presentation - australian potato industry overview - cape town 2010
TRANSCRIPT
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Australian Potato R&D InvestmentUpdate
IPG MeetingCape Town, 2010
Richard Mulcahy (AUSVEG)
Kevin Clayton-Greene (TAG)
Stuart Burgess (HAL)
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Market SegmentsThe use of potatoes is varied & within Australia the industry can be
broadly split into 4 unique segments:
Fresh Potatoes This refers to potatoes sold for fresh market
Processed Frozen This refers to potatoes sold primarily as frozen
chips, though other value added items such as potato gems have
recently been introduced
Processed Crisps This refers to potatoes processed & sold as potato
chips
Seed Potatoes Potatoes grown as seed for processing & fresh
market use
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Australian Potato ProductionTrends
Australian potato production is fairly consistently around 1,250,000
tonnes fluctuating between 1,150,000 and 1,320,000 over last
decade
Total area planted approx 34,000 hectares
The average yield per hectare is approx 35.5 tonnes These numbers are in line with historical data especially for the past
decade
Area planted generally decreasing. In contrast, yields had been rising
for the past decade (hence static total tonnage)
The latest figures are largely consistent with these overallmovements
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Domestic Value
Gross Value of Production (GVP) approx $515 million
Average price per tonne somewhat volatile over past few
years but generally declining in frozen processing markets
Anticipate steady decline in production levels over coming
years with general sense of pessimism
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State
Production
VIC (22%), SA(31%) & TAS(23%) produceapprox 75% of the
national potatocrop
SA has becomeincreasinglyimportant as outputfrom VIC & TAScontinues to fall
TAS potatoesprimarily used forprocessing
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Market Access
Domestic markets are free/no restrictions on production with the
exception in Western Australia where production has been (and
continues to be) regulated for over 40 years
Domestic movement of seed restricted by some states primarily because
of PCN (long running attempt to harmonise national PCN approach)
Imports of fresh & seed potatoes are prohibited to enter Australia
Developing export markets is quite difficult. Access to some important
foreign markets is highly restricted
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Potato Consumption Consumption data isfragmented & dated
latest officialstatistics (1997-99)
Per capitaconsumption was on
the rise in the 20years prior to 1999
Consumption hasfallen in recent years
down to 61.9 kg percapita
Period Average for 3 yearsending (kg)
Source
1979 50.1 Australian Bureau ofstatistics estimate
1989 61.5 Australian Bureau ofstatistics estimate
1999 68.0 Australian Bureau ofstatistics estimate
2006 61.9 AUSVEG estimate
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What is HAL ?
HAL is a Research and Development Corporation
owned by industry and is accountable for theeffective and efficient investment of the levy
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HAL members
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Levy Payer
Aust Govt
DAFF
HAL
Fresh and Processed IAC
PIB - Ausveg
and PPAA (PPonly)
VC Advice
Funding
Benefit
Invest in projects
(Service providers)
Consult
Roles and responsibilities
Technical AdvisoryGroup (TAG)
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Potato Levy Split
Collected by Levy Revenue Service (LRS) at first point of sale
Horticulture Australia (HAL) manages those funds which are matched
dollar for dollar by the Australian Federal Government
Split between Fresh and Processed industry sectors (approx. 35:65)
Treated as separate investments
Funded revenue can only be used for R+D outcomes
Australia does not have a national marketing levy currently under
review Reported to Federal Government as one investment
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Where do we invest levies?
Potato Industry strategic plans
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PotatoIndustry
AdvisoryCommittee
PotatoAnnual
Investment
PlanR&D
Program
AnnualReport
ToLevy
Payers
The focus is on sound commercialoutcomes
Potato Industry Strategic Plans
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Fresh & Processed Potato Strategic Plan (2006-11)
4 key pillars
1. Improve consumer demand forAustralian fresh potatoes
2. Improve industry
competitiveness
3. Improved industry communication andinformation systems
4. Improve leadership and
management capability
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Fresh Potato R&D Program - key projects
Biosecurity e.g. Potato Cyst Nematode (PCN) NationalHarmonisation, Zebra Chip / Psyllid, Risk Assessments
Industry Communications Potatoes Australia and otherrelated activities
National Potato Breeding interim program (underpinningtechnology)
Investigating establishment of potential marketing levy
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Current value of 2010/11 Fresh Potato R&DInvestment against Government priorities
Productivity and Value Adding $105,436 23.4%
Supply chain and markets $84,580 18.8%
Natural Resource Management $33,880 7.5%
Climate Variability $19,080 4.2%
Biosecurity $59,749 13.3%
Innovation skills $55,467 12.3%
Technology $92,424 20.5%
R&D 2010/11 Total
$450,616 100.0%
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Processed Potato R&D Program
Australian Potato Research Program 2 (APRP2)
Five R&D program plus SED as manager
$8.5m over 5 years ($13.7m including researchpartner contributions)
Thirteen providers to HAL and industry
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Current value of 2010/11 Processed Potato R&DInvestment against Government priorities
Productivity and Value Adding $446,336 27.5%
Supply chain and markets $160,970 9.9%
Natural Resource Management $165,921 10.2%
Climate Variability $3,043 0.2%
Biosecurity $356,608 21.9%
Innovation skills $196,898 12.1%
Technology $279,646 17.2%
R&D 2010/11 Total
$1,625,147 100.0%
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Program outcomes
PT09004 IPM Technologies $1M Psyllid in IPM
Delivery of IPM strategy to manage tomato-potato psyllid that iscompatible with existing IPM strategies and reduced reliance onchemicals
PT09019 TIAR
$400k
Tuber-borne inoculum Delivering opportunities to use DNA diagnostics in Seed Potato
Certification schemes. Quantifiable measure of the influence oftuber-borne inocula on disease development under varying soildisease loads
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Program outcomes (cont)
PT09023 SARDI - $2.2M DNA soil diagnostictests
Delivering pre-plant, DNA-based soil tests for growers forquantification of soil-borne pathogens (Spongospora subterraneum,
Streptomyces scabies, Rhizoctonia AG2-1 and AG3) and risk factorsprior to planting (with supporting reference tools)
Delivery of service model and training developed as optional phase 2
PT09029 University of Melbourne $180K PED
Fundamental understanding of Potato Early Dying (PED) in Australia
cause (Verticillium, nematode interaction) Create a platform for future work
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Program outcomes (cont)
PT09026 DPI Vic $4.1M Soil health/diseasemitigation
Delivery of a decision chart/brochure describing soilborne diseasemanagement strategies based on soil amendments and nutrient
manipulations (based on research in APRP1 and APRP2) Research into novel approaches for disease suppression using
endophytes and 2,4-D
Validation of the role of irrigation water as a source of inocula forthe disease bacterial wilt in potato crops grown in the catchment ofthe Bunyip river
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Control of potato psyllid within anIPM strategy
IPM Technologies / PFR / Horticulture NZ
Project is on track
Colonies of three species of nominated predatorsestablished
Commercial sites identified in North and South Island totrial IPM approach
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Importance of tuber-borne inocula onseed potato health
TIAR / SARDI
Workplan developed to compare visual tuber inspectionprotocols versus two protocols for diagnostic samplingand testing
Sample collection by the TIAR seed certification team(mechanical peeling) commenced
Literature review of the use of diagnostics in seedcertification commenced
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Diagnostic test for soil-bornepathogens (international)
SARDI/TIAR/NZ PF/British PC/Hort NZ/DPI V
Standardisation of DNA testing commenced for powdery& common scab, Rhizoctonia solani
Experimentation to understand relative contribution ofsoil and seed inoculum for these pathogens and todetermine key factors in disease development
Validation of pre-plant use of the DNA tests planned forlate 2010
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Soil health/disease mitigationprogram
DPI V/TIAR/NZ PF/VicSPA/Flinders U/A&L
Trials underway or completed in Victoria, NZ and Canadaexamining effects of a range of interventions on commonand powdery scab (sulphur, pH modifiers, K:Mg ratios,
soil and foliar applications of iron, zinc and sulphur,Nebijin, formic acid and others)
DNA surveys of pathogens from paddocks under variousrotation regimes completed (TIAR)
Grower group presentations in Vic by research partnersfrom Canada and NZ
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Enhancing the understanding of Verticilliumin Australian potato production
University of Melbourne
PhD student to be appointed
The project is in the process of securing funding for asecond PhD to complete vital project objectives
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Overall progress
Science is generally tracking well considering latestart but some work will be delayed
Program admin and internal communication
mechanisms established
External communications and evaluation still beingbedded down
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Communication
APRP2 has limited communication resources
Mainly internal Website, newsletter, TOC, AC, milestones, etc
Some external Potatoes Australia, APRP2 Workshops
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Evaluation
APRP2 is primarily R&D based there is littleemphasis on uptake and adoption
Therefore, evaluation will be limited mainly to
activities and outputs
SED will manage the evaluation with support fromother projects
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Evaluation logic
Activities
Outputs
Short-term outcomes
Long-term outcomes
Things done during
the project (e.g.
scientific trials)
Tangible deliverables
from the project (e.g.
scientific papers)
Outcomes
measurable duringthe life of the project
Outcomes
measurable after the
life of the project
Outcomes include knowledge,
skills, practices, behaviours,
economic / social /
environmental improvements
Pyksis lessons learned APRP1
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Pyksis - lessons learned APRP1
Issue APRP2?
Focus on programs that address strategic industry needs Expand industry inclusivity ?Establish realistic expectations and outcomes for programs Ensure that programs remain focused Review and streamline existing management, procedures and
processes
Expand international collaboration Ensure effective communications and extension ?Establish program metrics, accountability, routine critical review andmechanisms for change
Expand the available funding sources ?
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APRP2 Program participants
A t li N ti l P t t
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Australian National Potato
Breeding Program
Strategic trait development
Government investment
Parent collection
International and local links
Crossing program to develop
parents Marker development
Phenotyping
Genomics
Commercial breedingprograms
Commercial investment
Cultivar development
Commercial focus andcultivar uptake
7 programs & growing!
parents
priorities
Science and IndustryA partnership and a continuous process
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Zebra Chip Mini-Summit
On 16 December 2009 AUSVEG convened a Zebra Chip IndustrySummit in Melbourne. 35 attendees from across the potato industryincluding AUSVEG State members, government, major potato growersand processors, and other relevant bodies.
Zebra Chip Disease Complex causes damage to potatoes and tomatoes,including Zebra Chip symptoms in the potato tuber when cooked andthe disease has been devastating in New Zealand (NZ).
The Zebra Chip Summit also established that Dr Kevin Clayton-Greene isto travel between Australia and New Zealand to investigate measuresbeing taken by the New Zealand industry. These meetings have beentaking place in New Zealand throughout 2010.
Recommendations as a result of the meetings include revisiting the
categorisation process given new information which has come to light(currently being completed), as well as a recommendation to establishcloser contact with Biosecurity Australia to work together on measuresto prevent an incursion.
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Across - Industry Program
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AcrossIndustry
Program
Potato Industry
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yCommunications
Managed by AUSVEG - Funded by
national potato levy with matchedFederal Government contributions
Produces Potatoes Australia magazine
bi-monthly
Potato section of AUSVEG websitelists R&D projects, news & information
Printed & promotional material tosupport projects
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Potatoes Australia magazine
85% R&D content Circulation: 2400 (approx) Leading potato industry communication medium Delivers R&D outcomes and information directly to potato
growers around Australia in an accessible and user friendly
format Recent articles have covered: Zebra Chip Disease; APRP 1
and 2; Verticillium Spp; Grower Profiles; Fast Facts aboutthe National Potato Levy
Upcoming coverage of Potato Virus Y; Potato Virus S; Peri-
Urban encroachment; health benefits of potatoes;Researcher Profiles
Issues Currently Facing the
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Australian Potato Industry
...apart from the impending ashes defeat...
Zebra Chip potential incursion huge threat to industry
PCN currently seeking to finalise national harmonisation plan
Biosecurity generally PVY Increase in the number of detections
Phasing out / resistance of chemicals
ETS / Carbon Price Introduction of an ETS / Carbon Price in 2011
Water security
Impact of Productivity Commission report Federally (risk to VC funding) Erosion of relative levy value