presentation web portal up2gether and project 4africa expo

INTERNATIONAL RELATIONSHIP IN ITALY, FRANCEAND BUSINESS OPPORTUNITIES IN EMERGING ECONOMIES:AFRICA & MIDDLE EAST www.up2gether.com

UP2GETHER4AFRICAExpoA CONTINENT TO DISCOVER

A NEW WORLD OF OPPORTUNITIES

in Milan1 MAY - 31 OCTOBER 2015

SPAZIO 30 - V. VITTORIO VENETO 30 - MILANIn partenariato con:


In the center of Milan, Viale Vittorio Veneto30, at the corner of Piazza della Repubblica islocated SPAZIO30.Elegant location of 400 m2 on two floors in thecenter of Milan, easily reached by public transport(Repubblica underground line 3 and the railwaylink) with neutral environments very well kept.

The air-conditioned environmentThe lighting system consists of adjustable spotlights and adjustableElectric power 20 kW three-phase + neutralTelephone and FaxISDN linesCourt yard for loading and unloading plus parkingAlarm System

In partenariato con:


AFRICAA CONTINENT TO DISCOVER

A NEW WORLD OF OPPORTUNITIES

www.up2gether.com/en/project-africa-expo-2015-milan



Barbara de SIENAINTERNATIONAL RELATIONS ITALY, FRANCE, GUINEA-BISSAU AND SUB-SAHARAN AFRICA

! Italian from birth

! French passionate since childhood

! At 19 years old I began to work abroad

! From 1999 to 2005 I commute between Paris and Milan for some

printing companies

! From 2008 to 2012 I deal with fashion design Le MadenItalie

! In 2009, Became one of the founding members of S4D - Solar For

Development

! In 2011-12 became a partner of the Development Agency of Guinea-

Bissau

! In 2014 I promote in Italy the 1st Africa SMB Forum and we are

preparing the 2nd edition, I also become Head of Communications of the

Prieuré de Chateauneuf des Chevaliers de l'Ordo of St. John of Jerusalem &

St. Basil the Great and finally invented the project UP2gether!



MONTHLYCALENDAR: 6

MONTHS

Maggio

Giugno

Luglio

Agosto

Settembre

Ottobre

WEEKLY CALENDAR: 27 WEEKS

18 19 20 21 22 23 24 25 26 27 28 29 30 31 32 33 34 35 36 37 38 39 40 41 42 43 44

6 months of the event in downtown Milan27 weeks during the Expo

6 different "packs" for your presence4 different languages for your material

3 various opportunities for partnerships2 virtual paths in today and yesterday Africa

1 place to learn & be known

An unlimited range of services for the internationalizationfor your firmwith the world at your fingertips in Milan!

WHAT’S UP2GETHER4AFRICAExpoTHE OFFER



COMMUNICATION PLAN UP2GETHER4AFRICAExpoTHE SPREAD

Italy, France, Senegal, Guinea Bissau, Cameroon, Gabon, Ivory Coast, NorthAfrica and Africa in general, Middle East

Print: Press Agency, regional, national and international Newspaper, regional, nationaland international radio, regional, national and international TV.

Net: Online News Agency, community: Facebook, Linkedin, Twitter, Viadeo; E-mailingwith specific target groups (companies, NGOs, UN, AU, ECOWAS, etc.); communitysites; specialized sites: Environment and EnR, Finance, Construction, Infrastructure,Commodities.

Live: Embassies and Consulates in Africa and the Middle East; Chambers of Commercein France, Italy, Africa and the Middle East, Companies, and various business clubs:about 15,000 contacts.

A unique and unrepeatable event: a team of professionals is working since the beginning of 2014 to gather and organize the African mediato communicate on all 54 African countries: traditional and online media, institutional and private communication 360 ° on 'all of theseemerging countries. Not only that, the communication will be also on the Italian and European newspapers, creating a focal point forinternational journalists.



COMMUNICATION PLAN UP2GETHER4AFRICAExpoTHE BENEFITS

DEVELOP B2B & B2C

With PR, the structure can invitetheir customers and potentialcustomers, suppliers, and so on.You can develop such relationshipsin an informal way, in a relaxed,pleasant and friendly.

The internationalization of Milanduring the Expo will attractcustomers from every part of theEarth: a unique opportunity not tobe missed.

DEVELOPING CUSTOMERS

Link its brand to internationalinitiatives enables facilities,companies or institutions, tostrengthen their image andreputation through the valuestransmitted by the peculiarities ofthe sponsored project.

The textes in 3 languages will allowyou to reach a much wideraudience.

MEDIA INTEREST

Buy advertising inserts or ADVbecome very costly. Thecompanies, sponsoring the project,benefiting from its internationalcoverage in a much moreeconomical.

The opportunity for theinternational press to find in oneplace increases tenfold the chanceof contacts.



YOUR COMMUNICATION WITH UP2GETHER4AFRICAExpoTHE OFFERS

! Business card! Link to web portal***www.up2gether.com

WebPassEXPO

! Business card! Catalog on Slideshare! Link to web portal***:www.up2gether.com

WebPassEXPO+

! Business card! Catalog on Slideshare! Link to web portal***:www.up2gether.com! Press release added on the web portal in 3languages and sent to African media **

* Monthly cost for an annual contract prepaid, excluding VAT. ** Cost for sending press release (customer supplied) to the average of No. 5 African countries of your choice *** The web portal will be added to all thepress releases sent to international media and African.

! Business card in library****! Link to web portal***www.up2gether.com

! Business card in library****! Catalog in library****! Link to web portal***:www.up2gether.com

! Business card in library****! Catalog in library****! Link to web portal***:www.up2gether.com! Press release added on the web portal in 3languages and sent to African media **

3,99 !* 19,99 !* da 59,99 !**WebPassEXPOCom

Pack EXPO Pack EXPO+19,95 !* 99,95 !* da 129,99 !*Pack EXPOCom

**** Inside Spazio30 there will be some library cards and catalogs, divided by category of goods that will be delivered in special boxes (like cake customized to collect all the material of choice and take it off easily. Thecards (f.to 8 x 5 cm.) and catalogs (6, 8, 12 pages in size 21x21 cm) are excluded, you can use a service graphics and printing on www.up2gether.com/en/services-internationalization-communication-companies

mese mese mese

mesemesemese

47,90 + IVA = 58,50 ! 239,90 + IVA = 292,70 ! 719,90 + IVA = 878,30 !

119,70 + IVA = 146,10 ! Web 167,60 +IVA = 204,50 599,70 + IVA = 731,70 ! Web 839,60 +IVA = 1.024,40 899,90 + IVA = 1.097,90 ! Web 1658,30 +IVA = 2.024,20



YOUR COMMUNICATION WITH UP2GETHER4AFRICAExpoSTANDS

! Business card in library and online

! Catalog in library and online

! Link to web portal as Partner*www.up2gether.com

! Insert name and logo on promotionalmaterial design to the foot (letter ofintroduction, web portal, press releases,presentation to the international media)

! Use meeting room (max 15 people) once amonth for 1 day

! Press Releases (N° 2 translated into French,English and Portuguese) and sent to all theinternational media up to 15 countries)




! Insert name on project promotion materials(cover letter, web portal, press releases)

! Use meeting room (max 15 people) once amonth for half a day



! Catalog in library


! Showcase in the exhibition space

STAND Top STAND Expo6.000 ! 4.000 ! 700 !SHOWCASE

* The web portal will be added to all the press releases sent to international media and African.

mese mese mese



YOUR COMMUNICATION WITH UP2GETHER4AFRICAExpoBECOME A PARTNER




! Insert name on project promotion materials(cover letter, web portal, press releases)

! Use meeting room (max 15 people) once amonth for half a day





! Insert name and logo on promotional materialdesign to the foot (letter of introduction, webportal, press releases, presentation to theinternational media)

! Use meeting room (max 15 people) once amonth for 1 day





! Insert name and logo and link to website onpromotional material design to the foot (letterof introduction, web portal, press releases,presentation to the international media)

! Mention on each press release of the project.

! Use meeting room (max 15 people) twotimes per month for 1 day

! Press Releases (N° 4 translated into French,English and Portuguese) and sent to all theinternational media in all countries)

! Quote on each project press release sent.

SILVER Partner GOLD Partner3.500 ! 9.000 ! 25.000 !*PLATINIUM Partner

* The web portal will be included in all press releases sent to international media and Africa.



COMMUNICATION PLAN UP2GETHER4AFRICAExpoRATING PEOPLE CONTACT

Print press: Italian, European, African and Middle East press: daily, weekly, monthly (350) general and sector news; radio(300) general and sector news; general information and sector TV (1000) .

Net & social: 40 000 contacts (web, emails, blogs, Linkedin, Viadeo, Twitter, Facebook, Pinterest).

Direct, institutions and organizations: Embassies, Consulates and Ministries (100), Chambers of Commerce in Italy, France,Africa and ME (120), African institutions and international organizations, institutions in historical, artistic and cultural AfricanDiaspora Associations (200) Maison des Associations de Paris (20), associations in Italy, Europe and Africa (200).

Direct Professionals and Companies: contact of associations of lawyers and accountants in Africa and ME, companies fromtourism, agriculture, logistics and transport industry (more than 50,000 direct and indirect contacts).



AFRICA

AFRIQUE

AfricaAfrique

Medio Oriente

Moyen Orient Middle East

MOYEN ORIENT

MIDDLE EAST

MEDIO ORIENTE

Medio Oriente

Middle East

Moyen Orient

Moyen OrientAfrica

MIDDLE EAST

Middle EastAfricaAfrique

Contacts & Informationis

Barbara de SienaUp2gether☎ +33 (0)6 24 08 74 67

! [email protected]

INTERNATIONAL RELATIONSHIP IN ITALY, FRANCEAND BUSINESS OPPORTUNITIES IN EMERGING ECONOMIES:AFRICA & MIDDLE EAST

AFRIQUE


presentation web portal up2gether and project 4africa expo

Business

africa middle east

international relationship

emerging economies

middle eastprint

subsaharan africa

africa smb forum

international newspaper

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