principal financial group 101
TRANSCRIPT
Principal Financial Group®
November 2014
Use of Non‐GAAP Financial Measures
A non‐GAAP financial measure is a numerical measure of performance, financial position, or cash flows that includes adjustments from a comparable financial measure presented in accordance with U.S. GAAP.
The company uses a number of non‐GAAP financial measures that management believes are useful to investors because they illustrate the performance of the company’s normal, ongoing operations which is important in understanding and evaluating the company’s financial condition and results of operations. While such measures are also consistent with measures utilized by investors to evaluate performance, they are not, however, a substitute for U.S. GAAP financial measures. Therefore, at the end of the presentation, the company has provided reconciliations of the non‐GAAP financial measures to the most directly comparable U.S. GAAP financial measure. The company adjusts U.S. GAAP financial measures for items not directly related to ongoing operations. However, it is possible these adjusting items have occurred in the past and could recur in future reporting periods. Management also uses non‐GAAP financial measures for goal setting, as a basis for determining employee and senior management awards and compensation, and evaluating performance on a basis comparable to that used by investors and securities analysts.
The company also uses a variety of other operational measures that do not have U.S. GAAP counterparts, and therefore do not fit the definition of non‐GAAP financial measures. Assets under management is an example of an operational measure that is not considered a non‐GAAP financial measure.
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Forward Looking Statements
3
Certain statements made by the company which are not historical facts may be considered forward‐looking statements, including, without limitation, statements as to operating earnings, net income available to common stockholders, net cash flows, realized and unrealized gains and losses, capital and liquidity positions, sales and earnings trends, and management'sbeliefs, expectations, goals and opinions. The company does not undertake to update these statements, which are based on a number of assumptions concerning future conditions that may ultimately prove to be inaccurate. Future events and their effects on the company may not be those anticipated, and actual results may differ materially from the results anticipated inthese forward‐looking statements. The risks, uncertainties and factors that could cause or contribute to such material differences are discussed in the company's annual report on Form 10‐K for the year ended Dec. 31, 2013 and in the company’s quarterly report on Form 10‐Q for quarter ended Sept. 30, 2014 filed by the company with the Securities and Exchange Commission, as updated or supplemented from time to time in subsequent filings. These risks and uncertainties include, without limitation: adverse capital and credit market conditions may significantly affect the company’s ability to meet liquidity needs, access to capital and cost of capital; conditions in the global capital markets and the economy generally; continued volatility or further declines in the equity, bond or real estate markets; changes in interest rates or credit spreads; the company’s investment portfolio is subject to several risks that may diminish the value of its invested assets and the investmentreturns credited to customers; the company’s valuation of securities may include methodologies, estimations and assumptions that are subject to differing interpretations; the determination of the amount of allowances and impairments taken on the company’s investments requires estimations and assumptions that are subject to differing interpretations; gross unrealized losses may be realized or result in future impairments; competition from companies that may have greater financial resources,broader arrays of products, higher ratings and stronger financial performance; a downgrade in the company’s financial strength or credit ratings; inability to attract and retain sales representatives and develop new distribution sources; international business risks; the company’s actual experience could differ significantly from its pricing and reserving assumptions; the company’s ability to pay stockholder dividends and meet its obligations may be constrained by the limitations on dividends ordistributions Iowa insurance laws impose on Principal Life; the pattern of amortizing the company’s DAC and other actuarial balances on its universal life‐type insurance contracts, participating life insurance policies and certain investment contracts may change; the company may need to fund deficiencies in its “Closed Block” assets that support participating ordinary life insurance policies that had a dividend scale in force at the time of Principal Life’s 1998 conversion into a stock life insurance company; the company’s reinsurers could default on their obligations or increase their rates; risks arising from acquisitions ofbusinesses; changes in laws, regulations or accounting standards; a computer system failure or security breach could disrupt the company’s business, and damage its reputation; results of litigation and regulatory investigations; from time to time thecompany may become subject to tax audits, tax litigation or similar proceedings, and as a result it may owe additional taxes,interest and penalties in amounts that may be material; fluctuations in foreign currency exchange rates; and applicable laws and the company’s certificate of incorporation and by‐laws may discourage takeovers and business combinations that some stockholders might consider in their best interests.
A Leading Financial Services CompanyFortune 500 company; 135 year history; 19.5 million customers
Assets Under Management by Source$513.5 billion
as of Sept. 30, 2014
Retirement &Investor Services Accumulation
47%
Corporate1%
U.S. Insurance Solutions
4%
PrincipalInternational
23%
PrincipalGlobal
Investors 22%
Operating Earnings$1,424.0 million*Sept. 30, 2014
Retirement &Investor Services Accumulation
49%
U.S. Insurance Solutions
16% PrincipalInternational
19%PrincipalGlobal
Investors 8%
*Trailing Twelve Months. After‐tax. Results exclude Corporate.
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COMPANY OVERVIEW
RISGuaranteed
8%
RISGuaranteed
3%
Organizational Structure
Principal Financial GroupZimpleman CEO – 43/43 yrs*
Lillis CFO – 32/32 yrs
Retirement & Investor Services
Houston ‐ President30/30 yrs
Principal Global Investors
McCaughan – President40/12 yrs
Principal International
Valdes – President26/23 yrs
U.S. Insurance Solutions
Houston – President30/30 yrs
Corporate
Full Service Accumulation
Principal Funds
Individual Annuities
Bank & Trust
Full Service Payout
Investment Only
Life
Specialty Benefits
*Years of experience: Industry/The Principal as of year end 2014.5
COMPANY OVERVIEW
PRINCIPAL FINANCIAL GROUPHeadquartersDes Moines, Iowa
MexicoPensionsLife InsuranceAnnuitiesMutual FundsIAM
ChileAnnuities / PensionsResidential MortgagesMutual FundsIAM
Pensions - Mandatory
BrazilPensionsAnnuitiesIAMMutual Funds
IndiaMutual FundsAsset Management
MalaysiaMutual FundsAsset ManagementIslamic Institutional Asset Management
Hong KongPensions,Mutual FundsAsset Management
ChinaMutual FundsPensionsAsset Management
Principal Financial Group Global Presence
GermanyAsset Management
IrelandMutual Funds
UKAsset Management Japan
Asset Management
AustraliaAsset Management
SingaporeAsset Management
ThailandMutual Funds Asset Management
IndonesiaMutual Funds, Asset Management
NetherlandsAsset Management
UAEAsset Management
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COMPANY OVERVIEW
135 Years of Experience
1879Life Assoc
1911Mutual Life Co
1936Mortgage Banking/
Commercial Mortgage
1941Group
Health & Pension
1968Mutual Funds
1985Principal Financial Group
1998Principal Bank;
Mutual Holding Co
2001IPO;
Spectrum
1990Principal
Intl
1970sDefined
Contribution
1999Principal Global
Investors; BrasilPrev JV; Principal Asset Mgmt Co (India)
2002Benefit
Consultants Inc; Total Retirement
Suite
2006Washington
Mutual Funds; WM Advisors
2008CIMB‐Principal
IslamicAsset Mgmt
2007Morley
2011HSBC Afore;Finisterre;Origin
1995Principal Chile
1996Principal Hong Kong
1997Principal Mexico
2003Post
Advisory Group
2005CCB
Principal; Columbus Circle
JV – Joint VentureIPO – Initial Public Offering
2010BrasilPrev
JV extension
2012Claritas; Cuprum
2013Liongate
7
COMPANY OVERVIEW
Name Age* Title (Industry/PFG)*
Larry D. Zimpleman 63 Chairman, President & CEO 43/43Daniel J. Houston 53 President ‐ Retirement, Insurance and Financial Svcs 30/30James P. McCaughan 61 President ‐ Global Asset Management 40/12Luis E. Valdes 57 President ‐ Principal International 26/23Timothy M. Dunbar 57 Executive VP & Chief Investment Officer 33/28 Ralph C. Eucher 62 Executive VP 30/20Terrance J. Lillis 62 Executive VP & Chief Financial Officer 32/32Gary P. Scholten 57 Executive VP & Chief Information Officer 34/34Karen E. Shaff 60 Executive VP, General Counsel & Secretary 32/32Rex Auyeung 62 Senior VP & President, Principal Financial Group – Asia 37/20David Blake 48 Senior Executive Director & Head of PGI Fixed Income 25/14Elizabeth Brady 54 Senior VP & Chief Marketing Officer 30/1 Ned A. Burmeister 55 Senior VP & COO – Principal International 35/35Gregory J. Burrows 52 Senior VP ‐ Retirement & Investor Svcs 28/28Gregory B. Elming 54 Senior VP & Chief Risk Officer 32/32Nora M. Everett 55 Senior VP ‐ Retirement & Investor Svcs 23/23Pat Halter 55 Senior Executive Director – Principal Real Estate Investors 30/30Julia M. Lawler 54 Senior VP ‐ Investment Services 32/30Barbara McKenzie 54 Senior Executive Director & COO – Boutique Operations 30/30Timothy J. Minard 51 Senior VP ‐ Distribution 28/28Jerry Patterson 48 Senior VP ‐ Retirement & Investor Svcs 26/13Beth Raymond 48 Senior VP & Chief Human Resources Officer 23/14Angela R. Sanders 51 Senior VP & Controller 25/25Ellen Shumway 51 Senior Executive Director – Strategy & Boutique Operations 24/9Deanna D. Strable 46 Senior VP ‐ U.S. Insurance Solutions 25/25Roberto Walker 49 Senior VP & President, Principal Financial Group – LatAm 25/18
*As of 12/20148
Experienced Management TeamCOMPANY OVERVIEW
Retirement and Investor Services•A leading provider of DC plans1•#1 provider of DB plans2•#1 provider of ESOP plans3•#5 manager of Target Date Funds4
Industry Leadership
Sources: 1 PLANSPONSOR Recordkeeping Survey, June 2014, 2 PLANSPONSOR, July 2014; 3 PLANSPONSOR Recordkeeping Survey, June 2014; 4 In the United States. Strategic Insight Lifecycle fund data report 6/30/14; 5Pensions & Investments, “The Best Places to Work in Money Management among companies with our size category”, PFG recognition 12/09/2013. 6 Managers ranked by total worldwide real estate assets (net of leverage), as of June 30, 2014. “Largest Real Estate Managers”, PENSIONS & INVESTMENTS, October 27, 2014.; 7Managers ranked by U.S. institutional, tax‐exempt assets managed internally, as of 12/31/13, “Largest Money Managers”, Pensions & Investments, Online Research Center. 8Commercial Property ExecutivePublished March 2014 “2014 Greenest CRE Companies” list”. 9Quantum, 12/2012; 10SP (Superintendencia de Pensiones), 1/2013; 11Lipper. Percentage of market share as of 07/2013; 12Lipper. Based on AUM as of 03/2013; 13CONSAR & PROCESAR, May 2013; 14PLANSPONSOR NQDC Buyer’s Guide, July 2014; 15LIMRA 2013 survey: Non‐medical based on fully insured employer contracts in force. 16 LIMRA 2014 survey: Individual Disability Insurance (IDI) rank based on in‐force policies
Principal Global Investors•Best Place to Work in Money Management 5•Top 10 manager Real Estate 6•13th largest manager High Yield7•#3 Greenest CRE Company8
Principal International•#1 net deposits – Brazil (Brasilprev)9•#1 APV – Chile10•#2 asset management – Malaysia11•Top ten MPF provider – Hong Kong12•#5 AFORE – Mexico13
U.S. Insurance Solutions•#2 Non‐qualified deferred
compensation14•#4 Non‐medical coverages15•#5 IDI coverages16
9
COMPANY OVERVIEW
Financial Strength:
Current Ratings(as of October 2014)
• Moody's Investors Service'A1', Good – fifth highest of 21 rating levels.Outlook: Stable Rating as of November 2013
• FitchRatings'AA‐‘, Very Strong ‐ fourth highest of 21 rating levels.Outlook: StableRating as of June 2014
• Standard & Poor's ‘A+’, Strong ‐ fifth highest of 21 rating levels.Outlook: StableRatings as of March 2014
• A.M. Best'A+', Superior ‐ second highest of 16 rating levels.Outlook: Stable Rating as of December 2013
Ratings related to Principal Life Insurance Company and Principal National Life Insurance Company.10
COMPANY OVERVIEW
Platform ContinuumAcross markets | Across life stages
INDIVIDUAL
EMPLOYER
INVESTMENT MANAGEMENT
Full Service Accumulation
Principal FundsInvestment
Only
Bank
Annuities
Full Service Payout
11
RETIREMENT AND INVESTOR SERVICES
Customer‐Centric Business Model
12
Full Service AccumulationRETIREMENT AND INVESTOR SERVICES
Principal Total Retirement SuiteSMSTILL A DIFFERENTIATOR
All rankings sourced from PLANSPONSOR magazine as follows – Defined Benefit: DB Administration Survey 07/14; Defined Contribution and ESOP: Recordkeeping Survey 06/14; Nonqualified Deferred Compensation: PLANSPONSOR NQDC Buyer’s Guide, July 2014
Defined Benefit#1 DB provider(by # of clients)
Defined Contribution#2 DC plan recordkeeper
(by # of plans)
Employee Stock Ownership Plan
#1 ESOP plan recordkeeper(by # of plans)
Nonqualified Plans#2 Deferred Comp provider
(by # of plans)
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Full Service AccumulationRETIREMENT AND INVESTOR SERVICES
1.7 2.03.2 2.9 2.7
0.91.7
2.31.8 1.40.9
1.5
2.72.6
1.83.2
3.3
3.3
3.0
0
2
4
6
8
10
12
14
2010 2011 2012 2013 2014
$ Billion
s
1st Quarter 2nd Quarter 3rd Quarter 4th Quarter
Balanced Sales Approach
14 *Full‐Service Accumulation
6.7
8.5
11.5
10.3
5.9
Full Service AccumulationRETIREMENT AND INVESTOR SERVICES
6.0 4.8 5.0 6.0 6.8 7.4
3.64.1 5.0
5.7 5.8 5.93.6 3.8
4.3
5.6 6.3 5.73.8 5.8
6.0
6.56.3
0
5
10
15
20
25
30
2009 2010 2011 2012 2013 2014
$ B
illio
ns
1st Quarter 2nd Quarter 3rd Quarter 4th Quarter
People making a deferral +18%*Avg deferral per member +8%*People receiving a match +27%*
15
17.018.5
20.3
24.325.2
The Power of Payroll Deduction
* 4Q10 compared to 4Q13.
19.0
Full Service AccumulationRETIREMENT AND INVESTOR SERVICES
FSA Account Value by Manager
16
60.4% 58.4% 58.3% 56.6% 55.8% 56.1% 58.0%
12.7% 12.8% 11.1% 10.0% 10.3% 10.2% 10.5%
20.1% 22.3% 23.3% 26.5% 26.9% 26.6% 23.7%
6.9% 6.6% 7.3% 6.9% 7.1% 7.1% 7.8%
0%
20%
40%
60%
80%
100%
2009
2010
2011
2012
2013
3Q14
3Q14
Dep
osits
PGI managed Sub-advised Non-proprietary ER Securities
*Full‐Service Accumulation
Full Service AccumulationRETIREMENT AND INVESTOR SERVICES
Our Disciplined Execution Delivers Positive Results
17
Profit Margin*Industry Avg vs. The Principal
Principal Industry Avg
* Profit 2000 Benchmark Study, Sterling Resources, Inc. (2013)
Full Service AccumulationRETIREMENT AND INVESTOR SERVICES
Revenue sourced from FSA platform
FSAFSA
Other PFG businesses
Other PFG businesses
2013 2018E
Multiple Businesses Leverage FSA Success
Principal Funds, PGI, Bank & Trust, Individual Annuities, Individual Life and Full Service Payout are all beneficiaries
$500MILLION
$350MILLION
$0
$2B
18
RETIREMENT AND INVESTOR SERVICESFull Service Accumulation
4.6%
1.9%
4.5% 4.2%
6.0% 6.7%
18.1%
12.5%
2010 2011 2012 2013
Industry net flows Principal Funds net flows
0.8% 1.0%0.8%
0.2%0.6%
3.5%
6.3%
1.7%
2010 2011 2012 2013
401k Industry net flows Principal FSA net flows
Full Service Accumulation (FSA)
Net cash flows as % of beginning of year assets 2010‐2013. Sources of industry data: 401(k) industry – Department of Labor & CerulliAssociates 2013 (for 2013, industry 401(k) is an estimate); Funds – Strategic Insight Mutual Fund Industry Review (long‐term funds). Principal Funds net flows represent long‐term funds only.
Net Cash Flow Consistently Outpaces Industry
Principal Funds
19
RETIREMENT AND INVESTOR SERVICES
TOP SELLING FUNDS TTM3Q14
Global Diversified Income $3.1B
MidCap Fund $2.4B
SAM Combined Funds $1.4B
Preferred Securities $1.4B
Diversified Real Asset $1.1B
TOTAL FOR TOP 5 $9.4B
ASSET ALLOCATION LEADERSHIP• #5 largest lifecycle fund manager*• Target date & target risk• Multi‐manager solutions
• Portfolio construction strategies:
*Based on $41.6B in assets Strategic Insight 6/30/14 Lifecycle Report
Needs‐Driven Investment SolutionsBroad and unique asset allocation strategies
20
RETIREMENT AND INVESTOR SERVICESPrincipal Funds
Account Values – Then & Now
30%
44%100%
26% Affiliated Distribution
Third PartyBroker/Dealers
DCIO/RIA
16%
44%100%
40%Affiliated Distribution
Third PartyBroker/Dealers
DCIO/RIA
Multiple Distribution ChannelsSALES – Then & Now
2006$3.8B
YTD 3Q14$9.2B
2006$14.7B
3Q14$70.9B
21 DCIO = Defined Contribution Investment Only. RIA = Registered Investment Advisor
RETIREMENT AND INVESTOR SERVICESPrincipal Funds
A Diversified Family of Mutual Funds
11%4%
71%47%
3%3%
16%
38%
30%
TTM 3Q14 09/30/2014
Equity
Fixed Income
Index
Asset Allocation
Other
Net Cash Flow
Assets Under Management
22
‐23%
RETIREMENT AND INVESTOR SERVICESPrincipal Funds
Driving Industry Recognitionand Advisor Engagement
16th largest advisor-sold fund family(1)
Best Global Real Estate Fund Over the 5-Year Period
23 (1) Strategic Insights Mutual Fund Management Companies Rankings and Analysis, September 2014
#5 for DC Investment Manager
RETIREMENT AND INVESTOR SERVICESPrincipal Funds
READY TO RETIRE
Individual Investor Strategy
• Portfolio allocation• Participant education
RETIREMENT INCOME
SOLUTIONS
• Education and guidance• Portfolio construction strategies
• Income annuities
ENROLLMENT OPTIMIZATION
• Simplify process• Improve experience• Maximize participation and influence behavior
24
RETIREMENT AND INVESTOR SERVICES
Individual Investor Strategy Captures Additional Assets
$0.8$1.0
$1.2$1.5
$1.7$0.2
$0.2
$0.3
$0.3
$0.4
2010 2011 2012 2013 2014E
Assets Captured in Billions
Roll‐ins into FSA plans Retail sales to participants
25
RETIREMENT AND INVESTOR SERVICES
Innovative Solutions:
Solving Income Needs
ACCUMULATION
OUR APPROACH:• Education• Planning assistance (RetireSecure®)
• Full array of options• Innovative solutions
MULTI‐PRODUCT SOLUTION SET
•“Through Retirement” Lifecycle Funds•Mutual Funds that:‒Generate income‒Preserve capital‒Protect against inflation‒Address market volatility
•Annuities to provide: ‒Fixed returns ‒Guaranteed income‒Protection against volatility
•Bank products•Full Service Payout‒Defined Benefit plan terminations
RETIREMENT INCOME
26
RETIREMENT AND INVESTOR SERVICES
INDIVIDUAL LIFE•Non‐Qualified Plans 12.4% #2
•Total Life New Sales Premium 1.4% #18
SPECIALTY BENEFITS•Total Group In‐Force Contracts 7.1% #4
‐ Life 8.9% #4‐ Disability 7.0% #6‐ Dental 6.0% #7
• Individual Disability In‐force Premium 8.5% #5
• Individual Disability New Sales Premium 15.8% #2
Success Reflects Expertise Serving SMB Market 2013
Industry Rank
2013 Market Share
27 Nonqualified Plans ranking from PLANSPONSOR Recordkeeping Survey, June 2014. All other rankings are from LIMRA 2013.
U.S. INSURANCE SOLUTIONS
ER/NQ21%
BOES36%
Individual43%
Individual Life Leadership:
FOCUS ON THE BUSINESS MARKET
Business owners’ financial challenges•Exiting the business•Business transition•Retaining key employees•Retirement planning
Solutions for key employees•Retirement income•Survivor income•Business protection
2013 Sales
BOES = Business Owner/Executive Solutions ER/NQ = Employer/Non‐qualified
SOLUTIONS FOR BUSINESS, BUSINESS OWNERS AND KEY EXECUTIVES
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U.S. INSURANCE SOLUTIONS
3.4%
10.4%
2.4% 2.0%
Group Benefits Individual DI
The Principal Industry
Dental/ Vision48% Group
Life27%
Balanced PortfolioplusAbove Industry Premium Growth
2013 Total Premium & Fees
3 Year In‐Force Premium Growth(2010 – 2013 CAGR)
Group Benefits 83%Individual
Disability 17%
Group Disability 25%
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U.S. INSURANCE SOLUTIONS
•Stable loss ratios•Attractive margins•ROE of 14% +
U.S. Distribution Overview
PRINCIPAL CONNECTION
• 70 counselors with focus on education
CAREER
• 1,000 agents • Sell all products• Career places 80‐85% of sales within The Principal family products
BANKSINSURANCE-ORIENTED
INVESTMENT-ORIENTED
• Wirehouses• Regional
Broker/Dealers• Planners
• Insurance Producers
• Banks• Broker/
Dealers• Marketers
THIRD PARTYPROPRIETARY
ALLIANCE MANAGEMENT GROUP (AMG)Select 3rd party distributors with dedicated support
STRENGTHENS RELATIONSHIPS AND FUELS SALES GROWTH
All supported by DEDICATED SERVICE TEAMS providing education, training, counseling and retention
11 WHOLESALE CHANNELSGroup Benefits
Retirement Investment Solutions
Annuities NQDC Disability Insurance
Retail Life
AMG WorksiteESOP Wellness
30
DISTRIBUTION
National Presence with Local Employees
OUR VALUE TO ADVISORS:
● Solutions‐based selling
● Point of sale support
● Ongoing service and education support
● Pipeline development
● Practice management
● Advisor education
121 Total Offices
NOTE: Approximate view as of March 2012. Check www.principal.com for actual locations.31
DISTRIBUTION
Expanding Distribution Partnerships Have Generated Strong Sales Growth
3.1 3.8 3.77.6 6.6
2.85.7 6.5
10.514.5
1.2
1.5 1.4
2.5
3.3
0.9
1.5 1.4
1.7
2.0
2009 2010 2011 2012 2013
Individual Annuities
Separately Managed Accounts
Mutual Funds
Full Service Accum
$8.0BTotal: +35%CAGR:
$12.5B $13.0B $22.3B
32
$26.4B
DISTRIBUTION
Broad and Deep DistributionProprietary provides foundation; 3rd party provides accelerated growth
Rankings and percentages as of 12/31/2013
Product Line New Sales 1st 2nd 3rd Top 3
represent
NQ Life 39%
Retail Life Career LifeMark 55%
Individual Disability Career Plus Group 38%
Group Benefits Gallagher 13%
Fixed Annuities Santander Securities 41%
Variable Annuities Career Principal Connection
KeyCorp Ins. Agency 96%
Mutual Funds Career 24%
FSA – New Sales Assets 30%
FSA – New Sales Case Counts
Career Edward D. Jones 33%
33
DISTRIBUTION
• Serve clients in over 70 countries, including several major central banks and sovereign wealth funds
• Network of specialized investment boutiques managing assets for a broad range of investors around the world, including some of the world’s largest and most respected retirement funds
• Manages:
– 59% of Full Service Accumulation assets
– 75% of Principal Funds assets– 100% of Principal Life general account
assets
As of 9/30/14.
Principal Global InvestorsAssets Under Management
$307BBy Asset Class
34
Fixed Income$129B
Equity$111B
Real Estate$53B
Alternatives$14B
PRINCIPAL GLOBAL INVESTORS
At a Glance
Our Current Boutiques(AUM as of 9/30/14)
Principal Global Equities$78.2B
Principal Global Fixed Income
$77.3B
Private Real Estate$34.3B
CMBS$7.1B
Origin Asset Management
$3.2B
Edge Asset Management1
$19.5B
Fixed IncomeEquities
REITs$8.0B
Principal Enterprise Capital$5.1B
CIMB – Principal Islamic Asset Mgmt.
$0.66B3
Morley Financial Services$17.3B
Spectrum Asset Management
$17.1B
Macro Currency Group$9.1B
Post Advisory Group$9.5B
Multi‐Asset Advisors$0.712B2
Real EstateAsset Allocation/ Alternatives
Finisterre Capital$2.5B
Columbus Circle Investors$16.8B
Liongate Capital Management
$0.5B
35
1 Edge Asset Management advises on an additional $7.6B across asset classes for Retirement and Investor Services.2 Responsible for allocation decision‐making and implementation across a range of products and client portfolios, and for providing macro economic perspectives to guide allocations. Multi‐Asset Advisors advise on an additional $30B managed by multiple PGI boutiques.3 Total CIMB AUM is $1.6B with $1B sub‐advised to Principal Global Equities
PRINCIPAL GLOBAL INVESTORS
Asset Management Expertise Wins Mandates
$82.4
$98.2 $109.4 $113.9
2011 2012 2013 3Q14
Principal Global InvestorsUnaffiliated AUM
(in billions)• Best Global Real Estate Fund over the 5‐year period (1)
• Top 10 Manager of Real Estate(2)
• 13th Largest Manager of High Yield(3)
• PFG ranked No.1 company among the Best Places to Work in Money Management(4)
Sources: (1) The Principal Real Estate Investors portfolio management team subadvises the Principal Global Real Estate Securities Fund‐Class l, which received the award from Lipper, Inc. for the second year in a row, March 2014. (2) Managers ranked by total worldwide real estate assets (net of leverage), as of June 30, 2014, “Largest Real Estate Managers”, PENSIONS & INVESTMENTS, October 27, 2014. (3) Managers ranked by U.S. institutional, tax‐exempt assets managed internally, as of 12/31/13. “Largest Money Managers”, Pensions & Investments, Online Research Center. (4) Pensions & Investments, “The Best Places to Work in Money Management among companies with our size category”, PFG recognition 12/09/2013.(5) Managers ranked by total assets under management. America’s Top 300 Money Manager, Institutional Investor, July 2014, data as of 12/31/2013.
36
PRINCIPAL GLOBAL INVESTORS
Strong Investment Performance
Represents $159 billion AUM of which 74% managed by PGI boutiques
Morningstar Rankings Percentage of Principal Funds in the top two quartiles
58%
80%
67%66%
78%72%
85% 85% 88%
1‐Year 3‐Year 5‐Year
Sept. 30, 2013 Dec. 31, 2013 Sept. 30, 2014
37Principal “I” shares; if no “I” share class then “A” share class; separate accounts use “R6” rate level; Includes Principal mutual funds, separate accounts and collective investment trusts (CITs); Excludes money market, stable value and U.S. Property separate account.
PRINCIPAL GLOBAL INVESTORS
PRINCIPAL FINANCIAL
GROUPMexico (1993)• Annuities, Mutual
Funds, Pensions, Asset Management
• AUM of $12.7B• Wholly owned
Chile (1995)• Annuities, Mutual Funds, Asset
Management, Mandatory Pensions, Voluntary Pensions
• AUM of $41.0B• Wholly owned• Cuprum – a 97.60% owned joint
ventureAUM of $35.5BTransaction closed 2/4/2013
Brazil (1999)• Annuities, Pensions,
Mutual Funds, Asset Management
• Brasilprev – a 25% owned joint venture with Banco do Brasil
AUM of $43.4B• Claritas – 62.73%
indirectly owned mutual fund company
AUM of $1.3B
India (2000)• Asset Management,
Mutual Funds• AUM of $0.6B• 70% owned joint venture
with Punjab National
Malaysia (2003)• Conventional & Islamic Asset
Management, Mutual Funds, Pensions
• AUM of $11.9B• CIMB‐Principal – 40% owned
joint venture with CIMB Group
China (2005)• Asset Management, Mutual
Funds • AUM of $13.8B• CCB‐Principal – a 25%
owned joint venture with China Construction Bank
Hong Kong (1996)• Asset Management, Mutual
Funds, Pensions• AUM of $3.8B• Wholly owned
Thailand (2010)• Asset Management, Mutual Funds• AUM of $1.1B• Wholly owned subsidiary of Malaysian JV
Indonesia (2007)• Asset Management,
Mutual Funds • AUM of $0.3B• Wholly owned
subsidiary of Malaysian JV
Singapore (2006)• Asset Management• AUM of $1.6M• Wholly owned subsidiary
of Malaysian JV
AUM as of 9/30/2014
PRINCIPAL INTERNATIONAL
38
We’re in the Right Countries
SOURCE: IMF, Standard Chartered Research.
TEN LARGEST ECONOMIES BY DECADECurrent Principal International locations: Asia Latin America
39
1990US$trn
1 U.S. 5.9
2 Japan 3.1
3 Germany 1.7
4 France 1.2
5 Italy 1.1
6 UK 1.0
7 Canada 0.6
8 Spain 0.5
9 Brazil 0.5
10 China 0.4
2000US$ trn
U.S. 10.3
Japan 4.7
Germany 1.9
UK 1.5
France 1.3
China 1.2
Italy 1.1
Canada 0.7
Brazil 0.6
Mexico 0.6
2010US$trn
U.S. 15.0China 5.9
Japan 5.5
Germany 3.3
France 2.5
UK 2.3
Italy 2.0
Brazil 2.1
Canada 1.6
Russia 1.5
2020EUS$ trn
U.S. 23.5China 21.9
Japan 6.1
Germany 5.1
India 4.5
Brazil 3.9
France 3.9
UK 3.7
Italy 2.7
Russia 2.6
2030EUS$ trn
China 53.8
U.S. 38.5
India 15.0
Japan 9.3
Germany 7.4
Brazil 6.3
UK 5.8
France 5.7
Indonesia 4.7
Russia 4.6
PRINCIPAL INTERNATIONAL
Joint Venture Partner Partner’s Industry Ranking Partner’s Distribution Reach
Banco do BrasilLargest bank in Latin America1
5,362 branches3
58.6 million customers3
2nd largest listed bank in world2
14,121 branches4
440 million retail customers4
5th largest universal banking group in ASEAN5
1,080 branches5
13.5 million retail customers5
2nd largest Nationalized bank in India6
6,075 branches7
82 million retail customers7
SOURCE: 1Global Finance 2013 in terms of AUM; 2Relbanks.com 2013 based on market capitalization 3Banco do BrasilAnnual Report 2012, 4CCB 2012 annual report – customers based on retail debit cards; 5CIMB Group 2012 Annual report –ranking in term of AUM,, 6Indian Banks’ Association 2013 in terms of assets 7Pnbindia.in 2013
Leveraging Strong Marquee Partners with Outstanding Distribution
40
PRINCIPAL INTERNATIONAL
Pensions Mutual Funds
Asset Mgmt Annuities
Brazil
Chile
Mexico
China
Hong Kong
India
Malaysia/SE Asia
Our Markets and Product Offering
= Where we have a product offering today
TargetedMarkets
= Targeted expansion
= 10% of market share or Top 25% of providers
41
PRINCIPAL INTERNATIONAL
42
Emerging Markets: The PI StoryWe are in the right markets
8% +
4%
Infla
tion
GDP
3%
“Low Inflation/Strong Growth”“Low Inflation/Slow Growth”
“High Inflation/Slow Growth ” “High Inflation/Strong Growth”
0
0
6% +
+Mexico
2.2% GDP Growth
Mature Economies
India
Indonesia
Hong Kong
Brazil
Chile
Malaysia
China
Thailand
(8.9% inflation)
(7.5% GDP)
Source: IMF. 2014 Estimates.
Singapore
Brasilprev – an outlier:Grew NCCF market share
in a volatile market
+
PRINCIPAL INTERNATIONAL
BRAZIL MEXICO CHILE
Brasilprev: #1 in net deposits
5th largest AFORE (by AUM)
#1 APV: PI Chile and Cuprum
PRINCIPAL IS 2ND LARGEST PENSION PROVIDERIN LATIN AMERICA
Proven Strength & Success
43Brazil source: Quantum. 12/12. Mexico source: CONSAR & PROCESAR. 5/13. Chile source: SP (Superintendencia de Pensiones) 12/12. Principal is 2nd largest pension provider in Latin America by AUM among multi‐country pension providers.
Latin AmericaPRINCIPAL INTERNATIONAL
CUPRUM: A “One‐Stop Shop”
44 ERM = Enterprise Risk Management
ChilePRINCIPAL INTERNATIONAL
HONG KONG
Among Top TenMPF* Providers
Building a Strong Foundation
MALAYSIA
#2 in PRS
CHINA
Top Ten for Mutual Funds
INDIA
1st mover in advisory services business
45*Mandatory Provident Fund. Malaysia source: Lipper. Percentage of market share as of 7/13. Hong Kong source: Lipper. Based on AUM as of 3/13. China source: Z‐Ben Advisors. Based on AUM as of 1/13. India source: Company data/media tracking at launch 11/12
PRINCIPAL INTERNATIONALAsia
Corporate Public Bonds
29%
Corporate Private Bonds
18%
Commercial Mortgages
15%CMBS
6%Cash2%
MBS6%
ABS5%
Government, Agency, State & Political
9%
Other*10%
Diversified Portfolio
$69.4 Billion
* Other includes Equity Securities, Residential Mortgages, Real Estate, Policy Loans, Investment in Equity Method subs, Direct Finance Leases and Other Investments
46
Invested Assets & CashAs of 09/30/14GAAP carrying value
INVESTMENTS
• Liability‐driven investment approach
• Active asset/liability management• Optimized risk adjusted yields and
returns• High quality, well‐diversified
portfolio• Global collaboration and best
practices• Portfolio responsibility remains at
local country
Investment Philosophy & Strategy
REMAINS THE SAME
Assets & Liabilities Performed as Expected
‐$600
‐$400
‐$200
$0
$200
$400
$600
$800Jan‐12
Feb‐12
Mar‐12
Apr‐12
May‐12
Jun‐12
Jul‐1
2Au
g‐12
Sep‐12
Oct‐12
Nov
‐12
Dec‐12
Jan‐13
Feb‐13
Mar‐13
Apr‐13
May‐13
Jun‐13
Jul‐1
3Au
g‐13
Sep‐13
Oct‐13
Nov
‐13
Dec‐13
Jan‐14
Feb‐14
Mar‐14
Apr‐14
May‐14
Jun‐14
Jul‐1
4Au
g‐14
Sep‐14
In m
illions
Actual net assets & liabilities Modeled net assets & liabilities
47
INVESTMENTS
Power of our Fee‐Based Model
OPERATING EARNINGS
Continual shift in mix of business leading to a higher ROE and more free cash flow
62%16%
22%
Current
70%
15%
15%
2018E
Fee Spread Risk
48Fee includes Full Service Accumulation, Mutual Funds, Principal Global Investors, Principal International. Spread includes Individual Annuities, Bank and Trust Services, Investment Only, Full Service Payout. Risk includes U.S. Insurance Solutions.
30%
40%
30%
2001
FINANCIALS
40%
30%
30%
33%
33%
34%
Returning Capital to Shareholders
2007 Current 2018E
• Less capital needed to support organic growth• Moving to higher dividend payout ratio• Diligently pursuing active acquisition pipeline• Opportunistically buying back shares
49
(Acquisitions & share buybacks)Organic Growth Dividends Available Capital
25%
25%50%
FINANCIALS
Driving ROE Growth
OCI = Other Comprehensive Income.
As Reported 2007 TTM 9/30/14
Operatingearnings $1.1B $1.28B
Average equity (x‐OCI) $6.5B $9.07B
Return on equity (x‐OCI) 16.4% 14.1%
EARNINGS
+ 4‐5% for market performance
+ 4‐5% for growth from sales/NCF
+ 1‐2% operational efficiency
EQUITY Fee‐based growth Dividend growth Opportunistic
share repurchases
ROE =50‐80 bps average annual
ROE improvement
FINANCIALS
50
51
OpportunityYear
Announced Rationale
2013 Expand alternative asset class capabilities
2012 Complete offering in Chile with
marquee pension and savings franchise
2012 Entry into Brazil mutual fund and asset management market
2011 Enhance global equity investment capabilities
2011 Establish leadership in emerging markets fixed income investing
AFORE 2011 Solidify position as a leader in Mexican Afore market
BrasilPrev 2010 23 year extension of successful JV with Banco do Brasil
We’ve Played Offense Since
Recession
Emerged from financial crisis in a position of
strength and flexibility
Executing on our strategy to increase our global footprint and fee‐
based earnings
FINANCIALS
Merger & Acquisition Criteria
• Mid‐teens IRR• More accretive than buyback over time
123
STRATEGIC
ABILITY TO ONBOARD
DISCIPLINED PRICING
• Aligns with our core competencies• Blend local talent with Principal expertise
• Synergies with multiple lines of business preferred
• Adds scale or a new niche
Have a diligent M&A process that optimizes long‐term results
52 IRR = Internal Rate of Return.
FINANCIALS
Strategic Acquisitions:$350M
OpportunisticShare Repurchases:
$550M
2011 2012Over $1.1 billion in total Allocated $2.1 billion
Quarterly Common Stock Dividends $230M
(70 to 78 cents, 11% increase)
Opportunistic Share Repurchases: $300M
Strategic Acquisitions:$1,595M
2013Allocated $480 million
Anti-dilution & Opportunistic Share
Repurchases: $150M(~$55M remaining)
Strategic Acquisition:$44M
YTD Quarterly Common Stock Dividends ~$288M
(23 cents for 1Q13 & 2Q13,26 cents for 3Q13 & 4Q13)
Annual Common Stock Dividends $215M
(27% increase over 2010)
53
FINANCIALS
Capital Deployment
• More than $855M announced so far in 2014
$375M in common stock dividends
o Paid 3Q14 dividend of 32-cents per share
o Announced 4Q14 dividend of 34-cents per share
$200M authorized share repurchase program
o $72M in share repurchases in 3Q14
o $50M remains from current authorization
Redeemed $100M surplus note in 1Q14
$180M* for increased ownership in Columbus Circle Investors
• Active M&A pipeline
• Long term we expect to deploy 65-70 percent of our net income with
volatility in any given year
Capital Deployment
54
FINANCIALS
*With expectation of an additional $40M spend over the next two years.
5‐Year 2014E
Accumulation
Net revenue growth 6‐8% 5‐7%
Pre‐tax RONR 28‐32% 30‐32%
Guaranteed
Net revenue growth 6‐8% (2)‐2%
Pre‐tax RONR 75‐80% 78‐80%
Net revenue = operating revenues less benefits, claims & settlement expenses less dividends to policyholders.RONR = Return on Net Revenue. Pre-tax operating margin = pre-tax operating earnings / premium and fees.*Combined basis includes all Principal International companies at 100%.
Retirement & Investor Services
U.S. Insurance Solutions5‐Year 2014E
IndividualLife
Premium & fee growth 4‐8% 3‐5%
Pre‐tax operating margin 16‐21% 14‐16%
SpecialtyBenefits
Premium & fee growth 8‐10% 3‐5%
Pre‐tax operating margin 8‐12% 10‐12%
Loss ratio 65‐71% 65‐71%
55
Key Business Drivers Outlook
5‐Year 2014E
Revenue growth 14‐17% 7‐10%
Pre‐tax margin 30+% 26‐28%
Principal Global Investors
Principal International
5‐Year 2014E
Combined* net revenue growth 15‐20% 16‐18%
Combined pre‐tax RONR 55‐60% 50‐52%
Principal’s share of combined pre‐tax earnings N/A 36%
Estimated After-tax operating losses for Corporate of $130-$150 million in 2014
(1) Excludes discontinued operations. (2) Diluted. (3) Operating return on average equity excluding other comprehensive income, based on trailing 12 month period.
2001 2013 CAGR (’01-’13)
YTD 3Q13
YTD 3Q14 Change
OperatingEarnings(1) ($M)
$433 $1,060 8% $774 $994 28%
Earnings Per Share(2) $1.20 $3.55 9.5% $2.60 $3.33 28%
Assets Under Management ($B)
$98 $483 14% $466 $514 10%
ROE (TTM)(3) 6.9% 12.1% +520 bps 11.9% 14.1% +220 bps
Book Value Per Share (x‐OCI)
$17.81 $30.35 5% $29.79 $32.00 7%
S&P 500 1,148 1,848 4% 1,682 1,972 17%
Results Demonstrate Relative Strength of Our Business Model
56
Exhibit 1 Principal Financial Group, Inc.Non-GAAP Financial Measure Reconciliations
(in millions, except as indicated)
Three Months Ended, Nine Months Ended,30-Sep-14 30-Jun-14 31-Mar-14 31-Dec-13 30-Sep-13 30-Sep-14 30-Sep-13
Stockholders' Equity x-OCI Available to Common Stockholders:Retirement and Investor Services 3,194.4$ 3,247.1$ 3,291.4$ 3,358.7$ 3,493.5$ 3,194.4$ 3,493.5$ Principal Global Investors 638.1 457.3 463.7 488.7 507.8 638.1 507.8 Principal International 3,430.9 3,483.2 3,407.9 3,385.3 3,361.4 3,430.9 3,361.4 U.S. Insurance Solutions 2,342.7 2,115.1 2,195.8 2,066.8 2,144.9 2,342.7 2,144.9 Corporate (211.8) (42.3) (274.7) (340.5) (753.5) (211.8) (753.5) Total stockholders' equity x-OCI available to common stockholders: 9,394.3 9,260.4 9,084.1 8,959.0 8,754.1 9,394.3 8,754.1 Net unrealized capital gains (losses) 1,088.4 1,122.1 919.3 700.6 695.5 1,088.4 695.5 Foreign currency translation (563.1) (373.9) (405.1) (361.5) (266.1) (563.1) (266.1) Net unrecognized postretirement benefit obligations (145.2) (148.8) (152.4) (155.9) (447.1) (145.2) (447.1) Preferred stock, at par 0.1 0.1 0.1 0.1 0.1 0.1 0.1 Paid in capital - preferred stock 541.9 541.9 541.9 541.9 541.9 541.9 541.9 Noncontrolling interest 52.6 57.5 70.0 92.8 95.0 52.6 95.0 Total stockholders' equity 10,369.0$ 10,459.3$ 10,057.9$ 9,777.0$ 9,373.4$ 10,369.0$ 9,373.4$
Book Value Per Common Share x-OCI:Book value x-OCI 32.00$ 31.52$ 30.81$ 30.35$ 29.79 32.00 29.79 Net unrealized capital gains (losses) 3.70 3.82 3.12 2.37 2.37 3.70 2.37 Foreign currency translation (1.92) (1.27) (1.37) (1.22) (0.91) (1.92) (0.91) Net unrecognized postretirement benefit obligations (0.49) (0.51) (0.52) (0.53) (1.52) (0.49) (1.52) Book Value Per Common Share including OCI 33.29$ 33.56$ 32.04$ 30.97$ 29.73$ 33.29$ 29.73$
Operating Earnings (Losses):Retirement and Investor Services 204.3$ 212.1$ 216.5$ 179.2$ 172.9$ 632.9$ 515.2$ Principal Global Investors 25.3 27.4 26.9 30.2 23.1 79.6 72.4 Principal International 73.8 68.0 63.3 61.6 50.7 205.1 153.6 U.S. Insurance Solutions 83.3 49.0 43.4 59.7 54.0 175.7 136.9 Corporate (33.0) (33.4) (33.0) (44.7) (31.5) (99.4) (104.2) Total operating earnings (losses) 353.7 323.1 317.1 286.0 269.2 993.9 773.9 Net realized capital gains (losses) (55.2) 30.8 (22.9) (52.3) (22.8) (47.3) (126.8) Other after-tax adjustments (57.8) (47.6) (0.5) (0.3) (0.7) (105.9) (0.8) Net Income (Loss) Available to Common Stockholders 240.7$ 306.3$ 293.7$ 233.4$ 245.7$ 840.7$ 646.3$
Operating Revenues:Retirement and Investor Services 1,324.7$ 1,265.1$ 1,261.2$ 1,460.0$ 1,136.5$ 3,851.0$ 3,387.6$ Principal Global Investors 173.6 173.2 171.1 236.4 160.9 517.9 482.8 Principal International 294.5 357.3 300.4 324.1 303.3 952.2 825.9 U.S. Insurance Solutions 821.0 811.4 804.4 787.8 767.6 2,436.8 2,318.6 Corporate (61.1) (64.4) (37.8) (66.7) (52.5) (163.3) (149.1) Total operating revenues 2,552.7 2,542.6 2,499.3 2,741.6 2,315.8 7,594.6 6,865.8 Net realized capital gains (losses), net of related revenue adjustments (68.2) 64.3 (21.1) (66.6) (76.7) (25.0) (253.4) Exited group medical insurance buisness (0.2) (0.2) 0.4 (2.4) 0.5 - 4.5 Total GAAP Revenues 2,484.3$ 2,606.7$ 2,478.6$ 2,672.6$ 2,239.6$ 7,569.6$ 6,616.9$
1
Exhibit 2 Principal Financial Group, Inc.Non-GAAP Financial Measure Reconciliations
(in millions, except as indicated)
Three Months Ended, Nine Months Ended,
30-Sep-14 30-Jun-14 31-Mar-14 31-Dec-13 30-Sep-13 30-Sep-14 30-Sep-13Operating Earnings ROE (x-OCI):Retirement and Investor Services 24.3% 23.6% 22.4% 20.6% 19.7% 24.3% 19.7%Principal Global Investors 19.2% 18.9% 19.0% 17.6% 16.7% 19.2% 16.7%Principal International 7.9% 7.2% 7.1% 8.3% 7.5% 7.9% 7.5%U.S. Insurance Solutions 10.5% 9.7% 9.4% 9.4% 9.8% 10.5% 9.8%Corporate N/M N/M N/M N/M N/M N/M N/MTotal operating earnings ROE (x-OCI) 14.1% 13.3% 13.0% 12.1% 11.9% 14.1% 11.9%Net realized capital gains (losses) -1.1% -0.8% -1.7% -2.0% -1.5% -1.1% -1.5%Other after-tax adjustments -1.2% -0.5% 0.0% 0.0% -0.3% -1.2% -0.3%Net income ROE available to common stockholders (x-OCI) 11.8% 12.0% 11.3% 10.1% 10.1% 11.8% 10.1%Net unrealized capital gains (losses) -1.1% -1.1% -1.1% -1.0% -1.1% -1.1% -1.1%Foreign currency translation 0.5% 0.3% 0.2% 0.2% 0.2% 0.5% 0.2%Net unrecognized postretirement benefit obligation 0.4% 0.4% 0.3% 0.3% 0.4% 0.4% 0.4%Net Income ROE Available to Common Stockholders (including OCI) 11.6% 11.6% 10.7% 9.6% 9.6% 11.6% 9.6%
Net Realized Capital Gains (Losses):Total net realized capital gains (losses) (55.2)$ 30.8$ (22.9)$ (52.3)$ (22.8)$ (47.3)$ (126.8)$ Certain derivative and hedging-related adjustments 21.9 22.7 21.8 23.2 25.6 66.4 70.7
Amortization of deferred acquisition costs and other actuarial balances 3.6 13.5 9.7 (2.3) (26.7) 26.8 (44.8) Certain market value adjustments of embedded derivatives (5.7) 0.1 (0.4) - (18.7) (6.0) (18.4) Capital gains distributed 8.8 6.2 3.1 14.7 0.2 18.1 11.1 Noncontrolling interest capital gains (losses) 0.1 0.1 - - 0.2 0.2 0.2 Tax impacts (19.8) 13.6 (10.6) (26.7) (8.9) (16.8) (74.7) Recognition of front-end fee revenues (0.1) (0.2) (0.1) 0.1 0.2 (0.4) 0.8 Net realized capital gains (losses) associated with exited group medical insurance business - - - - - - - Certain market value adjustments to fee revenues - - - - - - - GAAP Net Realized Capital Gains (Losses) (46.4)$ 86.8$ 0.6$ (43.3)$ (50.9)$ 41.0$ (181.9)$
Other After-Tax Adjustments:Exited group medical insurance business 0.3$ (0.1)$ (0.5)$ (0.3)$ (0.7)$ (0.3)$ (0.8)$ Impact of a court ruling on some uncertain tax positions - (47.5) - - - (47.5) - Impact of enactment of tax legislation in Chile (58.1) - - - - (58.1) - Contribution to Principal Financial Group Foundation, Inc. - - - - - - - Early extinguishment of debt - - - - - - - Total Other After-Tax Adjustments (57.8)$ (47.6)$ (0.5)$ (0.3)$ (0.7)$ (105.9)$ (0.8)$
2