START AIM

ING

HIG

H..!

MASTERS IN DIGITAL MARKETING

Trained 30000+ Students | 1800+ Trainings | Placement Assistance

Powered by HiTech Institute Since 2004

Become a

Google

and

Facebook

Certified OnlineMarketer

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What's in this Brochure

Advanced Digital Marketing Components 8Boosting Elements 12Professional Certifications 15Why Hi-Aim? 17Success Stories 19Free Tools 25

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Wanna get success in career?

Are you a big dreamer?

Are you passionate about online marketing?

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You are a single stepaway fromSUCCESS!

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Boost your Career &Business hacking skills

Become an expert in...

Online development of brand nameCapturing the potential audienceMinimizing marketing expensesOnline reputation management

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WHY should you get skilled?WHAT are the best available options ?WHEN is the right time to start?WHICH is the best place to get started?

We have all the answers5

Practical & ExperientialTraining

Insights ofIndustry Trends

Market readyProfessional

Dual Drive Program That makes you a Market ready Professional

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Dual Drive Programme

Dual Drive ProgramAdvancedDigital MarketingComponents

BoostingElements

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Advanced Digital Marketing Components

1. PREFACE OF DIGITAL MARKETING What is marketingDifference between traditional and digital marketingImportance of online marketingHow online marketing works? 2. WEBSITE PLANNING & DEVELOPMENTUnderstanding of website navigation, sites structureUtilization of Canva, Photoshop & other designing platformsEssentials of developing website (Domain & Hosting)Difference between Dynamic & Static website & portalsDevelopment on popular platforms (Wordpress, Shopify, Wix)Tagging through FTP, HTML and Cpanel 3. SEOHow Search Engines workKeyword researchBing optimizationPage rank, Alexa & Link baitSEO Audit tools 4. On-page SEOSite analysisCreating sitemapsKeyword analysisCreating robot filesImage optimizationCanonical implementationMobile SEO

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5. Off-page SEOSearch engine submissionsBusiness local listingOptimizing content submission (blog, article, directory PPT etcBlog commentingQuora & Yahoo question-answers 6. Google Search ConsoleIntroductionKeyword plannerIndustry trends 7. Web AnalyticsIntroduction to analyticsGoogle analyticsContent Performance analysisVisitor Analysis 8. Social media AnalysisFacebook & Instagram analyticsTwitter analyticsLinkedin analyticsSocial CRM & Analysis 9. Social Media OptimizationImportance of optimization on social mediaOptimization of Social media Accounts 10. SMMRole of Social media marketingTarget audience identificationSMM Tools (Hootsuite, Buffer, Tweetdeck, Sprout Social)Audience personas on social media

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11. Marketing on Facebook & InstagramCreating pages & GroupsPromotion activitiesLead generationFacebook marketing appsFacebook marketing plugins 12. Marketing on TwitterIntroductionRetweetingUtilization of hashtagsLead generation 13. Marketing on Linked-inIntroductionPromotion on Linked-inLinked-in marketing plugins 14. Email MARKETINGHow to Write Killer subject Lines to Ensure High Open RatesOptimization TechniquesEnsuring High Inbox Delivery (How to escape spam filters) 15. SEMUnderstanding Search engines and their marketIntroduction to SEMCreation of Google Display NetworkMobile Ad CampaignsShopping CampaignsRetargeting audienceBilling & AccountsConversion Tracking & Optimization

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16. Video MarketingShooting/ RecordingYouTube MarketingTools (Filmora, Time master etc)Video optimization for search engines 17. Content MarketingContent bases and creationContent DistributionBloggingViral Content MarketingProduct Placement in Content 18. E-commerceWhat is E-commerceE-commerce ListingMake SEO friendly platformsRetargetingPayment gatewaysAutomations 19. Affiliate MarketingWhat is Affiliate Marketing?Traffic from affiliate networkAffiliate management agenciesUnderstanding of Merchant, Affiliate, Market & CustomerSegregation of Affiliate Marketing on Mobile and Web 20. AdsenseWhat is adsense and how it worksApproval requirementsUnderstanding AdSense limitationsAdSense Performance reports tabCreating a new ad unitUnderstanding of similar platforms Taboola & Media.net

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Boosting Elements

This course stands you apart from the

crowd & enables you to Boom in the Industry

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1.Spying on Competitors Marketing Strategies

2. GUERILLA marketing in Online branding

3. Influencer Marketing

Network Building

Audience behave and expectations

Product pitching strategy

Trust building

A/B Testing Sale Funnels

4. Optimum Marketing Automation

5.Develop Your Blog & Promote on search result

6.Crafting a Successful Social Media Strategy

7.Growth Hacking

8.Become a Freelancer in Digital Marketing

9. Start-up Ideas, execution and case study

10.Black Hat techniques known only to exalted digital

marketers and meeting the market standards in 2019.

GROWTHHACKING

UX Improvement

Lean Marketing

Coding &Automation

BehavioralPsychology

Conversion RateOptimization

TechnicalMarketing

Data & Testing Creative

Marketing

In order to become asuccessful Growth hacker,You need to master allthese skills and DigitalMarketing is the base togetting started

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Today Skills &Knowledge Matters...

Add valuable skills &knowledge that will helpyou to succeed. LearnDigital marketing andonline brand developmentwith Hi-Aim

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One training program leads you to

16 CERTIFICATIONS

Bec

ome

a G

oogl

e an

d Fa

cebo

ok c

ertif

ied

Onl

ine

Mar

kete

r

Facebook Blueprint Certification Google Analytics CertificationGoogle Digital Sales CertificationTwitter flight CertificationBing ads CertificationSEMrush certificationIndustry wide recognized Hi-Aim Certification

AdWords Fundamental Search AdvertisingDisplay AdvertisingVideo AdvertisingShopping AdvertisingMobile Advertising

6 AdWords Certifications

7 Google,Facebook, Twitter and Bing Certifications

3 Hubspot Certifications

Inbound certification ContentMarketing certification EmailMarketing certification

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Designation Experience Salary

Executive

Specialist

Team Leader

Stretegist/Analyst

Digital Marketing Head

VP Marketing

0 - 2 year

1 - 3 year

2 - 4 year

4 - 6 year

5 - 8 year

7 - 9 year

1 - 2.4 LPA

2.5- 4 LPA

4 - 7 LPA

8 - 14 LPA

14 - 30 LPA

25 - Infinite

Designations, Salaries & GrowthExpectations after completing this course

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Why Hi-Aim16+ Year experience in Providing best learning environment

24,011+ youngsters placed in well known brands till 2018

8,310 + settled own business

Best of Industry’s mentors

100% Job and Placement Support

Lifetime online technical support and updates

32000+ student success stories

Internship Support to kick start your career

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Digital marketing33.3%

Tour and travel 25%

Automobile20%

Education13.3%

Health care8.3%

Digital Marketing industry is spreading all around the world with the highestpace

Digital Marketing33.3%

Automobile20%

Tour & Travel25%

Health Care8.3%

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"I chose Hi-Aim becausethey have full confidenceon themseves, to makeother's career bright andbuilding successfulcareer as well as thequality of learning environment they give" Misha SharmaSocial media Managerat Pixelfollow

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Sarakshi ChandnaHi-Aim's traininghelped me to earn4.5 Lac per annum as SEO manager

Akshat Dunkal I amearning 4+ Lac from

own Business, Thanksto Hi-Aim

Arshi UniQuic Tech Pvt Ltd Credits to HiAIM

Sikha SpancoPvt Ltd Content Writer

HimanshuIBM India Thanks Hi-Aimfor the learnings

KabirBrandwitty

SEM Manager

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Aryan Singh HiAimHelped me in gettingplaced as ContentDeveloper Justdial

Gausia MehrajSEO Analyst

Credits to Hi-Aim

Safia Asif Social Media executive

Book my show

Pradum Gupta DigitalMarketing ExecutiveWebhubunisol

Tabassum SaifiSMM ExecutiveAlshifa foundation

ChetramSEO Executive

Batra Hospital21

Rahul GolaSEO Executiveat HiAim Institute

Now working for HIAIM.Great experience!

Completed my course fromHIAIM, and with the help oftheir placement division,i got chance to work as intern at HiAim institute.

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Ashutosh LawaniaMyntra

Deepinder & PankajFounded

Sabeer Bhatiahotmail

Kunal & rohitFounded

Anupam mittalFoundedSachin & Binny

Flipkart

Ritesh AggarwalFounded

Sandeep

agarwal

shopclues

Vijay shekhar sharmaFounded Bhavish & Ankit

Founded

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You Can also make yourselfable to built your own startupfrom scratch with HIAIM.

Students of HIAIM are already

working at

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TOOLS & SOFTWARES

WORTH INR 58,049/- ABSOLUTELY FREE

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TODAY is the BEST day to STARTTomorrow has not come yet

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