Logo/Poster analysisA look into slasher film graphic design

convention

Conventions of the poster designWithin slasher film poster, the aesthetic is largely the same. The poster features: the killer or some iconography to associate with the antagonist (such as a mask), red, black and white colour schemes, simple fonts, a tagline and credits (usually the director and writers, as c cast isn’t usually a focus in these films, due to their in identity being hidden a lot of the time). The logo is sd also very simplistic

Simple logo

A lot of horror films, especially slashershave logos that are simply the name in a simple font in red, black or white. Thisis because it is not the main focus of the poster,and the imagery is supposed to draw your attention, and the title is just supposed to fit the rest of the images on the poster.

Imagery

In slasher film posters, the killer is oftenshown as the main focus of the poster, as they are essentially the most important character. I don’t think that the killer should be revealed as it is an integral plot point so giving it away so early would compromise the whole story so I shall not be using it.

The Blair Witch Project

This poster features a frightened face of one of the protagonist, some background of the story, the forest, details of who worked on the film and an icon that is based off one of the structures within the film. This is a plausible format as I don’t want to reveal the antagonist in any promotional material. As my film takes place in a wood and starts off in a similar way, I could use these conventions.