presentation - unified conferencing briefing 22mar2012

8/10/2019 Presentation - Unified Conferencing Briefing 22Mar2012

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2010 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 1



Cisco Confidential 1 2010 Cisco and/or its affiliates. All rights reserved.


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This document describes CiscosUnified Conferencing Strategy.

Many of the capabilitiesdescribed herein remain invarying stages of developmentand will be offered on a when-and-if-available basis.

This strategy is subject to changeat the sole discretion of Cisco,and Cisco will have no liability forfailure to deliver any of thecapabilities set forth in thisdocument.

Our architecture is productagnostic but we will leveragecurrent platforms for investmentprotection.


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Unified Collaboration Infrastructure

Unified Collaboration Infrastructure Vision

Delivering on the strategy: whats new to date in 2012

Unified Conferencing

Unified Conferencing Vision

Unified Conferencing Architecture

Delivering on the strategy: new milestones in 2012

New Features and Benefits

Cisco TelePresence Conductor

Cisco TelePresence ServerCisco TelePresence Multipoint Switch


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Medianet

Unified User Experience

Unified Collaboration Infrastructure

DeploymentCall Control Management

Network

Conferencing
http://images.google.no/imgres?imgurl=http://www.videocentric.co.uk/videoconferencing/tandberg-videoconferencing/images/tandberg-8000.jpg&imgrefurl=http://www.videocentric.co.uk/videoconferencing/tandberg-videoconferencing/tandberg8000-mxp.shtml&h=553&w=556&sz=19&hl=no&start=4&tbnid=Ivz9gY9QSg4bIM:&tbnh=132&tbnw=133&prev=/images?q=tandberg+mxp+8000&gbv=2&svnum=10&hl=no


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Any-to-Any Collaboration

Improved User Experience

Maximized Reliability

Infinite Scale

Highest Return on Investment


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Life-like and dynamic

experience with CiscoActivePresence

Available on anystandards-based device

from any vendor Simple meeting initiation

and self service for alldevices

Highest resolution,lowest latency and highquality audio

Drives User Adoption and Productivity


7/26 2011 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 8

Always availableconferences by poolingresources in a resilientarchitecture

Automatic re-establishment in eventof any downtime

Adapts to network

conditions

For Business Critical Communications

Cisco TelePresence Conductor

Cluster

Conferencing Resource Pool



Start small and grow atyour own pace

Unlimited number ofparticipants with Cisco

ActiveCascade

Intelligent resourceassignment across

geographies

Facilitates Business Growth

Call Control

Conferencing Resource Pool

Geographically

DistributedTelePresence

Conductor

Clusters



Extend your solutionfrom any startingpoint

Future proof andbackwardscompatible

Supports all

standards basedtechnologies

From the Boardroom to the Desktop and Beyond

3rd Party

Standards-

Based



Reduce capex coststhrough virtualisation

Minimize operational coststhrough automation

Maximize efficient use ofconferencing resourcesand bandwidth

Protected investment with

no requirement for fork liftupgrade

Drives Overall Profitability



Transcoded MultipointConferencing

Lowest possible bandwidthconsumption Maximizing interoperability

Switched MultipointConferencing Lowest possible latency Highest interactivity

WebexConferencing Cloud or on-prem Global reach

Cisco

TelePresence

Conductor



Any-to-Any Collaboration


Maximized Reliability

Infinite Scale

Highest Return on Investment

Simple to Use, Believe Youre ReallyThere

Always Available, Zero Downtime

Unlimited Conference Size, Intelligent

Resource Usage

Interoperable, Standards-Based

Minimal Operational Costs, No Forklift Upgrades



Innovative

Developments

StrategicDirection

Extending conferencing to

mobility with TelePresence

Server: CIUS, iPad

Geographic Cascading and

improved adhoc conferencingenabled by Conductor

IP Phone support and

virtualization for CTMS

Any to Any Collaboration


Improved ROI


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Cisco TelePresence Conductor Improved conferencing efficiencies

Cisco TelePresence Server Enhanced conferencing mobility

Cisco TelePresence Multipoint Switch Extending your investment


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New Features

Support for MultiWay escalated callsfor Expressway registered devices

Geographically cascaded

conferences

Administrator usability enhancements

Customer Benefits

Access to enhanced, simplified

mobile conferencing

Intelligently minimized WAN

bandwidth between geographically

dispersed teams Simplified and improved

administration

Availability

Target GA Q2 CY2012


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3-way call established on

an MCU intelligently

selected by TelePresence

Conductor

Two way call in progress

An incoming

call from a

third person

Activate

MultiWay

Original call on holdA better MCU-based

experience

for mobile workers


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Cisco Confidential 18 2010 Cisco and/or its affiliates. All rights reserved.

1 x HD

Cisco TelePresenceConductor

Appliance Cluster

Brings dispersed

teams together

Delivers bandwidth

optimization

Scales your

conferencing

deployment


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New Features

New screen layouts optimized formobility

Increased scale up to 96 screens in

a conference

Low cost entry point TS7010

Customer Benefits

High-quality, easy-to-view video for

mobile conferencing users

Increased scale and reach,

regardless of location, at lower cost

Predictable, high quality conferencing

experience

Availability

Target GA Q3 CY2012


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New views

optimized for

mobile workers


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144 HD Screens per MSE8000 Chassis216 HD Screens per MSE8000 Chassis

16 HD Screens per Blade24 HD Screens per Blade

64 HD Screens per Conference96 HD Screens per Conference

HD 720p scale

- more for less

HD 720p price per

port decreased by

44%


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New Features

IP Phone Support: Cisco IP Phone 9900 supported with 360p video

Audio only for Cisco IP Phone 7900 series or voice only

outside callers

Virtualization enhancements including multi-app

support

Network Multipoint allowing for large scalemeetings, scheduled or ad-hoc

Customer Benefits

Greater return on investment for multipoint

conferencing using standard desktop IP Phones

Increased flexible, resilient and reliabilityimplementations with virtualization

Scale to 100+ TelePresence endpoints in a

meeting

Availability

Target GA Q2 CY2012


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Flexibility

Resilience

Reliability


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Increased ROI


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What is SVC?SVC is an alternative method for decoding and encoding video

Some companies are proposing conferencing

approaches that utilize traditional SVC technology

Three benefits are often cited in the telepresence and

conferencing world in relation to SVC:Superior resilience of video to packet loss

Ability to support large scale multipoint conferencing

Decreased infrastructure costs

Ciscos Unified Conferencing Strategy supports all this

and more...


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Customer

Challenge

SVC

Good mechanisms for error

resilience

SVC does address some

aspects of scale

Interoperability at highquality requires transcoding

gateways

Can use low-cost

infrastructure in homogenous

deployments

Does not simplify use, nor

provide a consistent user

experience

Cisco Unified Conferencing

Same mechanisms in standards

based video - resilience without

losing interoperability

Cisco architecture provides a

level of scale that goes beyond

current SVC deployments

Broadest interoperability in theindustry for better connectivity

and investment protection

Optimize infrastructure /BW

costs with intelligent

switching/transcoding

Focus on an improved user

experience across transcoding,

switching, cloud, on-prem

Reliability and

Predictability

User

Experience

Scalability

Any-to-any

Cost

Efficiency


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presentation - unified conferencing briefing 22mar2012

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