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SUPERMARKETS
COLOMBIA
8,70%8,60%
8,70%
9,50%
9,30%
2014 2015 2016 2017 2018
UNEMPLOYEMENT
3
ECONOMIC CONTEXT 01
Source: Dane, El Tiempo, Dinero, Reuters, Banco de la República, FMI, Portafolio
4,4%
3,1%
2,0% 2,0%
2,7%
2014 2015 2016 2017 2018
PIB growthr %
3,66%
6,77%
5,75%
3,90%3,50%
2014 2015 2016 2017 2018
INFLATION
1,3%Sem 1
3,9%August2017
4,40%
3,90%
2,2% 2,1%
2014 2015 2016 2017
HOUSEHOLDS
CONSUMPTION
2.392
3.149 3.001 2.977 2.930
2014 2015 2016 2017 2018
ER US$
53,27
37,89
53,72 50,01 51,92
2014 2015 2016 2017 2018
PETROLEUM WTI US$
22,4
1,1
-10,7
-15,9
2014 2015 2016 2017
CONSUMER CONFIDENCE
INDEX2.937
Ago 201745,96
August2017
9,7%Jul 2017
August-17
CENCOSUD COLOMBIA 01
GLA Surfaces
• 60.931 m2 in 1.213 premises
• 2 Shopping centers
Shopping
• 12.138.979 visits, +72% vs 2016
• + 22.000 SKu´s in e-commerce
• eCommerce Food: 6 Jumbo stores in
main cities
• Deliveries: 100% coverage, 25 Jumbo
and 38 Metro Stores
Omnichannel
Points of sale
• 38 EDS
• 542.345 credit cards
• 160.000 insurance customers
• 6.776 money drafts / month
• 798 institutional customers
• 26 Agreements with different entities that
comprise 2M people
Other Businesses
• 101 Stores
• Jumbo: 37 stores, 236.703 m2
• Metro: 46 stores, 186.693 m2
• Metro Express: 18 stores, 2.454 m2
5
02STRATEGIC AXES
EfficiencyHols
Jumbo• 6 stores remodeling at the end of 2016
• + 4 Jumbo restaurants (Rincón Jumbo)
• + 1 prepared meals
• In 4Q 2017: 2 prepared dishes remodeling
• In 1S 2018: 3 stores remodeling
Metro• In 2018: 3 closures and 12 remodeling with sale floor reduction
Working capital
Store operational efficiency programs to improve:• Assortment
• Price changes
• Structures simplification
STRATEGIC AXESBrand consolidation: Jumbo referent of variety, quality and shopping experience
6
02
Brand Revival and Promisses
Improved Shopping Experience
• Butchery • Cafeteria • Delicatessen• Liquids • Cell Phones
Authority Categories
• Jumbo restaurants • Single access to cashiers• Master Butchers • Mistery Shopper evaluation
and improvement• Improvement of electro
purchasing process in store
STRATEGIC AXES
Brand Consolidation: Jumbo-Healthy World02
Monthly Magazine
and brochures
Weekly Newsletterwww.mundosaludable.com.co
Differentiated Assortment1619 products
100% Shops
excecuted
Participation in sports activities
8
02
• Unbeatable: Low prices all year round
• Private brands
• Metro pack: options for greater economy
• Head count decrease
STRATEGIC AXISBrand consolidation: Metro better quality / price
04STRATEGIC AXISOmnichannel
2017 2018
Deliveries (100% coverage) eCommerce Food Jumbo (8 S) Jumbo drive thru (Bogotá)
Market Place App Jumbo
eCommerce Metro Express Delivery Click & Collect Jumbo eCommerce Food Jumbo (100%)
Omnichannel
20192013 to 2016
eCommerce Jumbo Non Food Deliveries (25 Jumbo / 20 Meters) Logistics Platforms Non Food telephone Sales Metro App
Among Top 3 Cencosud stores in Cell phones, Baby, Audio/TV and Video games sales
50% country coverage in e-commerce Food in one year Cummulative growth through Agot: 91% First supermarket to launch Drive Thru (Jumbo al Auto)
Omnichannel plan• Anything• Anytime• Anyhow• Anywhere• All the Time
Personalizacion
10
STRATEGIC AXIS
Loyalty Program
8% growth in active customers vs. previous year
+3pp redemption index vs. previous year
2,6 MM active customers in the program, with 75% penetration in sales
40.000 registrations per month
+60% highier average purchase for loyal customers vs. non loyal
70% redemtion rate
20 alliances with establishments associated with family life
04
11
04EJES ESTRASTÉGICOS
Sustentabilidad / Cliente Interno
Job inclusion• More than180 employees
with diverse skills• 30 SENA-RECA trainees:
linked to functionaldiversity
Corporative volunteering• Tree sowing• First and second
childhood librarydonation
Gender EquityCampaign "Not even withthe petal of a rose"
Employees
Commercial campaigns• Clorox, donation 3% of
sales to sponsoredschools
• Smurfit Kappa, purchaseof reams of paper.
Cash donationsCollection programs:• Matamoros Foundation• Human tissue• Red Cross• Social House
Ecological PointsInstallation of ecologicalpoints
Training MicroentrepreneursMore than 1500 trained in more than 20 cities, for access to main retailers
Customers Environment Suppliers
Talented
Company Retail Sector
Position 13 °
among 164
companies
with gender
equity 25
positions
improvement
2017
Organizational
Climate81 TI GPW
improvement
of 7 p.p.
vs 2015
2016
Top 10
companies in
employment
generation
and#24 in the Country,
highlighted by
meritocracy
1.
2. 3
4
Fuente: 1. Merco Talento 2. Aecuales 3. 5000 Empresas más grandes del País – Revista Dinero 4. Great Place to Work