u Xi Chen Tianhao Huang Yi Zhang

Problem

• Time wasted in long checkout lines

• Congested shopping environment

• Limited customer throughput

Importance (1-5) Satisfaction (1-5)

Feature: Robust Scanning 4.6 4.2

Feature: Product details 4.2 3.6

Feature: Fast order placing 4.8 4.8

OVERALL Rating 4.53 4.2

Unexpected Issues lack of notification when an item is added to cart failed to cluster identical items into groups

lack of a go-back button in the place-order view

User comments better if product details pop up automatically when acode is scanned better if product details include customer reviews

User testing Summary

MVP2 Plan