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O U R P O R T F O L I O O F S A L E S

W hen a client chooses to

work with Agents Bob Pennypacker

and Dianne Vernon they’re truly

getting a two-for-one that is not

only special, but extremely unique

in the Real Estate world:

Pennypacker is that rare real estate

professional who is both an

accomplished sales and marketing

professional and a world-class

architect, providing his clients with

property insight on not only the skin

and bones of a potential purchase,

but its DNA as well.

Pennypacker, a SF Bay Area native,

traces his interest in architecture to

the mid-1960’s, when his mother

briefly threw her hat into the home-

selling arena. “Everything was

on paper then, of course. I used to

pore through the binders filled with

her listings. I think that’s really where

my love for structures began,

particularly residential homes.”

Later, while studying architecture at

UC Berkeley, Bob embarked on a

student exchange program that

took him to Sweden, where he was

given his first exposure to—and

discovered his passion for—

architectural history. “It was

absolutely a life-changing

experience, he recalls.

In Sweden, I learned to look at a

house in a completely different

way, to see where its design roots

originate. That epiphany continues

to inform my work today.” That

school year in Sweden was

followed by a summer in Norway

and a spontaneous bout of

employment. “I was walking along

a village in a remote fjord, saw an

architect’s office, and went in and

asked if they were hiring,”

Pennypacker laughs. That first year

in Scandinavia was the beginning

of a successful, nearly 30-year long

career in architecture.

After returning to the states to

complete his undergraduate

studies at UC Berkeley, he moved

to New York to obtain his graduate

degree at Columbia University. His

architecture career took off

immediately, and Pennypacker

Because Confidence

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spent the next thirty years indulging

his passion for architecture and

design. Contracted by several

prominent corporations that

included Bechtel and NBC

Universal, he traveled the globe to

service clients in locales that

included France, the Middle East

and Japan.

In 2000 Pennypacker returned to

California and settled in historic

Healdsburg, a charming, wine

country destination located in

Sonoma County. His first order of

business was to design and build a

home for himself. Upon completion

of his own home, he designed and

built another, this time to sell. He

obtained his Real Estate License,

sold the home, found the business

compelling and got hooked.

Enter his business partner Dianne

Vernon. Prior to becoming a

REALTOR®, for twenty years Dianne

directed an international team of

sales and marketing professionals

addressing the Fortune 500

software market.

For the last 10 years she had suc-

cessfully sold Real

Estate in the Silicon Valley. Over

these last ten years, Dianne also

studied architecture, building, and

design; no surprise her meeting and

teaming with Bob.

Relocated to Healdsburg she now

combines her passion for real es-

tate and as an EcoBroker™, is a

pioneer of the eco-friendly real es-

tate and prefab home ethos.

Dianne and Bob are certified by

the International Real Estate Society

acknowledging their hard work to

receive that designation and their

acumen for the international real

estate market.

Bob and Dianne provide a unique

combination of skills. Their clients

are provided with an incomparable

level of service, while their ability to

function as a REALTOR®, Architect,

Designer, Builder, and accom-

plished “real world” business execu-

tive are benefits few competitors

offer. “There are times when the

client isn’t able to see the potential

of a home,” say Bob and Dianne.

Noting that few

home buyers have the opportunity

to consult an architect or designer

during the buying process, Dianne

and Bob’s clients are provided with

an extra tier of service that would

normally set the client back thou-

sands of dollars. “As an architect, I

can help them visualize what is pos-

sible.” states Pennypacker. “With a

little guidance and vision, the true

potential of a home can be re-

vealed,” adds Dianne.

Today both Dianne and Bob are a

world away from the jet-setting cor-

porate culture of high tech compa-

nies and professional design firms.

They are very happy with the kind

of human connections forged in

real estate. “Designing airports and

theme parks and endless hours in-

corporate meetings are no match

for the real connection we enjoy

meeting new people, selling real

estate and building homes in

Healdsburg,” say Bob and Dianne.

is Earned

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Country Manors & Ranches

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West Dry Creek Road

Offered at $3,495,000 Sold for $3,175,000 Represented Buyers ~50+/- acres 20 acre vineyard Winery permit 10 minutes from Healdsburg’s Plaza

Lake Sonoma

Offered at $4,500,000 Sold for $4,100,000 Represented Seller in multiple offer scenario 362 Acres ; 22.5 acres of vineyard 4 legal parcels, spectacular view homesites. 10 minutes to Plaza 9

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Country Retreat Offered at $949,000 Sold for $912,500 Represented Buyer and Seller 1 acre 2,387 s.f, 3 bedrooms, 2.5 baths

Dry Creek View Estate

Offered at $1,595,000 Sold for $1,545,000 Represented Sellers 36+ acres 3,200 s.f,, 3 bedrooms, 3 baths

Where Self-

indulgence

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The Grove

Offered at $499,000 Sold for $500,000 Represented Buyers 11,20 s.f, 2 bedrooms, 1.5 baths 4 Blocks from Healdsburg’s Plaza

Amberly Gardens

Offered at $835,000 Sold for $780,000 Represented Buyer ~7,000 sf lot , 2,332 s.f, 3 bedrooms, 2.5 baths 4 Blocks from Healdsburg’s Plaza 36

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Downtown Bungalow Offered at $399,000 Sold for $399,000 Represented Buyer 0.07 acre 899 s.f, 2 bedrooms, 1 bath 7 Blocks from Healdsburg’s Plaza

Sonata

Offered at $670,000 Sold for $640,000 Represented Buyers 0.05 acre 1,990 s.f,, 3 bedrooms, 2.5 baths 5 Blocks from Healdsburg’s Plaza

Elegance in Town

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Country Life

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6 Downtown Lots 1/2 acre lot

Offered at $765,000 Sold for $725,000

Represented Seller

Downtown Lots 6,000 sf lot

Offered at $349,000 Sold for $310,000

Represented Seller

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Sienna Pointe Villa

Offered at $1,195,000 Sold for $1,200,000 Represented Seller 0.75 acre 3,200 sf, 3 br, 2.5 ba 5 minutes to Healdsburg plaza

Clear Ridge Tuscan

Offered at $1,795,000 Sold for $1,695,000 Represented Seller 0.6 Acre, 4,945 sf, 5 br, 4 ba Pool, Dry Creek views 5 minutes to Healdsburg plaza

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Healdsburg Retreat Offered at $899,000 Sold for $899,000 Represented Buyer 0.66 acre 2,558s.f 3 bedrooms, 2.5 baths

Clear Ridge Estate

Offered at $1,195,000 Sold for $1,020,000 Represented Buyers 0.3 acre 3,6000 s.f,, 3 bedrooms, 3 baths 5 minutes to Healdsburg plaza

Estates & Retreats

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Estates & Retreats

Street

Number Street Name

Square Footage

Lot Size - Acres

$/sf List Price Sales Price

Residential

5 901 Ridgeview 1,537 0.18 283.02 449,000 435,000

6 15655 Norton 840 0.83 404.76 379,000 340,000

7 2367 Fitch Mountain 860 0.11 380.81 359,000 327,500

8 517 Reed 1,323 0.20 211.64 255,000 280,000

9 5356 Mill Creek 1,500 4.02 396.67 635,000 595,000

10 220 Orchard 1,175 0.11 387.23 448,000 455,000

11 330 Prune Tree 1,175 0.09 244.68 299,000 287,500

12 1359 Prentice 1,400 0.16 321.43 460,000 450,000

Land

13 120 Sienna 2.03 319,000 285,000

14 175 Spur Ridge 0.80 439,000 426,500

Best Small Towns

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Hilltop Villa

Offered at $2,995,000 Sold for $2,625,000 Represented Sellers ~33+/- acres 5 acre vineyard 3,200 sf home

Wine Country Landscape

Garden Estate

Offered at $3,495,000 Sold for $2,900,000 Represented Sellers 43 Acres w/7 acres of formal gardens 3,500 sf home 10 minutes to conveniences

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Calistoga View Property

Offered at $995,00 Sold for $1,050,000 Represented Buyers in multi-offer scenario 4.7+ acres 2,300s.f. fixer

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Kenwood Village

Offered at $869,000 Sold for $899,000 Represented Buyers in multiple offer scenario ~1/4 acre lot 2,185 s.f,

Life is Too Short

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Street Number

Street Name City Square Footage

Lot Size - Acres

$/sf List Price Sell Price

Residential

5 3979 Rolling Oaks Santa Rosa 2,830 4.71 422.26 1,195,000 1,195,000

6 3437 Hidden Hills Santa Rosa 3,166 5.60 307.96 999,000 975,000

7 2188 Laguna Santa Rosa 1,575 0.99 476.19 699,000 750,000

8 1475 Woody Creek Windsor 2,384 2.50 304.11 599,900 725,000

9 5635 Raters Santa Rosa 2,190 0.13 212.33 479,000 465,000

10 927 Foothill Windsor 1,203 0.12 266.00 329,000 320,000

11 1354 Rivera Santa Rosa 1,460 0.16 180.48 250,000 263,500

12 817 Twin Oaks Windsor 1,076 0.03 148.70 159,950 160,000

13 11329 Bodega Sebastopol 1,000 0.46 145.90 139,900 145,900

Land

14 Mountain Home Ranch Calistoga 80.00 250,000 200,000

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Eagle Rock Ranch

Offered at $1,195,00 Sold for $1,150,000 Represented Buyers 146+/- acres Agricultural land 10 minutes to Hopland

Yorkville B&B

Offered at $2,250,000 Sold for $2,175,000 (went into contract in 7 days) Represented Seller 21 Acres , 5 acres of vineyard 12 minutes from Cloverdale

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Cloverdale Ranch Offered at $449,000 Sold for $449,000 Represented Buyers 0.17 acre 1,888 s.f, 3 bedrooms, 2.5 baths

Cloverdale Craftsman

Offered at $570,000 Sold for $570,000 Represented Buyers 0.25 acres 2,509.f,, 3 bedrooms, 3 baths Center of town

Northern Sonoma & Mendocino

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Healdsburg without

Northern Sonoma & Mendocino

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Street

Number Street Name

Square Footage

Lot Size - Acres

$/sf List Price Sales Price

Residential

5 117 Elbridge 1,070 0.02 93.46 102,000 100,000

6 201 Elbridge 1,135 0.01 91.63 109,000 104,000

7 113 Elbridge 1,070 0.02 89.72 97,900 96,000

8 125 Elbridge 1,070 0.02 87.38 95,000 93,500

9 105 Elbridge 1,070 0.01 78.5 93,500 84,000

10 205 Elbridge 1,135 0.01 79.3 85,000 90,000

11 412 Franklin 1,349 0.13 211.27 269,500 285,000

the Paparazzi

Current Listings—Domestic & International

Sausalito Waterfront

Offered at $6,350,000

Stunning commercial renovation with potential

conversion to residential

~8,900 s.f,

1 retail space

5,000 sf office space

9 car garage

Viceroy Residences, Anguilla, B.W.I.

From US$500,000 to US$6,700,000

134 Luxurious Oceanfront Residences, from elegant

apartments to Palatial Villas

The Caribbean at its Finest

Auvers-sur-Oise, France

Offered at € 900,000 (approx. US$1,224,000)

1,630 square meter lot (~.4 acre)

3 BR/3.5BA in ~1,700 s.f.

Situated in an historic and picturesque 30 Minutes from

Central Paris—where Van Gogh spent his last days.

We can help you navigate your overseas real estate

transactions.

- 40,000 80,000 120,000

Re/Max

Coldwell Banker

Century 21

ERA

Sotheby's

Better Homes and gardens

Keller Williams

Prudential

Agents

- 400,000 800,000

Re/Max

Coldwell Banker

Century 21

ERA

Sotheby's

Better Homes and gardens

Keller Williams

Prudential

Transaction Sides--US

- 2,000 4,000 6,000 8,000

Offices

Offices

0 20 40 60 80 100

Re/Max

Coldwell Banker

Century 21

ERA

Sotheby's

Better Homes and gardens

Keller Williams

Prudential

Countries

0% 5% 10% 15% 20% 25% 30% 35%

Re/Max

Coldwell Banker

Century 21

ERA

Sotheby's

Better Homes and gardens

Keller Williams

Prudential

Advertising

- 10,000,000 20,000,000 30,000,000 40,000,000 50,000,000 60,000,000

Web site visits

Agents—Worldwide Transaction Sides—US

Offices—Worldwide Countries

Website Visits Advertising

RE/MAX

RE/MAX

RE/MAX

RE/MAX vs the Industry 2013

Personal Networks

Top Agent Network

While we are proud to be included in the top 5% of Sonoma County

agents, our primary goal has always been to provide the best service we

possibly could. Having that recognition, though, does provide advantages

for my clients: Direct access to the top producers throughout the entire

bay region. These are the agents who close 75% of all transactions in the

area. We market directly to each other. This is particularly useful during

the “ pre-marketing ” period.

Marketing to the Asian world

Marketing also has to adjust to changing global realties. Asian investors

are coming to the market place in all price ranges. In order to reach the

buyers at their source, We have registered with www.caimeiju.com

This is a bilingual real estate site targeting Chinese investors to which

listings are uploaded and has a separate search for international luxury

One more powerful marketing tool is pitching properties to other agents because

most properties are sold by agents. The tools for this are the MLS website

( w hich covers Marin, Napa, Sonoma, Lake , Solano, and Mendocino counties

and has over 8,300 members) and weekly meetings of the MLS. At our meet-

ings, we are continually updating and reminding our colleagues of our listings.

Global Partnership

Marketing to other Agents

We both carry the IRES, or International Real Estate Specialist

Designation. This is an elite group of realtors from around the globe who

cooperate in marketing each others listings. We chose this route due to

the amount of international traffic we see in Healdsburg, for it allows us to

market our listings directly to buyers before they arrive here. IRES

Location

Healdsburg

Healdsburg is the Sonoma County hub for real estate.

Many visit and fall in love with the world-class

restaurants, wineries, shops, and the natural beauty that

is in abundance here. RE/MAX Full Spectrum's location-

just one block off the main plaza- invites interested real

estate buyers to visit us. Our extensive market

knowledge and experience afford us a lead position

with countless opportunities to market and sell real

estate in and around Northern Sonoma County.

.

Santa Rosa

We are excited to announce that we have opened our

newest office in Santa Rosa thereby serving that

community as well as Sebastopol, Petaluma and every

town in between!

Resources

The RE/MAX Collection

Buying and selling premier homes demand premier

expertise. The RE/MAX Collection specialists have the

knowledge and skill – combined with a refined

approach – that leads to successful transactions in the

luxury market. When you work with The RE/MAX

Collection, you’re working with the industry’s top

professionals, backed by the most respected name in

real estate.

RE/MAX Collections listing are advertised in Unique

Homes, The Wall Street Journal, and The Dupont

Registry.

Dianne Vernon 877.630.7732 DianneVernon@sbcglobal.net DRE # 01428234

Bob Pennypacker 707.799.6032 Bob@BobPennypacker.com DRE # 01867425

RE/MAX Full Spectrum 338 Healdsburg Ave., HEALDSBURG, CA 95448 USA Full Spectrum