“pmr into the future” 5 december 2000 seminar & workshop 5 december 2000

15
“PMR into the Future” 5 December 2000 Seminar Seminar & Workshop & Workshop 5 December 5 December 2000 2000

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Page 1: “PMR into the Future” 5 December 2000 Seminar & Workshop 5 December 2000

“PMR into the Future” 5 December 2000

SeminarSeminar

& Workshop& Workshop

5 December 20005 December 2000

Page 2: “PMR into the Future” 5 December 2000 Seminar & Workshop 5 December 2000

“PMR into the Future” 5 December 2000

“PMR into the Future”

Understanding the Industry's future

Jacqui Brookes

Manager FCS Trade Association

Page 3: “PMR into the Future” 5 December 2000 Seminar & Workshop 5 December 2000

“PMR into the Future” 5 December 2000

PMR at the cross roads in 2000

Is it a service

• Ready for retirement?

Or

• A Cinderella service?

Page 4: “PMR into the Future” 5 December 2000 Seminar & Workshop 5 December 2000

“PMR into the Future” 5 December 2000

PMR at the cross roads in 2000

PMR needs to address

• Competition from public networks

• Health issues for handsets and base stations

• Increasing value of spectrum

• Competitive services evolving at internet speeds

Page 5: “PMR into the Future” 5 December 2000 Seminar & Workshop 5 December 2000

“PMR into the Future” 5 December 2000

Mobile Radio Council strategy - May 2000

• SWOT analysis - baring the soul of the industry• Action plan• Put aside our differences and work together• Our future is in partnership with Government

and users• PMR is an opportunity to increase

economic benefit

Page 6: “PMR into the Future” 5 December 2000 Seminar & Workshop 5 December 2000

“PMR into the Future” 5 December 2000

FCS request to Government- summer 2000

• Access to Tetra spectrum now and a road map for future access

• A specific PMR spectrum strategic plan• A specific policy and vision for PMR• Closer partnership with Government and users

We found common cause with the RA

“PMR into the Future” was born

Page 7: “PMR into the Future” 5 December 2000 Seminar & Workshop 5 December 2000

“PMR into the Future” 5 December 2000

“PMR into the Future” research phase- August-November 2000

• Spectrum- PMR band analysis:Tetra spectrum search- Paul Jarvis

• Economic impact of PMR: RA study; FCS paper; end user survey

Page 8: “PMR into the Future” 5 December 2000 Seminar & Workshop 5 December 2000

“PMR into the Future” 5 December 2000

“PMR into the Future” research phase- August-November 2000

• PMR growth forecasts: industry to RA

• Current problems: FCS member and dealer survey

• Communication with stakeholders: PBR News and FCS Briefings

Page 9: “PMR into the Future” 5 December 2000 Seminar & Workshop 5 December 2000

“PMR into the Future” 5 December 2000

FCS industry surveySeptember - October 2000

• Manufacturers, suppliers and CBS licensees• Relationships with RA:

– relationships with regional offices improved– consistent interpretation across regions– concerns with licence conditions -insufficient

flexibility for innovation– pace of response does not match

market demand

Page 10: “PMR into the Future” 5 December 2000 Seminar & Workshop 5 December 2000

“PMR into the Future” 5 December 2000

FCS industry surveySeptember - October 2000

• PMR voice is small

• Decline in PMR business

• Where is private Tetra spectrum?

Page 11: “PMR into the Future” 5 December 2000 Seminar & Workshop 5 December 2000

“PMR into the Future” 5 December 2000

FCS End-User surveyNovember 2000

• Qualitative feedback across all end users

• Farming, taxis, security, education, leisure, government

• 80% say licence is good value

• 30% wanted more facilities- better range, talkthrough

Page 12: “PMR into the Future” 5 December 2000 Seminar & Workshop 5 December 2000

“PMR into the Future” 5 December 2000

FCS End-User surveyNovember 2000

• 1/3 expected to upgrade in 3-5 years

• 30% looked at other services- Dolphin

• 71% used PMR for improved business efficiency

• 94% said PMR was vital or beneficialfor their business

Page 13: “PMR into the Future” 5 December 2000 Seminar & Workshop 5 December 2000

“PMR into the Future” 5 December 2000

FCS End-User surveyNovember 2000

End-User comments

• PMR gives peace of mind- staff on their own are in contact

• Mobile phone coverage is unreliable

• Interference problems

Page 14: “PMR into the Future” 5 December 2000 Seminar & Workshop 5 December 2000

“PMR into the Future” 5 December 2000

“PMR into the Future”

Understanding the Industry's future

Jacqui Brookes

Manager FCS Trade Association

Page 15: “PMR into the Future” 5 December 2000 Seminar & Workshop 5 December 2000

“PMR into the Future” 5 December 2000

SeminarSeminar

& Workshop& Workshop

5 December 20005 December 2000