powerful pinterest!
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Powerful Pinterest!
Author Marketing Experts Inc
Get your book marketing on the express train to
success!
http://www.amarketingexpert.com
Turning authors into Success Stories
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Author Marketing Experts Inc www.amarketingexpert.com
What’s Pinterest?(and why should I care?)
The Big Question…
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Author Marketing Experts Inc www.amarketingexpert.com
Pinterest is a way to organize your bookmarks in a visual way!
What is Pinterest?
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Author Marketing Experts Inc www.amarketingexpert.com
Pinterest!
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Author Marketing Experts Inc www.amarketingexpert.com
• 13 Million users in only 10 months• Average age: 35-50• Time Magazine: 50 Best Websites of 2011• More traffic than Twitter and Google+
combined (Jan 2012)
Powerful Pinterest
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Author Marketing Experts Inc www.amarketingexpert.com
The Power of a Pin
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Author Marketing Experts Inc www.amarketingexpert.com
• Being an early adopter means minimal competition.
• Enormous mainstream attraction.• Getting on early, before all the big guys arrive.
Don’t Wait – Pin Now!
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Author Marketing Experts Inc www.amarketingexpert.com
• Not linear like Facebook. • All posts get attention.• Shoppers referred by Pinterest are 10% more
likely to buy.• Average income (right now) $25 - $75K.
Other Pin-benefits
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Author Marketing Experts Inc www.amarketingexpert.com
The Basics
Getting Started…
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Author Marketing Experts Inc www.amarketingexpert.com
• Sign up.• Decide on your name and branding.• Make sure that you have a great “About”
description.• Make sure to link your Facebook & Twitter
accounts to Pinterest.
Getting Started
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• Pin pictures (from your blog or website).• Videos.• Product.• Remember that every pin is an incoming link.
Pinning
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Author Marketing Experts Inc www.amarketingexpert.com
• Crafts• Food• Humor• Quotes
Hottest Content
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Author Marketing Experts Inc www.amarketingexpert.com
• Project development• Character boards• Speaker boards• Media board• Event board• Team board
Board Ideas
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Author Marketing Experts Inc www.amarketingexpert.com
• Pin A Quote/Share as Image: http://shareasimage.com/
• Pinstamatic: http://www.pinstamatic.com/• PinReach: http://www.pinreach.com/• PinPuff: http://pinpuff.com/index.php• www.istockphoto.com - www.123rf.com –
www.Flickr.com – www.Bigstockphoto.com• Tutorial: http://pinterest.com/about/goodies/
Helpful Links!
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Author Marketing Experts Inc www.amarketingexpert.com
About AME
Author Marketing Experts, Inc. (AME) is a full-service marketing and PR firm specializing in customized campaigns and Internet Marketing. AME was the first book publicity firm to successfully implement the use of blogs, ezines, web sites, social networking platforms, social bookmarking, and book video to promote authors. AME has developed and implemented countless marketing and publicity strategies and has worked numerous bestselling titles including: The Answer, Green Goes with Everything, The Go Giver, Happy for No Reason, The Laws of Thinking, and Chicken Soup for the American Idol Soul. Numerous high-profile clients have sought their expertise as well: John Assaraf (contributor to The Secret), Sloan Barnett, renowned psychic and ghost buster, Jane Doherty, Barney Rosenzweig creator of Cagney & Lacey, Jac Flanders (of the original Fantastic Four) and Tammi Menendez, wife of Erik Menendez and the first eBay auction of a Princess Diana gown (lot “9” from Christie’s New York). AME’s clients have been featured on The View, CBS The Early Show, The Today Show, Entertainment Tonight, CNN, CNN Showbiz Tonight, National Public Radio, Something You Should Know, The Heloise Show and in Publishers Weekly, People Magazine, Reader’s Digest, The Los Angeles Times, USA Today, The Wall Street Journal, Essence Magazine, More Magazine, The Bridal Guide, Entertainment Weekly, MSNBC… and many others. AME has offices in San Diego, Chicago, Seattle, and New York.
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Author Marketing Experts Inc www.amarketingexpert.com
Thank you for attending!
Author Marketing Experts Inc
Contact: (858) [email protected]
Is your book marketing campaign just peddling along?
Call us today for a free consultation!
www.amarketingexpert.com/