OverviewAbout PraxisBoard of GovernorsSalient features– Faculty– Campus– Kollaborative Klassroom

Programs– 2 year Post Graduate Program in Business Management– 1 year Post Graduate Program in Business Analytics– Executive Programs in Business Analytics

About Praxis

Praxis Business School was established in Kolkata in 2007 with an initial academic collaboration with XLRI.The Praxis campus is designed on 9 acres of land. It houses a modern academic building with state of the art lecture theatres and classrooms, library, etc and a fully-equipped hostel facility. Programs offered– 2 year full time residential Post Graduate Program in Business

Management – 1 year full time Post Graduate Program in Business Analytics along

with its Knowledge Supporters ICICI Bank & PwC– 16 weekend Wrox Certified Big Data Analyst Program– Short duration Analytics training for working executives at

Bangalore centre

Board of Governors

Ambarish Das Gupta (B.E Jadavpur University)– Partner & Head of Management Consulting, KPMG India

Andy Bose (BBA University of Iowa, MBA University of Texas Austin)– Founder, Chairman & Managing Director, AMI-Partners, New York

Harish Bhat (B.E BITS Pilani, PGDM IIM – A)– Member of the Group Executive Council (GEC) of Tata Sons

K. Dasaratharaman (B.Tech IIT Madras, PGDM IIM –A)– Management Consultant, Educator and Executive Coach

K. Ramkumar (B.Sc Madras University, PGDM Madras School of Social Work)– Executive Director on the board of ICICI Bank

Board of Governors

Kamlesh Sajnani (M.Com, Bombay University)– Managing Director, IMS Learning Resources

Lalit Naik (B. Tech IIT Kanpur, PGDM IIM – A)– Business Head , Chemicals Business-Grasim Industries

Santosh Desai (BA MS University, PGDM IIM –A)– MD and CEO, Future Brands Limited

Shankar Chatterjee ( MBA IISWBM)– Chairman & Managing Director of S Cube Trans Continental Group

Salient features

Program co-designed and co-delivered with industry to meet the dynamic business needs

Faculty with a rich blend of academic and industry experience

Fully residential program facilitated by a wi-fi enabled 9 acre smart campus with hostels offering single room occupancy

Collaborative learning for all its stakeholders by creating a unique web 2.0 based virtual platform - Kollaborative Klassroom

Pedagogy

Design: Course-ware content is linked to the micro and macro business environments. Courses in the concentration areas are designed in collaboration with the industry to ensure topicality.

Delivery: The delivery at Praxis encourages students to think; the class is the arena to take the discussion of basic concepts to the next level with the help of case-studies and presentations. There is a substantial industry involvement in delivering courses.

Assessment: Assessment at Praxis simulates real life business situations. Most quizzes, examinations are open-book and challenge the student’s ability to apply concepts. Strong emphasis is placed on participating in projects, making presentations and solving case-study-based problems.

Faculty

The contemporary, industry facing pedagogy, is developed and delivered in partnership with the industry by a high profile faculty team that possesses a rare blend of rich corporate and academic experience.

These are people who have trained themselves at the best institutes (the IITs, IIMs, XLRI. Univ. of Dallas and Iowa) before being at the highest decision making levels at corporate such as IBM, HP, PwC, J P Morgan, MAA Bozell, Tata Steel, IMRB, Spencer’s etc.

Faculty

Prof. Srinivas Govindrajan (B.Com –Utkal, PGDM-IIM A)– 31 years of experience of which 25 years has been in academics with

institutions like XLRI and XIMB, is the ICICI bank Chair Professor & founding Dean of Praxis.

– Visiting faculty at IIM –C, XLRI, XIMB, and IIM-L and IIM Raipur

Prof. Charanpreet Singh (B.Tech -IITK, MBA-Univ of Iowa, Chevening Scholar)– Corporate experience of 20 years with organizations such as British

Oxygen, Tata Steel, PwC and Compaq-HP, is the Associate Dean of Praxis– Visiting faculty at IIM-L, IIM Raipur and IIM Shillong

Faculty

Prof. K. Dasaratharaman– (B. Tech IIT Madras, PGDM-IIM A)– Over 28 years of practise in the fields of Business Leadership, Marketing,

Sales, Distribution and Logistics in the Retail, FMCG and Foods sectors in India in corporates such as RPG Retail, Heinz and ITC Limited

– Former President - Speciality Retail, Spencer’s Retail

Dr. Prithwis Mukerjee (B.Tech IIT KGP, Ph.D University of Texas)– Over 18 years of experience in Consulting & Software development– Former Partner at PwC, Director at IBM and tenured professor at IIT

Kharagpur. He is currently the Program Director – Business Analytics at Praxis Business School

Faculty

Prof. Jaydeep Mukherjee (B.Tech IIT KGP, M.Tech, ISI Kolkata)– Over 20 years of experience in Consulting & Software– Partner with PwC, Promoter of Cogentech Mgmt Consultants & Conacent

Consulting

Prof. Prasenjit Das Purkayastha (M.Sc Jadavpur Univ, PGDM, Goa Institute of Management)– one of the prominent market researchers of the country in the last decade– 13 years of experience in top three multinational MR agencies of India –

ACNielsen, TNS and IMRB International– Visiting faculty at GIM

Faculty

Prof. Amit Parakh (B.Com -Hons, ACA, CS, CFA, FRM, PGDM-IIM A)– Experience in the banking and equity research areas – Manager with Structured Products Group, ICICI Bank and has been an

equity research analyst with JP Morgan

Dr. Manaswee Kumar Samal (M.Com, FCA, DISA-ICA, Ph.D-UU)– Rendered consulting to Government of Orissa on infrastructure projects

and state PSU restructuring and to many national and international donor agencies on developmental projects

– Fellow member of the Institute of Chartered Accountants of India and Adjunct faculty at XIMB, GLIM

Faculty

Prof. Subhasis Dasgupta (B. Tech NIT Surat, MBA)– Teaching experience of 4 years, teaching subjects like Business Research

Method, Quantitative Analysis with MS-Excel, Text Mining Business Process Modelling and Simulation

– Worked in the industry for 4 years and was involved in Planning and Operations at HPCL

Dr. Suvarna Sen (Ph.D Calcutta University)– Teaching experience of 24 years, teaching subjects in HR and OB Area– Consulting Psychologist at several clinics– The Secretary of the Eastern Zonal Psychological Association

Faculty-VisitingAtanu Ghosh - Head, SAP Consulting, Neveah TechnologyDr. Anjan Chakrabarti - Professor, Calcutta UniversityBarun Lala - Director, Business Critical Servers, Hewlett PackardJoydeep Bhattacharya - CP – Corporate Strategy, TCGKaushal Ghosh - Director – Architecture, Ericson GlobalPradeep Lath - Senior Partner, DMMKAProsenjit Kundu - Senior VP & Treasury Head, TEOCO

CorporationPushpal Bhattacharya - VP Business Development, AbzoobaRajiv Pratap - Head-Operations, AbzoobaSanjit Padhi - MD, Advent Business AdvisorySandeep Banerjee - Deputy General Manager, WEBCONSubhashish Mukherjee - GM, Macmet IndiaTomali Kakkad - Proprietor, Sound IdeasVenkatramanan K - CEO, WeFaculty, ConsultantVyom Updhyay - Head, Business Intelligence Unit, ICICI Bank

Campus

Praxis has created an environment that enables and encourages learning.

Some of the features of the campus are:

9 acre Wi-fi enabled campus State of the art lecture theatre, classrooms, well-stocked physical and digital libraries, and conference areas.Hostel with well-furnished single-occupancy rooms, a multi-gym, a recreation room equipped with pool, table-tennis and other recreational facilities, a mess hall, a student-run convenience store, a doctor’s chamber and a night canteen on the terrace.

Kollaborative Klassroom We realize that a lot of learning also happens outside the classroom –

at heated discussions in the cafeteria, in the hostel rooms and corridors.

Praxis extends this idea through the creation of a unique Web 2.0 based virtual platform - Kollaborative Klassroom – that enables the creation, storage and open sharing of knowledge between all its stakeholders to a point only limited by imagination.

In addition, Praxis uses KK for the entire range of extra-curricular activities that elevates the traditional Praxis campus out of the ordinary.

Kollaborative Klassroom

Programs – Business Analytics

The Course aims at equipping the students with the tools, techniques and skills to enable a seamless absorption in the domain of Business Data Analytics: Technology Skills: a good understanding of the software available and a deep enough understanding to extract and analyze data. Statistical Modeling and Analytical Skills: knowledge of the statistical tools and techniques available and the ability to create models.Applying analytics to business situations: an understanding of the business gives a backdrop of why the data is being collected, and this can enhance the quality of the analysis.Communication and Soft Skills: presenting the analysis so as to be “user friendly” is a key deliverable for an Analytics person.

Curriculum Term 1 Term 2 Term 3

Business Analytics Approach Advanced Statistics + R Telecom & Spend Analytics

Statistics with R Big Data / Hadoop Retail Analytics

RDBMS and Data Warehousing

Data Mining with RapidMiner Optimisation Techniques

Managerial Communication

Financial Modelling with Excel Statistical Data Modelling with R

Marketing Management Econometrics with SAS Text Analytics

Market Research Financial Statement Analysis & Cost Accounting

Data Visualisation Lab with Tableau, IBM Many Eyes, Google Charts

Financial Services Analytics Economics NOSQL

Intro to SAS Enterprise Performance Management

Python

Technology area– Conceptualized and co-delivered by a team from PwC BI practice

Analytics area– Taught by a team comprising Praxis faculty and practitioners

Business Management area– Taught by the Praxis faculty team

Financial Services Analytics– Designed and delivered by the head of BI, ICICI Bank

Big Data and Hadoop– Designed and delivered by the co-founder of Abzooba

Resources

Company Profile LocationAbzooba India Data Engineer KolkataBRIDGEi2i Analytics Solutions Business Analyst BangaloreFidelity Business Services Business Analyst BangaloreGenpact Asst Manager (Level 4B) KolkataHSBC Business Analyst KolkataIBM Asst Manager – Research & Analytics ChennaiICICI Bank Asst Manager (Band 2) in BI Unit MumbaiiCreate Software India Business Analyst in Analytics Group BangaloreIDC Data Quality Analyst BangaloreMillward Brown Research Associate in Media Analytics MumbaiPricewaterhouseCoopers Principal Consultant in Consulting SBU KolkataTarget Corporation Trainee Business Analyst (Grade 7) BangaloreValueLabs Senior Business Analyst Hyderabad

Placements – Some of our recruiters for BA

Profile of the Analytics studentsPraxis has ensured that its students are individuals who have an aptitude for quantitative analysis and can be primed to contribute to the Analytics domain. A significant number of students have either completed their post graduate programs or worked in the corporate. Their rich experiences translate into meaningful exchanges and enormous learning for the entire batch.

31% of the students are Post Graduates

25%

16%34

%

19%

3% 3%

Work Experience

Fresher 0 to 2 Years 2 to 4 Years

4 to 6 Years 6 to 8 Years 8 or More Years

6% 6%3%

63%

22%

Educational Background

BA BBA BCom BE/BTech BSc

Weekend Program for Working ProfessionalsWrox Certified Big Data Analyst Program

Advanced Course (including Hadoop and Domain Analytics)

Major areas/ Tools covered

•Big Data, Hadoop, HBase, Hive, MapReduce•Descriptive, inferential and predictive statistics using R•Data Mining and Machine Learning using R•Social Media Analytics and text mining•Data Visualization using Tableau•Telecom, Financial, Retail & Marketing Analytics

Duration & Mode 16 Weeks of complete instructor led classroom training

Days Saturdays & Sundays

Study Material & Lab Resources

•Printed Study Guides, Lab Handbook – with lab exercises for each lab session•Pre-read documents & Slide Decks for each session •Virtual Lab environment along with data and lab exercises•Big Data Ecosystem with single node Hadoop + Hive and HBase installed•Analytics with R, with single node Hadoop and R, RStudio installed•A project document on Analytics with R

Short duration executive programs @BangaloreBasic Certification in

Business AnalyticsAdvanced Certification in

Business Analytics

Major areas/ Tools covered

•Descriptive & inferential statistics•Advanced Excel•Dashboarding with VBA•SQL, Access & Databases

•Advanced Excel•Dashboarding with VBA•SQL, Access & Databases •Descriptive, inferential and

predictive statistics using SAS•Visualization using Qlikview

Duration 6 weeks 10 Weeks

Days Saturdays and Sundays

Mode Complete instructor led classroom training

Programs – Business Management

The vision of producing ‘industry-ready’ professionals fashions every activity at Praxis from pedagogy to delivery to partnering.

Apart from the regular courses like MarketingFinanceHROperations & Systems

Praxis offers, in partnership with the industry, concentration options in

Treasury & Risk Management (Knowledge support – ICICI Bank)Retail Management (Knowledge support – Spencer’s Retail)Data Analytics (Knowledge support – PwC and ICICI Bank)

Business Management – Retail Concentration

Spencer’s Embedded Program

– Spencer’s, one of the largest multi-format retail chains of the country, has partnered Praxis to offer concentration in Retail Management leading to a placement as Assistant Manager at Spencer’s

– Spencer’s selects 10 – 15 1st year students for internships and makes them provisional employment offer letter

– Selected candidates go through 6-month stipendiary internship (Rs 15000/- per month) at Spencer’s

– On successful completion of the course, candidates join Spencer’s as Assistant Manager at a fixed CTC of Rs. 4.5 lac + incentives + bonuses as applicable.

Profile of the BM studentsPraxis has ensured that its student community represents heterogeneity across various parameters. This facilitates the process of peer-learning and the development of cross-cultural understanding and sensitivity.

Placements – Some of our recruiters for BMCompany Designation Area LocationAMI Partners Research Associate ICT Vertical Bangalore

Greenply Management Trainee Marketing Multiple Location

Hewlett & Packard Business Analyst & Consultant Global Analytics Division Bangalore

ICICI Bank Assistant Manager (Band 2) Corporate Banking, Wealth Mgmt, Global Trade Ops

Mumbai/ Pune/ Delhi/ Chennai

iCreate Software India Business Analyst Analytics Bangalore

IMRB International Associate Research Manager Market Research & Consulting Kolkata

ITC Infotech Business Analyst BFSI Consulting Bangalore

L & T Finance Assistant Manager (Band SL 2) Corporate Banking Mumbai

Mother Dairy Management Trainee Marketing & Sales Gurgaon

Titan Industries Executive Trainee (Retail) Marketing & Sales Multiple Locations

To know more…

Log on www.praxis.ac.inJoin our social networks– Kollaborative Klassroom www.kk.praxis.ac.in– Facebook

www.facebook.com/praxisbusinessschoolContact us at +91 33- 2498 0553/54

+91 9836 877 599

+91 9902 688 599