presentation topic cybergold ( mypoints) presented to: sir adnan rafiq

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Page 1: Presentation Topic CYBERGOLD ( MYPOINTS) Presented To: Sir Adnan Rafiq
Page 2: Presentation Topic CYBERGOLD ( MYPOINTS) Presented To: Sir Adnan Rafiq

Presentation Topic

CYBERGOLD(MYPOINTS)

Presented To:

Sir Adnan Rafiq

Page 3: Presentation Topic CYBERGOLD ( MYPOINTS) Presented To: Sir Adnan Rafiq

CYBERGOLD-Mypoints

Page 4: Presentation Topic CYBERGOLD ( MYPOINTS) Presented To: Sir Adnan Rafiq

CYBERGOLD-Mypoints CyberGold-Mypoints connect you with advertisers who pay you real money to read

ads and explore the Web.

CyberGold, Inc. was a leading Internet incentives and payment technology company that rewards consumers with cash and other rewards for responding to Web-based advertisements and programs.

CyberGold (MyPoints.com)

Consumers fill out questionnaire to earn cash.

Cash used for later purchases or applied to credit card account.

It provide you the most efficient way to reaching responsive and interested

consumer on the internet.

Direct payment made by the advertisers for ads viewed

Page 5: Presentation Topic CYBERGOLD ( MYPOINTS) Presented To: Sir Adnan Rafiq

CYBERGOLD REPRESENTATIVES

We serve three main representative : advertising and marketing clients, consumer members and merchants.

• Advertising and marketing clients use Cybergold to cost-effectively acquire new customers with offers and cash incentives.

• Consumer members use Cybergold to earn cash rewards for responding to offers on our Web site.

• Merchants use Cybergold as a cost-effective means to sell inexpensive digital content.

Page 6: Presentation Topic CYBERGOLD ( MYPOINTS) Presented To: Sir Adnan Rafiq
Page 7: Presentation Topic CYBERGOLD ( MYPOINTS) Presented To: Sir Adnan Rafiq
Page 8: Presentation Topic CYBERGOLD ( MYPOINTS) Presented To: Sir Adnan Rafiq

Earn & Spend Community

• Our business revolves around what we call the Earn & Spend Community -- a place on the Internet where consumers can earn cash incentives for responding to online marketing offers by our advertising and marketing clients.

• By opening a Cybergold account, a consumer can become a member of the Earn & Spend Community.

Page 9: Presentation Topic CYBERGOLD ( MYPOINTS) Presented To: Sir Adnan Rafiq
Page 10: Presentation Topic CYBERGOLD ( MYPOINTS) Presented To: Sir Adnan Rafiq
Page 11: Presentation Topic CYBERGOLD ( MYPOINTS) Presented To: Sir Adnan Rafiq

FEATURES OF CYBERGOLD-Mypoints.com

1.Online Advertising and Direct Marketing:• Advertisers and marketers are attracted to the Internet

because it enables them to distribute information efficiently.

• Reach potential customers globally and engage in one-to-one customer interaction.

• These capabilities create significant opportunities for advertisers, marketers and merchants to develop direct relationships with consumers.

Page 12: Presentation Topic CYBERGOLD ( MYPOINTS) Presented To: Sir Adnan Rafiq

2. Online Incentive Programs:

• Incentives-based programs, which reward consumers for their attention or specific response to ads and promotions.

• Advertisers are charged on a cost-per-action basis in these programs.

• Most incentives-based programs offer consumers the ability to earn "points" that are redeemable only for limited products, frequent flyer miles or other non-cash rewards.

Page 13: Presentation Topic CYBERGOLD ( MYPOINTS) Presented To: Sir Adnan Rafiq

3.Electronic Payment System A system creating the means for transferring money between

suppliers and users of funds.

A secure electronic financial transaction has to meet the following three requirements:

ensure that communications are private; verify that the communications have not been changed in

transmission; ensure that the data to be transferred was, in fact, generated by

the signed author.

Page 14: Presentation Topic CYBERGOLD ( MYPOINTS) Presented To: Sir Adnan Rafiq

Electronic Payment and Security Systems

Merchant’sWeb ServerMerchant’sWeb Server

ClientBrowser

ClientBrowser

PaymentServer

PaymentServer

Electronic CashCybergoldQpass

E-Bill PaymentCheckFreeBillerXpert

Online buyingCyberCash1 ClickCharge

Bank accountsDebit CardsOnline Banking

Credit cardsVISAMasterCard

•Verify merchant•Receive order•Receive payment•Confirm order

•Verify customer•Review payment•Authorize or deny payment

Page 15: Presentation Topic CYBERGOLD ( MYPOINTS) Presented To: Sir Adnan Rafiq

Quiz Time

Page 16: Presentation Topic CYBERGOLD ( MYPOINTS) Presented To: Sir Adnan Rafiq

Q & A

• What is cybergold?

• How cybergold manages direct marketing?

• What sort of online payment mechanism that are used by cybergold?

Page 17: Presentation Topic CYBERGOLD ( MYPOINTS) Presented To: Sir Adnan Rafiq