portfolio
DESCRIPTION
A compilation of some of my awesome work :)TRANSCRIPT
A reveal site for the Sentra SR Turbo. This was one, of several things we had to work on for the vehicles us art directors were assigned. From digital and printed brochures, to on-vehicle graphics they might’ve needed and also compiling a reveal site for customers. nissan
nissan - sentra nismoIn 2017, Nissan came out with an all-new Sentra Nismo. My task was to bring its iconic history into our current look and feel, while making the Sentra Nismo look edgy and mysterious. This task allowed me to create stories and produce images for them. I was able to art direct a photoshoot to create
two brand new assets and submerged myself to understand the intricacies of this vehicle, down to the nuts and bolts of the engine! All these materials were meant for a printed brochure and web platforms.
nissan - sentra nismoThese were some of the assets I helped create. Nissan has a consistent profile cutout of the vehicle interior, and for the Sentra Nismo, I wanted to place the vehicle in a different setting. Night time and in the city: just to go with a storyline of showing off a performance car.
nissan muranoScreens for the Nissan Interactive Hub. I was responsible for multiple vehicles, but the Murano was one of the vehicles I first worked on. Our focus was to create seamless functionality that complimented the impactful imagery. This was a great opportunity to explore smart ways for storytelling.
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PLAY THE PERFECT HOST
Important information
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PLAY THE PERFECT HOST
COMMUNICATION ALLEY
A wider center console opens the way for all passengers to feel engaged.
Important information
nissan versa pop
©2015 Nissan North America, Inc. 1617223-lpN
COLOR CHANGES EVERYTHING
VERSA® NOTE® COLOR STUDIOGENUINE NISSAN ACCESSORIES
Innovation that excites
A point-of-purchase graphic meant for dealers to lure customers into the Versa Note Color Studio. This particular poster wss a lenticular and it’d change to colors Nissan had available for this model.
nissan juke pop
Innovation that excites
WE’VE STARTED THE FUN. NOW IT’S YOUR TURN.THE JUKE® STINGER EDITION COMES STRAIGHT FROM THE FACTORY WITH COLOR ACCENTS. BUT YOU CAN ALWAYS TAKE IT FURTHER, WITH ADDITIONAL ACCESSORY ACCENTS FROM COLOR STUDIO. ASK YOUR DEALER FOR MORE DETAILS.
JUKE® STINGER EDITION BY COLOR STUDIO
NISSAN GENUINE ACCESSORIES©2015 Nissan North America, Inc. Part #1617944ovgN
Hatch Handle Finisher
Side Door Sills
Floor Mats
Lower Hatch AccentWheel Center Caps
Headlight Trim Rings
An On-vehicle graphic (OVG) for the Stinger Edition for the Nissan Juke. The two-vehicle shot was initially composed by me and produced by a third-party vendor with additional accessories that can be added to this specific vehicle.
Safety is crucial. This client approached us with the need for a page where clients could find safety recalls in a ery convenient way. I also designed a set of icons to illustrate places to locate a vehicle’s VIN number. acura panama
A sample of digital work I’ve collaborated as a production artist for Subaru’s digital brochures.subaru
The concept behind this campaign was to highlight those little naughty things our cats do to get their way. Temptations is a line of treats by Whiskas made for pampered cats who deserve it all. whiskas
Try Sofía Vergara’s custom flavor Chunky Red Velvet:A combination of delicious red velvet cake, bathed in chunks of chocolate and drizzled with chocolate syrup.
Try Sofía Vergara’s custom flavor Spicy Mango:Exotic South American mango ice cream, with hints of coconut shavings and topped with crunchy almonds!
breyersAn integrated campaign for Breyers ice cream, including three custom flavors made by Sofía Vergara as a brand spokesperson. This print campaign was also made in Spanish, to widen the prospective target market.
m.a.c. cosmeticsConcept app for MAC Cosmetics. The idea was to simplify shopping experience and create an applicaion in which the costumer can take selfies to determine the shade that matches their skin tone and products that compliment it.
m.a.c. cosmetics (cont.)
type & illustration
type & illustration
type & illustration
sunglass hut
ONE FOR ONE
ONE FOR ONEONE FOR ONE
An integrated campaign for Toms Eyewear. I wanted to connect the customer with the ultimate beneficiary, using cause & effect, with life-changing situations. The customer gets to look good, while contributing to a good deed. toms eyewear
The inclusion of a mobile app was made to ease the shopping experience, and also provide insight on the beneficiaries of Toms profits. An in-store photo booth seemed ideal, as well. Customers are able to try a pair of sunglasses, snap some shots and share the insight
with others. The surprise of including the photo of a stranger shows the customer how their actions could affect others. toms eyewear