MEDIA ADVISORY

Contact: Eily Cummings

Marketing & Communications Director Work: (636) 256–0680

eily@pibetaphi.org

Women’s Group Invites You to Attend Book Distribution; Group to Give 20,000 New Books to Silicon Valley Children

WHAT:

Pi Beta Phi® Fraternity for Women will distribute 20,000 new books. The books will be donated to local schools, after-school programs and community programs serving students from low-income families and Title I schools. Pi Phis from across the Silicon Valley will help lift, carry and sort books.

WHEN: Saturday, February 27, 2016: 8 A.M. - 2 P.M.

WHERE: Macy's Sunnyvale 200 W. Washington Avenue, Sunnyvale, CA 94086 On-site contact: Jacqueline Vo, Chairman Fraternity Day of Service Signature Event, Silicon Valley Direct: (408) 930–3326; Email: FDSSiliconValley@gmail.com Volunteer opportunity available via http://goo.gl/forms/QDJWYHwDI2 Event Schedule & Children Literacy Contest: http://puppy-kisses.com/fds/

NOTES: The book distribution celebrates Pi Beta Phi’s Fraternity Day of Service, an annual event bringing Pi Phis together to serve their communities through literacy service. Silicon Valley was chosen as the book distribution location because it is an area of great need. The Silicon Valley, home to technology company heavyweights like Genentech and Oracle, has 43% of 3rd-graders falling behind in reading, according to standardize test scores. Many of those students are from low-income families that are not part of the tech boom and who often can't afford to send their children to preschool programs. This static rises to a shocking 65% among Latino, African American and Pacific Islander children. Access to new, age-appropriate books will help change these children’s lives.

Pi Beta Phi is helping put books into the hands of these deserving children in partnership with First Book®, a nonprofit providing new books to its national network of schools and programs. Over the past several years, Pi Beta Phi has donated $1 million to literacy causes and given one million books to children in need. Now, the goal is to impact one million lives through its philanthropy Read > Lead > Achieve® by the time Pi Beta Phi celebrates its 150th anniversary in 2017. #ReadLeadAchieve

1154 TOWN AND COUNTRY COMMONS DRIVE

TOWN AND COUNTRY, MISSOURI 63017

(636) 256–0680

About Pi Beta Phi Fraternity for Women: Founded in 1867 at Monmouth College in Illinois, Pi Beta Phi has installed nearly 200 collegiate chapters and more than 300 alumnae organizations worldwide. Pi Beta Phi promotes friendship, develops women of intellect and integrity, cultivates leadership potential and enriches the lives of members and their communities. The Fraternity believes in the power of reading and through its philanthropy, Read > Lead > Achieve, promotes a lifelong love of reading that can unlock true potential. For more information about Pi Beta Phi, visit www.pibetaphi.org or follow Pi Phi on Twitter and Facebook.

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