Edition 03 Nov 2020

Pave a new way for your brand with PRCOVID-19 has ushered businesses to adapt to the new normal with respect to all business activities. Success in this unprecedented world is now more than just coping up with uncertainties. It is more about embracing and implementing changes. A systematically planned Public Relations strategy

is undoubtedly the need of the hour for all business, irrespective of the domain.

Instant Exposure

• In this digitally dominated era, effective PR strategies propel businesses to leave a lasting impression on the target audience.

• With competition on the rise, PR can open newer avenues for fresh communication ideas, thus amplifying your brand presence.

• In times of adversity, consumers want to hear positive stories. Strategic PR communication can help create a positive brand image for your company.

• 54% of social browsers use social media to research about a brand or product. This makes it essential for businesses to attract new customers through social media channels.

• PR, when combined with social media strategy, can build a rapport with customers and supplement sales efforts.

• 53% of consumers are more likely to buy from brands that are transparent on social media. Powerful PR tactics can bring credibility, consistency & greater visibility to your brand.

Increase SalesPotential

Boost the Effectivenessof Your Marketing Plan• Compelling PR strategies can help you reach your target audience through publishing articles which interests them.

• Being seen by your target audience in leading media publications can help to enhance your profile and boost brand awareness.

• While influencer marketing has transformed digital media, a strong PR approach can amplify your brand presence through creative content creation

Words From The Expert

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We conducted an insightful webinar on “How to skyrocket your business with a Dhamakedar Diwali campaign” with Neel Desai, Manager- Brand Strategy & Communication, SRV Media as the keynote speaker. The webinar received more than 100 registrations and covered topics like the behaviour of TG during Diwali season, platforms they spend the maximum amount of time & right communication strategy for businesses.

As a leading PR agency, we are now helping brands to get featured in India’s leading news publications at exclusive pandemic discounts starting at `11,999* only. We can get your company name featured in publications like ANI, Hindustan Times, Business World and 50+ other media networks within just 48 hours*

We have now tied-up with advanced data analytics AI-based tools like Entropik and VWO. These tools will help us gather TG-specific data and help us make data-driven decisions with strong analytical insights to further our marketing campaigns the right way.

Our digital marketing expert, Aishani Amrita, conducted a webinar for the 1st year students of BBA in Digital Marketing (Symbiosis Skills and Professional University) that covered areas like current trends in digital marketing, case studies of real-life marketing campaigns and advanced tools used for running campaigns.

In the current times, when marketing budgets are rationed, PR helps to get quick brand exposure, thereby helping brands to sail through the tide. The pandemic has led to a greater need for PR, especially for social media and digital outreach. We build stories from the ground and get your audience's attention. We have created integrated PR campaigns even during the pandemic, using communication tools that have helped brands garner exposure even with the shrinking media space.

Greater proliferation in the digital and social media space combined with an effective PR campaign has helped our clients achieve their goals in the past. While we continue to ascend the PR programs, we are always using our expertise to restructure the way brands are perceived.Vinay BabaniVP - Operations

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SRV Media wishes you a veryhappy & prosperous Diwali