politicshome media pack - dods group plc · politico.eu 7% percentage of mps who say they visit the...

PoliticsHome Media Pack

“Like many in Westminster I use PoliticsHome to keep track of the political news throughout the day and I particularly like the regular email bulletins, which bring together all aspects of news and comment. MPs use it to stay on top of the news agenda, communicate their views, and read what other MPs and organisations are campaigning on. Over the years I have written articles on a range of subjects from the economy to health and, of course, housing. In my opinion it is an essential part of keeping up to date with UK politics.”

Rt Hon John Healey MP, Shadow Housing Minister

Editor’s introductionThe value of PoliticsHome rests in the speed and quality of its coverage and the unrivalled connections you can make through the website. Renowned as a source of the latest political thinking, we are the most read specialist political news source in Parliament.

Anyone who wants to know what’s happening in UK politics turns to PoliticsHome. We not only reach the people who matter in British politics, but we engage them.

This makes us an indispensable information source for the most influential people in UK politics - MPs, Peers, Senior Civil Servants and Westminster journalists.

Kevin Schofield, Editor, PoliticsHome

For further information or to speak to a member of our team, please email [email protected] or call: 0207 593 5500

Our audience

Social media performance

cs - MPs, Peers, Senior Civil Servants and Westminster journalists.

Website performance

Our reach

• MPs and Peers

• Special Advisors

• National and Global Media

• Press Gallery

• News Aggregators

• Local Government

• Civil Servants

• European Government

• Consultancies and Agencies

• Corporates and Blue Chip organisations

• Industry decision-makers

677,400 [Q3 2017]

Average page views pcm

pcm

Average unique users 270,000

• Central Government

• Devolved Assemblies

• Campaign Groups

• Trade Unions

• Trade Associations

• Think Tanks

• Charities

“Signing up to PoliticsHome has had many

an extra member in our communications team. They spot opportunities for us to raise

important to the Bar Council and we never have to prompt them. It’s always them pointing out potential topics for us to add our voice to. We aren’t made to feel like we are just yet

individual client’s needs.”

Steve Rudaini, Head of Communications, Bar Council


Social media performance

Social media

Facebook likes

Twitter followers

Newsletter subscribers

[Q3 2017]

8.4 M impressions pcm

8,700

90.5Ktotal followers

4,600

Email bulletin

Our audience Financial Times or New Statesman websites.

Order-order.com 50%

Theguardian.com 47%

BBC.co.uk 80%

Conservativehome.com 44%

Thetimes.co.uk 40%

Telegraph.co.uk 40%

Spectator.co.uk 37%

Politicshome.com 35%

34%

News.sky.com 33%Labourlist.org 28%

FT.com 24%Newstatesman.com 20%

Totalpolitics.com 19%Politics.co.uk 19%

Economist.com 16%Prospectmagazine.co.uk 7%

Politico.eu 7%

Percentage of MPs who say they visit the following websites at least once a month:

ComRes survey, conducted on behalf of Dods. Interviews conducted using paper and online surveys, between 9th February 2017 – 19th April 2017. Data has been weighted by party and region to be representative of the House of Commons.


Targeting our readership

Engage and influence key political decision makersIncrease your organisation’s visibility with our bespoke PoliticsHome Membership. This unique service enables you to host articles, promote reports, research and data, conduct interviews and distribute press releases.

Ensure your content reaches the right people that matter • Raise your organisation’s profile across PoliticsHome in the form

of leaderboards, MPUs and beyond. Advertisements can be placed around relevant topics, roadblocked around event and campaign dates, and even targeted at an individual MP when they write for us.

• You can also place adverts on our Bulletins, sent out three times daily. These updates collate and analyse the latest political developments, setting our market’s agenda for the day.

“We were in Parliament following publication of one of our articles, and many MPs and their staff told us – entirely unprompted – they had read the story. This showed the impact PoliticsHome can have.”

Peter Craske, PR Manager, Association of British Bookmakers


Contributors and Clients

Our clients

Justine Greening MP Secretary of State for Education

Diane Abbott MP Shadow Home Secretary

Ruth Davidson MSP Leader of the Scottish Conservative and Unionist Party

Nicola Sturgeon MSP First Minister of Scotland

Tim Farron MP Leader of the Liberal Democrats

Jon Ashworth MP Shadow Health Secretary

John Healey MP Shadow Housing Minister

“PoliticsHome is the first email I open every day. Not only does PoliticsHome help keep me on top of the key political stories it also provides an effective signpost to some of the most interesting and informative commentary and policy pieces online. If you don’t look at PoliticsHome regularly then you are really missing out!”

Jonathan Ashworth MP, Shadow Health Secretary


Stakeholder Package Options

Rate Card

Options Rate

Display advertising £45 CPM

Email sponsorship From £1000

Op-ed articles From £1000

Lead generation From £2000

Stakeholder Package

• Microsite

• Press Releases on the site

• Branding and placement via the taxonomy

£3000 per annum

All prices exclude VAT

Bronze Package

• List Key Events & Reports in email bulletins

• Twitter Support

• Stats Analysis (on request – maximum 12 times per annum)

• 5x Articles per annum

£6000 per annum

Silver Package

• PoliticsHome consultant support

• 2x weeks of Banners/MPUs on site

• 8x Articles per annum

• Response Mechanisms – the ability to respond and comment through the site

£8000 per annum

Gold Package

• Up to 12 Articles per annum

• 4x weeks of Banner/MPUs on site and bulletins

• Event Coverage

• 2x Interviews

£12000 per annum

N.B. All stakeholder packages are bespoke and can include any/all of the options given below depending on how engaged you want to be with the site. The packages below are to give an indication of some of the options available and associated costs.

Please contact [email protected] or call 020 7593 5500 to discuss further.


Related opportunities

Seen as the sister brand of PoliticsHome, The House is frequently referred to as Parliament’s in-house journal, with 2427 subscribers Including all MPs and Peers, plus AMs, MSPs, MLAs, Spads, UK MEPs and the GLA.

• UK’s leading political lifestyle website• An average of over 25000 unique users pcm

• The most respected guide to people and institutions in UK politics. Includess biographical information on all MPs and peers, plus up-do-date contact details and analysis of MPs and peers by political interests, countries of interest, gender, age and party.

• Paperback of all the latest, fully-updated names and contact

details of those in the political arena within the UK and Europe, as well as an updated calendar of political events and news from the UK and EU parliaments and assemblies.

To further develop your relationship with key people in the political world, we can also keep you informed of current thinking through polls, key events and analysis.

Media


Related opportunities

Events Dods ServicesUse our parliamentary events team to organise a bespoke reception or roundtable in parliament to raise your profile, engage and influence political decision makers. We also run industry and policy for clients interested in high profile engagement.

Lead the debate at the Party Conferences by working with us to host your own fringe event. We provide more fringe events than any other organisation, with high customer satisfaction year on year.

• Access MP and Peer information on the move or offline• Compile your own list of key parliamentarians • Email or phone an MP or Peer office with one click of a button • All information automatically updated whenever you are online

Keep your finger on the pulse of what’s happening in politics and the public sector with your own personalised monitoring service.

Inform your campaigns by running polls which gather an average of 100 responses from MPs, MEP’s and MSPs. Our polling data also includes 130,000 local government staff. Ensure your campaigns are underpinned by a real understanding of the political sector. Dods is the leading provider of government, legislation and policy courses, training over 8,500 delegates and delivering over 740 courses in 2016.


Connect with political representatives and public affairs professionals

Tailored intelligence for understanding and reacting to political changes

In-depth, bespoke political and public sector analysis

Connecting you with the people and information you need to reach

Developing governance, policy making and communication skills

About Dods Group

Media and publishing titles Dods events Partnership events

20017172017


politicshome media pack - dods group plc · politico.eu 7% percentage of mps who say they visit the...

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