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Page 1: PowerPoint Presentation · Title: PowerPoint Presentation Author: Lacker Alexander Created Date: 2/17/2020 9:38:12 AM

Produktpräsentation

Page 2: PowerPoint Presentation · Title: PowerPoint Presentation Author: Lacker Alexander Created Date: 2/17/2020 9:38:12 AM

AIRPORTconnect

AIRPORTconnect is the

exclusive network of

premium digital out-of-

home ad spaces at the

airports of Munich,

Düsseldorf, Hamburg,

Stuttgart, Cologne,

Berlin Tegel and Berlin

Schönefeld.

Page 3: PowerPoint Presentation · Title: PowerPoint Presentation Author: Lacker Alexander Created Date: 2/17/2020 9:38:12 AM

Your benefits at a glance:

One booking, 7 airports, 58 faces

Attractive, affluent target groups

Standardized 16:9 full HD spots

Simple and flexible booking

Page 4: PowerPoint Presentation · Title: PowerPoint Presentation Author: Lacker Alexander Created Date: 2/17/2020 9:38:12 AM

European comparison of AIRPORTconnect. AIRPORTconnect opens up a potential of around 150 million passengers per year.

AIRPORTconnect London* (LHR) Paris* (CDG) Frankfurt (FRA) Zurich (ZRH) Vienna (VIE)

98

56 50 44

23 19

49

2422

25

88

Business passengers in million

Leissure passengers in million

*estimated business share: 30% Sources: Statista, annual reports, media data and passenger surveys; As of: 2018

Page 5: PowerPoint Presentation · Title: PowerPoint Presentation Author: Lacker Alexander Created Date: 2/17/2020 9:38:12 AM

At a glance: MUC Facts & ad spaces

Facts & figures MUC

• 44.6 m. passengers

• 405.000 aircraft movements

• 266 destinations in 74 countries

• Reason for travel 41% business

59% leisure

• Passenger type 64% original entrants

36% leisure

• Passenger split 51% Germany

49% foreign countries

Page 6: PowerPoint Presentation · Title: PowerPoint Presentation Author: Lacker Alexander Created Date: 2/17/2020 9:38:12 AM

MUC- Terminal 1 –Digital Take-Off Boards

The Digital Take-Off Boards with central placement in front of the security check and right next to the flight information attract great attention of all departing passengers in Terminal 1.

• 4 areas each with 3x4 monitor walls (46" monitors) at the access to modules A - D of Terminal 1.

• The digital take-off boards are placed in the field of view of all departing passengers in Terminal 1.

Page 7: PowerPoint Presentation · Title: PowerPoint Presentation Author: Lacker Alexander Created Date: 2/17/2020 9:38:12 AM

MUC- Terminal 2 satellite –Digital wall monitors

In the central areas of levels 04 and 05 (Schengen and Non-Schengen), the digital wall surfaces offer optimal conditions for reaching all satellite passengers with your advertising message.

• 2 digital wall surfaces directly in the walkway of arriving and departing passengers from/to Terminal 2.

• 6 digital wall surfaces on level 05 along the walking paths of the passengers.

• A total of 8 areas with 3x2 monitor walls each (60'' monitors).

Page 8: PowerPoint Presentation · Title: PowerPoint Presentation Author: Lacker Alexander Created Date: 2/17/2020 9:38:12 AM

At a glance: DUS Facts & ad spaces

Facts & figures DUS

• 24.6 m. passengers

• 222.000 aircraft movements

• 50 countries worldwide with more than 70 airlines

• Reason for travel 34% business

66% leisure

• Passenger type 99% original entrants

1% transfer passengers

• Passenger split 71% Germany

29% foreign countries

Page 9: PowerPoint Presentation · Title: PowerPoint Presentation Author: Lacker Alexander Created Date: 2/17/2020 9:38:12 AM

DUS – placement in thedeparture and arrival areas

Fascination in large-scale format: spectacular staging of your advertising message at prominent locations throughout the airport.

• 4 large, prominently positioned screens in the terminal (arrival gates A/luggage reclaim, terminal west departure area) and at the gates (arrival/central exit, Hugo Junkers Lounge).

• Covering of the public as well as the security area.

• Addressing departing and arriving passengers.

Page 10: PowerPoint Presentation · Title: PowerPoint Presentation Author: Lacker Alexander Created Date: 2/17/2020 9:38:12 AM

At a glance: HAM Facts & ad spaces

Facts & figures HAM

• 17.6 m. passengers

• 107.000 aircraft movements

• 140 destinations in 42 countries

• Reason for travel 33% business

67% leisure

• Passenger type 99% original entrants

1% transfer passengers

• Passenger split 75% Germany

25% foreign countries

Page 11: PowerPoint Presentation · Title: PowerPoint Presentation Author: Lacker Alexander Created Date: 2/17/2020 9:38:12 AM

HAM – Multi Displays in thesecurity area

The placement of the multi displays is designed to accompany our passengers throughout the entire journey in the security area. This allows you to reach arriving and departing passengers alike.

• 6 multi display screens in the security area.

• Approximately 90 percent of all arriving and departing passengers are reached.

• High frequency junctions along the pier. The multi display screens follow the passengers along the entire passenger journey in the security area.

Page 12: PowerPoint Presentation · Title: PowerPoint Presentation Author: Lacker Alexander Created Date: 2/17/2020 9:38:12 AM

HAM – Multi displays in thepublic area

The prominently placed displays are located directly above the escalator, which connects the public departure level with the public arrival area.

• 2 prominently placed multi-display screens in the public area of Hamburg Airport (in the departure halls of Terminals 1 and 2).

• All departing passengers checking in at Terminals 1 and 2 will be reached. In addition, the multi displays are clearly visible from the waiting area on the arrivals level.

Page 13: PowerPoint Presentation · Title: PowerPoint Presentation Author: Lacker Alexander Created Date: 2/17/2020 9:38:12 AM

At a glance: STR Facts & ad spaces

Facts & figures STR

• 11.0 m. passengers

• 146.000 flight movements

• 125 destinations worldwide with 42 airlines

• Reason for travel 30% business

70% leisure

• Passenger type 95% original entrants

5% transfer passengers

• Passenger split 90% Germany

10% foreign countries

Page 14: PowerPoint Presentation · Title: PowerPoint Presentation Author: Lacker Alexander Created Date: 2/17/2020 9:38:12 AM

STR – Terminal 1 | Digital screens in the public area

The placements at Stuttgart Airport offer high-quality screens with a high number of contacts and optimum coverage.

• 4 prominently placed 103" screens in the public departure and arrival area of Terminal 1.

• 7 synchronously playable video walls draw everyone's attention in the area of the baggage carousels in Terminal 3

• Strong frequency thanks to central positioning in the walkways.

Page 15: PowerPoint Presentation · Title: PowerPoint Presentation Author: Lacker Alexander Created Date: 2/17/2020 9:38:12 AM

At a glance: CGN Facts & ad spaces

Facts & Figures CGN

• 12.4 m. passengers

• 100.812 flight movements

• 128 destinations worldwide with 42 airlines

• Reason for travel 27 % business

73% leissure

• Passenger type 94 % original entrants

6 % Umsteiger

• Passenger split 33 % Germany

67 % foreign countries

Page 16: PowerPoint Presentation · Title: PowerPoint Presentation Author: Lacker Alexander Created Date: 2/17/2020 9:38:12 AM

CGN – advertising spaces in all areas of Terminal 1 and 2

The large-scale advertising space at Cologne Airport attracts both departing and arriving passengers in Terminal 1 and Terminal 2 very attention-grabbing due to its dominant placement.

• 2 Videowalls dominate the departure loungein Terminal 1

• 2 prominently placed video walls in the security area directly above the entrances to the Lufthansa Lounge and other departure gates as well as the non-Schengen area.

• 1 centrally placed videowall between the infoboards of the departure in Terminal 2

• 1 videowall in the central arrival of Terminal 1

• 2 highly visible video boards immediately behind the security check

Page 17: PowerPoint Presentation · Title: PowerPoint Presentation Author: Lacker Alexander Created Date: 2/17/2020 9:38:12 AM

At a glance: TXL Facts & ad spaces

Facts & Figures TXL

• 22 m. passengers

• 187.292 flight movements

• 137 destinations worldwide in 47 countries

• Reason for travel 37 % business

• 63% leissure

• Passenger split 66 % Germany

• 34 % foreign countries

Page 18: PowerPoint Presentation · Title: PowerPoint Presentation Author: Lacker Alexander Created Date: 2/17/2020 9:38:12 AM

Berlin - TXL

Present your brand on a total of 9 digital premium spaces at Berlin Tegel Airport.

• The double-sided Digital Main Hall in Terminal A is one of the most dominant advertising spaces at TXL Airport

• The Digital Gate Ring consists of 5 prominently placed monitor walls in the public gate ring of Terminal A

• The digital departure gate in the waiting area of Terminal A scores with a particularly long stay

• The digital wall C in the public area of Terminal C is framed by the easyJetcheck-in area and the exit for arriving passengers

Page 19: PowerPoint Presentation · Title: PowerPoint Presentation Author: Lacker Alexander Created Date: 2/17/2020 9:38:12 AM

At a glance: SXF Facts & ad spaces

Facts & Figures SXF

• 12.7 m. passengers

• 105.955 flight movements

• 121 destinations worldwide in 46 countries

• Reason for travel 19 % business

81% leissure

• Passenger split 51% Germany

49% foreign countries

Page 20: PowerPoint Presentation · Title: PowerPoint Presentation Author: Lacker Alexander Created Date: 2/17/2020 9:38:12 AM

Berlin - SXF

Present your brand on a total of 7 digital premium spaces at Berlin Schönefeld Airport

• The digital walkway between the S-Bahnstation and the airport accompanies the passengers with a total of 6 screens on their journey

• The Digital Wall D is one of the first areas in the public arrival area and welcomes passengers in Berlin

Page 21: PowerPoint Presentation · Title: PowerPoint Presentation Author: Lacker Alexander Created Date: 2/17/2020 9:38:12 AM

58

More than 550,000

16:9

Affluent

Flexible

Unique

faces at seven

airports

Broadcast per week

standardized

full HD format

Traget groups

bookings on a weekly base

DOOH network in Germany

*excl. VAT – production on behalf and at the expense of the client. Please note that this offer is subject to change. All implementations

take place follow ing coordination and approval by the airports. Broadcasts on a w eekly base w ithout guaranteed playout for an exact time

frame. Modif ication of the faces possible. Special conditions: 15% agency discount / 5% special agent remuneration.