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Unit 12B, Rosemary Works, Branch Place, N1 5PH London alenka gomboc E: [email protected] MOB: 078 1446 4176 WWW.THEDAYDREAMFACTORY.BLOGSPOT.COM profile: education: skills: languages: references: I am an enthusiastic, imaginative & hard working designer. I love experimenting and combining crafty with digital work. I am excited about new challenges and can work equally good in a team or on my own. 2009-2010 FdA Design for Graphic Communication, London College of Communication, 2008-2009 ABC Diploma in Graphic Design (Distinction), London College of Communication 2007 Packaging design short course, Central Saint Martins, London 2004-2008 Cultural Studies, University of Social Sciences, Ljubljana, Slovenia Adobe InDesign Adobe Illustrator Adobe Photoshop Screen printing Dry Point Photography Photocopy Litho Monoprint Stop motion animation Slovenian (native) English (fluent) Croatian (conversational) Portuguese (conversational) Catherine Smith [email protected] C.V + WORK

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Unit 12B, Rosemary Works, Branch Place, N1 5PH London

alenka gombocE: [email protected] MOB: 078 1446 4176 WWW.THEDAYDREAMFACTORY.BLOGSPOT.COM

profile:

education:

skills:

languages:

references:

I am an enthusiastic, imaginative & hard working designer.I love experimenting and combining crafty with digital work.I am excited about new challenges and can work equally good in a team or on my own.

2009-2010 FdA Design for Graphic Communication, London College of Communication,

2008-2009 ABC Diploma in Graphic Design (Distinction), London College of Communication

2007 Packaging design short course, Central Saint Martins, London

2004-2008 Cultural Studies, University of Social Sciences,Ljubljana, Slovenia

Adobe InDesignAdobe IllustratorAdobe PhotoshopScreen printingDry PointPhotographyPhotocopy Litho MonoprintStop motion animation

Slovenian (native)English (fluent)Croatian (conversational)Portuguese (conversational)

Catherine [email protected]

C.V+WORK

Alenka [email protected]

The brief was to design the identity for an organic shop/deli named Olive. My aim was to test and push the boundaries of cliched organic branding.Media: screen printing, digital

Identity: organic shop Olive

Alenka [email protected]

The brief was to create a chain of tea shops opened in the areas such as Smithfields, West End & The City. I have created the concept of a cocktail tea bar, which would give tea a new dimension.

Branding: Tea Shop

Alenka [email protected]

Typeface was designed basedon random object (Moroccan tajine). I developed the alphabet based on Kufic calligraphic script. Materials: clay, gems, sand.

Arabesque Typeface

typeface was inspired by Kufic, the oldest calligraphic form of the various Arabic scripts. Its name is derived from the city of Kufa in Iraq, although it was know in Mesopotamia at least a hundred years before its foundation.

Client: Supermarket ChainMessage: Be more confidentTarget Audience: styleconscious 20-30 year oldAlcohol beverage with a twist.Media: hand drawing, screen printing, digital manipulation

Identity: Confidence Booster Beverage

Alenka [email protected]

Alenka [email protected]

Poster: “Be Different”The brief was to design a poster based on a simple advice“Be different, step out of yourcomfort zone”

Alenka [email protected]

I have created interactive environmental book targeting children aged between 5-11.

It helps them understand environmental issues through the use of their senses. Materials: scratch and sniff, heat sensitive ink, UV sensitive varnish, glow in the dark paint

Self initiated project: Interactive Book

Alenka [email protected]

Catalogue: “Comma” series Catalogue design forBloomberg Space “Comma”exhibitions. As this was the end of series, I have moved attention to another punctuation mark : full stop.

Alenka [email protected]

Book: Urban LushBased on a series of workshops,this is a book about London through my eyes. I explored patterns, typography, contrast, etc. and included self initiated projects based in London.