portfolio of boutique mba events for the world’s top business schools
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Portfolio of boutique MBA events for the world’s top business schoolsTRANSCRIPT
Portfolio of boutique MBA events for the world’s top business schools
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MBA fairs we’ve created during one year
Best promotion for top schools
We created MBA-difference
We gathered the best candidates for top schools
MBA25 Feedback
We used all possible formats of effective interaction
How did we generate best candidates in CIS?
And what is the next?
2013. Innovations are coming
Try our Loyalty program for 2013
We are ready to talk details with you
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24.09.2011 MBA25 | Moscow
Panel discussions + 1-2-1 + open fair + go-to-market round table + informal networking
27.09.2011 MBA25 | Kiev
Panel discussions + 1-2-1 + open fair + go-to-market round table+ informal networking
24.09.2011 MBA Formula | Almaty
Panel discussions + 1-2-1 + information sessions + informal networking
03.03.2012 MBA Formula | Baku
Panel discussions + 1-2-1 + information sessions + informal networking
MBA fairs we’ve created during one year
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MBA fairs we’ve created during one year
17.03.2012MBA25 | Moscow
1-2-1
24.03.2012 MBA25 | Kiev
1-2-1
29.09.2012 MBA25 | Moscow
Panel discussions + 1-2-1 + open fair + round tables + informal networking
02.10.2012 MBA25 | Kiev
Panel discussions + 1-2-1 + round tables + informal networking
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MBA fairs we’ve created during one year
Best promotion for top schools
We created MBA-difference
We gathered the best candidates for top schools
MBA25 Feedback
We used all possible formats of effective interaction
How did we generate best candidates in CIS?
And what is the next?
2013. Innovations are coming
Try our Loyalty program for 2013
We are ready to talk details with you
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General partners of our fairs: BCG (3 times)and McKinsey and Co (2011, Kiev)
Schools-participants
A2A
Best promotion for top schools 1
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MBA fairs we’ve created during one year
Best promotion for top schools
We created MBA-difference
We gathered the best candidates for top schools
MBA25 Feedback
We used all possible formats of effective interaction
How did we generate best candidates in CIS?
And what is the next?
2013. Innovations are coming
Try our Loyalty program for 2013
We are ready to talk details with you
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We created MBA-difference
Candidate pre-selection and special "before-fair
invitation"
Using inovative formats
Top notch programs, with no low-quality
schools
Automatic Data Collection System for
quick recognition
Onsite tweeting, QR-code for digital
downloading
Networking with corporate sector
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MBA fairs we’ve created during one year
Best promotion for top schools
We created MBA-difference
We gathered the best candidates for top schools
MBA25 Feedback
We used all possible formats of effective interaction
How did we generate best candidates in CIS?
And what is the next?
2013. Innovations are coming
Try our Loyalty program for 2013
We are ready to talk details with you
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We gathered the best candidates for top schools 1-2 years
14%
3-4 years 24%
5-7 years 30%
8-10 years 18%
11-15 years 14%
Work experience
Age of the MBA25 candidates
up to 19 years 20-24 25-29 30-34 35-39 40-44 more than 45
1,4%
22,5%
45,9%
20,0%
7,3%1,7% 1,2% 86% of candidates
have over 3 years’ work experience
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MBA fairs we’ve created during one year
Best promotion for top schools
We created MBA-difference
We gathered the best candidates for top schools
MBA25 Feedback
We used all possible formats of effective interaction
How did we generate best candidates in CIS?
And what is the next?
2013. Innovations are coming
Try our Loyalty program for 2013
We are ready to talk details with you
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Level of responsibility
CEO 2%
Intern 4%
Middle-manager 40%Owner
5%
Top-manager 12%
Specialist 37%
Consulting 16%
Consumer Goods and Retail 10%
Finance 21%
Energy, Manufacturing 10%
Other 21%
Industry
Education, Government 5%
Health, Medical, Pharma 3%
Logistics/Transportation 2%
Media/Advertising 5%
Real Estate/Property 3%
Technology, Engineering, Telecoms 14%
60% of candidates take a managerial role
in a company
We gathered the best candidates for top schools
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MBA fairs we’ve created during one year
Best promotion for top schools
We created MBA-difference
We gathered the best candidates for top schools
MBA25 Feedback
We used all possible formats of effective interaction
How did we generate best candidates in CIS?
And what is the next?
2013. Innovations are coming
Try our Loyalty program for 2013
We are ready to talk details with you
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We gathered the best candidates for top schools Already completed GMAT-exam
12%
Already completed TOEFL/IELTS-exams 24%
Other
64%
GMAT and TOEFL
2011, autumn intake
11%
Plans to start application
2012, autumn intake
41%
2012, winter/spring intake
21%
In more than to years 23 %
Already started application
4%
36% of candidates completed GMAT/TOEFL
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MBA fairs we’ve created during one year
Best promotion for top schools
We created MBA-difference
We gathered the best candidates for top schools
MBA25 Feedback
We used all possible formats of effective interaction
How did we generate best candidates in CIS?
And what is the next?
2013. Innovations are coming
Try our Loyalty program for 2013
We are ready to talk details with you
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MBA25 Feedback
Duke University, The Fuqua School of Business 100 Fuqua Drive, Box 90120, Durham, NC 27708-0120 USA | Tel +1.919.660.7705 | Fax +1.919.681.8026 | www.fuqua.duke.edu
THANK YOU LETTER – MBA 25
From Duke University’s Fuqua School of Business
October 31, 2011
On behalf of Duke University’s Fuqua School of Business I would like to thank MBA 25 team for very well‐organized events in Moscow on September 24, 2011 and in Kiev on September 27, 2011.
I had a pleasure of participating in both events, and the caliber of the candidates I met was very high. I found that event attendees were prepared with good questions about MBA in general and The Duke MBA programs in particular.
The mix of different formats in a one‐day event was very interesting, and we consider participating in MBA 25 events in the future, because it is one of the best ways to meet large groups of qualified prospective students.
Kind regards,
Daria Zarubina
Regional Director, Russia and CIS Duke University, The Fuqua School of Business
Stanford Dear MBA Strategy,Thank you for an opportunity to represent Stanford GSB at MBA25 event in Kiev.I really enjoyed having open and friend-ly conversations with talented people who came to meet the representatives of top-rated business schools. I believe that such events will extend the boarders of high-level business edu-cation and increase the quality of doing business in CIS.
Denis TafintsevStanford University
Graduate School of Business
HKUSTMany thanks to you and your team too for having me & HKUST both at MBA25, and for brilliant arrangement of the event.Indeed, I myself noticed considerable interest in Asian schools this time - as I had to answer numerous questions about our school in front of so many people for all 3 hrs.
Alexey AstafevMBA
Hong Kong University of Science and Technology - School of Business
and Management
Cambridge Judge The MBA25 event in Moscow organised by MBA Strategy provided a great op-portunity to meet with high-calibre can-didates in what can be a difficult market. Both the one-to-one meetings and the fair provided me with a good number of great leads with whom to follow up. The ability to view profiles on the laptop and make notes on candidates as the fair was happening was a very useful innovation, and as a whole the fair was professionally run and organised.
James BarkerMBA Admissions Co-ordinator
Cambridge Judge Business SchoolUniversity of Cambridge
Insead Dear MBA25,Thank you very much for organizing the MBA-Fair in Moscow. It was one of the best MBA fairs, with high quality of can-didates and strong list of schools repre-sented. The organization was remarkable – reception, stands, plenary session, and especially the IT infrastructure.I trust this even was extremely beneficial for all participants! Wishing you success in your future un-dertakings.
Best regards, Georgy Babilashvily
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MBA fairs we’ve created during one year
Best promotion for top schools
We created MBA-difference
We gathered the best candidates for top schools
MBA25 Feedback
We used all possible formats of effective interaction
How did we generate best candidates in CIS?
And what is the next?
2013. Innovations are coming
Try our Loyalty program for 2013
We are ready to talk details with you
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MBA25 FeedbackJohn Cass Business SchoolMany thanks for doing such a great job for the Moscow event. Here is my feedback…The event was very well organised and the MBA25 team were very patient and genuinely helpful through the entire process. At the event the candidates were well prepared and very few of them had less than our 3/5 years post graduation work experience. Their English level was good and we will certainly be doing the event in the future because MBA25 ap-preciate our custom rather than take it for granted as some other organisers do. They also provide a very good calibre of candidate.
Thanks again.Tim Navin-Jones
Executive MBA advisorSir John Cass Business School
Chicago Booth Dear MBA Strategy,I would like to extend my gratitude to your team for professionally organizing a recent MBA 25 Fair in Moscow. The event was well though through from concept to realization and went virtually seamlessly.I appreciate your effort in selecting a great pool of aspiring MBA candidates - it was a great chance to network and
get to know many like-minded young professionals. I enjoyed participating in the panel discussion on pre- and post-MBA career, where audience was very engaged and asked well-prepared intelligent questions. I hope sharing my experiences was helpful for the participants and I would be happy to participate in similar events in the future. Best of luck to your team in further efforts to raise MBA awareness and to bring best b-schools to the CIS region.
Regards,Andrey Galiuk
University of Chicago Booth School of Business
IMDSupport from your staff on site was su-perb. They were all very helpful and sup-portive.The roundtable format worked well for me. I found the possibility to talk to a small group of people very useful. The strict timing was appreciated, it was great to see that the schedule was kept. The majority of attendees were well prepared and asked specific questions, no general ones….
Simone Kuhn – MBA Marketing Officer
IMD
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MBA fairs we’ve created during one year
Best promotion for top schools
We created MBA-difference
We gathered the best candidates for top schools
MBA25 Feedback
We used all possible formats of effective interaction
How did we generate best candidates in CIS?
And what is the next?
2013. Innovations are coming
Try our Loyalty program for 2013
We are ready to talk details with you
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We used all possible formatsof effective interaction
One 2 OnePanel discussion
Open fair
Information session
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MBA fairs we’ve created during one year
Best promotion for top schools
We created MBA-difference
We gathered the best candidates for top schools
MBA25 Feedback
We used all possible formats of effective interaction
How did we generate best candidates in CIS?
And what is the next?
2013. Innovations are coming
Try our Loyalty program for 2013
We are ready to talk details with you
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We used all possible formatsof effective interaction
Round tablesGo-to-market discussion
Talk show
On-line broadcasting
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MBA fairs we’ve created during one year
Best promotion for top schools
We created MBA-difference
We gathered the best candidates for top schools
MBA25 Feedback
We used all possible formats of effective interaction
How did we generate best candidates in CIS?
And what is the next?
2013. Innovations are coming
Try our Loyalty program for 2013
We are ready to talk details with you
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How many of the best candidates did we generate?
85% оf MBA/GMAT preparation market share in Russia, Ukraine and Kazakhstan
№1 top visited portal for the majority of MBA applicants from CIS
More than 1000 MBA/GMAT/TOEFL clients in Russia and Ukraine. Major corporate clients: McKinsey, BCG, PWC and top 20 Ukrainian and Russian companies
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MBA fairs we’ve created during one year
Best promotion for top schools
We created MBA-difference
We gathered the best candidates for top schools
MBA25 Feedback
We used all possible formats of effective interaction
How did we generate best candidates in CIS?
And what is the next?
2013. Innovations are coming
Try our Loyalty program for 2013
We are ready to talk details with you
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And what is the next?
SPRING 201319th of February, 2013
Kiev
Round Table
16th of February, 2013
Moscow1-2-1 sessions
12th of March, 2013
Baku The Fair
16th of March, 2013
Tbilisi The Fair
23rd of March, 2013
AlmatyThe Fair
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MBA fairs we’ve created during one year
Best promotion for top schools
We created MBA-difference
We gathered the best candidates for top schools
MBA25 Feedback
We used all possible formats of effective interaction
How did we generate best candidates in CIS?
And what is the next?
2013. Innovations are coming
Try our Loyalty program for 2013
We are ready to talk details with you
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2013. Innovations are coming
Type of activityMBA Fair
(Baku, Tbilisi, Almaty only)
Moscow 1-2-1 Classic/On-line Kiev Round Table
MBA Event (200-300 candidates) + - -
Group preselected candidates interviews (40 candidates) - - +
Face-to-Face highly pre-selected candidate interviews 10 20 -
Panel discussions/seminar on the fair (2 topics) Optional - -
Alumni re-presentation (local alumni or official country interviewer) + +/- +
Local event promotion + + +
Automatic visitor data collection system (easy to collect and process) + + +
Participation in candidate pre-selection + + +
PRICE 2490 1190/1690 1990
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MBA fairs we’ve created during one year
Best promotion for top schools
We created MBA-difference
We gathered the best candidates for top schools
MBA25 Feedback
We used all possible formats of effective interaction
How did we generate best candidates in CIS?
And what is the next?
2013. Innovations are coming
Try our Loyalty program for 2013
We are ready to talk details with you
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17You have an opportunity to book 1-2-1 On-line format for each of the 5 cities (Moscow, Kiev, Almaty, Baku, Tbilisi)
Try our Loyalty program for 2013
5 % Discount
received when you book 4 cities
10 % Discount
received when you book 5 cities
MostPopular
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MBA fairs we’ve created during one year
Best promotion for top schools
We created MBA-difference
We gathered the best candidates for top schools
MBA25 Feedback
We used all possible formats of effective interaction
How did we generate best candidates in CIS?
And what is the next?
2013. Innovations are coming
Try our Loyalty program for 2013
We are ready to talk details with you
9
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We are ready to talk details with you
Dmitriy BondarFoundere-mail: [email protected]: bondardmitriy
Vladimir PotapenkoEvent-managere-mail: [email protected]: potapenko.vv
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MBA fairs we’ve created during one year
Best promotion for top schools
We created MBA-difference
We gathered the best candidates for top schools
MBA25 Feedback
We used all possible formats of effective interaction
How did we generate best candidates in CIS?
And what is the next?
2013. Innovations are coming
Try our Loyalty program for 2013
We are ready to talk details with you
9
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