© 2015 GreatVines. All Rights Reserved. St. Helena, CA

Pricing and Trade Promotion Management Solution

Putting the Power to Manage and Optimize Market Level Pricing in the Hands of Beverage Alcohol Suppliers

Pitfalls of Pricing Without Technology

Leaving money on the table•

Scrambling to perform back-and-forth negotiations and •approvals using spreadsheets

Cobbling together an imperfect and inflexible national •pricing picture

Consuming valuable man hours with inefficient •processes prone to data loss and errors

Boosts Profitability

Friendly interface ensures user adoption•

Optimize volume/profit scenarios and capture •incremental profit throughout the 3 tiers

Exert full control over markups, margins and •price support models

Improve efficiency of promotional spend against •strategic programs

Optimize from FOB to Shelf•

Gain solid competitive advantage•

Improve speed to market and never miss opportunities•

Easily validate pricing strategy and trade spends vs. budgets•

You’ve invested heavily in the people and ingredients to produce and market top shelf beverages. Apply the same care, discipline and control over pricing. Don’t sell your product short or leave money on the table!

BOTTOM LINE

© 2015 GreatVines. All Rights Reserved. St. Helena, CA

greatvines.com 888.547.4505

Add GreatVines’ Pricing and Trade Promotion Management Solution to your implementation and complete your sales execution and trade marketing automation.

Not ready to implement the entire GreatVines platform? Engage the Pricing and Trade Promotion Management platform as a standalone solution to exert control over this critical business process.

The Logical Complement to the GreatVines Beverage Selling Solution

A Solution That Pays For Itself Quickly

“A well-executed pricing-improvement program often yields price increases of two to four percentage points or more, sustaining a long-term price advantage may represent roughly 15 to 25 percent of a typical company’s total profits.” –McKinsey & Company

Expensive solutions defeat the purpose of boosting profitability. GreatVines’ Pricing and Trade Promotion Management solution bests the competition by offering superior features and functionality at a fraction of the costs associated with other market leading tools.

Increase profitability by leveraging GreatVines to yield sustainable margin improvement of 2% to 4% or more. Don’t erode those gains by overpaying for technology. GreatVines solution requires minimal capital outlay and delivers results with simple, affordable, predictable subscription pricing.