Business humor

Presented by:Muhammad Usama Qureshi

Instructor name:Reg. No.Subject:

Why I chose this topic…

• I personally think marketing of a product should be creative and FUNNY equally…

• People are already stressed why showing them stuff, which enhance this feeling of stress even more???

• Yes one must do business seriously but present it in an amusing way

• I was asked to present something I feel funny about; so here we go….

What you think it is???

SECOND HAND STORE

One of the most famous franchisemade fun of itself ..

So, there is no point of being serious without

I don’t think there is any harm in showing this picture for toilet paper

advertisement

There are some serious real life examples as well.

• A large IBM sales team improved their record 30% when they formed a pick-up orchestra and recorded their sales in fun ways, e.g. by blowing a horn, smashing a gong

• A debt collector sent out a letter reading, “We appreciate your business, but, please, give us a break. Your account is overdue 10 months. That means we’ve carried you longer than your mother did.”

Jimmy John’s Sandwich Shops are successful because of their quirky humor.

Connections between Humor and Advertising

• They both require brevity.

• They open people’s minds to enable them to have a new viewpoint.

• People get involved in processing the message, and therefore remember it longer.

9

What an IDEAAA….

10

Why you are scared???

• Sometimes it is good to act like an idiot• Everyone is so stressed why they will remember you• It’s not just marketing; people love to meet that

person who has a light nature, easy to understand and funny

• Stop being so serious without any good reason

This one is too different

Before and After Work 13

Thank you for listening my presentation SERIOUSLY…

Thank you for listening my presentation SERIOUSLY…