print & digital - townnews media is the media buying arm of the colorado press association. ......
TRANSCRIPT
Contact us today to learn more about how SYNC2 Media can get your candidate or cause’s message
in any or all Colorado papers with one insertion order.
303-571-5117 • [email protected]
SYNC2 MEDIA MAKES WINNING EASY AS
WIN COLORADO IN 2018 WITH
PRINT & DIGITAL YOUR MESSAGE. OUR REACH.
PRINT AND DIGITAL BUNDLE
TO LEARN MORE, CONTACT A SYNC2 BUSINESS DEVELOPMENT SPECIALIST 303.571.5117 • [email protected] • sync2media.com
Reach the state of Colorado or
Nationally
Buy the papers your candidate or cause needs
3Target
specific regions
21
SYNC2 Media is the media buying arm of the Colorado Press Association. We leverage our relationships with member newspapers to make your media
buying process efficient and cost effective.
High Income = Potential Campaign Donors Three out of four adults with household incomes of $100,000 or more engage with newspaper media in print or online in an average week.*
Highly Educated = Influential Community Members80% of adults who have done some post-graduate work or have a graduate degree are readers of newspaper media during the week.*
Millennials = High percentage of first time voters63.5% of Colorado Millennials engage in newspaper media on average week.**1 in 2 of Colorado adults read at least one print edition of a newspaper in the last week. **
49.4% of adults between 18-34 read at least one print edition of the daily newspaper in the last week.
Baby Boomers still a major force• The main source of news for Colorado’s Baby
Boomers is still newspaper media, with 88 percent of accessing newspaper media in print or online, with 62 percent of Colorado residents looking at print edition in the last week. **
• Baby Boomers are the largest voting block, with nearly 7 out of 10 voting.
• Baby Boomers account nearly half of disposable income in the nation.
** 2017 Colorado Pulse Research Study
1.2 million Colorado residents are registered unaffiliated, making it the state’s largest party block. For the first time will be able to help choose the nominee in Colorado’s 2018 governor’s race thanks to a recent ballot measure.
DID YOU KNOW?
NEWSPAPER MEDIA DELIVER AN AWESOME DEMOGRAPHIC:
740,000 Colorado homes
2 MILLIONadult readers in those
Colorado homes
Your candidate’s message is invited into over
The more than
see your candidate’s message.
12 MILLIONunique visitors COLORADOto Colorado newspaper
websites can see your candidate’s
message
You begin to see
change from a purple state to
blue or red.
WHAT HAPPENS WHEN YOU USE COLORADO NEWSPAPERS
TO REACH POTENTIAL VOTERS?
INFO YOU SHOULD KNOW:
3 OF 7 HOW WILL YOU REACH THEM?
1.2 MILLIONunaffiliated voters
1.1 MILLIONregistered Democrats
1.2 MILLIONregistered Republications
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SOLUTIONS
USE SYNC2 MEDIA’S DIGITAL SOLUTIONS TO DELIVER YOUR CANDIDATE’S MESSAGE TO THE MILLIONS OF TARGETED POTENTIAL VOTERS
ONLINE DESKTOP Pick your target voter via behaviors
and history and we serve the ads where they are at. Targeting available
by political affiliation.
ONLINE MOBILE Target your ideal voter on their mobile phone or favorite app.
GEO FENCING Pick specific locations and fence
them in. Impressions are just served at that location, whether it’s a specific address, zip code
or city park. Perfect for events or gatherings.
SOCIAL Target votes via Facebook,
Twitter, Linkedin and Instagram. Great way to target Millenials.
SEM Get to the top of the
pages during searches.
RETARGETING Make sure your message is seen. We can
retarget any of the products above based on voters who have seen your ad.
EMAIL Choose your ideal voters from 1000’s of available demos. These lists contain
200+ million emails from across the country. They are double opt in, mean-ing people have chosen to receive these emails. Target by geo, demographic and party affiliation. Can also target regis-
tered and unregistered voters.
TOTAL REACH NETWORK Find voters on premium Print, Broadcast and radio web sites state-by-state, regionally or nationally.
All ads are served in premium positions and appear “above the fold.” Available for desktop and mobile.
Available sites upon request.
PRINT & DIGITAL YOUR MESSAGE. OUR REACH.
PRINT AND DIGITAL BUNDLE
TO LEARN MORE, CONTACT A SYNC2 BUSINESS DEVELOPMENT SPECIALIST 303.571.5117 • [email protected] • sync2media.com
WE CAN PLACE NATIONALLY, TOO.
CALL SYNC2 MEDIA TODAY AT 303-571-5117 • [email protected] FOR MORE DETAILS!