presentazione di powerpoint · an open innovative platform to link urban and rural area....
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Tongji University, Studio TEKTAO
Tongji DESIS Lab
Lou Yongqi, Ding Chan, Lei Jiong, Feng Kan, Wu yiting
Lan Yu, Meng Liqin
Design
Harvests
An open innovative
platform to link urban
and rural area.
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Promoter(s).
College of design and
innovation, Tongji
University
Studio TEKTAO
Funder(s).
College of design
and innovation,
Tongji University
Studio TEKTAO
Aknowledgements.
Ji Xiang, Francesca Valsecchi, Clarisa Diaz, Serena Pollastri, Rao Qingfang, XIA Shuang,
Yang Lihua, Zhu Mingjie, Jiang Lina, Huang Shuting, Li Min, Zhou Chuyi, Yu Jiao, Song
Dongjin, Fan Xinwo, Chen Qianqian, Song Yimeng, Xu Hangyu, Yuan Qinghua, Cai
Yuanheng, Guo Ling, Chen Ruo, Zhang Yingjie, Zhang Jie, Li Yumei, Zhang Liane, Huang
Wenming
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Context.
As a major content and an important
consequence of China’s 30 years
of rapid development, urbanization
has not only brought about economic
growth, but also intensified the
imbalance between urban-rural
economic and social development.
Especially since 1992, with the
acceleration of the regional
integration of the Yangtze Delta,
this imbalance has exacerbated.
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The project.
The aim of DESIGN
Harvest is to build a new
developing model through
“design thinking” to
integrate rurban
resources and improve
social environments,
economic situations and
social relations, so as to
blur the boundary
between rural and urban,
then to achieve balanced
development. All those
design projects are
prototypes of visions for
the future.
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The design process.
| 2007 Launching of the long-term
research project based on Xianqiao
Village of Chongming
| 2011 Design+Agriculture prototype in
Xianqiao Village
| 2013 Design+Rural vacant space
prototype in Xianqiao Village
| 2016 Design+Rural experience prototype
in Xianqiao Village
| 2017 Prototype Replication(new
innovation hubs in DesignHarvests
network)
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Each prototype in this service system of DesignHarvests is an independent business model operated by local
entrepreneurs. They are small, local and innovative, which can support each others.
Government support,
Capital support
Young Entrepreneurs
Governance and Policy Making
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Activism and Civic Participation
Just as acupuncture gives influence to the human body by giving the acupoints moderate stimulation, this project stimulates the economy of the surrounding area and encourages more and more local young people to stay and start their career in the village.
Revitalize local resources
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As an open and innovative platform, DesignHarvests is coordinating the participants in the project, including the
local government of Chongming Island, village communities, entrepreneurs and university resources to establish a
connected product and service system between urban and rural area including healthy food, agricultural tourism,
natural experience, local art, and so on .
open and innovative platform
Social Interactions and Relations
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Interaction between
urban and rural area
City and Environmental Planning
Each innovation hub in DesignHarvests network is mainly based on local potential resources and social culture
characteristic, through the creative business technology integration support entrepreneurs to develop a series of
interconnected high value-added commercial projects. All the activities happened in each hub represent different
ways of living and producing, keep the characteristic both in urban and rural areas and stimulate a better urban-
rural interaction.
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This project not only offers local and healthy food to citizens, but also brings people from cities to experience a
more sustainable way of living and producing in rural area.
Sustainable way of living
Local healthy food
Production, Distribution and Consumption
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In this project, the result of this networked, participatory process is the establishment of a foundation for
sustainable solutions informed and designed by everyone involved.
multidisciplinary team
Skill Training and Design Education
Enabling Design
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surplus labor reuse
Entrepreneurs
Job Creation
A number of new business models created by young entrepreneurs are launched in this creative network, which
requires more local labor. Much rural surplus labor force is reused in this case.
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These design tools mainly used for deferent participants to understand each other in the co-design approach,
especially when local community is involved.
ideas sharing
prototyping
Storytelling and Visualisation
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www.designharvests.com
www.julyworkshop.com
Tongji University, Studio TEKTAO
DESIS-China
China