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Preconditions for Social Entrepreneurship and Social Innovations in Rural Areas
PhD Yvonne von Friedrichs
Professor of Business Administration-Entrepreneurship
ISIRC 2018, Heidelberg, 3-5 September”Bridging Social and Business Innovation”
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RELATIONSHIP OF CONSTRUCTS (Nicholls, 2018)
Social Enterprise
Social entrepreneurship
Social innovation Ideas, models, discourses, frames, inspirations, focused on structural change
Organizations, projects, social movements that enact social innovations
Social businesses profit-with-purpose
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InnovationActionPassion
ENTREPRENEURSHIP “is concerned with the discovery and exploitation of profitable
opportunities” (Shane and Venkataraman 2000)
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Homo reciprocansHo
Homo Economicus
(ill:www.disney.se)
The Entrepreneur – shift in image
• Cooperative actors• Motivated by improving their environment • Altruists - balance between self-interest and what’s best for society
• Individual actor• Driven by profit maximization• Egoists-exclusively motivated by self-interest.
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Broadening the Entrepreneurial perspective Individual phenomenon
• Extraordinary activity• The entrepreneur as a special class of people
• Collective phenomenon• Economic, social and humanistic function embodied
in all human activity• Individual and collective co-creation of value
(Source:bokliv.se) (Source: graamenfoundation.org)
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Social entrepreneurs = Solve social problems by using entrepreneurship motivation and questioning of the prevailing order (Bjerke 2013). The ventures are occupied with social problems rather than conventional business opportunities (Austin et al., 2006).
Social entrepreneurship is all about mobilizing local resources to create networks, organizations or institutions, which aims to create new positive values for the society. (Zahra et al. 2009)
Ill: Chow Hon Lam
Mittuniversitetet(Source: Eurostat, 2018)
Prerequisites for SE - CONTEXT MATTERSUrban-rural typology Europe (NUTS 3 regions)
RED: PredominantlyurbanYELLOW: IntermediateregionsGREEN: Predominantly rural regions
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Social entrepreneurship and social innovation become solutions to the changing society!
Social entrepreneurship and welfare transformative processes involving business and citizens initiatives is now seen as a solution (Lundegaard-Andersen et al., 2016; e.g. Swedish Government Strategy for Social Entrepreneurs, 2018)
Traditions of solidarity and public funded solutions to social functions and the welfare structure model in Sweden is thereby challenged by upcoming problem solving models developed by social entrepreneurship initiatives.
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The Example of Sweden
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(Source: S. Svanström, SCB, 2018)
WHERE DO THE SWEDES LIVE?
Mittuniversitetet(Source: S. Svanström, SCB, 2018)
Swedes lives close to the sea
Distanceto coast
Number ofresidents
Proportion ofpopulation
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RURAL AREAS
• Urbanization and strong market economy
• Loss of jobs• Depopulation in rural areas
• Tax base decreases in most rural municipalities
• Social services disappears• Rural societies are drainedPopulation growth
in Sweden 2012-2013 (Source: SCB, 2014, www.scb.se/Kartor/Statistikatlas)
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EQUAL ECONOMIC PREREQUISITES AT REGIONAL LEVEL IN SWEDEN?
REGIONAL WELFARE POLICY 1980
REGIONAL DEVELOPMENT POLICY 2019
Comprehensive, resource-intensive Less extensive, less resourcesWas established during economic expansion
Established in the public sector reassessment and reduction
Taxes Co-financing, project, EUConsumer-oriented Investment orientedClear results Uncertain results(Basically) monopoly Exposed to competitionRights for all throughout the country Uneven development in different parts
of the countryStrong equalization system (county council, tax alleviation)
Less national equalization, emphasizes the development of their own power
(Source: A. Lidström, Umeå University, 2018)
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SWEDISH POLICY DESIGNREGIONAL WELFARE POLICY 1980
REGIONAL DEVELOPMENT POLICY 2019
Policy area cherished Policy area is questioned by some politicians
Left-right politicized Consensus orientedPolitician role: Profiled Politician role: CooperationWelfare politicians Development politiciansWelfare bureaucrats Development bureaucrats
Participation mainly through representative democracy
Participation through consultation and networking
(Source: A. Lidström, Umeå University, 2018)
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Traditions of solidarity and public funded solutions to social functions and the welfare structure model in Sweden is thereby challenged by new problem solving models developed by social entrepreneurship initiatives.
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Lack understanding of what the factors are that endorse or inhibit partnerships and inclusion of social enterprises in the entrepreneurial ecosystem
The public sector
The academic sector
The voluntary sector
The private sector Co-creation
of social value
RESENSRegional Development and Social Entrepreneurship in
Norway-Sweden
www.miun.se/resens1/1 2016 – 31/12 2018Interreg Sweden-Norwayprogramme 2014-2020.
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PARTICIPANTS in RESENS
The public sector:“Support system"
The academic sector:
“Theories”
The voluntary sector:
“Societal glue”
The private sector:
“Economic activity”
Co-creationof social
value
Studies:30 entrepreneurs - interviews60 entrepreneurs-survey
Study: PoliticiansGrowth/Business support departmentBusiness advisors/incubators
Survey 6000 entrepreneurs
55 Organisations
/businesses
Participants:6 advisors8 municipalities/regions
2 Universities
Study: Advisors/incubators
Networking activitiesMeetingsConsulting
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Exploration of prerequisites for citizen driven social
entrepreneurship and public-private collaboration in six
municipalities in rural Sweden
(Source: SCB, 2017)
Two regions - Six municipalities Åre (3), Krokom (5), Östersund (7)
Sollefteå (6), Kramfors (4), Örnsköldsvik (5)• Interviews - 30 social entrepreneurs 2016/ 2017• Snowball sampling• Six municipalities: • Respondents: head of venture/business, owner, founder, CEO etc.
RQ1: Is it possible to categorize social entrepreneurship in different themes based on what is performed?
Main focus No.
Local village development 14
Newly arrived 4
School 2
Social or Health care 5
Work Integration 5
Total 30
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RQ2: What role in the ecosystem do social entrepreneurship play? Driving force?
Main focus Role and social value
Local villagedevelopment
Living countryside, Recreational activities, Businesses, Jobs, Population development
Newly arrived Promote self esteem, Internships, Inclusion, Population growth, Reduced costs for society
School Village saver, Biggest employer, Networking creator
Social or Health care
Prohibit exclusion, Local health and elderly care, Better quality of life
Work Integration Creation of jobs for people far from employment, Promote self esteem
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RQ3: What obstacles and opportunities do the entrepreneurs face in their daily lives?
Main focus Obstacles and opportunitiesLocal village
development
Increased social capital.
Dependence on voluntary work and cooperation.
Not recognised and confirmed as a valuable creator of social good.
Financial constrains.
General attitude of centralisation in society.
Lack public involvement.
Newly arrived Attitudes in the local community.
Major challenge is also financing.
Lack public-private-citizen collaboration.
School Similar to the Local village development group.
Some funding from the municipality but not enough.
Rural localization.
Social or
Health care
Challenges of financing the business, dependent on few individuals’
private economy.
Lack of public agreements.
Work
Integration
Received support and advise.
Legitim status as WISE.
No flexibilty in the support system.
Long-term agreements needed.
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RQ4: Which legal forms do social entrepreneurs use?
Main focus Local village development
Newly arrived Schools Social- or
Health careWork
Integration Total
Legal form (14) (4) (2) (5) (5) (30)
Econ.ass 3 1 2 4 10
Volunt.ass 6 1 1 1 1 10
Ltd 5 2 1 1 9
LBG 2 2
Priv.firm 3 3
Citiz. coop 1 1 2
Trad.comp 1 1Villagecommunity 1 1
Facebook 1 1
Total 19 4 4 7 5 39
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IGNORANT FINANCIERS
Social entrepreneur within elderly care :“Very difficult to get loans.
When we wanted to build and renovate, and apply for loans, we got a
NO everywhere. We had ourselves 1.5 million (SEK) in equity and run
the organization as a cooperative, an economic association. According
to many public officials and banks this is something strange, they do not
know what it is, a little "blue-eyed" and they are skeptical. If we had
been a limited company and also had some well-known people in the
board, we might have had other loan terms. I wish that venture capital
really was venture capital. There is no such capital today.”
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SE in rural areas in Sweden?
• Local proximity matters to mobilize human and social capital.
• The municipality is an important part.
• The economy is a problem for almost everyone
• Important to be recognised and confirmed as a valuable creator of social good.
• Dependent on voluntary work.
• Rural location is a challenge.
• Lack of public agreements.
• Need for unbiased advice about appropriate legal forms for their organization to better optimize the social initiative .
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PUBLIC – PRIVATE COLLABORATION• The municipality is an important part - but do not collaborate.
• Freedom and flexibility is important- positive to cooperation and co-funding with the municipality, without being ruled.
• Dependent on proactive and interested municipality leadership and governance.
• ”One way in" to the municipality bureaucracy –need of active help and action.
• The municipality conducts similar activities which create competitive situations.
• Bottom-up initiatives more difficult than top-down initiatives.
• Important to measure the social value to the public sector.
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THE THREE DIMENSIONS OF A SOCIAL ENTERPRISE (European Commission, 2015:vi)
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The expectations on the outcome differs
“For us, it is most important to measure the effect we have had on our participants, if they have been moving on to work or education”
(Photo: Kerstin Stickler)
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Social entrepreneurship is not yet fully recognise as a resource for co-creation of social value in society and therefore the social entrepreneurs and social innovators are not yet fully included in the regional entrepreneurial ecosystem. The public sector
The academic sector
The voluntary sector
The private sector Co-creation
of social value
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The times are changing but the entrepreneurial ecosystem is still not adapted to social entrepreneurship and social innovation in Swedish context (especially rural).
The public sector can either act as facilitator or counterpart for social entrepreneurship, the latter is more common in our study.
Conclusions
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BETTER CONDITIONS FOR SOCIAL ENTREPRENEURSHIP IS NEEDED- What to do?
• Better coordination of stakeholders.
• Look at social entrepreneurship and social innovation as important actors both in the welfare and regional development.
• Policymaking both general but also specific to different contextual settings.
• Enhance the knowledge through structural explorative research and comparative studies.
• Think of social entrepreneurship as part of the regional entrepreneurship ecosystem.
• Rethink local organisation structure for development and growth to include social initiatives.
• Develop business models that embrace both economic and social values.
• Better customized regulations.
• Develop hybrid funding and capitalization models.
• Continue to develop models and tools for measuring social value (individuals, organisations, local/region/nation level)
• Etc.
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The Swedish Government Strategy for Social Entrepreneurs (https://www.regeringen.se/ 2018)
5. Develop knowledge
and meeting places
4. Clarify and
measure the impact
1. Needs and demand
2. Strengthening of company and consulting
competence
3. Financing
Customers
Capital
Compentence
Mittuniversitetet (Source: Jimmy Fox, http://jimfox65.blog38.fc2.com, 2018)