play to your strengths rankings that matter slides
TRANSCRIPT
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PLAY TO YOUR STRENGTHS:RANKINGS THAT MATTER
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WELCOME
BEFORE WE BEGIN…• Select your audio preferences on the GoToWebinar
control panels• Mute your line if necessary• Hide the control panel
FOLLOW ALONG ON TWITTER:@EduFactual, or by using #RankingsChat
SUBMIT YOUR QUESTIONS:In the GoToWebinar Question Panelor on Twitter at #RankingsChat
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ADDED BENEFIT FOR ATTENDEES
Confidential Custom Analysis• Internal “Power Cluster Analysis” Identifying
Strengths of Your Institution• Focused on Programs and Majors• Comparison to Your Peers
Learn how to obtain this following the presentation
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RECOGNITION. Make your institution known for its areas of excellence.
RETENTION. Admit better-fit students, who value what you have to offer them, and stay to complete their degrees, graduating on time.
REWARD. Graduate committed alumni, who are willing and eager to share their experience.
WHY YOU SHOULD CARE
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WHAT WE’LL COVER
• College Factual Introduction• Rankings Overview• Opportunities for Colleges• Badges Overview• Frequently Asked Questions• Special Offer Details
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WHO WE ARE
BILL PHELAN CEO & Co-FounderCollege Factual
JOSH McWILLIAMVP of Product & Co-FounderCollege Factual
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WHY WE DO IT
Our mission is to help students find the best-fit education their money can buy. One way we do this is by helping students discover excellent colleges through our diverse rankings system. We carry over 500 rankings.
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OUR SHARED MISSION
College Factual and Chegg are working together to:
Make rankings relevant Quit feeding the beast
Ranking criteria should be radically altered
Free colleges from obsessing over rankings Focus on what benefits students
Educate students and parents to seek out right school match
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We have rankings that identify the best colleges in the following categories, by many dimensions:• Overall Quality• Best for the Money• Best for Veterans• Athletics & Academics• Diversity• Religious Affiliation• Best for the Major• Best for the Field of Study
WHAT WE DO
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WHAT MAKES OUR RANKINGS DIFFERENT?
• We use objective data from over 40 sources and growing
• We are outcomes-focused• We have the ability to rank more schools on more
categories• We generate over 500 rankings and insights
published nationally and internationally year-round, twice weekly
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WELL RESPECTED
PATRICK FOSTERUSA Today
“Our audience has shown a tremendous interest in rankings, from several angles, not the least of which is comparing and contrasting institutions during their college search. The College Factual data-driven rankings provide a fresh and relevant alternative to the other rankings available from the mainstream media. We’ve also seen a tremendous interest in rankings for sports, as well as religion, factors that are important to students but don’t always receive attention from main news sources."
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We know that colleges and universities are under increasing scrutiny and pressure from students, parents, and the government. With that in mind, how are you going to show the value of your institution?
HOW CAN COLLEGE FACTUAL HELP YOU?
Our mission of helping students achieve their best-fit education can be supported by helping you…• Differentiate yourself based on your institutional strengths,
using rankings that are based on outputs and are customized to students based on their needs.
• Boost recognition of your programs, as well as improve student retention and graduate committed alumni.
OPPORTUNITIES FOR COLLEGES
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WHAT DO YOU CONSIDER TO BE MOST IMPORTANT TO PROSPECTIVE STUDENTS WHO ARE INTERESTED IN YOUR COLLEGE OR UNIVERSITY?
POLL
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POLL (Rank On a scale of 1 to 5)
• Getting a broad, general education• Become strong critical thinker• Be ready to work• Get employed• Gain skills employers value/Greater earning potential
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Q: What are the main reasons you decided to go to college?
73% 71%
57%
43%
32%
Gain greater earning
potential
Be ready to work
Become strong critical thinker
Get broad general
education
Gain skills employers value & willing to pay
for
Source: Improving Student Outcomes, Crux Research, March 2014
Get employed
67%
Remember…students go to college for jobs & money
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ANY QUESTIONS SO FAR?
SUBMIT YOUR QUESTIONS IN THE QUESTIONS PANELor on Twitter at #RankingsChat
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• Today’s rankings are largely based on subjective inputs and survey data
• While these provide some insight into the college landscape, they do little to distinguish your institution for its programs or other specific strengths
ABOUT THE BADGE: WHY YOU NEED IT
IN ADOPTING COLLEGE FACTUAL RANKINGS, YOU ARE CHOOSING TO:• Give the power back to the consumer• Expose your power to attract students that are better
matches for your institution
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WHAT’S IN IT FOR YOU?
RECOGNITION.OUR BADGES PROVIDE A MEANS OF:• Highlighting your institution’s strengths• Determining your unique “power clusters”• Illustrating your institution’s excellence in
one or more specific areas
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WHAT’S IN IT FOR YOU?
REWARD.REAP THE BENEFITS OF:• A happier, more connected alumni network• Strong brand messaging and reputation• The ability to hone in on your power, and put
effort toward strengthening other key areas
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A FEW OF THE HUNDREDS OF COLLEGES USING OUR RANKINGS
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SUCCESS STORY
UNIVERSITY OF MOUNT UNION - Alliance, Ohio
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SUCCESS STORY
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SUCCESS STORY
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WE’RE HERE TO HELP
TODAY AND ALL ALONG THE WAY, COLLEGE FACTUAL PROVIDES:• Unlimited access to your rankings badge(s) to
help you share your specific strengths across a multitude of platforms.
• Deployment support, in the form of an easily downloadable eBook, filled with best practices, checklists, and more.
• Personalized tips and support from our team on how best to leverage your new ranking to earn recognition and access a more qualified candidate pool.
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WHERE DO YOU GET YOUR DATA FROM TO RANK COLLEGES?
FREQUENTLY ASKED QUESTIONS
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HOW ARE YOUR RANKINGS DIFFERENT FROM U.S. NEWS?
FREQUENTLY ASKED QUESTIONS
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CAN COLLEGES BUY THEIR WAY INTO YOUR RANKINGS OR MATCH SUGGESTIONS?
FREQUENTLY ASKED QUESTIONS
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HOW DO I IDENTIFY MY INSTITUTION’S “INNER STRENGTHS”?
FREQUENTLY ASKED QUESTIONS
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SPECIAL FREE OFFER FOR WEBINAR PARTICIPANTS• We expose a core building block of the College Factual
rankings system• Analyze the “inter-relatedness” of programs and majors
way beyond the classic definition of “related majors”• Competitive analysis of your institution to your “peer group”• Closer to “real world” relationships rather than classic
“educational” relationships• Can serve as a planning tool for thinking about how course
offerings might be combined to create valuable concentrations for students, yielding better results
To request this analysis, simply contact either College Factual or your Chegg Sales representative (see next slide).
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THANK YOU
NEXT STEPS...
For pricing and purchase information:Contact your Chegg Sales representative or visit the following URL:go.edu.chegg.com/rankings-request/
For more information:
Visit: edu.collegefactual.com/badgesPhone: 347.732.1069Email: [email protected]