pocket app
TRANSCRIPT
Pocket App
About Us an overview of the company…
Overview
Offices in London and Kuala Lumpur
50+ years experience in mobile
Mobile experts
Full service
Cross-platform
Uniting creativity with technical know-how
Diverse client base
Jake Davis Lead Designer
Management Team
Hazel Cottey Business Development
Director
Oliver Pitt Head of Accounts
Sebastian Fernando Head of Project Management
Paul Swaddle CEO
14 years in mobile
Andrew Hull Commercial Director
12 years in mobile
Barry Sims CTO
8 years in mobile
Approach
Creative team using expertise in entire
Cost effective development process
Managing for client
Over-delivering on ROI
Clients
Mobile Overview mobile as a media platform…
Apple’s single development
platform – powers iPhone 3GS, 5 and
iPad
Mobile Platforms
large current market share but decreasing hugely
Microsoft’s platform. Deal with Nokia means their market share will rise by end of year
Blackberry’s own platform powering their devices – includes OS 3, 4, 5, and 6;
all slightly different
Google’s platform powering a range of handsets from HTC, Samsung, etc
PLATFORMS
ANDROID
SYMBIAN
WINDOWS
BLACKBERRY
iOS
Mobile Toolkit
TEXT MOBILE WEB
BLUETOOTH COUPON VOUCHER
PICTURE MESSAGE EMAIL
GPS PAYMENTS
The Mobile Senses
Mobile Trends
Huge increase in usage
Smart phone penetration rising strongly
market share overtaken
Rise of the tablet
Having becoming as important as a
Mobile Complexity all expertly handled by us…
Layers of Mobile Ecosystem
Our Services from idea conception to development execution…
Creative & consultancy Design
Technical Build
App STORE submission PR & Marketing
Application Analytics
On-going app reviews and upgrades
Services
Project Processes
Project Initiation
Meeting
Technical
Specification Design Brief
Analytics
Marketing Go Live Testing UAT
Development Design
Statement of
Work
Case Studies
Results
3 unique applications delivered on time and to budget
100% ROI over target
Objective Provide a commercially successful cross-platform health encyclopaedia
Pocket Doctor
Case Studies
Results
Industry first
Proprietary tool
Objective Provide a commercially viable solution that delivers live TV to users via an app
App TV
Case Studies
Results
The Triptu application has just been launched and Triptu is in the process of signing up businesses to offer users promotions.
Objective Deliver multiple resort-based promotions to
relevant holiday-makers Make promotions available to as many
holiday-makers as possible
TripTu
Case Studies
Results "Pocket App applied a logical, phased approach to deliver against our objectives as
well as work within our budget constraints. I wholeheartedly recommend them as a competent, flexible and supportive partner.”
We are currently building phase 2.
Objective Deliver the Inspiring Interns brand to a
wider target audience Integrate with the Inspiring Interns
back-end system
Inspiring Interns
Case Studies
Results
Delivered a platform which allows Polestar to provide 24 hour a day tracking to its clients via their Blackberry mobile
Objective Allow Polestar Global to track and monitor their client shipping fleets from their smartphone
Polestar Global
Case Studies
Results
By delivering an integrated solution that involved PR, online advertising and social media, we achieved minimum sales target on Day 2 .
#1 position in App Store for “mock-up” and proto-type”
Featured on Apple Apps Store homepage for 10 days, and featured by Apple as ‘Staff Pick’ and as ‘New and Noteworthy”
Objective
Provide a marketing strategy for app which guides the design and development process for new app ideas
App Cooker
“Pocket App’s expertise is far above other companies and I look forward to developing more ideas with them in the future. “
—David Luckett, Product Manager, Telecoms Company
What our clients say…
“When I was considering getting a mobile app created there were many companies in the market providing this service but none with the experience or qualities of pocket app. I wouldn’t hesitate to recommend anyone wanting an app to use Pocket App. “ —Ben, CEO, Inspiring Interns
“Pocket App are great partners to work with for cutting edge and well designed apps for mobile. Highly recommend them!”
—Christian Harris, CEO, Gorilla Box
“You won’t be disappointed by the Pocket App team – they are the best in business” —Bob Wilson, Managing Director, HealthAmigo
Why Pocket App?
Competitive Pricing Structure
Full service / cross-platform
Account Management
Quick turnaround
