supported by governmental grant programs should be one of
the main growth drivers
100
101,9
103.3
105.6
108.0
110.4
113.2
115.2
117.3
100
103.8
106.8
109.2
112.5
115.3
118.0
120.8
123.2
100
101.9
105.8
110.3
113.9
116.6
119.5 120.8
122.0
100 101.6
102.8
104.7
106.8
108.7
110.8
112.4
114.0
2013 2014 2015 2016 2017 2018 2019 2020 2021
Construction Furniture industry Door industry Wholesale
Treiber HWS [Basis 2013=100]
An outperformer in
European landscape
Source: Polish Chamber of Commerce of Furniture Manufacturers,
B+R Studio of analysis Polish Furniture Market.
September 2017
13
Source: Reputable industry information provider, FRA July 2016.
94.7
92.1
93.2
93.9
95.5
97.0
98.1 98.5
98.5 99.0
100.2
101.2
102.3 102.9
103.2 103.0
100.0
97.0
94.9 95.4
97.0
99.1
100.4
101.4 101.9
98.3
97.4
98.7
100.1
102.0
103.2 104.1
104.5
2013 2014 2015 2016 2017 2018 2019 2020 2021
Construction Furniture industry Door industry Wholesale
Treiber HWS [Basis 2013=100]
Promising growth for Pfleiderer target markets in the Construction, Furniture,
Door & Wholesale business (2/2)
France
• Recovery expected after declining trend over the last three years
• Increasing share of timber frame construction and growing prefab
housing market
99.9
101.3
103.5
105.9
108.3
110.9
112.9
115.0
99.2 98.7
99.3
100.4
102.3
104.4
107.4
110.1
100.0
96.2
95.4 95.6
98.6
103.0
107.1
110.2
112.2
95.2
93.0 92.5
93.7
95.7
98.0
100.2 102.2
2013 2014 2015 2016 2017 2018 2019 2020 2021
Construction Furniture industry Door industry Wholesale
Treiber HWS [Basis 2013=100]
• Vast backlog demand for residential housing after harsh downturn until
2014
• Solid residential construction growth one major driver
• Non-residential construction slowly recovers since 2015
• Slow recovery of furniture industry due to improving consumer climate but
limited by imports
Italy
September 2017
14
56.7 60.6 62.1 61.5
114.1 113.5 113.0 112.4
170.8 174.2 175.1 173.9
2016E 2017E 2018E 2019E
31.4 31.7 31.4 31.2
49.2 49.4 49.4 49.2
80.5 81.1 80.8 80.4
2016E 2017E 2018E 2019E
9,6 9,8 10,2 10,8
3.4 3.5 3.6 3.7 13.0 13.4 13.9 14.5
2016E 2017E 2018E 2019E
13.1 13.4 13.9 14.6
5.0 5.1 5.2 5.3 18.1 18.5 19.1 19.9
2016E 2017E 2018E 2019E
Continued recovery of the housing market driven by investment increase
caused, among others, by:
low interest rates
National Housing Programme ’’Flat Plus”
Future rise of non-residential market driven by beneficial situation in both
public and private sector caused by absorption of EU funds and growing
economy
Highly competitive and largely export-driven Polish furniture business raises
its share in the European market
Residential market growth is driven by new construction mainly due to:
very low interests rate level,
rising real income levels,
additional demand for residential accommodation
Non-residential market growth is limited due to continued caution in public
spending
Renovation in both residential and non-residential segments has been
stable
Source: Reputable industry information provider. New RMI (Renovation, Maintenance, Improvement)
Resid
en
tial
mark
et
(€b
n)
No
n-r
esid
en
tial
mark
et
(€b
n)
Resid
en
tial
mark
et
(€b
n)
No
n-r
esid
en
tial
mark
et
(€b
n)
Both core markets, Germany & dynamic Poland are driven by new residential
construction which will bolster the sales growth
Germany
Poland
+3.1
(0.1)
CAGR
16E-19E
+1.5
+1.8
September 2017
DA
CH
(a)
Po
lan
d
3.73 3.76 3.79 3.82 3.80
2015 2016 2017 2018 2019
(a)DACH defined as Germany, Austria and Switzerland | Source: own calculation based on data from reputable industry information provider (July 2017).
Raw Chipboards MFC MDF/HDF HPL/CPL
3.10 3.14 3.22 3.26 3.27
2015 2016 2017 2018 2019
3.26 3.27 3.31 3.34 3.37
2015 2016 2017 2018 2019
75.76 77.21 79.02 80.46 81.22
2015 2016 2017 2018 2019
1.8 1.87 1.95 2.03 2.09
2015 2016 2017 2018 2019
2.11 2.22 2.30 2.37 2.43
2015 2016 2017 2018 2019
1.11 1.17 1.22 1.27 1.31
2015 2016 2017 2018 2019
7.62 7.91 8.16 8.39 8.62
2015 2016 2017 2018 2019
M cbm M cbm M cbm M m2
+0.8%
Solid market demand for WBP will support sales growth in Germany and
Poland
15
+0.7% +0.8% +1.4% -0.5% +2.6% +1.2% +0.2% +0.1% +1.3% +0.8% +1.0% +1.9% +2.3% +1.8% +0.9%
+4.0% +3.9% +4.1% +3.0%
+5.0% +3.8% +3.1%
+2.8%
+5,1% +4.4%
+3.7% +3.1% +3.8% +3.2% +2.9%
+2,7%
September 2017
16
AGENDA
PFLEIDERER GROUP TODAY
COMPETITIVE ENVIRONMENT
TRENDS IN CONSTRUCTION AND FURNITURE INDUSTRY
DIAMOND STRATEGY – MAIN ASSUMPTIONS
SHARE BUYBACK – PARAMETERS OF THE PROGRAM
Particleboard Wood panel1 capacity
in Europe by country MDF/HDF
Germ
any
Pola
nd
German
y
Poland
Germany
18%
Poland
11%
Note: Capacity share as at Aug-17 based on operating capacity.
(1) Includes PB, and MDF. Total country capacity as % of total total European capacity excluding Russia and Turkey.
Source: EPF (Aug-17).
1
2
1 6
5
2
Pfleiderer Group 30%
No 2 16%
No 3 10%
No 4 10%
Others 35%
Pfleiderer Group 38%
No 1 43%
No 3 19%
17
Top market positions in the two most important European markets – scale will
continue to deliver sales opportunities
Capacity share Capacity share
No 1 22%
No 2 19%
No 3 18%
No 4 15%
No 5 11%
Pfleiderer 9%
No 7 6%
No 1 52%
No 2 17%
No 3 13%
No 4 9%
Pfleiderer 9%
September 2017
Characteristics: Volume
LOW PRICE
SEGMENT
MIDDLE-
PRICE
SEGMENT
UPPER-PRICE
SEGMENT
Product portfolio:
MFC coloured
HPL
Lacquered boards
Decorative specialties
Value-added service
65% value-added
products
25%* basic products
*10% - other products – Electricity, Resin Silekol, Impregnation paper, Edges and paper foils.
** Number 1-5 represent competitors of Pfleiderer
Source: Company information.
18
Pfleiderer follows a premium strategy and is targeting the high margin
value-added segment - aimed at delivering higher returns
1**
September 2017
2**
3**
4**
5**
Pfleiderer Awards | Products
19
Successful award track record proves our value-added market strategy
Pfleiderer Awards | Structures
Pfleiderer Awards | Company
September 2017
Source: Company Information.
20
AGENDA
PFLEIDERER GROUP TODAY
COMPETITIVE ENVIRONMENT
TRENDS IN CONSTRUCTION AND FURNITURE INDUSTRY
DIAMOND STRATEGY – MAIN ASSUMPTIONS
SHARE BUYBACK – PARAMETERS OF THE PROGRAM
Our strategy sets the direction for the coming years
21
A smart market segmentation will drive our sales strategy and will enable
a value-added customer proposition
Our salesforce will harvest the new capacity, implement smart pricing and active
product portfolio management
We will focus on operational excellence & disciplined capacity
debottlenecking
Our culture will become more cost conscious and performance driven
September 2017
Attractive shareholder value will be delivered by strong cash generation, attractive dividend
policy, potential additional share buyback programs and open investor relations
communication
Pfleiderer Strategy – the diamond approach
22
SHAREHOLDER
VALUE
Lean organization
Sound financial basis
Active investor relations
Attractive dividend policy
Available net cash will be distributed to
shareholders
OPERATIONS
PEOPLE
Target oriented leadership (MBO)
New Management Team
Lean organization
People recruitment and development
Talent program
Succession plan
SALES & Marketing
Market segmentation & strategy
Organic growth & value-added
product strategy
Sales excellence program
New Design Collection
Target group marketing
PFL Academy
PFL DIAMOND
APPROACH CORPORATE
CULTURE
Empowerment
Cost consciousness
Diversified workforce
International management approach
Employee survey
Mid-term programs
Lean Six Sigma - LSS
Procurement excellence
World class manufacturing
Next 12 months
Uptime & productivity
Capacity ext. / debottlenecking
Value-added technologies
Procurement savings
NWC optimization
IMPROVEMENT PROGRAM FAFIO
September 2017
Please note: Bold text passages reflect key initiatives for generating growth
Sales strategy – to boost organic growth in gross sales revenue and increase
profitability till 2021
23
Sales & Marketing
Smart & focused customer segmentation
Focus on growth for higher value-added products
Implement Commercial Excellence Program
Selective approach in Export markets to focus on
the most profitable customers
Harvest new product developments
1
2
3
4
5
September 2017
• Identify and enter into new sub-segments of high potential
target industries
• Develop and implement unique product and service offerings
• Specialized and trained sales force teams
• Industry leading range of premium products & Design Collection
• New trendy décors & surfaces
• Innovative carrier materials
• New level of service orientation supported by CRM approach
• Extensive Academy offerings for Pfleiderer customers
• Digitalization – strong partner for customers going “digital”
• Develop smart and disciplined pricing tactics
• Focus on most attractive markets
• Superior “Made in Germany” labeled products
• Local presence for ultimate customer convenience
• Innovative product pipeline to satisfy changing customer needs
Continuous improvement programs will deliver continued competitiveness
24
Operations
1) Until 2016 (base year 2014).
2) Base year 2015, improvement uptime of all CPL, MDF and PB lines until 2018.
3) Base year 2015, targeted increase in productivity of all CPL, MDF and PB lines until 2019.
4% overall production
volume increased
Uptime improvement by +4% targeted 2)
Productivity improvement by +5%
targeted 3)
Comprehensive production cost
optimization until the end of 2019
Realization of short-term procurement
savings & NWC optimization
World Class Manufacturing approach (WCM)
Procurement excellence program
September 2017
Historic performance 1)
✓
1% out of uptime ✓
Short-term operational activities
Successful integration (One
Pfleiderer) – approx. EUR 32 m of
targeted synergies by the end of
2018
Capacity ext. / debottlenecking
investments
Invests in value-added
technologies
Mid-term activities
Targeted total savings out of
operational improvement program of
EUR 41.6 m until 2018
700
800
900
1000
1100
1200
0
0,1
0,2
0,3
0,4
0,5
0,6
2017 2018 2019 2020 2021
Sales EBITDA CAPEX
Capex projects to drive organic growth targets and capacity
– >50% of the expected sales increase is from value-added linked investments
25 September 2017
Investment Capex Targeted outcome
(per annum)
Projects already in operation:
“4-pack” investment to diversify
MDF product mix (Grajewo)
Increase of lacquering capacity by about 30%
Sanding line
Cut to size
Custimization
EUR 10.0 m Sales revenue increase by EUR 17-20 m
and margin EUR 1.5-2.0 m
Worktop line (Wieruszów) EUR 3.0 m Sales revenue increase by EUR 4.5 m
and margin EUR 1.3-1.6 m
Dynasteam (Wieruszów) EUR 3.0 m EUR 6 m sales revenue and EUR 1.2 m
margin
Projects under execution:
Sanding Line (Neumarkt) EUR 6.2 m EUR 2.0 m EBITDA
Recycled wood (Neumarkt) EUR 9.6 m EUR 5.0 m EBITDA
Lacquering line (Leutkirch) EUR 12.3 m EUR 8.4 m EBITDA
Silekol Growth Plan (Kędzierzyn-Koźle) EUR 12.4 EUR 6.4 EBITDA
Operations
Plenty of empty capacity will support further sales growth
26
Operations
September 2017
Short-term operational activities
100%
103%
106%
108% 108%
2017 2018 2019 2020 2021
Raw Chipboards
100%
104% 106%
108%
113%
2017 2018 2019 2020 2021
MDF Pfleiderer has more than enough capacity to meet simulated
volumes
Smart CAPEX projects will boost further production capacity
Debottlenecking and product allocation management will
support capacity growth rates
Above 65% of the total raw chipboard production volumes are
further processed to value-added products such as MFC and
elements
Simulation of production volumes development*
100% 102% 108%
123% 125%
2017 2018 2019 2020 2021
MFC
100% 110%
119% 131%
146%
2017 2018 2019 2020 2021
HPL
100%
122% 139%
167%
211%
2017 2018 2019 2020 2021
Elements
Base year = 100%
Utilization rate = forecasted production volume / available capacity; available capacity is simulated based on a maximum feasible shift model.
Please note: the production development of HPL and elements is based on theoretical projection of the maximum capacity without consideration of the availability of
primary products and potentially required infrastructure measures / investments.
Massive empty capacity
for value-added
products Utilization rate in 2017:
68%*
Utilization rate in 2017:
47%*
> Focus area: high value-added products
Utilization rate in 2017:
94%*
> Raw boards
Organic growth drivers
GROWTH
FIELDS • Capacity extension / debottlenecking
• New (value-added) technologies
• Resin growth strategy (Silekol)
IMPROVEMENT PROGRAM SMART INVESTMENTS
FOUNDATION Finance metrics in our business case*:
• Min. EBITDA margin of 16%
• Equity ratio > 30%
• Target level of net financial leverage is between 1.5x and 2x EBITDA
• Net financial leverage is considered without factoring which is off-balance and non-recourse
• Dividend payment: up to 70% of net income
27
• Uptime improvement (+4%)1)
• Productivity improvement (+5%) 1)
• Purchasing offensive
1) Uptime improvement of all CPL, MDF and PB lines +4% from base year 2015 until 2018;
productivity improvement of all CPL, MDF and PB lines +5% from base year 2015 until 2019.
2) FY 2016 consolidated financial results are presented for the 12 months period ended 31
December 2016.
Pfleiderer strategy & execution to deliver superior EBITDA returns of >16% by 2021
Shareholder value and financials
September 2017
Sales revenue: EBITDA EBITDA margin Net financial leverage CAPEX
20162
2021 Key targets
EUR 1.2 bn
EUR 930 m EUR ~110 m
Min. EUR ~200 m
11.8%
Min. 16% Ø EUR 70 m
p.a., incl. EUR 20 m of
maintenance CAPEX p.a.
EUR 52 m 2.2
< 1.5
2017 2018 2019 2020 2021
~ EUR 1.2bn SALES GROWTH of €960 in 2016 to €1.2B in 2021
Driven by existing product growth initiatives:
GROWTH ABOVE €1.2B
Mix of innovation and pricing / marketing improvement
GROWTH INITATIVES
> ‚BASE CASE‘
28
Pfleiderer - a clear strategic roadmap for sales revenue growth until 2021
Shareholder value and financials
1. “4-pack” investment in Grajewo to diversify MDF
product mix
2. Worktop line Wieruszow
3. Dynasteam injection Wieruszow
4. Sanding line / 21 shifts MFC Neumarkt
5. Lacquering line
6. Growth in HPL / Elements
7. Resin growth strategy (Silekol)
September 2017
1. Further product innovations: Smart Surfaces, Balance
Board, Living Board, Premium Board, HPL for exterior
2. New Design Collection
3. Strategic pricing
4. Industry market segmentation strategy (individual
penetration of kitchen, bath& office customers) and PFL
Academy
> UPSIDE POTENTIAL
160
EBITDA target2017
Recovery of rawmaterials pricing
Existing productpushes
New productlaunches & Sales
strategy
Capacity utilisation Cost out EBITDA target2021
29 September 2017
Components of EBITDA growth to 2021
1 2 3 4 5
› Ongoing pricing
actions
5-step plan under execution to further strengthen EBITDA result
› “4-Pack”
› Worktop line
› Dynasteam
› Lacquering line
› HPL / Elements
› Etc.
› Smart surfaces
› Balance board
› HPL for exterior
› New market
segmentation
› Debottlenecking
& revised
utilization
strategy
› Operational
improvement
program and other
cost improvement
initiatives –
Procurement,
Logistics, SG&A,
› Production costs
30
Approx. 20% increase of the capitalization in January – August 2017, outperforming
WIG-index
Shareholder value and financials
• The market capitalization of the company increased in the period
January-August 2017 by approx. 20%.
Market ticker PFL
Market
capitalization PLN 2.71 bn*
Free float 31.91%
Indices
mWIG40 (1.85%)
WIG (0.44%)
WIG-Poland (0.45%)
Source: www.infostrefa.pl *As of 31 August 2017
0,00
0,50
1,00
1,50
2,00
2,50
Rates of return (19.01.2016-31.08.2017)
Pfleiderer Group (% change) WIG index (% change)
%
September 2017
31
The Company, after fulfilling the legal requirements and depending on market conditions,
intends to allocate up to 70% of consolidated net profit for dividend payment
Shareholder value and financials
On 19 July, 2017 Pfleiderer Group paid to shareholders a dividend in the amount of approx. PLN 71.2 million, i.e. 1.1 PLN per share.
Dividend yield: 2.5%*.
An additional form of sharing profits with shareholders is the buyback program of up to approx. PLN 390 million:
• The Company may repurchase up to 6,470,100 ordinary bearer shares representing jointly no more than 10% of the Company's
share capital.
• The repurchase price of the shares cannot be lower than PLN 0.33 per share nor higher than PLN 60 per share.
• The authorisation granted to the Management Board for the repurchase of the shares runs until 30 June 2018.
• The shares acquired may be:
• used for a Company incentive program, subject to Supervisory Board approval,
• Redeemed, or
• otherwise disposed, if needed.
Approx. PLN 71.2 million dividend
paid to shareholders in 2017
Up to approx. PLN 390 million –
allocated to buyback program, until
30 June 2018
September 2017
*As of a dividend date.
• Attractive shareholder value will be delivered by strong cash generation, attractive dividend policy, potential additional share
buyback programs and open investor relations communication
32
AGENDA
PFLEIDERER GROUP TODAY
COMPETITIVE ENVIRONMENT
TRENDS IN CONSTRUCTION AND FURNITURE INDUSTRY
DIAMOND STRATEGY – MAIN ASSUMPTIONS
SHARE BUYBACK – PARAMETERS OF THE PROGRAM
33
Rationale
September 2017
Superior form of earnings distribution vs. dividends
Shares are currently undervalued by the market
Liquidity event for shareholders
Creation of a long-term incentive program (LTIP)
Existing shares more effective than issuing new shares
No dilution of current shareholders
Major Shareholders: SVP and Atlantik announced that they
will not participate in the program
Timeline
Subscription period:
21 September – 5 October, 2017
Trade date:
10 October, 2017 Settlement date:
12 October, 2017
Share buyback
Key parameters
3,235,050 shares
5% percent of capital
Price: PLN 47.00
34
Rationale
September 2017
Focus on sustainable share price increases as a measure
of the long-term value of the company
Further motivation for management to create value
Strong alignment of incentives between management and
shareholders
Compensation paid only upon achievement of results
Costs for the Company will be minor
Key parameters
Duration: 5 years
Max # of shares: 2.745.749
Max % of shares: 4.86%
Exercise Price: PLN 40
Vesting of shares based on
70-day VWAP on the WSE
(adjusted for dividends):
Timeline Timeline
5% 10%
18%
28%
50%
100%
0%
20%
40%
60%
80%
100%
120%
40 47 55 63 70 80
Long-Term Incentive Plan (1/2)
0.21% 0.42%
0.74% 1.17%
2.12%
4.86%
0,00%
1,00%
2,00%
3,00%
4,00%
5,00%
6,00%
40 47 55 63 70 80
35
Participation by key Mgmt and SB members:
September 2017
Tom K. Schäbinger, CEO
Richard Mayer, CFO
Zbigniew Prokopowicz,
Chairman of the SB
Ivo Schintz, CCO
Dirk Hardow, COO
Michael Keppel,
Deputy Chairman of the SB
Unallocated
1.75%
0.61%
0.44%
0.61%
0.61%
0.22%
Long-Term Incentive Plan (2/2)
Tom K. Schäbinger
1.75
Richard Mayer
0.61 Ivo Schintz
0.61
Dirk Hardow
0.61
Zbigniew
Prokopowicz
0.44
Michael
Keppel
0.22
0.61%
Unallocated
0.61
Strategy mission – Our Direction
36
A smart market segmentation will drive our sales strategy and will enable
a value-added customer proposition
Our salesforce will harvest the new capacity, implement smart pricing and active
product portfolio management
We will focus on operational excellence & disciplined capacity
debottlenecking
Our culture will become more cost conscious and performance driven
September 2017
Attractive shareholder value will be delivered by strong cash generation, attractive dividend
policy, potential additional share buyback programs and open investor relations
communication
37
Appendix
Pfleiderer Group S.A. Management Board
38
Source: Company Information.
September 2017
Strategy
Human Resources
Internal Audit
Investor Relations
Corporate
Development
Accounting / Tax
Controlling
Treasury
Legal affairs / GRC
PMO
Sales Core Markets
Sales Export and
Projects
Marketing /
Communications
Product Management
R & D
Production
Engineering
Purchasing
Technology
Health & Safety
Environment
Supply Chain
Customer
Management
Quality Management
IT
Pfleiderer Group S.A. Management Board
39
Source: Company Information.
September 2017
Mr Tom K.Schäbinger (born in 1962)
Graduated from the Vienna University of Economics & Business (Business Administration) and
Secondary School for Mechanical Engineering in St. Pölten
Has been working as CEO for Bundy Refrigeration Group (cooling technology provider) since 2015
and has been managing partner of TS TRUST GmbH (a capital investment company) since 2014.
Between 1998 and 2014 held several positions in Mondi Europe and International (formerly known
as Frantschach – a packaging and paper group with global operations), including several positions
as Chief Executive Officer.
Previously, worked in various management positions including at Unilever and at Beiersdorf.
Mr Richard Mayer (born in 1962)
Has a degree in economics
Held top management positions at Reichard, CON MOTO, Wacker Neuson SE. In Wacker Neuson
SE also held the position of Member of the Management Board.
Since January 2013 has been working for Pfleiderer Group as a CFO.
Until January 19th, 2016 held a position of Member of Pfleiderer Grajewo Supervisory Board.
Pfleiderer Group S.A. Management Board
40
Source: Company Information.
September 2017
Mr Ivo Schintz (born in 1957)
Completed National Agricultural College in Deventer in Netherlands with a title of Engineer and
obtained International Management MBA title at Thunderbird School of Global Management in USA.
Since 1997 has been working for Tarkett SA – a worldwide leader of innovative and sustainable
flooring and sports surface solutions - in various management positions.
Since 2004 has been holding a position of Vice President, member of executive committee of divison
EMEA ( Europe, Middle East, Africa) and since 2011 has been holding a position of Area Vice
President for Central Europe activity.
Previously, worked in various management positions including Philips Lighting BV and Dokkumer
Vlaggen Centrale BV.
Mr. Dirk Hardow (born in 1965)
Graduated from the Technical Univeristy of Hamburg, where in 1993 he graduated in Industrial
Engineering & Management (“Hochschulübergreifender Studiengang Wirtschaftsingenieur”).
Since 2011 was associated with US corporation Owens – Illinois Inc. Within the Owens – Illinois Inc
structures was i.a. the Vice President of European Operations (August 2011 – May 2015) and since
October 2013 was the Vice – Chairman of the Board of Vetrerie Meridionali, a glass manufacturing
company.
Since June 2015 was the General Manager for South East Europe, where he was responsible for the
operations of 11 factories in Italy and Hungary.
From October 2011 to April 2013 was a Member of the Board of Directors of Maltha Groep BV, a glass
recycling company.
Previously, worked on the management positions i.a. at Cremer-Group, Rohm and Hass Company as
well as H.B. Fuller Company.
Glossary / definitions
41
EBITDA: results from operating activities + depreciation and amortization
EBITDA margin: EBITDA / total sales revenue
Equity ratio: total equity / total assets
Net financial leverage: Net financial debt / EBITDA.
Net financial debt : total loans and borrowings - cash and cash equivalents
All above financials are on a consolidated basis i.e. they refer to financial results and financial position of the Group
September 2017
42
IR contact
IR Contact: Katarzyna Szczepaniak
InnerValue Investor Relations
+48 500 037 347
Disclaimer
43
This document and the information contained herein (unless otherwise indicated) has been prepared by Pfleiderer Group SA (referred to herein as the “Issuer”) solely for
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market and competitive position data contained in this Presentation come from official or third party sources. Third party industry publications, studies and surveys
generally state that the data contained therein have been obtained from sources believed to be reliable, but that there is no guarantee of the accuracy or completeness of
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September 2017