philips design april 2011 headphones escape packaging 11 april feedback pd

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Philips Design April 2011 Headphones “Escape” packaging 11 April – FEEDBACK PD

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Internal use only Philips Design, Philips Design, April 2011 Pack design explorations 3 Pill box with silkscreen headlines and paper “brand” wrap Stencil window

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Page 1: Philips Design April 2011 Headphones Escape packaging 11 April  FEEDBACK PD

Philips Design

April 2011

Headphones “Escape” packaging11 April – FEEDBACK PD

Page 2: Philips Design April 2011 Headphones Escape packaging 11 April  FEEDBACK PD

Internal use only Philips Design, Philips Design, April 2011

Pack design explorations

2

Changing slantWindow and display

Page 3: Philips Design April 2011 Headphones Escape packaging 11 April  FEEDBACK PD

Internal use only Philips Design, Philips Design, April 2011

Pack design explorations

3

Pill box with silkscreen headlines and paper “brand” wrapStencil window

Page 4: Philips Design April 2011 Headphones Escape packaging 11 April  FEEDBACK PD

Internal use only Philips Design, Philips Design, April 2011

Pack design explorations

4

Stencil window

Page 5: Philips Design April 2011 Headphones Escape packaging 11 April  FEEDBACK PD

Internal use only Philips Design, Philips Design, April 2011

Pack design explorations

5

Print across plastic? Possible?

Page 5, looks more interesting, would like to see that developed more.

Page 6: Philips Design April 2011 Headphones Escape packaging 11 April  FEEDBACK PD

Internal use only Philips Design, Philips Design, April 2011

Pack design explorations

6

Reveal

On Page 6 does the headphone become partially hidden, esp the third one. May need to discuss that one. Not quite sure what is going on.

Page 7: Philips Design April 2011 Headphones Escape packaging 11 April  FEEDBACK PD

Internal use only Philips Design, Philips Design, April 2011

Pack design explorationsProduct colours are also part of the graphic

7

Page 7 is interesting but unsure re-materials like inner blister. Will this leave headphone pack look very plasticky?

Page 8: Philips Design April 2011 Headphones Escape packaging 11 April  FEEDBACK PD

Internal use only Philips Design, Philips Design, April 2011

Pack design explorationsBasic shapes as headphone stand, covered with transparent sleeve.Edge is extended as euro-lockGraphics applied on outside of headphone.

8

Page 8, not sure how it technically works, but like the idea of the white space within headphone area… need to also discuss the thinking re this.

Page 9: Philips Design April 2011 Headphones Escape packaging 11 April  FEEDBACK PD

Internal use only Philips Design, Philips Design, April 2011

Pack design explorationsTriangular standShape changes as range builds up

9

Page 9 is interesting but I suppose we would have to see the range build up to see them as family and how they can work together

Page 10: Philips Design April 2011 Headphones Escape packaging 11 April  FEEDBACK PD

Internal use only Philips Design, Philips Design, April 2011

Pack design explorationsBasic shape as plastic mould/ tray to set headphone

10

Page 11: Philips Design April 2011 Headphones Escape packaging 11 April  FEEDBACK PD

Internal use only Philips Design, Philips Design, April 2011

Pack design explorations“Pull-out box”

11

Page 11, not quite sure of suggested materials and how it can work? It is see through?

Page 12: Philips Design April 2011 Headphones Escape packaging 11 April  FEEDBACK PD

Internal use only Philips Design, Philips Design, April 2011

Pack design explorationsTriangular windowWindow grows as range builds up

12

Page 12, look different but remember we do have to show headphone in some manner, ie one can and segment of headband.

Page 13: Philips Design April 2011 Headphones Escape packaging 11 April  FEEDBACK PD

Internal use only Philips Design, Philips Design, April 2011

Pack design explorationsSticking-out mouldProduct is “bigger” than the box, box is the clear zone

13

Page 14: Philips Design April 2011 Headphones Escape packaging 11 April  FEEDBACK PD

Internal use only Philips Design, Philips Design, April 2011

Pack design explorations“Shoebox”Head contour-mould

14

Page 15: Philips Design April 2011 Headphones Escape packaging 11 April  FEEDBACK PD

Internal use only Philips Design, Philips Design, April 2011

Pack design explorationsMatchbox sleeve

15

15 looks like it has potential for exploration.

Page 16: Philips Design April 2011 Headphones Escape packaging 11 April  FEEDBACK PD

Internal use only Philips Design, Philips Design, April 2011