post-production audience feedback

Audience Feedback

THE RESULTS!!!!!

Structure Questionnaire

• We created a print out questionnaire consisting of 10 questions with a variety of open, closed and multi-choice answers

• From carrying out pre-production research, we knew of some mistakes we committed last time that we had to avoid to ensure maximum efficiency and effectiveness

Pictures of the public viewing

PICTURES OF THE QUESTIONNAIRE

THE RESULTS – Quantitative

Feedback

male female10.4

10.6

10.8

11

11.2

11.4

11.6

11.8

12

12.2

Q1- What is your gender?

Series1

As you can see the majority of the viewers were female. Now reflecting upon our study, we should have ensured there to be an equal number of boys and girls to prevent bias. In addition, if there was an equal number of both genders we would be able to get a broader range of the feedback given, and we would be able to establish any patterns.


Feedback

stood

up

alcaho

lism

break

up

meetin

g ex

other

guy

unclea

r

reflect

ingbla

nk 0

1

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Question 2

Series1

We were really happy with these results that were received on this question. The answers to this question show that the themes Ella and I were aiming to show in our music video were received very well by the audience as they distinguished the ones we hoped they would i.e. alcoholism and a break up.


Feedback

10

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Question 3

performance of band is most important aspect of music vid

narrative is most important aspect of music vid

both are equally important

These results were a huge improvement in comparison to our pre-production research. We successfully convinced our audience that both a band and a narrative are both as important as each other to be incorporated into a music video.


Feedback

Strogly agree Agree Disagree Strogly disagree0

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Question 4

Series1

Our location choice was also successful as our aim was for it to add atmosphere and mood to it, which is exactly what is did according to our target audience feedback. Ella and I were very happy with this.


Feedback

love

addicti

on

relati

onshi

pang

erreg

ret

betray

al

alcaho

lismsad

ness

blank

0

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Question 5

Series1

This question outlined some more themes that our target audience distinguished from our music video. Love was one of the main ones which was highlighted, and very much present in our music video along with relationships and alcoholism. We had definitely succeeded in portrayed our message across to our audience.


Feedback

rate1 rate2 rate3 rate4 rate5 rate6 rate7 rate8 rate9 rate100

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Question 6

Series1

I was quite happy with the rating responses we received. I believe that for two amateur filmmakers, to receive ratings of 7 and above only was really good and I was really pleased with this. I believe that there were certainly ways we could have improved, which was obvious from the responses but nonetheless, I was satisfied with what we received.


Feedback

yes no0

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10

Q7:FOR BOYS- can you connect with the male characters feelings.

Series1

For the boys that were present in the public viewing, we got a positive outcome for this question. We wanted our video to be able to be relatable for boys in our target audience age range (15-23). I think this we were successful in this sense as we the majority of boys said they could relate to the male characters feelings of lost love, loneliness and despair.

THE RESULTS – Quantitative Feedback

91%

9%

Q9: do you think props and location used within the music video are

convincing and appropriate to the lyrics and music.

yesno

This was another positive outcome from the responses of our audience feedback. 91% of our viewers said that they saw the relevance in the use of our props and that it linked with the lyrics. Its also positive that they believe it was convincing as we concentrated a lot on making the storyline as realistic as possible.

THE RESULTS – Qualitative FeedbackQUESTION 10 – favorite part

• “The flashbacks of the relationship”• “The band singing”• “The candle melting”

We received a lot of feedback focusing their favorite part on being the flashbacks and the band performance. I was thrilled to hear this, however I felt that the footage of the band performance was some of our more weak shots.

THE RESULTS – Qualitative FeedbackQUESTION 11 – Improvments

• “Improvement of band performance, wasn’t as convincing as main narrative”

• “Better actors”• “Faster cuts”

After looking through all the feedback, I noticed that there was a large focus on improving the band performance and members. This conflicted slightly with the answers from question 10, however, I do agree that we could have focused more on the band. In addition, the criticisms about choosing actors is very true as well, as two of our actors were chosen last minute due to pull outs. I have really benefitted from this audience feedback as it has highlighted areas where I certainly could have improved.

post-production audience feedback

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