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CMPC PULP
Jaime Argüelles /CEO Pulp DivisionRaimundo Varela / Chief Commercial Officer
June 2019
22
CMPC Strategy
3
Mission
Lead a transformation process, modernization and growth to
increase value generation for our teams, environment, customers
and shareholders. For this, we promote excellence in all our
processes, through continuous improvement, innovation, and a
consequent act that guarantees sustainability and the creation of
wealth in the areas where we operate.
Vision
Generate natural products in a sustainable
way to improve people´s life.
STRATEGIC PLAN CMPC CELULOSA
Vision and Mission
3
4
What?Business Strategy
STRATEGIC PLAN CMPC CELULOSA
Vision and Mission
Growth Profitability Commercial Strategic Plan
• Organic
• Organic
• Inorganic
OEE
De bottle necking
• Operating Efficiency
• Commercial Mix
• Wood products
industrial
restructuring
• Differentiation
• Capillarity
• Optimal Customer / Market Mix
(Segmentation)
5
STRATEGIC PLAN CMPC CELULOSA
Vision and Mission
How?Management Strategy
• Continuous Improvement
(Kaizen)
• Process Management (6 Sigma)
• Variability Reduction (6 Sigma)
Environment and Sustainability Focus
Generating a culture that promotes the legitimization
of the social license
Increased Safety Priority
Operational and processes excellence (BEST)
6
STRATEGIC PLAN CMPC CELULOSA
Vision and Mission
Method
• New Process Development
• New Product Development
• Digitalization
• Bio-economy
Goals ManagementInspirational and Motivational Leadership
Cultural Transformation (Teamwork)
Innovation
7
Excellence
To be global referents
in competitiveness of all our
processes
Sustainability
To position ourselves as a
benchmark in the coexistence with
our neighbors and the conservation
of the environment
Growth
Diminishing the exposure to
global fiber scarcity and focusing
on leveraging our competitive
advantages where we are able to,
or where development
opportunities are available
Customers
With deep knowledge of the
markets and their tendencies,
establishing with them long-term
relationships and providing value
additional to a commodity
STRATEGIC PLAN CMPC CELULOSA
Strategic pillars
PEOPLE
8
Context Last 6 months China – Europe
8
9
Pulp Market Demand
0
2,000
4,000
1 2 3 4 5 6 7 8 9 10 11 12
2017
2018
We can see that in 2018 global market pulp demand
declined 1% year-over-year. During that period,
Hardwood demand edged up 0,4% while softwood
demand declined 3,2%, but it was Q4 the period that
explained last years’ decline.
Source: PPPC GL 100 Dec 2018
WHAT HAPPENED
with pulp demand in 2018 vs. 2017?
Q4 2018 vs. 2017
In Q4 global demand declined 11%, this included a 14% decline in
hardwood and an 8% loss in softwood.
The demand in China which represents 33% of global demand had
significant declines. It fell by 31% in Hardwood and -23% in Softwood.
The decrease in volume is mainly explained by the deceleration of paper
demand around second half 2018, specially in China. This drove to an
excess of stocks of more than 60 days of supply in hardwood (16 days
over its normal level) and 42 in softwood (8 days over). Added to this,
some Brazilian competitors in hardwood, decided not to sell at lower
prices. Also, in Europe, paper demand has suffered.-31%
TOTALEastern Europe
North America ChinaJapan
Western Europe
Latin America
Other Asia/Africa Oceanía
-2%-1%
-7%-4%
-13%
-6%-4%
9%
-14%
6%
-1%
3%
12%
-23%
7%
-2%
-8%
Softwood
HardwoodSource: PPPC GL 100 Dec 2018
Q4 ZOOM
10
581
597 607
625 632 631
641
667
698
735
753 759 761 762
767 770 771 769 770 770 762
750
690 653
666
691
621
642 648 645 648
636 634
660
701
764
873 877 886
899 900 895 891
885 877
841
855 853
828
772
697 699 708
560
620
680
740
800
860
920
CHINA NET PRICES BHKP/NBSK(US$/Tonne, c.i.f. Port)
FOEX BHKP FOEX NBSK
581
597 607
625 632 631
641
667
698
735
753 759 761 762
767 770 771 769 770 770 762
750
690 653
666
691
621
642 648 645 648
636 634
660
701
764
873 877 886
899 900 895 891
885 877
841
855 853
828
772
697 699 708
560
620
680
740
800
860
920
CHINA NET PRICES BHKP/NBSK(US$/Tonne, c.i.f. Port)
FOEX BHKP FOEX NBSK Source: FOEX
A great 2018 with china struggling in q4….
Until Q3 2018 world pulp demand had increased 2,2%, leaded by hardwood
(+4,9%) which kept prices high most of the year, explained by a stable economic
situation and reasonable paper demand.
WHAT HAPPENED
in 2018 in China?
But during Nov and Dic 2018, the Pulp market in China went through a tough
period. Part of it was due to macroeconomic difficulties, whose effects in pulp
prices where seen after (trade war USA-China; RMB depreciation). Part of it was
seasonal (lower demand previous to Lunar New Year) and part of it was a stock
adjustment in the China´s paper industry supply chain.
CHINA NET PRICES BHKP/NBSK(US$/Tonne, c.i.f. Port)
11
The price of most commodities increased between
Jan2016-Jun2018 related to the acceleration of
global economy. However, a fall was observed since
July 2018 as the US dollar strengthens and
economies slow down. Continuing commodities trend,
pulp prices followed the fall with a lag.
Q42018
Source: Hawkins, World Bank, The Economist
Economist Industrial Commodity Index
World Bank non-energy Index
NBSK (net China)
BEKP (net China)
WHICH WERE THE MAIN
drivers for this situation?
Macroeconomic factors mainly explained what happened….
Price Commodity Index
In 2018 RMB depreciated around 10%, which rose
costs for pulp buyers, which was added to the other
reasons explaining high pulp prices.
Exchange Rate (RMB/USD)
19% of US consumer spending on goods comes from
imports. 33% of those imports come from China, so this
country was really affected in terms of exports.
Trade War
6.4 6.3 6.3 6.3
6.4 6.5
6.7
6.8 6.8 6.9 6.9 6.9
5.8
6.0
6.2
6.4
6.6
6.8
7.0
RMB/USD
Source: X Rates Monthly Average
45%
33%
22%
OthersChinaNafta
81% 19%
Domestic
Imported
Source: PPPC
12
Source: PPPC
4500
5000
5500
6000
6500
7000
7500
Jan-18 Feb-18 Mar-18 Apr-18 May-18 Jun-18 Jul-18 Aug-18 Sep-18 Oct-18 Nov-18 Dec-18
FBB (RMB)
Coated (RMB)
Uncoated (RMB)
800
850
900
950
1,000
1,050
1,100
1,150
Source: China Bureau Statistics
Q42018
WHICH WERE THE MAIN
drivers for this situation?
China´s economy started to decelerate, which influenced a decline in paper demand, and derived into high pulp stocks….
An indicator of decreased demand was paper prices decline,
despite the high cost of raw material (pulp).
Paper Price
China Paper Production
Production of P&B decreased in 2018 with respect to 2017
(-5.6% YoY) which was not aligned with pulp demand increase. We
have to consider that 68% of that decline was produced with
recycled fiber.
13
PULP INVENTORIES IN CHINESE MAIN PORTS
0
100,000
200,000
300,000
400,000
500,000
600,000
700,000
800,000
900,000
1,000,000
Changshu (MT)
Qingdao (MT)
Source: Cellmark
Because pulp prices started to decline in November explained by a weak
paper demand, some Brazilian suppliers decided not to sell at those prices, so
the stock at ports reached high peaks.
Q42018
WHICH WERE THE MAIN
drivers for this situation?
China´s economy started to decelerate, which influenced a decline in paper demand, and derived into high pulp stocks….
14
474
494
518
542
572 598
623 633
638
659
683
705
709 718
752
731 735 746
746
746
746 746 746
733
713 704
692
591 597
604 615
630
649 650 651 659
670
702
731
734
760
777
805
833
854
871 873 873 873 873
857
808 815
785
470
530
590
650
710
770
830
890
Enero feb-17 mar-17 abr-17 may-17 jun-17 jul-17 ago-17 sept-17 oct-17 nov-17 dic-17 ene-18 feb-18 mar-18 abr-18 may-18 jun-18 jul-18 ago-18 sept-18 oct-18 nov-18 dic-18 ene-19 feb-19 mar-19
EUROPE NET PRICES BHKP/NBSK(US$/Tonne, c.i.f.)
FOEX BHKP FOEX NBSK
474
494
518
542
572 598
623 633
638
659
683
705
709 718
752
731 735 746
746
746
746 746 746
733
713 704
692
591 597
604 615
630
649 650 651 659
670
702
731
734
760
777
805
833
854
871 873 873 873 873
857
808 815
785
470
530
590
650
710
770
830
890
Enero feb-17 mar-17 abr-17 may-17 jun-17 jul-17 ago-17 sept-17 oct-17 nov-17 dic-17 ene-18 feb-18 mar-18 abr-18 may-18 jun-18 jul-18 ago-18 sept-18 oct-18 nov-18 dic-18 ene-19 feb-19 mar-19
EUROPE NET PRICES BHKP/NBSK(US$/Tonne, c.i.f.)
FOEX BHKP FOEX NBSK
In Europe, the situation presented a lag with respect to China. Europe
presented a healthy pulp demand in 2018. Paper demand increased in
all segments, except for P&W. What affected paper producers were high
pulp costs, lowering their margins and bringing financial problems for
them.
Q42018
SURPRISING OUTCOME
for Europe in 2018…
Europe Net Prices BHKP/NBSK(US$/Tonne, c.i.f.)
15
´000 TonnesCumulative
2017 2018 %chge
Newsprint 6 200 5 647 -8.9%
Uncoated Mechanical 5 503 5 566 1.2%
Uncoated Woodfree 8 644 8 452 -0,22
Coated Mechanical 6 210 6 211 0.0%
Coated Woodfree 6 778 6 256 -7.7%
Other Graphic Papers 27 134 26 484 -2.4%
Total Graphic Papers 33 334 32 131 -3.6%
Sanitary And Household 7 434 7 530 1.3%
Case Materials 29 249 29 961 2.4%
Carton Boards 9 455 9 636 1.9%
Weapping 4 318 4 288 -0.7%
Other Paper and Board for Packaging 4 293 4 415 2.8%
Total Packaging Papers 47 315 48 301 2.1%
Other Paper And Board 4 245 4 225 -0.5%
Total Paper And Board 92 328 92 187 -0.2%
Source: Aspapel
• Paper production increased for tissue and packaging.
The most affected segment was graphic paper.
• Paper producers began to feel a lower demand in
November 2018. But given the expectations in the
market, they kept buying their regular volumes, while
their paper sales fell.
Paper Production 2018 vs 2017
Q42018
WHAT SUPPORTED
Europe´s high pulp prices?
There´s a healthy figure showing growing demand
in Europe. In terms of inventories, they began to
rise, but mostly explained at that moment because
of Chinese pulp demand slowdown.
Pulp Demand and Inventories 2018 vs 2017
Due to high pulp prices and low margins, paper
producers started to raise prices in 2018, which
led to lower paper demand in 2019.
Paper Prices
Europe
4%
-1%
2% Hardwood
Softwood
Total
300
400
500
600
700
800
900
1000
en
e-1
7fe
b-1
7m
ar-1
7ab
r-1
7m
ay-1
7ju
n-1
7ju
l-1
7ag
o-1
7se
pt-
17
oct
-17
no
v-1
7d
ic-1
7e
ne
-18
feb
-18
mar
-18
abr-
18
may
-18
jun
-18
jul-
18
ago
-18
sep
t-1
8o
ct-1
8n
ov-1
8d
ic-1
8
PIX A4 B-copy
PIX CWF
PIX LWC
PIX NEWSPRINT
16
We have to consider that the 2018 Q1 baseline for
this -4,3% decline during Q1 2019, was too high.
We can see from PPPC data that global demand declined 4% year-over-year
in Q12019. Hardwood demand declined -10% while Softwood grew up 4%.
This is not only because paper demand declined. Brazilian producers started
to sell what they had stocked in ports, so shipments were slower than the
year before.
3 Month Moving Average
DEMAND
2019 vs 2018
Q12019
Jan 2016 Jan 2019Jan 2017 Jan 2018
4,200
4,400
4,600
4,800
5,000
5,200
5,400
Q1 2017: 6%
Q1 2018: 0,5%
Q1 2019: -4,3%
Total demandt
Total softwood demand increased 4%, with the
biggest growths in North America, China, and Japan.
Total hardwood pulp demand fell -10%, but increased
in North America and Oceania.
Q1 2019 vs 2018
10%
26%
-4%
-17%
7% 7%
-17%
0%
-10%-4%
0%
-8%
-18%
4%
-19%
-3%
272%
4%
TOTALEastern Europe
North America
ChinaJapanWestern Europe
Latin America
Other Asia/Africa
Oceanía
Softwood
Hardwood
17
581 597
607 625 632 631
641
667
698
735 753 759 761 762 767 770 771 769
770 770
762
750 690
653 666 691
683
651 621
642 648 645 648 636 634
660
701
764
873 877 886 899 900 895 891 885 877
841 855 853 828
772
697 699 708 708
671
555
605
655
705
755
805
855
905
CHINA NET PRICES BHKP/NBSK(US$/Tonne, c.i.f. Port)
FOEX BHKP
FOEX NBSK
In Q1 2019, the pulp market started to recover in China for both long and short fiber. This
price recovery in pulp was due to better demand in paper, some price improvement in that
sector and a better macroeconomic scenario (RMB appreciation, Trade War expectations,
manufacturing industry recovery, etc). During April, macroeconomic factors had a downturn,
which added to the suppliers stock excess showing slow rotation, affected price.
Source: FOEX
OPTIMISTIC RECOVER
of China´s demand
1H2019
18
4,500
5,000
5,500
6,000
6,500
7,000
7,500
FBB (RMB)
Coated (RMB)
Uncoated (RMB)
900
950
1,000
1,050
1,100
1,150
LET´S BE “SLIGHTLY” OPTIMISTIC,
but this will not be fast…
1H2019
Spot prices showing stability
Paper Price
China Paper Production
Paper production started to recover after
Chinese new year, which is correlated with pulp
demand, but in April production stabilized.
Source: PPPC
Source: China Bureau Statistics
19
LET´S BE “SLIGHTLY” OPTIMISTIC,
but this will not be fast…
1H2019
PULP INVENTORIES IN CHINESE MAIN PORTS
As paper demand returned to their normal levels, stocks started to decline,
also because Brazilian producers didn´t ship for 2-3 months to sell what they
had in ports. But normal demand hasn’t been able to reduce fast enough stock
excess.
Source: Cellmark
0
200,000
400,000
600,000
800,000
1,000,000
1,200,000
Changshu (MT)
Qingdao (MT)
Gaolan (MT)
21
The demand for papers in Europe has become very complicated. It is similar to the story that
China lived a few months ago. The European paper producers began to notice a lower demand
in November 2018, however pulp prices expectations were still high, so they continued
producing paper and buying pulp at a relatively normal pace. This year, prices have been
eroding at a slower pace than China due to slower demand and economic / political factors.
1H2019
THE OTHER SIDE…
Europe
474
494 518
542
572
598
623 633 638 659
683
705
709 718
752
731
735
746 746 746 746
746 746 733
713 704
692 678 664
591 597 604 615
630 649 650 651 659
670
702
731 734
760 777
805
833 854
871 873 873 873 873 857
808 815
785
761 742
470
530
590
650
710
770
830
890
Europe Net Prices BHKP/NBSK(US$/Tonne, c.i.f.)
FOEX BHKP
FOEX NBSK
Source: FOEX
22
Paper Production
1H2019
WHAT SUPPORTED
Europe’s high pulp prices?
Paper Prices Pulp Stocks Al Ports
As mentioned in Q42018, paper producers continued
to rise paper prices to increase their margins, but this
had a negative impact in demand.
300
400
500
600
700
800
900
1000
en
e-1
7
feb
-17
mar
-17
abr-
17
may
-17
jun
-17
jul-
17
ago
-17
sep
t-1
7
oct
-17
no
v-1
7
dic
-17
en
e-1
8
feb
-18
mar
-18
abr-
18
may
-18
jun
-18
jul-
18
ago
-18
sep
t-1
8
oct
-18
no
v-1
8
dic
-18
en
e-1
9
feb
-19
mar
-19
abr-
19
PIX A4 B-copy PIX CWF
PIX LWC PIX NEWSPRINT
We can see that in Jan-Feb 2019 paper and board
production have fallen in almost all European countries,
except in Spain, U.K and Poland.
• This led to an increase in their stocks of paper, and now in
February and March many of them have decided to stop
machines and drastically reduce their purchases of pulp, as
they still have no demand for these papers.
• Part of the stock that is in Europe corresponds to volume
that is normally sent from there to China, but given the
situation in that market, it has not been possible to
dispatch.
ME
TR
IC T
ON
S
Issue Date: 25 March 2019
Germany: March 2019 = Estimated
Constantly Revised
-6,1%-5,3%
-4,7%
-3,5%-2,8% -2,7% -2,6%
-1,8%
-0,7%
0,5%
2,3%
6,1%
-1,4%
Source: FOEX Source: Aspapel (Jan-Feb 2019 vs 2018)
STOCKS OF WOOD PULP IN EUROPE PORT: 2017 -2019
23
Short Term Prospects
23
24
Pulp demand in China is in its normal level, but there´s not an “over demand”
to cover the excess of supply available in ports, so it becomes a risk for pulp
prices. What are the good news?? Apparently a large Brazilian producer will
have their downtime of about 1 -1,5 million tonnes, which will alleviate and
reduce high inventories.
15
20
25
30
35
40
45
50
55
60
65
70
1 2 3 4 5 6 7 8 91
01
11
2 1 2 3 4 5 6 7 8 91
01
11
2 1 2 3 4 5 6 7 8 91
01
11
2 1 2 3 4 5 6 7 8 91
01
11
2 1 2 3 4 5 6 7 8 91
01
11
2 1 2 3 4 5 6 7 8 91
01
11
2 1 2 3 4 5 6 7 8 91
01
11
2 1 2 3 4 5 6 7 8 91
01
11
2 1 2 3
2011 2012 2013 2014 2015 2016 2017 2018 2019
WO
RL
D-2
0 P
RO
DU
CE
RS
ST
OC
KS
(D
AY
S
OF
SU
PP
LY
-MM
3)
bskp
bhkp
HW and SW reached a peak
of 63 and 42 supply days
respectively in Q1 2019.
In its peak there were 2,8
million tonnes of excess pulp
stock around the world.
As it was mentioned before, pulp stocks were high both in China and
Europe during the first months of 2019. Despite Brazilian started selling
in March their pulp stocked in ports and stopped their shipments to
China for the first months of the year, they reactivated their shipments
with arrival in June.
STOCKS
at ports
Source: PPPC
25
Market Analysts have been reviewing the situation of what has
happened this last 6 months, but they agree that the most important
risk is to predict macro economic outlook. Pulp prices will have a
support during the coming years from a tightening of supply and a
growing demand. Despite that, all of them are forecasting a recover for
second semester.
NBSK Net Prices China
IT SEEMS TO BE
a more optimistic second semester
BHKP Net Prices China
26
However we also need to look at the supply side that will increase 0,8 million
tons, which will create a gap between supply and demand. In 2018 downtimes
limited supply. These downtimes were greater than the increase in capacity and
consequently the supply decreased with respect to 2017. For 2019, unplanned
downtimes don´t seem to be an issue as last year.
For 2019 the expected demand growth of 1 -1,5 million tons/year
might be over stated taking into account Q1 results, but it is surely
lower than the one observed during 2016 and 2017 (when the market
grew 2.0-2.5 million tons/year).
24,9 25,7 26,20,24 0,17
33,8 33,9 34,71,1 1,6
Total Pulp Demand
Unplanned Downtime
Total Pulp Demand
Unplanned Downtime
An increase in BSKP demand of 2% is expected in 2019, lower than the growth of BHKP (2,4%)
BSKP BHKP
SUPPLY/DEMAND BALANCE
for 2019-2
0,5
0,2
0,30,8
0,5
-90
0,3
Source: Average between Demand PPPC March 2019 and HW April 2019, Expansión de la oferta
(capacidad) Hawkins & Wright Outlook for Market Pulp, April 2019.
Capacity expansion for BSKP Demand expansion for BSKP Capacity forecast for BSKPCapacity expansion for BSKP
Demand expansion for BSKP
Capacity forecast for BSKP
Unplanned downtime
27
Long Term Prospects27
28
Source: Average between Demand PPPC March 2019 and HW April 2019, Expansión de la oferta (capacidad) Hawkins & Wright Outlook for Market Pulp, April 2019.
The biggest gap is in 2020. In terms of demand, both BHKP and BSKP will still
grow, but the first one at higher rates than the second. In terms of demand, until
2023 China will be the region that leads the growth in both fibers. Europe will
suffer a decline, continuing with the tendency it has had in the previous years.
During 2019 to 2022 there is no relevant new supply in the pulp
market besides MAPA project from Arauco and therefore there is
going to be a bigger gap, than in previous years, between demand and
supply. The gap is estimated on average between 0,2 and 0,8 for each
fiber.
BSKPBSKP DEMAND 2019-
2023
SUPPLY/DEMAND BALANCE
for 2019-2023
0,5
0,2
0,3
0,3
0,5
0,4 0,4
0,5 0,5
- 0,2 - 0,1 - 0,1
Capacity expansion for BHKP Demand expansion for BHKP Capacity forecast for BHKP
29
BHKP BHKP DEMAND 2019-2023
Source: Average between Demand PPPC March 2019 and HW April 2019, Expansión de la oferta (capacidad) Hawkins & Wright Outlook for Market Pulp, April 2019.
BHKP BHKP DEMAND 2019-2023
SUPPLY/DEMAND BALANCE
for 2019-2023
0,80,8 0,8 0,8
0,3
0,8
0,20,3
0,50,0
0,6 0,5
The biggest gap is in 2020. In terms of demand, both BHKP and BSKP will still
grow, but the first one at higher rates than the second. In terms of demand, until
2023 China will be the region that leads the growth in both fibers. Europe will
suffer a decline, continuing with the tendency it has had in the previous years.
During 2019 to 2022 there is no relevant new supply in the pulp
market besides MAPA project from Arauco and therefore there is
going to be a bigger gap, than in previous years, between demand and
supply. The gap is estimated on average between 0,2 and 0,8 for each
fiber.
Capacity expansion for BSKP
Demand expansion for BSKP
Capacity forecast for BSKP
Unplanned downtime
30
Tissue segment has been growing steadily, specially in China. The P&W
segment will continue to decline, particulary in the developed world. Board* (8% of pulp total consumption)
expected to grow 30% since 2010 (57 MM
tons) where the main players are:
China: 33%
Europe: 26%
Others Asia: 18%
P&W (25% of pulp total consumption)
expected to decrease 21% since 2010. All
markets will decrease with the exception of
China and Asia (excluding Japan).
Tissue (37% of pulp total consumption)
expected to grow 49% since 2010 (14MM
tons) where China lead this growing.0
50
100
150
200
250
2010 2011 2012 2013 2014 2015 2016 2017 2018 2019 2020 2021 2022
+30%
-21%
+49%
BOARDTISSUEPWFuente: PPPC
* 99% of this volumen produced with recycled fiber
OPPORTUNITIES IN END USE
segments tissue and board leading growth
CAGR Board: 2,2% (2010-2022)
CAGR P&W: -1,9% (2010-2022)
CAGR Tissue: 3,4% (2010-2022)
31
• Vietnamese supply continues to grow to fill reductions from other
countries.
• Australian plantation supply has doubled since 2013 due to a maturing
resource, but further increases in plantation supply are limited and will
drop from 2023 for at least 5 years.
• Other suppliers expected to reduce due to a combination of domestic
demand (Mapa in Chile) ,limited plantation availability and less competitive
in costs.
• Also, increasing demand for hardwood logs may reduce woodchip supply.
Woodchip Supply
FIBER SCARCITY
will help to maintain high pulp prices
12,000
10,000
8,000
6,000
4,000
2,000
-Vietnam Australia Chile Thailand South
AfricaBrazil Malaysia Indonesia New
ZealandEcuador Mozambique
• Expected deficit of 3,5 million BDMT by 2022.
• Forecast may not take into account the full impact of Indonesian imports.
• Gap can only be closed by reduced pulp production or finding new sources
of supply. Potential supply from Brazil, Uruguay or explore Africa.
Woodchip Supply And Demand Balance In The Asia Pacific – 2022/23
32
With the world’s eyes focused
on the devastating impact that
plastic has on our oceans, paper
is once more reasserting itself
as a valid packaging medium.
Paper has the obvious benefits
over plastic of a lower carbon
impact and improved recyclability
CHALLENGE:
come up with solutions both in terms
of weight, coatings and end-of-life
processes if paper is to become the
first choice for packaging.
TRENDS BECOMING OPPORTUNITIES:
Sustainability plastic replacement
33
In summary, in the short term we see that for pulp demand in China 2019,
the situation is “cautiously optimistic" thinking that we have already passed
the worst part of the adjustment, and that the demand for pulp should grow
in China 0,9 million tons this year. In addition, the Chinese government took
several measures to improve the economy (VAT reduction from 16% to 13%
as of April 2019, being the most relevant).
There´s concern about Europe demand mainly because of macroeconomic
factors, but wee see steady demand in the rest of the world.
In the long term, the scenario is optimistic for pulp and paper industry mainly
explained by:
END USE SEGMENT´S GROWTH
Tissue and Board will grow over the next 4 years. Tissue
represents 37% of total pulp consumption and will grow 3,4%
per year, leaded by the Chinese market.
TIGHT DEMAND SUPPLY BALANCE
Demand will grow slower than previous years, but it will clearly
grow over new capacities added to the market in the same
period, supporting pulp prices in the long term.
CONCLUDING
remarks
FIBER SCARCITY
Woodchip´s deficit by 2022. It will be difficult for pulp producers
to obtain woodchips and also expensive.Paper as an alternative for packaging in replacement of plastic.
SUSTAINABILITY TRENDS