CURAÇAO

“Experience the Unexpected”

• (Trade) partnerships

• Events

• Advertising

• Media• Bloggers

JOINED-UP COMMUNICATIONS same messages across all

channels

• Facebook• Twitter• Instagram• Pinterest• YouTube

• Newsletters• Curaçao App

• Website• Press trips

PAID

SHARED

OWNED

EARNED

Strategic Plan 2015

“ A brand is no longer what we

tell the consumer it is

It’s what consumers tell

each other it is”

Connect with our customers & stakeholders

Attracting & informingnew customers

There’s a lot to tell & talk

about Curaçao.

Let’s start the conversation!