2018 Spring Cleaning GuideBest Practices For Tidying Up Your Online Presence

Spring is here! Now is the time to spruce up your company’s space online and help optimize its performance through a few simple spring cleaning items.

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Polish your website

Let’s start by giving your website a little TLC. Taking time to comb through your site’s content is a great way to make sure the information being displayed is as accurate as possi-ble, and will give your site a nice shine. We recommend checking your listed business information and making sure it’s up to date, looking over individual page content, and freshening up your site’s imagery if needed.

Dust off your social media

Now is the time to make sure your brand’s social page isn’t collecting dust. Focus on creating new, high quality content

through your posts, and don’t forget to take a look at your business info listed on the ABOUT section of your page!

Make sure your address, phone number, hours of operation and any other information is current and up to date.

Sort your directory claims

Directory claims should frequently be sorted and updated. Check how your business is listed on Google search or in Apple Maps - see something incorrect? If you do, be sure to change it so it reflects the same information from your web page and social pages. This will make your business information display accurately and consistantly across the web, helping optimize its performance in search engines.