please define: roles in user experience design
TRANSCRIPT
@ SKYE_SANT
UX Roles and Deliverables
Please Define:Specialties Within User Experience Design.
Visual Design
Front-End Develope
r
Back-End Develope
rResearch/ Strategy
‘Genius’ Design Technology Focused
Graphic Designer
(Software) Developer
Business/Sales
Interaction Design
Information
Design
Visual Design
Front-End Develope
r
Back-End Develope
rResearch/ Strategy
User/Human Focused Technology Focused
Graphic Designer
User Interface Designer (Dev)
(Software) Developer
User Experience Designer
Understanding the SYSTEM
Interaction Design
Information
Design
Visual Design
Front-End Develope
r
Back-End Develope
rResearch/ Strategy
@ SKYE_SANT
SYSTEMUX StrategyUX ArchitectUX Manager
Planning for successful customer experiences with a special focus on business relevance.
For example:MVP, market fit, roadmap, scope, communication/ change management plans.
UX Roles and Deliverables
@ SKYE_SANT
SYSTEMInformation Architect
Focuses on identifying & organizing information within a system in a purposeful & meaningful way that helps identify relationships between pieces of content and facilitate the finding of information.
For example:Taxonomies, wayfinding models, sitemaps experience grids, mind maps.
UX Roles and Deliverables
User Research: Understanding the USERS
Interaction Design
Information
Design
Visual Design
Front-End Develope
r
Back-End Develope
rResearch/ Strategy
@ SKYE_SANT
USERSUser ResearcherEthnographer
Understanding, through observation or testing, the experience of those who use a system.
For example:Ethnography, interviews, psychological insights, recommendations for changes
UX Roles and Deliverables
@ SKYE_SANT
USERSUsability ProfessionalMetrics Analyst(Data Scientist)
Evaluates the quality of a user’s experience when interacting with a product or system.
For example:Quantitative metrics, evaluations of use, surveys, statistics
UX Roles and Deliverables
Designing a usable INTERFACE
Interaction Design
Information
Design
Visual Design
Front-End Develope
r
Back-End Develope
rResearch/ Strategy
@ SKYE_SANT
INTERFACEVisual DesignerGraphics DesignerWeb Designer
Designing the aesthetically pleasing visual qualities of a system.
For example:Color, positioning, and white space of the interface, branding concerns, aesthetics
UX Roles and Deliverables
@ SKYE_SANT
INTERFACEInteraction DesignerWeb Designer(Front End Designer)
Uses information about user goals and behaviour to design processes, functions and consistent and predictable interface layouts that help users interact with the system and achieve their goals.
For example:Patterns of interactions (HIG), templates, motion design, responsive design
UX Roles and Deliverables
Interaction Design
Information
Design
Visual Design
Front-End Develope
r
Back-End Develope
rResearch/ Strategy
Interface SUPPORT
@ SKYE_SANT
SUPPORTContent StrategyInstructional DesignCurriculum Developer
Planning for and writing content, help systems, training, onboarding, pattern/image libraries, style guides and governance.
For example:Technical writing, quickstart guides, help messages, communication guides, how-tos
UX Roles and Deliverables
SPONSORS:
@GA (https://generalassemb.ly/)
@ArtisanTalent (https://artisantalent.com/)
“Please Define: User Experience Design”Moderator: Skye Sant (Head of Platform & Product Design)
Panelists:• Shawn Jenkins (UX/UI Designer)• Andrew Cohen (Head of Design) • Erica Birkman Ellis (Research, Strategy,
UX Design)• Maddie Boatwright (Product Designer,
Strategist)