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www.naba.it ACADEMIC CATALOGUE POSTGRADUATE PROGRAMS A.Y. 2014/15

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www.naba.it ACADEMICCATALOGUE

POSTGRADUATEPROGRAMS

A.Y. 2014/15

2introduction

3

Postgraduate educational offer

4

Ma in coMMunication design

Introduction

Program Curriculum

Courses I Year

Courses II Year

10

Master in creative advertising

Introduction

Program Curriculum

Courses I Year

14

Ma in design-sPecialization Product design

Introduction

Program Curriculum

Courses I Year

Courses II Year

19

Ma in design-sPecialization interior design

Introduction

Program Curriculum

Courses I Year

Courses II Year

24

Ma in fashion and textile design

Introduction

Program Curriculum

Courses I Year

Courses II Year

32

Ma in visual arts and curatorial studies

Introduction

Program Curriculum

Courses I Year

Courses II Year

37

Master in PhotograPhy and visual design

Introduction

Program Curriculum

Courses I Year

40

student services

44

international exchange agreeMents

46naba educational offer

48liu netWorK: laureate

international universities

NABA, Nuova Accademia di Belle Arti Milano, is the largest private Academy in Italy, and since 1980 it is legally recognized. It belongs to the Alta Formazione Artistica e Musicale (Higher Education in Art and Music) (AFAM), part of the Italian University system regulated by the Ministry of Education, University and Research (MIUR).

NABA was the first academy to launch accredited Programs in fashion, graphics, and design, and currently offers first and second level educational paths (Three-year BA Programs, Two-year MA Programs and One-year Master Programs) in Visual Arts, Theatre and Exhibit Design, Graphics and Multimedia Arts, Fashion Design and Design.

At the end of the Programs, students obtain academic diplomas equivalent to university degrees and gain the necessary credits (CFA) to continue their studies either within Academies or Universities in Italy and abroad.

The programs at NABA are open to students interested in the design culture and artistic experimentation: they come from many different Italian regions, and almost 68 foreign countries, and have the most diverse high-school background.

NABA’s interdisciplinary didactic methodology is the result of a strong inclination towards innovation and a dynamic interaction with the artistic and professional context. In fact, design methods are at the core of the didactic activities, allowing an idea to relate with a real social and market context, and to become an actual product that can be shared.

All this is made possible also thanks to the continuously updated expertise of the faculty, including professional practitioners and artists.

The constant relationship with companies and external institutions, and the teamwork projects developed by students with different educational and professional backgrounds, represent a further push and allow professional dynamics to be simulated.

A strong historical/critical knowledge, technical skills shown in materials expertise, and techniques and processes that allow students to develop original thoughts and creativity are combined with a strong self-promotion and teamwork ability at the same time. This gained know-how will accompany students in any educational or professional path.

Academic Catalogue A.Y. 2014/20152 3

visual arts

Fashion Design

Communication Designtwo-year Master of artsCredits: 120

Creative Advertisingacademic MasterCredits: 60

Design-Specialization Product Designtwo-year Master of artsCredits: 120

Design-Specialization Interior Designtwo-year Master of artsCredits: 120

Fashion and Textile Designtwo-year Master of artsCredits: 120

Visual Arts and Curatorial StudiesVisual Arts and Performing Studies - Painting/Visual Arts and Curatorial Studies

two-year Master of artsCredits: 120

Photography and Visual Design academic MasterCredits: 60

coMMunication anD graphic Design

coMMunication anD graphic Design

Design

Design

PoSTgrADuATe eDuCATIoNAL oFFer

visual arts

didajbgaoejngànaàk

The MA program synthesizes the typical economic dimensions of business with artistic expressive dimensions as they apply to the context of use of new technologies. It’s a path designed to help students develop a solid background in the field of marketing and integrated communications, gaining a rich variety of expressive skills through the use of real design production tools.

learning objectivesThe program provides students with the tools they need to consciously and independently undertake all phases of complex communication projects, while alerting them to the implications of their work.

career oPPortunitiesStudents can employ the theoretical and technical knowledge gained during the program in a wide variety of communication contexts, especially those characterized by complex design problems. Graduates of this program may find employment as:

› Communication designers

› Marketing professionals within studios, communication agencies, and multimedia production agencies

Two-year Master of Arts in CommuNICATIoNDeSIgN

AdVISorY leAder: Angelo Colella

CourSe leAder: Alessandro Montel

durATIoN: 2 years

lANGuAGe: Italian

TITle: Academic Diploma Level II

CredITS: 120 CFA

MA in Communication design students, CoMe magazine - How to design a Magazine in NABA. Project editor eugenio Alberti Schatz, Project Art directors roberto Maria Clemente with Federico Gozzi, Cover Pictures Giorgia Mannavola, editor at large Alessandro G. Montel.

Academic Catalogue A.Y. 2014/2015CommuniCAtion And GrAphiC desiGn4 5

CFA AddITIoNAl TrAINING ACTIVITIeS

12

erasmus, Cross-disciplinary seminars, conferences, extra-curricular projects, internship, academic internship, work experience, Thesis, Portfolio

120 total credits Ma

year iAF CFA Course

B 6ProjeCt MAnAgeMent IMarketing

economics

B 6

CoMPuter grAPhICslettering

Indesign

Illustrator

Photoshop

Visualizzare

Workshop Typography

B 6 ProjeCt MethoDoLogy

B 6 DesIgn MAnAgeMent

C 8 IntegrAteD MArketIng CoMMunICAtIon

C 4 ethICs oF CoMMunICAtIon

A 6

grAPhIC DesIgnHistory of Graphic

Basic design

Visual design

A 6PhotogrAPhyCuratorial Studies

Photografic design

A 6 WeB DesIgn

54 total credits year i

year iiAF CFA Course

B 6ProjeCt MAnAgeMent IIBusiness Modeling

Project work

C 10

BrAnD DesIgnBrand design

Set

Presentation Skill

lab. Arch.

C 10

Art DIreCtIonMagazine design

Contest oneShow

Contest d&Ad

C 4ADvertIsIngMedia Planning

History of Advertising

C 6 soCIoLogy oF CoMMunICAtIon

C 6FunDAMentALs oF journALIsMStorytelling

Copywriting

A 6 DIgItAL vIDeo

A 6IntegrAteD neW MeDIAdata Visualization

Social Media Strategy

54 total credits year ii

CourSeS

year i

Project ManageMent i

expanding on the acquisition of the fundamentals of strategic and organisational analysis, of monetary assessment and of suitable marketing planning, this course aims at providing students with the tools to realistically and accurately diagnose income, assets and finances, permitting them to take decisions by evaluating consistency between business objectives and obtained results for the purposes of creating value within the company itself.

coMPuter graPhics

The course, which introduces basic typographic rules, develops around the analysis of various digital communication languages, providing a theoretical and practical basis to effectively represent complex digital design projects using specific software, such as Adobe Illustrator, Adobe Photoshop and Adobe Indesign. Students will be provided with the opportunity to apply the skills acquired by collaborating with real customers, participating in competitions and by creating their own personal portfolio.

Project Methodology

The course aims at providing students with both solid design expertise in the management of communication design project images and thorough visual proficiency. The processes leading to the creation of communicative output will be expanded on from both a theoretical and practical point of view, through collaboration with real or simulated customers.

design ManageMent

The course will provide the students with methodologies and tools needed to manage highly complex projects or design jobs, which will involve professionals from a diverse range of backgrounds. Students are asked to directly test the organization of a communication project through team assignments.

integrated MarKeting coMMunication

The necessary techniques to properly manage the tools of business communication will be analyzed and learnt in the course. These are crucial in order to manage emotions, needs and rational expectations of the several stakeholders with which the companies build their relations.

ethics of coMMunication

Given the increasing incidence of communication processes on the community and its everyday life, professionals must acquire new tools in order to estimate if their communication policy is ethically addressed. The course aims at developing this awareness by analyzing concrete situations and testimonials.

graPhic design

Through face-to-face lectures and design workshops, the course will address the fundamental themes of graphic design, as an introduction to creating suitable visual designs and the educational training of modern visual designers. elements of perceptology, graphical shape dynamics, culture and balance of visual space, lettering, Gestalt and colour theory, will be compared with the generation of graphical

af Attività Formative - Educational activities: types of courses according to the MIUR (Ministry of Education University and Research) classification

cfa Crediti Formativi Accademici - Credits: equivalent to University Credits (Crediti Formativi Universitari CFU)

b Basic Course (di Base)

c Program Specific Course (Caratterizzanti)

a Program Related Course (Affini)

Academic Catalogue A.Y. 2014/2015CommuniCAtion And GrAphiC desiGn6 7

artefacts and media which are useful for layouts and creative interpretation.

PhotograPhy

Throughout the course, the students, helped by their professors and visiting professors, work at the set up of a real exhibition event, producing the photography material and developing all phases of the project, from concept generation to the actual exhibition set up.

Web design

The course wants to offer the necessary knowledge and tools to manage the different phases of web design – both web sites and web services. It aims at preparing students to use at their best the several possibilities available to web designers thanks to the application of ergonomics and design techniques.

year ii

Project ManageMent ii

The course introduces students to the prospect of establishing a new entrepreneurial initiative from an original idea. It focuses on the process of creating a new company, "breaking down" a complex process into "basic" components: the market, the company, customers and actions. Students will complete a final practical project, enabling them to test their project and to assess the validity of the initial idea through its marketing and consequent success or failure.

brand design

The course covers the fundamental themes relating to the analysis and creation of a brand's visual identity. The expression of a brand's visual identity is considered by examining emblematic and distinctive visual elements, as well as by exploring the system of signs and values expressed by contemporary brands.At the same time, a highly complex project will

be developed, enabling students to undertake trend research and to design a space of communication.

art direction

Students, co-ordinated by established creative directors, will participate in two of the most important international Art direction competitions: the d&Ad Student Awards, organised by the english Art directors Club, and The one Show College Competition, organised by the Art directors Club of New York.during the second part of the course, students will also be given the opportunity to collaborate in the designing of a magazine from scratch. The magazine will then be produced and distributed by NABA. Students will work in the classroom on all the steps necessary to get from an idea to a finished product.

advertising

Starting from theoretical marketing fundamentals, especially geared towards branding and brand identity definition, the course takes students through the theoretical and practical steps needed to create an advertising campaign, from the identification of communication models to result control systems.

sociology of coMMunication

The course analyzes the role of communication within new globalization scenarios, and examines transformations of large media communication structures: advertising, television, press, cinema and new languages and behaviors derived fromtheir hybridization. Furthermore, the role of brands and brand communication products in the creation of new imaginaries and in the definition of new models of consumers will be investigated.

digital video

The course wants to provide the basic tools to manage and create an audiovisual project:

students analyze, from a theoretical point of view, the audiovisual grammar and syntax and film narration. Then, they will practically apply those notions thanks to basic filming, direction, and editing techniques.

integrated neW Media

The aim of the seminar is to introduce students to the world of Social Media and Web 2.0, examining underlying cultural changes, the business models generated by the phenomenon, and the possible ways of approaching the same.during a week of intensive workshops, students will be provided with the opportunity to experience first-hand what they learnt in the classroom, by defining a social media campaign to launch a product or service.In the second part of the course, students will be asked to examine in detail the theme of information visualisation by analysing examples of infographics, animated infovisualisation, interactive infovisualisation and dynamic data visualization, paying particular attention to instances in which graphics constitute a primary element.

MA in Communication design students, CoMe magazine - How to design a Magazine in NABA. Project editor eugenio Alberti Schatz, Project Art directors roberto Maria Clemente with Federico Gozzi, Cover Pictures Giorgia Mannavola, editor at large Alessandro G. Montel.

Academic Catalogue A.Y. 2014/2015CommuniCAtion And GrAphiC desiGn8 9

Based in Milan, the Master in Creative Advertising is a joint initiative between NABA and Media design School in Auckland, New Zealand. Students in this one-year master’s program will develop core skills in facing all problems related to creative process, in order to realize and manage advertising campaigns across various kind of media, from traditional one to the more contemporary digital environment. It is very important to point out that the educative program will be more focus on creative thinking, generation and validation of ideas than the technologies involved. A workshop structure, based on “learning by doing” methodology, will be implemented by real brand commitments and with a valuable internship for the best professional experience possible. In addition to a Master diploma awarded by Media design School, eligible graduates will receive an Academic Master degree awarded by NABA and recognized by the Italian Ministry of education, universities and research (MIur).

learning objectivesThe master’s program kicks off with an introduction to the basics of advertising and commercial communication, to set a common language and terminology to be deployed during best practices. Immediately after, a very intense

workshop series representing the core courses, will challenge the students to work together with real companies and experiment a deeper learning of any aspects of the creative advertising process. later on, students will benefit of a complete internship working experience in an advertising agency or in a company’s marketing and communication office. In conclusion of the course, students will work on a major final advertising project that culminates in an open presentation delivered to a faculty commission made of internal teachers and external advertising experts.

career oPPortunitiesGraduates will gather the skills to start a brilliant career in advertising agencies worldwide as:

› Creative director

› Art director

› Copywriter

› Media planner

› Brand manager

Master in CreATIVe ADVerTISINg

AdVISorY leAder: Angelo Colella

CourSe leAder: Alessandro Baici

durATIoN: 1 year

lANGuAGe: english

TITle: Academic Master Level I

CredITS: 60 CFA

Project for oust, Yasmine Ibrahim

Bebars, Master in Creative Advertising

student

CommuniCation and GraphiC desiGn10 11

the introduction course

ADvertIsIng CuLture, CustoMer InsIght, teChnICAL DrAWIng AnD DesIgn Aimed to introduce and welcome to the world of advertising, the introduction course explores all aspects of success and cultural impact and, simultaneously, drives the students into a common-ground acquisition of languages, terminology and methodologies leading to a strategic and highly creative spirit. Historical analysis of the campaigns that have innovated the world of advertising and influenced the language and approach to international creativity is combined with the acquisition of insight tools for the identification and decoding of consumer behavior and attitudes. Aside the theoretical learning, students will experience of creative writing and visualizing.

art direction

WorkshoP #1: PrInteD AnD CLAssIC ADvertIsIngIn order to carry out a complete advertising project ready to be optimized on printed media (classic magazines, newspapers) and "below the line" (monographs, brochures, literature design and direct advertising), the first workshop explores the structural elements of language, visual and graphic design used for traditional advertising as anticipation of the evolving process of social and commercial migration from paper to screen. The module will also include a careful analytical study of external billboard advertising, with a main focus on the necessary skills - typography, image care and layout prototyping - indispensable to create a quick and effective message.

CFA AddITIoNAl TrAINING ACTIVITIeS

26

Internship, work experience, thesis (final master project), portfolio, erasmus, cross-disciplinary seminars, conferences, extra curricular projects.

60 total credits Master

year iCFA Course

2 ADvertIsIng CuLture AnD LAnguAge

2 soCIoLogy oF CuLturAL ProCess AnD CustoMer InsIght

2 teChnICAL DrAWIng AnD DesIgn

7 Art DIreCtIon

7 AuDIovIsuAL / FILM teChnIQues

7 DIgItAL teChnoLogIes AnD APPLICAtIons

7 IntegrAteD CoMMunICAtIon AnD strAtegy

34 total credits

af Attività Formative - Educational activities: types of courses according to the MIUR (Ministry of Education University and Research) classification

cfa Crediti Formativi Accademici - Credits: equivalent to University Credits (Crediti Formativi Universitari CFU)

b Basic Course (di Base)

c Program Specific Course (Caratterizzanti)

a Program Related Course (Affini)

CourSeS

audiovisual / filM techniques

WorkshoP #2: BroADCAst CoMMunICAtIon AnD MoreMessage definition, goals analysis, narrative and visualizing techniques are at the essential core of this workshop module, mostly focused in achieving the more appropriate and creative design process for radio advertising, television and cinema commercials, video production and all cross-media messages that are strongly influenced by the use of animation and motion language. In this area, students training will care about the enhancement of all the techniques currently available, to accelerate a more creative and original approach to this kind of advertising. experienced professionals will follow the student throughout the creative process, from the decoding of the briefing, through the construction of the project contents, up to the completion of the final result.

digital technologies and aPPlications

WorkshoP #3: InterACtIve AnD onLIne engAgeMentThe workshop will introduce students to the world of personal media, especially online, facing the problems of creativity applied to digital interfaces. Much more than considering this argue just by a technical point of view, the new creative advertiser should be able to rise his vision to a communicative level, absorbing the true essence and philosophy of the new media revolution. understanding the real value of information management, the power of connected communities and networks, the importance of cultivating the user fidelity,

together with the knowledge of all socio-cultural aspects characterizing the niches target and attitudes, students will acquire the ability to challenge themselves in one of the most difficult, chaotic, complex and constantly evolving entourage.

integrated coMMunication and strategy

WorkshoP #4: MeDIA CoorDInAtIon AnD ADvertIsIng strAtegIesThe last workshop module sees all the skills acquired by the students come together in a main project of integrated communication, expanding all the previous experience at more wider level and touching all kinds of ultra-specialized and unconventional advertising, where teamwork is mandatory. After acquiring solid results from research, analysis and brief decoding, students will try to extend and modulate their creative projects across different media (from paper to web) in order to achieve a new agility in the creativity process and development.

CommuniCation and GraphiC desiGn12 13

AdVISorY leAder ANd CourSe leAder: Dante Donegani

durATIoN: 2 years

lANGuAGe: english

TITle: Academic Diploma Level II

CredITS: 120 CFA

The modern world’s transition from a “society of goods” to a “society of services” gives today’s designers the opportunity to more deeply explore the ethics of design. Post-industrial human beings are discovering the limits of progress and working to establish a sustainable relationship with nature and the environment.Clearly, many design projects today add a dimension of socially responsible production.In the two-year MA in design-Specialization Product design, students prepare to become professionals by analyzing scenarios and designing or re-designing objects through developing an experiential and physical relationship with them. Thanks to their continuous interaction with lecturers and professionals, students become wellrounded designers, able to direct all stages of product development, including the initial idea, design strategy, materials research, and actual production.

learning objectivesduring the two-year MA in design-Specialization Product design students will have the opportunity to:

Two-year Master of Arts inDeSIgN-SPeCIALIzATIoN ProDuCT DeSIgN

› learn a contemporary approach to design founded on the Italian design culture

› Investigate and design new relationships between people, environment, and objects

› decipher and analyze new reference scenarios

› design through fostering an experiential and physical relationship with objects

› develop projects on innovative topics

› explore the various ideas and strategies of professional designers in order to develop a personal design identity

career oPPortunitiesMA in design-Specialization Product design graduates find employment in all areas of professional activities and businesses operating in the field of design in its broadest sense, from consumer goods to furniture, from service systems to interactive products. Professional studios and companies employ graduates as:

› design managers

› Product design consultants

› Project coordinators

› Product development managers

elvin Akkan, MA in design-Specialization

Product design student, for the project Cià ch’el

Fèm, Works of Heart made by Hands, in collaboration with

Bosch and Zanotta

Design14 15Academic Catalogue A.Y. 2014/15

CFA AddITIoNAl TrAINING ACTIVITIeS

12 erasmus, Cross-disciplinary seminars, conferences, extra-curricular projects, internship, academic internship, work experience, Thesis, Portfolio

120 total credits Ma

year iAF CFA Course

B 10 ProjeCt MethoDoLogy

C 6 renDerIng 3D

B 8 neW MAterIALs teChnoLogy

A 6 IntegrAteD neW MeDIA

B 6 hIstory oF DesIgn

C 10 ProDuCt DesIgn I

C 6 ProjeCt CuLture

C 6LIght DesIgnTheory

Workshop

58 total credits year i

year iiAF CFA Course

B 6 DesIgn MAnAgeMent

C 10 BrAnD DesIgn

A 6 MuLtIMeDIA DesIgn

C 10 ProDuCt DesIgn II

A 6 InterACtIon DesIgn

A 6 exhIBItIon DesIgn

A 6 DeCorAtIon

50 total credits year ii

af Attività Formative - Educational activities: types of courses according to the MIUR (Ministry of Education University and Research) classification

cfa Crediti Formativi Accademici - Credits: equivalent to University Credits (Crediti Formativi Universitari CFU)

b Basic Course (di Base)

c Program Specific Course (Caratterizzanti)

a Program Related Course (Affini)

Project Methodology

The purpose of the course is to expose the students to different design challenges, in order to develop their capacity to adapt to different design tasks and to acquire a wide range of cultural, theorical, technical tools. In particular, starting from the analysis of a conceptual research topic, the course is dedicated to the development of an interior design project according to a peculiar methodological procedure, which is rooted in the typical project culture of italian design.

rendering 3d

Aim of the program is to make students able to handle any kind of bi- and tri- dimensional shapes, by a correct use of modeling and rendering techniques.

neW Materials technology

The aim of the course is twofold: to learn about new materials and technologies in design; to learn innovative ways of using materials and technologies by making scale prototypes of design solutions.

integrated neW Media

The purpose of the course is to lead an innovative research and design project, where the most recent technological achievements in the field of interaction design and social media can find a possible integration with the traditional approach to the design of interior spaces.

history of design

The course aims at providing a deep insight in the history of italian design. It is intended as a mainly visual and relational tool for students to understand untangible values expressed in design’s history and present by avant-garde groups and individuals.

Product design i

The aim of the course is to develop a project for complete and detailed industrial product. The workshop will bring students to train their capacity in the fields of concept development, preliminary project, mock-up modeling, graphic design of the presentations.

Project culture

The purpose of the course is to expose students to a design experience aimed at developing a very personal and subjective approach to the project. This operation is framed into the rich context of cultural and theorical references provided by the contemporary italian design culture.

light design

The aim of the course is to provide the cultural and technical fundamentals of the discipline of lighting design, that would allow the students to acquire the capacity to define the lighting atmosphere of an interior space through the choice and the deployment of lightsources.

CourSeS

year i

Academic Catalogue A.Y. 2014/2015Design16 17

year ii

design ManageMent

The learning goals of the course are to provide an overview of the different operational strategies involved in a design project according to various cases (individual and/or collective structures) and to provide the fundamental tools to understand a market-driven approach for the design of products, services, spaces.

brand design

The topic of course is the contemporary culture of concept stores and retail strategies connected to the imagery of fashion brands. The course aims at developing an interior design project in the field of retail space, based on the analysis of specific brand identities.

MultiMedia design

The course aims at providing the technical and theorical tools to develop project presentations based on multimedial formats and high degree of communicative impact, through the use of digital softwares dedicated to post-production and video editing.

Product design ii

The aim of the course is to improve the capacity to elaborate a design project, starting from reflections and considerations on concepts, values and current topics of contemporary culture, translating them into implementation strategies and manufacturing processes. The course pursues the development of all the necessary competences to review, interpret and critically analyze existing knowledge and information, to identify appropriate research methods and evaluate results, to apply these principles to design, to understand functional, ergonomic and manufacturing issues.

interaction design

Aim of the program is to introduce students to the world of interaction design by the ideation, design and implementation of an interactive installation. By learning the use of a visual digital tool, students will be able to transform design concepts into projects.

exhibition design

The course aims at developing a design project for the temporary setting of interior and/or exterior public spaces, dedicated to the topic of display design, both in the field of cultural events (exhibition, museum, etc.) or in the field of community design and services provided to local citizenships.

decoration

The course aims at leading a research and design project across the boundary between the field of design and the field of art. This approach brings the focus on the connection between real spaces and mental spaces, between objects and spaces, between the individual and the collectivity. The project also includes the acquisition of skills and competences with regard to the practise of storytelling and online network communication.

Throughout recent decades, interior spaces have played an increasingly important role in our individual and collective environments. The interior space is built substance, and entering into it does not mean entering an empty space but becoming part of a complex body. Interior design gives meaning and value to interior spaces: defines the physical and mental spaces of personal intimacy, animates and enlivens the relational places of small and large communities, activates the public spaces and complex buildings which represent the "interior" of the contemporary city.The program is characterized by its Project Workshops, in which students face very challenging design tasks that are developed from an interdisciplinary perspective. Through other design courses, the program develops specific technical and methodological approaches to the design of interior spaces. Its theoretical courses explore the historical and contemporary landscape of Italian design, with an overview of the international scene of art, architecture, and design. Finally, the creative workshops, in which students engage in practical design projects, are led by outstanding personalities in the fields of interaction design, communication design, and exhibition design.

Two-year Master of Arts in DeSIgN-SPeCIALIzATIoN INTerIor DeSIgN

AdVISorY leAder: Dante Donegani

CourSe leAder: Luca Poncellini

durATIoN: 2 years

lANGuAGe: english

TITle: Academic Diploma Level II

CredITS: 120 CFA

learning objectivesduring the two-year MA in design-Specialization Interior design, students have the opportunity to:

› explore the limits and constraints of the world of interior design, widening their knowledge, critical awareness, and creative thinking skills

› develop highly experimental methods through an interdisciplinary design approach, while striving for theoretical and practical innovation

› design how humans live, work, and communicate through interior spaces, over two years of intense interior space exploration, in the exceptionally stimulating and creative environment of the city of Milan in the lead-up to the World expo 2015

career oPPortunitiesdesign studios and companies employ MA in design-Specialization Interior design graduates to manage the design of spaces in home environments, commercial settings, manufacturing sites, and cultural venues, including museum, trade fair, and retail spaces. They may also design public spaces for important functions (such as offices, hospitals, schools, and universities), in addition to hotel spaces in an era of mass tourism.

Academic Catalogue A.Y. 2014/2015Design18 19

Nina Miklavic, MA in design-Specialization Interior design student, concert hall with

integrated spa centre, research of spaces, 2013

year iAF CFA Course

B 10 ProjeCt MethoDoLogy

C 6 renDerIng 3D

B 8 neW MAterIALs teChnoLogy

A 6 IntegrAteD neW MeDIA

B 6 hIstory oF DesIgn

C 10 InterIor DesIgn I

C 6 ProjeCt CuLture

C 6LIght DesIgnTheory

Workshop

58 total credits year i

year iiAF CFA Course

B 6 DesIgn MAnAgeMent

C 10 BrAnD DesIgn

A 6 MuLtIMeDIA DesIgn

C 10 InterIor DesIgn II

A 6 InterACtIon DesIgn

A 6 exhIBItIon DesIgn

A 6 DeCorAtIon

50 total credits year ii

CFA AddITIoNAl TrAINING ACTIVITIeS

12 erasmus, Cross-disciplinary seminars, conferences, extra-curricular projects, internship, academic internship, work experience, Thesis, Portfolio

120 total credits Ma

af Attività Formative - Educational activities: types of courses according to the MIUR (Ministry of Education University and Research) classification

cfa Crediti Formativi Accademici - Credits: equivalent to University Credits (Crediti Formativi Universitari CFU)

b Basic Course (di Base)

c Program Specific Course (Caratterizzanti)

a Program Related Course (Affini)

Design20 21

year i

Project Methodology

The purpose of the course is to expose the students to different design challenges, in order to develop their capacity to adapt to different design tasks and to acquire a wide range of cultural, theorical, technical tools. In particular, starting from the analysis of a conceptual research topic, the course is dedicated to the development of an interior design project according to a peculiar methodological procedure, which is rooted in the typical project culture of italian design.

rendering 3d

Aim of the program is to make students able to handle any kind of bi- and tri- dimensional shapes, by a correct use of modeling and rendering techniques.

neW Materials technology

The aim of the course is twofold: to learn about new materials and technologies in design; to learn innovative ways of using materials and technologies by making scale prototypes of design solutions.

integrated neW Media

The purpose of the course is to lead an innovative research and design project, where the most recent technological achievements in the field of interaction design and social media can find a possible integration with the traditional approach to the design of interior spaces.

history of design

The course aims at providing a deep insight in the history of italian design. It is intended as a mainly visual and relational tool for students to understand untangible values expressed in design’s history and present by avant-garde groups and individuals.

interior design i

The aim of the course is to develop an interior design project for complex public spaces. The workshop will bring students to train their capacity in the fields of concept development, preliminary project, mock-up modeling, graphic design of the presentations.

Project culture

The purpose of the course is to expose students to a design experience aimed at developing a very personal and subjective approach to the project. This operation is framed into the rich context of cultural and theorical references provided by the contemporary italian design culture.

light design

The aim of the course is to provide the cultural and technical fundamentals of the discipline of lighting design, that would allow the students to acquire the capacity to define the linghing atmosphere of an interior space through the choice and the deployment of lightsources.

CourSeS year ii

design ManageMent

The learning goals of the course are to provide an overview of the different operational strategies involved in a design project according to various cases (individual and/or collective structures) and to provide the fundamental tools to understand a market-driven approach for the design of products, services, spaces.

brand design

The topic of the course is the contemporary culture of concept stores and retail strategies connected to the imagery of fashion brands. The course aims at developing an interior design project in the field of retail space, based on the analysis of specific brand identities.

MultiMedia design

The course aims at providing the technical and theorical tools to develop project presentations based on multimedial formats and high degree of communicative impact, through the use of digital softwares dedicated to post-production and video editing.

interior design ii

The aim of the course is to improve the capacity to elaborate a design project, starting from reflections and considerations on concepts, values and current topics of contemporary culture, translating them into implementation strategies and manufacturing processes. The course pursues the development of all the necessary competences to review, interpret and critically analyze existing knowledge and information, to identify appropriate research

methods and evaluate results, to apply these principles to design, to understand functional, ergonomic and manufacturing issues.

interaction design

Aim of the program is to introduce students to the world of interaction design by the ideation, design and implementation of an interactive installation. By learning the use of a visual digital tool, students will be able to transform design concepts into projects.

exhibition design

The course aims at developing a design project for the temporary setting of interior and/or exterior public spaces, dedicated to the topic of display design, both in the field of cultural events (exhibition, museum, etc.) or in the field of community design and services provided to local citizenships.

decoration

The course aims at leading a research and design project across the boundary between the field of design and the field of art. This approach brings the focus on the connection between real spaces and mental spaces, between objects and spaces, between the individual and the collectivity. The project also includes the acquisition of skills and competences with regard to the practise of storytelling and online network communication.

Academic Catalogue A.Y. 2014/2015Design22 23

AdVISorY leAder: nicoletta Morozzi

CourSe leAder: Aldo Lanzini

durATIoN: 2 years

lANGuAGe: english

TITle: Academic Diploma Level II

CredITS: 120 CFA

The MA in Fashion and Textile design offers students deep and wide educational experience that helps prepare them for the career of their choice. The program’s main courses, taught by leading fashion professionals, rely heavily on lab experience. While in most schools, industry professionals have the role of visiting professors, in this program they lead a full design mentorship experience, monitoring and guiding the development of each student’s individual skills.Collaborative projects with companies are distributed along the two-year experience, with the participation of small, select groups of students for each project.

learning objectivesduring the two-year MA in Fashion and Textile design, students will have the opportunity to:

› develop awareness of their own skills

› Hone the ability to analyze and critique at a high level

› Focus on their own style

› learn innovative processes in the fashion system

› explore the capacity to translate ideas into their own fashion language

career oPPortunitiesMA in Fashion and Textile design graduates find employment as:

› Fashion designers

› Textile designers

› Journalists/fashion critics (for both on line and off line media)

› Art directors

› Creative consultants for companies

› entrepreneurs with their own fashion company

Two-year Master of Arts inFASHIoN AND TexTILe DeSIgN

Andrea Melucci, MA in Fashion and Textile design student, Midsummer NABA Tale, please come and listen to fashion languages, narrated

by romeo Gigli, Fashion Show, 2012. Photo by G. Giannini

fashion Design24 25Academic Catalogue A.Y. 2014/15

CFA AddITIoNAl TrAINING ACTIVITIeS

12 erasmus, Cross-disciplinary seminars, conferences, extra-curricular projects, internship, academic internship, work experience, Thesis, Portfolio

120 total credits Ma

year iAF CFA Course

B 6CoMPuter grAPhICPhotography

Graphic design

B 6 MAterIALs CuLture

B 6 ProjeCt MethoDoLogy

B 6 vIsuAL DesIgn

C 6hIstory oF APPLIeD Arts History of Applied Arts I

History of Applied Arts II

C 8 textILe DesIgn I

A 10 FAshIon DesIgn I

A 6 Art DIreCtIon

A 6 ACCessory

60 total credits year i

year iiAF CFA Course

C 10 FAshIon DesIgn II

C 8 textILe DesIgn II

C 8 textILe AnD neW MAterIALs teChnoLogy

A 4 ConCePt PLAnnIng

A 6 DeCorAtIon

A 6 FAshIon settIng

A 6ProjeCt MAnAgeMentCommunication and organization

Project

48 total credits year ii

af Attività Formative - Educational activities: types of courses according to the MIUR (Ministry of Education University and Research) classification

cfa Crediti Formativi Accademici - Credits: equivalent to University Credits (Crediti Formativi Universitari CFU)

b Basic Course (di Base)

c Program Specific Course (Caratterizzanti)

a Program Related Course (Affini)

CourSeS

year i

coMPuter graPhic

The aim of the course is to train the students to see a simple manual stroke as a graphic sign. Students will learn the fundamentals of Adobe programs in order to create digital and graphic patterns. Starting from the graphic stroke that represents an emotion they are going to create an emotional graphic print understanding the importance of the graphic sign in the world of fashion and communication.

Materials culture (Pattern MaKing)

The course aims at providing each student with the basic knowledge on the pattern-making and packaging to transform the designs into real garments. The course will be introductory to the "Know-How" and provides the practical realization/production of individual pieces during the program; acquiring in proportion a level of ownership, using the many technical skills and manuals language related to modeling and assembly base. The course is strongly connected to the Fashion design I course of Cinzia ruggeri as a support for the realization of the students personal projects.

Project Methodology

The course aims at improving the design skills of the students, both theoretical and applied. The personal projects will be carried out by hand, taking into account the performance possibilities of the laboratory. each student shall master a personal method aimed to express a narration using fashion tools.

visual design (PhotograPhy)

The aim of the course is to use photography as a tool for creative projects, while improving the communication skills of Fashion and Textile designer. Students will be able to shoot and communicate the quality of their own design projects using the images correctly. Classes will be held in the photographic studio and will enable the participants to acquire the skills to manage the photographic medium. lessons will be practical ones, with some elements of theory.

history of aPPlied arts

The History of Applied Arts course focuses on the work of iconic artists to provide students with the theoretical critique tools required to understand forms of art. lecturers will assist students in reading contemporary forms of art.  At the end of the course, students will present their own creations expressing the theoretical content acquired during the course.

textile design i

The course aims at building an awareness of technical and industrial textile optimization as a method and as a subject, as well as enhancing individual creativity so that the student can be directed toward a professional qualification. lessons are held in an open space atelier “The Factory” a playground for ideas, a “permanent textile workshop", located in Como, where the students work with cutting-edge technological equipment and with traditional "craft hands on methodology" regarding textile researches. At the Factory students draw by hand, print with Plange (pads and traditional printing screens), weaves, knits and have fun with felting

Academic Catalogue A.Y. 2014/2015fAshion Design26 27

and many handmade textile techniques. Here the Textile tradition approaches the Textile industry: from digital drawing to the improved machinery of all industrial partners from digital processing to final optimization.

fashion design i

Fashion design I guides students in acquiring a design methodology directed at creating fashion collections. Students are supported in all aspects to create their own personal collection: from its inception and research, to the creation of garments. The course, taught by Cinzia ruggeri, places emphasis on the performative and relational aspect of the garments created.

art direction

The course will explore and focus on the possible answers on the needs of communication relative to the fashion world in “easy sharing era”. The shift from paper magazine to the web is the key that opened the way to the "easy sharing era", students will be guided to express themselves in this scenario developing their skills and defining the tools to capture the interest of their audience. The video will be the tool to approach and express issues and topics. Students will be involved in creating their own "video narrative", developing the construction of video as a communicator of their own style, their creative contents, and of their own brand's imagery. The development of their “video language” will be built with thematics projects, and topics combining video, video art, styling, photography, art direction, and aesthetic narrative codes.

accessory (costuMe lab)

The course provides students with the necessary tools to work on a garment and accessory design project using non-conventional techniques and solutions.Fashion students and students from other

departments will collaborate together on the course. using suggestions from the lecturer as a starting point, students will be divided into groups to develop a narrative focusing on the creation of ‘costumes’, employing non-conventional techniques and solutions. 

year ii

fashion design ii

Fashion design II aims to shape professionals able to independently create fashion collections. Students will be supported in all aspects to create their personal collection: from its inception and research, to the creation of garments. Students will be guided by romeo Gigli. 

textile design ii

The course aims at building an awareness of technical and industrial textile optimization as a method and as a subject, as well as enhancing individual creativity so that the student can be directed toward a professional qualification. lessons are held in an open space atelier “The Factory” a playground for ideas, a “permanent textile workshop", located in Como, where the students work with cutting-edge technological equipment and with traditional "craft hands on methodology" regarding textile researches. At the Factory students draw by hand, print with Plange (pads and traditional printing screens), weaves, knits and have fun with felting and many handmade textile techniques. Here the Textile tradition approaches the Textile industry: from digital drawing to the improved machinery of all industrial partners from digital processing to final optimization.

textile and neW Materials technology (Pattern MaKing)

The aim of the course is to learn the ability to use the pattern-making and the relative

problem solving. The students will be able to complete a process from an idea to a prototype. The Course is divided into 2 parts: the first part is dedicated to explore different kind of fashion techniques through the development of tasks assigned by the tutor (cutting, flat pattern making, drafting, assembling, transformational reconstruction, pattern alteration...). The second part of the program is dedicated to the realization of individual project for the Fashion design II course of romeo Gigli.

concePt Planning (draPing)

The course aims to teach students how to construct garments on mannequins (draping). Students will explore the art of draping to create garments on mannequins, initially engaging in basic exercises and building up to more complex activities. The course also intends to teach participants how to use appropriate terminology and suitable tools, in order to acquire the necessary dressmaking techniques to create models directly on human bodies.  

decoration (fashion accessories)

The objective of the course is to broaden students' technical knowledge of accessory creation. The course will also help students acquire communication strategies directed at optimising cooperation with artisans. Students and Milanese artisans will collaborate during the course. each student will work together with an artisan on an accessory-related project.  

fashion setting (hats MaKing)

This course focuses of experimenting artisanal solutions to create hats. each student will be guided through the development of a personal collection, from shapes and materials to its creation, providing students with  suitable tools to manually produce a hat collection.  

Project ManageMent

The course consists of an experimental project of fashion production in collaboration with a start-up lab in Cameroon. The students, lead by Francesca Versace and Nicoletta Morozzi will design a capsule collection that will be realized in Cameroon, where a NABA alumna, Sister Clementina Mendana, is directing a lab/factory, with local women. The students will work also on the brand identity of the lab, focusing on the cultural mix beetwen Africa and europe.

Academic Catalogue A.Y. 2014/2015fAshion Design28 29

Andrea Melucci and ladina Steinneger, MA in Fashion and Textile design students,

Midsummer NABA Tale, please come and listen to fashion languages, narrated by

romeo Gigli, 2012. Photo by G. Giannini.

30 31FASHIoN deSIGN Academic Catalogue A.Y. 2014/15

The two-year MA in Visual Arts and Curatorial Studies is the only program in europe that unites a solid education in the field of visual arts production with a highly specialized curatorial program.Students explore visual culture, visual arts and performance, curatorial studies, exhibition design, contemporary art management, art criticism, writing and communication.They also participate in a wide range of laboratory projects that allow them to engage directly with artists and professionals of international standing. Additionally, a series of interdisciplinary activities are conducted through lectures, workshops, seminars, and exhibitions aimed at producing new operative and educational models in the field of contemporary art.

learning objectivesduring the two-year MA in Visual Arts and Curatorial Studies, students have the opportunity to:

› Produce and display professional artistic works and curatorial projects

Two-year Master of Arts in VISuAL ArTS AND CurATorIAL STuDIeSvisual arts and PerforMing studies Painting /visual arts and curatorial studies

AdVISorY leAder ANd VISuAl ArTS dePArTMeNT dIreCTor: Marco scotini

CourSe leAder: Marco scotini

durATIoN: 2 years

lANGuAGe: Italian

TITle: Academic Diploma Level II

CredITS: 120 CFA

› Become professional operators within the Italian and international art system

› learn to use a visual and aesthetic vocabulary to work with images

› Gain knowledge of the main research and theoretical methodologies of contemporary art

› develop professional skills in communication and the organization of various cultural activities

› develop advanced skills in painting, drawing, graphic design, video, photography, sound design, and other media

› Advance their knowledge of art history, the art economy, and the contemporary art system

career oPPortunitiesGraduates find employment as:

› Artists, Curators, editors of specialized magazines and books, Art critics and journalists, exhibition designers, Gallery and museum directors, Consultants at auction houses, Art dealers, directors of public institutions

MA in Visual Arts and Curatorial Studies students, We have a business proposal of…2012, at raucci/ Santamaria Gallery, Napoli

Visual arts32 33Academic Catalogue A.Y. 2014/15

year iAF CFA Course

B 10 vIsuAL Arts I

B 10 CurAtorIAL stuDIes I

C 8 exhIBItIon DesIgn I

C 8 PuBLIshIng I

C 8 PhotogrAPhy I

C 6 PhenoMenoLogy oF ConteMPorAry Art

C 6 theory AnD MethoDoLogy oF MAss MeDIA

A 4 hIstory oF exhIBItIon

60 total credits year i

year iiAF CFA Course

B 10 vIsuAL Arts II

B 10CurAtorIAL stuDIes II Critical Writing

Two courses to be chosen among:

C 8

PuBLIshIng II*exhIBItIon DesIgn II*PhotogrAPhy II*seMIotICs oF the BoDy*

C 6 hIstory oF ConteMPorAry Art

C 6 vIsuAL AnthroPoLogy

A 4 eConoMy oF Art

52 total credits year ii

CFA AddITIoNAl TrAINING ACTIVITIeS

8 erasmus, Cross-disciplinary seminars, conferences, extra-curricular projects, internship, academic internship, work experience, Thesis, Portfolio

120 total credits Ma

af Attività Formative - Educational activities: types of courses according to the MIUR (Ministry of Education University and Research) classification

cfa Crediti Formativi Accademici - Credits: equivalent to University Credits (Crediti Formativi Universitari CFU)

b Basic Course (di Base)

c Program Specific Course (Caratterizzanti)

a Program Related Course (Affini)

CourSeS

visual arts i and ii

The course aims at exploring contemporary artistic practices, intended as the result of individual as well as collective work. Through a series of design workshops and meetings with artists, students investigate their individual expressivity, and experiment teamwork throughout the research and production of interdisciplinary art projects, exploring the opportunities offered by a wide range of media.

curatorial studies i and ii

Artistic spaces are shared amongst artists and curators, who interact and redefine respective roles in different circumstances. The course introduces participants to curatorial and critical practices, while investigating topics related to the production of exhibition models.It offers the students the opportunity for a hands-on experience, leading them to realize a curatorial project and involving them in editorial activities linked to exhibitions. lectures provide the students with the awareness of spaces and institutional stakeholders who have an influence on contemporary exhibition formats.The course comprises a module focusing on History of exhibitions, based on the acknowledgement of the strong influence of the exhibition system (museums, ateliers, art galleries, private collectors, schools...) and its history on artistic and curatorial practices. lectures focus on the analysis of specific case studies who had a strong impact on traditional exhibition formats.

exhibition design i and ii

The course aims at introducing the students to the politics of display, and provide practical and conceptual tools to address working with space towards exhibition making.

Publishing i and ii

Throughout the course, students acquire basic computer graphics techniques (photo retouching, vector graphics, editing fundamentals) and apply them in producing experimental digital layouts. The gained skills may be used to create a professional portfolio or support collective projects, such as exhibition set-ups or editorial projects.

PhotograPhy i and ii

The course focuses on the analysis of photography as a privileged expressive tool to understand contemporary imagery and to carry out anthropological and social researches. Students are asked to complete personal or team projects, and experiment photographic and video techniques.

PhenoMenology of conteMPorary art

The course analyzes contemporary artistic expression from a phenomenological point of view, highlighting the specificities of the artistic creation process within current art practices, taking into consideration the recent changes in the use of knowledge.

year i

Academic Catalogue A.Y. 2014/2015VisuAl Arts34 35

theory and Methodology of Mass Media

Starting from the idea of medium as an extension of the human body and mind, the course investigates the current digital revolution at a philosophical, anthropological and social level, analyzing its influence on contemporary artistic experimentation (tech art, media art, digital art).

history of exhibition

Starting from the analysis of the origin and evolution of museums in the Western world, the course focuses on the current unhinging of the traditional museum system in favour of new contemporary exhibition spaces.

seMiotics of the boby

The course builds a platform where, thanks to digital media, human bodies can interact with images in motion, sounds and languages as in a sort of theatre. lectures develop a new relationship between body, memory and history thanks to the experience of a new way of performing.

history of conteMPorary art

The course explores the connections amongst the different cultural movements and contexts in the XX Century, and it offers a series of original visions on contemporary art.

visual anthroPology

Visual anthropology investigates the influence between human beings and images in the contemporary system. lectures focus on the state of the art of the “image” today and investigate its role and function in the current daily reality.

econoMy of art

The course analyzes the economy of art starting from two different perspectives: the first one considers the relations between art and market and the dynamics that influence the value of an artwork; the second one explores the economic dimension of art through the analysis of Italian and foreign public policies, developed in order to increase the value of the connection between culture and social cohesion.

Mirko Smerdel, MA in Visual Arts and Curatorial Studies graduate, Nessun’isola è un’isola

year ii

The one-year Master’s Program in Photography and Visual design, developed in collaboration with Fondazione ForMA per la Fotografia, integrates theoretical study with laboratories and project workshops. Coursework is enriched by guided visits to research centers and performance spaces, audiovisual production facilities, publishing houses, theatres, artists’ studios, museums, and contemporary art galleries. Workshops simulating real assignments in real technologically-equipped studios are conducted in collaboration with a network of partner companies and institutions and focus on various project areas from photography exhibitions to magazines, photo/video interactions, and corporate projects. The second part of the program is dedicated to a period of internship at selected companies or institutions such as publishing companies, editorial offices, photo agencies, photo archives, museums, galleries, or photo studios that facilitate their entry into the job market. The combination of all these different aspects and approaches represents the tools through which this program prepares groundbreaking professionals to enter the world of photography, arts and national and International communication.

learning objectivesduring the one-year Master’s Program in Photography and Visual design, students have the opportunity to:

Master in PHoTogrAPHy AND VISuAL DeSIgN

AdVISorY leAder: Marco scotini

CourSe leAder: francesco zanot

durATIoN: 1 year

lANGuAGe: Italian

TITle: Academic Master Level I

CredITS: 60 CFA

› Acquire a solid base of historical and cultural knowledge

› develop the technical and practical skills necessary for success in national and international markets

› learn a number of professional methods and presentation techniques that will be useful in the working environment

career oPPortunitiesThis program is focused on training a wide variety of professionals who are involved in the production, management, and distribution of photographic images for both commercial objectives and artistic goals:

› Photographers in a variety of fields, including advertising, fashion, architecture, and the arts

› Curators and cultural operators, events managers for photographic exhibitions, festivals, fairs, and other cultural venues

› Photo editors and image consultants for companies and publishing houses

› Photo research specialists and archivists for image banks and stock photography agencies

› Managers for cultural industries who are involved in the production and management of photographic materials

Academic Catalogue A.Y. 2014/2015VisuAl Arts36 37

year iAF CFA Course

C 6 ProjeCt AnD set DesIgn (exhIBItIon)

B 8 PhotogrAPhy (MAgAzIne)

C 6 PhotoeDItIng

C 6 hIstory oF PhotogrAPhy

C 2 theory oF IMAge

C 8Photo DoCuMentAtIon (PhotogrAPhy systeM - AgenCIes, CoLLeCtIng, MArkets)

A 4 CoMPuter grAPhICs

A 6 PhotogrAPhy teChnIQues

46 total credits

CFA AddITIoNAl TrAINING ACTIVITIeS

4 PortFoLIo

10 stAge

60 total credits Master

Simone Santilli, MA in Photography and Visual design student, Negatives, 2011

af Attività Formative - Educational activities: types of courses according to the MIUR (Ministry of Education University and Research) classification

cfa Crediti Formativi Accademici - Credits: equivalent to University Credits (Crediti Formativi Universitari CFU)

b Basic Course (di Base)

c Program Specific Course (Caratterizzanti)

a Program Related Course (Affini)

CourSeS

Project and set design (exhibition)

In this course, students will design and implement a real exhibition event through the analysis and development of the different steps of its preparation, from concept generation to the actual set up and its communication. Starting from the acquired theoretical and historical notions, students are asked to produce both photographic and exhibition materials.

PhotograPhy (Magazine)

during this design workshop students work on a brief given by the professor, and develop a personal photographic project supported by dedicated texts. The best projects are then selected and prepared to be published on a self-produced magazine, distributed in the main Italian contemporary art museums and institutions.

Photoediting

The course investigates and experiments the different opportunities and modalities to use photographic images in the publishing sector. In particular, the dynamics of production, selection and photography sequence are analyzed and applied in order to observe and define the identity of a publication from the photography point of view.

history of PhotograPhy

The course focuses on the techniques, poetics, and aesthetics of the main protagonists and movements of the history of photography since its early age. All the topics are investigated through the analysis of the artists’ work, with a special attention to the period from the second postwar to present days.

theory of iMage

The course analyzes the current state of the art of photographic images, starting from the examination of communication and information concepts, and their evolution in contemporary mass media communication tools.

Photo docuMentation (PhotograPhy systeM - agencies, collecting, MarKets)

The module wants to analyze and investigate the role played by the different actors that are part of the system of photography, and the dynamics that characterize the related market, with a special focus on the rights connected to the sale and circulation of photos in corporate, advertising and publishing.

coMPuter graPhics

The course allows students to develop advanced skills to correctly represent and realize a digital photographic project, through the use of Adobe Photoshop and specific plug-ins to digitally edit photographic images.

PhotograPhy techniques

The module wants to develop and investigate the main characteristics of how analogical and digital photography equipment works: starting from basic techniques (exposure, camera stop opening, use of the light meter), different kind of equipment (from small cameras to view cameras), darkrooms and photography studio will be specifically analyzed.

Academic Catalogue A.Y. 2014/2015VisuAl Arts38 39

STu

DeN

TS S

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career servicesThe NABA Internship and Job Placement office helps students and graduates identify and apply for internships and staff positions with prospective employers. It also offers students advice and assistance in drafting their résumés, writing cover letters, and organizing their professional portfolios. NABA has placed students and graduates in leading companies in the fields of art, design, fashion, graphics, communication, editing, and media.And as is so often the case with NABA students, their internships turn into permanent placements at leading companies, such as:Armando Testa • Atelier Mendini • BMW • Condé Nast • Diesel – 55DSL • Dolce & Gabbana • Costume National • Emergency • Versace • Giorgio Armani • Giugiaro Architettura • Gucci • IKEA • J. Walter Thompson • Jil Sander • Kenzo • La Triennale di Milano • Leo Burnett • Luceplan • Luxottica • Magnum Photos • McCann Erickson • Moschino • Ogilvy • Cimbali • Gruppo Miraglio • Piccolo Teatro di Milano • Pininfarina • Pirelli • Saatchi & Saatchi • Siemens • Sotheby’s • The Swatch Group • Teatro alla Scala • Trussardi • ZanottaNABA developed darwinsquare (www.darwinsquare.com), an online platform where students, alumni, and professors share their CVs and showcase images from their creative and professional portfolios. It’s a forum where companies can publish job postings, start ad hoc projects, promote competitions, and establish a fruitful dialogue with an interesting and inspiring community. NABA’S PLACEMENT rATE ONE yEAr AfTEr GrADuATION (DATA By DEMOSKOPEA 2013): 81%.

aluMniour graduates leave with the rich, relevant experiences and the advanced portfolios they need to launch their careers in the design and art fields of their choice. Today, former NABA students are collaborating in some of the leading companies and institutions in Italy and abroad: Alcantara, Armani, Costume National, Jil Sander, Marni, Miroglio fashion, Pirelli (PZero), The Swatch Group and Trussardi. They are setting new trends as innovators in product, fashion, interior, landscape, and graphic design. They’re working as advertising and communications creative directors, art directors, and filmmakers. They’re pushing the limits of interactive and new media design. They’re producing, writing, and directing throughout the TV and film production industries. And they’re creating groundbreaking visual and theatre arts throughout europe and the world. The first association of former NABA students was established in 2012 to help NABA alumni develop their professional careers while stimulating exchange and discussion areas for them to stay in contact, widen their network of contacts, and share their personal achievements.

Academic Catalogue A.Y. 2014/201540 41

housing servicesNABA helps international students find accommodation in Milan, providing at least three housing alternatives (students’ residence, accommodation managed by the school, and privately owned apartments) that satisfy their preferences and budget. It also assists students with directions, contacting landlords, and help in understanding their rental contracts.

social, sPort and cultural activities, extra curricula servicesNABA’s Student Services office serves the non-academic needs of students and organizes activities to help them settle in Milan and become actively involved in university life. This includes welcoming and orientation for new students, such as guided tours to discover Milan, weekend trips and excursions outside the city, and artistic and musical events on campus. The office helps students with practical and bureaucratic issues such as visas and bank accounts. Students receive on-campus medical consultations for paperwork purposes. Students can engage in sports and recreational activities on and off campus, such as football/soccer, tennis, ping-pong, and yoga classes. They can also benefit from the school’s special agreements with shops and gyms.

MynabaThe MyNABA area of the school’s website is reserved for internal NABA communications. It’s the place where students and teachers can find information about academic careers, educational activities, and campus services and laboratories. In MyNABA area is possible to access to a personal NABA email account. Students can access the MyNABA area through the homepage of the NABA website, www.naba.it

naba soundNABA Sound is an educational project within the sound production field: djing e VJing, electronic Music Production, Sound Art, Sound design e Sound Branding. NABA Sound is a label supporting young talents through publication on the NABA Sound Magazine (Cd) and exhibition in the Temporary NABA SouNd events area. NABA Sound has a fully equipped lab.

language centreThe language Centre at NABA has been opened to help students to improve their knowledge of english in order to obtain their language credits as part of their study plan. NABA is part of laureate International universities and therefore shares the partnership with Cambridge university Press and Cambridge language Assessment. In order to support students in their learning process, the language Centre organizes english courses, which are free of charge, at different levels which run either over a term or as intensive 4-week courses. It also organizes remedial courses for those students who want to attend the english programs but don’t have the necessary english level at the time of enrollment.NABA runs english tests either to assess students who need to get their credits or for those students who can’t produce a recognized certificate before joining one of the english programs. The academy wants to stress the importance of english nowadays and therefore has made it part of the students’ curriculum in order to guarantee that students leaving the academy after their bachelor degree will all have a B1 level of english. The presence of the language Centre at NABA also facilitates the exchanges that can take place between the academy and the other universities of the laureate network.

Fashion Styling Summer Course 2012

Academic Catalogue A.Y. 2014/201542 43

erasMus PrograM+AustrIA › Kunstuniversität linz (linz)

BeLgIuM › la Cambre ecole National Superieure des Arts Visuels (Bruxelles) › erG ecole Superieure des Arts (Bruxelles) › Thomas More (Mechelen)

CzeCh rePuBLIC › Filmova a Televizni Fakulta AMu - Academy of Film and Video (Praha)

FInLAnD › Helsinki Metropolia university of Applied Sciences (Helsinki) › Aalto university School of Art and design (Helsinki)

FrAnCe › ecole régionale des Beaux Arts de Nantes (Nantes) › ecole Supérieure d’Arts Appliqués Boulle (Paris) › ecole Superieure des Arts Appliqués duperre (Paris) › ecole Superieure estienne (Paris) › eSAM design School of Modern Arts (Paris)

gerMAny › BTK university of Art and design (Berlin) › FHTW Fachhochschule fur Technik und Wirtschaft (Berlin) › Kunsthochschule Berlin Weissensee (Berlin) › Fachhochschule dortmund (dortmund) › Fachhochschule Mainz (Mainz) › Akademie der Bildenden Künste (München)

greAt BrItAIn › Bath Spa university (Bath) › Coventry university (Coventry) › university of dundee (dundee) › university College Falmouth (Falmouth) › Havering College of Further and Higher education (Horchurch) › london College of Fashion (london) › university of Northampton (Northampton) › university of Plymouth (Plymouth) › university College for the Creative Arts (Farnham, rochester, epson and Canterbury)

› Winchester School of Art (Winchester)

IreLAnD › limerick Institute of Technology (limerick)

INTe

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ATI

oN

AL

exC

HA

Ng

e A

gr

eem

eNTS

InDIA › National Institute of Fashion Technology (New delhi)

IsrAeL › Bezalel Academy of Arts and design (Jerusalem)

› Shenkar College of engineering & design (ramat Gan)

neW zeALAnD › Media design School (Auckland)

jAPAn › Kyoto university of Art and design (Kyoto) › Nagoya university of Arts (Nagoya)

unIteD stAtes › Cornell university (Ithaca) › Pratt Institute (New York) › New School of Architecture & design (San diego)

› San Francisco State university (San Francisco)

› Santa Fe university of Art and design (Santa Fe)

other PartnershiPsChInA › Tsinghua university (Pechino) › Shanghai university of engineering Science (Shanghai)

› Hunan International economics university (Changsha)

› SIVA Shangai Institute of Visual Art (Shangai) › eCNu east China Normal university (Shangai) › Soochow university (Suzhou)

koreA › Keimyung university (daegu)

MessICo › uVM universidad del Valle del México

PortugAL › Faculdade de Belas Artes da universidade de lisboa (lisbon)

› IAde Instituto de Artes Visuais, design e Marketing (lisbon)

› universidade europeia (lisbon)

sPAIn › BAu escola de disseny (Barcelona) › deIA escola d’Art Superior de disseny (Barcelona)

› elISAVA escola Superior de disseny (Barcelona)

› escuela de Arte 10 (Madrid) › real escuela Superior de Arte dramatico (Madrid)

› universidad europea de Madrid (Madrid) › universidad Politécnica de Madrid (Madrid) › universidad de Salamanca (Salamanca) › universidad europea Canarias (Tenerife)

the netherLAnDs › Willem de Koonig Academy - Hogeschool (rotterdam)

turkey › Istanbul Bilgi university (Istanbul) › ITu Istanbul Technical university (Istanbul) › Marmara universitesi Güzel Sanatlar Fakültesi (Istanbul)

› Mimar Sinan Fine Arts university (Istanbul) › Yeditepe university (Istanbul) › Sabanci university (Istanbul)

bilateral agreeMentsAustrALIA › rMIT university (Brunswick)

BrAzIL › uniritter (Porto Alegre) › uNIFACS (Salvador)

ChILe › diego Portales university (Santiago de Chile) › universidad de Finis Terrae (Santiago de Chile) › universidad uNIACC (Santiago de Chile)

Academic Catalogue A.Y. 2014/201544 45

undergraduate programs

postgraduate programs

Fashion and Textile Design**

Fashion Design*

Fashion design

two-year Master of arts Degree (MA) Credits: 120

Three-year Bachelor of Arts Degree (BA) Credits: 180

one-year Master Program Credits: 60

Creative Advertising**

Communication Design

graphic Design and Art Direction*

CommuniCation and graphiC design

Three-year Bachelor of Arts Degree (BA) Credits: 180

two-year Master of arts Degree (MA) Credits: 120

Design*

Design-Specialization Product Design**

Design-Specialization Interior Design**

design

two-year Master of arts Degree (MA) Credits: 120

two-year Master of arts Degree (MA) Credits: 120

Three-year Bachelor of Arts Degree (BA) Credits: 180

academic offerings NABA offers a wide range of programs to prepare students for international careers in art and design. Thanks to NABA recognition by the Italian Ministry of education, universities and research (MIur), all NABA undergraduate and postgraduate degrees are internationally accepted. our diplomas are equivalent to first- and second-level university degrees and comply with the Bologna Agreement. Two departments (the Visual Arts department and the Design and Applied Arts department) include six main thematic areas: Communication and Graphic Design, Design, fashion Design, Multimedia Arts, Theatre and Exhibit Design, Visual Arts.

one-year Master Program Credits: 60

Visual Arts and Curatorial Studies Visual Arts and Performing Studies - Painting/Visual Arts and Curatorial Studies

Photography and Visual Design

Painting and Visual Arts

Visual arts

two-year Master of arts Degree (MA)Credits: 120

Three-year Bachelor of Arts Degree (BA) Credits: 180

speCial programs

Theatre and exhibit Design

theatre and exhibit design

Three-year Bachelor of Arts Degree (BA) Credits: 180

media Design and multimedia Arts

multimedia arts

Three-year Bachelor of Arts Degree (BA) Credits: 180

Diploma

Programs*

Certificate

Programs*

Preparatory

Semester in

Design**

Summer

Courses**

Semester Abroad

Programs**

* Programs delivered in Italian and English

** Programs delivered in English

All other programs without* are delivered in Italian

Academic Catalogue A.Y. 2014/201546 47

NABA joined the laureate International universities network in 2009. laureate International universities is a trusted global leader in providing access to high-quality, innovative institutions of higher education.The laureate International universities network includes 80 accredited campus-based and online universities. our more than 950,000 students are part of an academic community that spans more than 29 countries throughout North America, latin America, europe, North Africa, Asia, and the Middle east.

laureate universities offer hundreds of undergraduate, master’s, and doctoral degree programs in fields including architecture, art, business, culinary arts, design, education, engineering, health sciences, hospitality management, information technology, law, and medicine. President William J. Clinton, 42nd President of the united States, serves as the Honorary Chancellor of the laureate International universities network, offering advice on social responsibility, youth leadership, and increasing access to higher education.

For more information, visit www.laureate.net

liu netWorK: laureate international universities

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