print media kit 2017 - condé nast traveller middle … · brand promise launched 30 years ago,...
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PRINT MEDIA KIT 2017
BRAND PROMISE
Launched 30 years ago, Condé Nast Traveller is the only global monthly luxury travel glossy with nine editions worldwide. As the GCC’s best-selling, upmarket, monthly travel glossy, Condé Nast Traveller provides inspiration and advice for discerning travellers looking for unique, unforgettable and luxurious travel experiences.
The most authoritative and influential travel and lifestyle magazine in the world, our readers turn to Condé Nast Traveller for an edited choice of restaurants, hotels and spas, shops and museums. Every month we take you to destinations off the beaten track, both at home and abroad, and readers are given a true sense of each destination without compromising on luxury and style. We are the definitive gold-standard in travel and lifestyle media, home to award-winning journalism, travel writing and photography featuring contributors the world over who are experts in their field.
WIN
ZERMATT MOZAMBIQUE PALM SPRINGS TOKYO
THE LAST WORD IN TRAVEL
A LAKESIDE STAY IN SWITZERLAND
PRIVATE HIDEAWAYS IN
VENICE
MIAMI’S NEW VICE
IRISH CASTLES you can sleep in
ROMANTIC ESCAPES
(Alternative)THE LAST WORD IN TRAVEL
WINA VILLA VACATION
IN THE MALDIVES
MEKONG BARCELONA LONDON SEYCHELLES
3RDANNIVERSARY
ISSUE
Sailing into Port Hercule, Monaco
Cruising into Monaco
THE WORLD’S HIPPEST NEIGHBOURHOODS
ISLAND FLAVOURWhat’s cooking in Jamaica?
READERS’ CHOICE AWARDS
2016YOUR VOTES
ARE IN
KEY FACTS
Condé Nast Traveller is the only authority on Luxury Travel and Lifestyle in the GCC
Target active travellers and high net worth consumers who are flying Emirates Airlines First & Business Class and at Dubai airport
Airline, airside & international airport distribution
Target Inbound Passengers into the GCC – Additional copies and/or supplements distributed at London Heathrow passenger gates so you can target passengers who are flying to the GCC (Emirates Airlines, Etihad Airways, British Airways, Virgin Atlantic & Qatar Airways gates)
25,168 copies distributed each month
17,419 copies sold each month
68% UAE 32%GCC
4,000+ copies distributed every month on-board Emirates Airlines First & Business Class and throughout Dubai Airport First & Business Class lounges
CORE READERSHIP186,400discerning, intelligent and high spending men and women which includes distribution throughout GCC airports, 5-star hotel suites, inflight media and digital readers Highest circulating monthly travel glossy in the GCC by 45%
AVERAGEHOUSEHOLD INCOMEUS$184,550or AED 677,667per year
36%of readers are European expats
28% are Arab expats
17% are local Arabs
KEY FACTS
CORE BUYERS58% Female 42% Male
AVERAGE AGE42% 25-34 yrs old 33% 35-44 yrs old
FREQUENT TRAVELLERSOn average, Condé Nast Traveller readers takes 6 holidays internationally and 4 regionally a year
BUSINESS TRAVELLERS59% of Condé Nast Traveller readers travel on business, taking, on average 4 business trips per year.
72% of our readers travel in First or Business Class
LUXURY TRAVELLERSUS$18,792 total average spend on holidaysand short breaks per person
57% of Condé Nast Traveller readers buy luxury fashion at least twice a month
59% of Condé Nast Traveller readers buy luxury jewellery, watches and accessories once a month
42% of Condé Nast Traveller readers dine out at 5-star restaurants/hotels at least once a month
EDITORIAL CALENDAR
ISSUE EDITORIAL THEME MAIN STORY GUIDE LOCAL HOLIDAY EVENT
January Spa +Wellness
February Gold List Gold List Hotels Gold List Party
Business Special Business Travel
March Fashion Special Destination Fashion Shoot Oman
April Family Travel Qatar ATM Party India Italy
May Europe Focus London CNT Shorties
June Hot List Hot List Hotels Maldives EID AL FITR Holiday Issue {26- 28 Ju ne}
July Islands + Beaches Summer Holiday Special Sechelles
August Asia Focus
September Fashion/Watches Special Destination Fashion Shoot
October Food India
November Romance Awards + Forum {Incl Weddings/Honeymoons}
December Award winners /Anniversary Christmas Holidays Anniversary Special Cruise collection
EDITORIAL SUBMISSIONS DEADLINE Two months before on-sale date. Eg: November 1 for January issue, December 1 for February issue, and so on. NOTE: Editorial Calendar subject to change
RATECARD
RATECARD POSITION AED USD
Reverse gatefold 110,160 30,000
IFCS 99,145 27,000
DPS1 80,785 22,000
DPS2 77,110 21,000
DPS3 73,440 20,000
DPS4 69,770 19,000
DPS5 66,100 18,000
Cont 1 &2 51,400 14,000
Flanel panel 51,400 14,000
Contributors 51,400 14,000
Ed’s letter 51,400 14,000
ROP 36,720 10,000
DPS 58,750 16,000
PHOTOSHOOTS & BRAND CONTENT PLEASE CONTACT SALES
PDF FORMAT All Files must be PDf version 1.3 or higher
All files must be supplied as composite CMYK
All fonts must be embedded, and all embedded fonts must be subsetted
All images contained within the PDF must be high resolution (300dpi) CMYK format. The document should not contain spot colours
FILE DELIVERY Files larger than 5 MB, should be sent by your FTP or through popular online file sharing
If supplying files on disc, please use industry standard CD/DVD.
Media must be write protected and contain only the files required for each advertisement.
FULLPAGETrim 215mm w x 275mm hBleed 225mm w x 285mm hType 200mm w x 260mm h
DPSTrim 430mm w x 275mm hBleed 440mm w x 285mm hType 415mm w x 260mm hGutter Space 10mm (5mm from both sides) for inside pagesGutter Space 14mm (7mm from both sides) for IFC & Page 01
SPECIFICATIONS
* ADD 20% FOR ADVERTORIAL
CUSTOM + BRANDED CONTENT
Custom made destination guides written and designed by Condé Nast Traveller
All editorial and video content created based on your requirements in our style
PHOTOSHOOTS
Destination-based fashion photo shoot dedicated to your brand only in Condé Nast Traveller Middle East
International location and concept: TBD but the overall concept, destination and editorial will be in line with our editorial and style guidelines. For example, should London, New York or Hong Kong be chosen as the
photo-shoot destination, accompanying editorial text and content for the story will be about the destination, alongside your photo-shoot being integrated into the editorial feature.
Behind the scenes video included as standard which will be promoted on cntravellerme.com, email marketing and our social media
98 CONDÉ NAST TRAVELLER DECEMBER 2016
on a mezzanine level overlooking the Jardin d’Hiver atrium, topped with a spectacular stained-glass dome by Gustave Eiffel (of Eiffel Tower fame).
1PM
Lunch at Café de Paris (entrées from AED 90; 00377- 98-06 7623, montecarlosbm.com/restaurant-monaco/brasseries), a few minutes’ stroll from the hotel, is a great introduction to what many consider the heart of Monaco, Place du Casino. Sit on the terrace if the sun’s out for that very European street-side café vibe. The space has a lively buzz and the menu lists typical, well-executed brasserie fare such as escargots de Bourgogne, croque-monsieur, salade Niçoise, grilled sole and steak served with Béarnaise sauce.
2.30PM
Check out the current exhibitions at the Nouveau Musée National de Monaco (entry from AED 23; 00377-98-98 1962, nmnm.mc), housed in two spaces, Villa Paloma and Villa Sauber, set amid manicured gardens with enviable views down to the Mediterranean. The contemporary works on display may include sculptural installations, digital and video art as well as modern interpretations of more traditional mediums. A recent permanent addition to the museum is Jean-Pascal Flavien’s startling-blue “folding house (to be continued)”, an interactive installation in the gardens by Villa Paloma. If charismatic curator Cristiano Raimondi is on site, spend a few minutes with him understanding the artists and philosophy of the museum.
4PM
You may not have brought your own super yacht, but you can charter one from Monaco Boat Service (daily rates from AED 11,700; 00377-93-10 5333, riva-mbs.com). Climb aboard one of their sleek models – we recommend the Riva 88’ Florida for larger groups – complete with staff and sail out along the coast for a memorable sunset, glass of bubbles in hand. It’s not called the Cote d’Azur for nothing.
7PM
Stop in for an apéritif and a snack at Le Bar Américain (drinks from AED 60; 00377-9806 3838, montecarlosbm.com/bars-lounge-and-night-club/bar-americain) at Hôtel de Paris, mere steps away from the opera house. Leather armchairs, dark wood, classic cocktails and live jazz set the mood.
8PM
Dress to impress for a show at Salle Garnier (entrance fee, AED 40, opera tickets from AED 155; 00377-98-06 2800, opera.mc), home of the Opéra de Monte-Carlo. Designed by – and named for – Charles Garnier, also the architect of the Paris Opera, the stunning 524-seat auditorium is resplendent in burgundy and gold, with frescoes, bas-reliefs and sculptures evoking the grandeur of a bygone era. The space matches the iconic performances that take place within its four walls. It’s also worth checking the schedule at Salle des Princes at the Grimaldi Forum (grimaldiforum.com), which opened at the turn of the century and now hosts some ballets, orchestras and other performances.
11PM
If you’re still peckish or fancy a post-opera beverage, Le Train Bleu (entrées from AED 98; 00377-98-06 2424,
DECEMBER 2016 CONDÉ NAST TRAVELLER 99
Fresh produce at Marché de la Condamine
White, turquoise and coral cotton T-shirt, multicoloured lace skirt; both by Chanel
From top: Reflections in Place du Casino; the indoor swimming pool at Monte-Carlo Bay Hotel & Resort
Multicoloured printed stretch jersey swimming top, multicoloured printed stretch jersey swimming trunks; both by Chanel
THE LAST WORD IN TRAVEL
WINA VILLA VACATION
IN THE MALDIVES
MEKONG BARCELONA LONDON SEYCHELLES
3RDANNIVERSARY
ISSUE
Sailing into Port Hercule, Monaco
Cruising into Monaco
THE WORLD’S HIPPEST NEIGHBOURHOODS
ISLAND FLAVOURWhat’s cooking in Jamaica?
READERS’ CHOICE AWARDS
2016YOUR VOTES
ARE IN
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Photographed by MARTIN PRIHODA Styled by ANTARA MOTIWALA
MUMBAIMARCH 2016 CONDÉ NAST TRAVELLER 9190 CONDÉ NAST TRAVELLER MARCH 2016
It’s a place of great contrasts: India’s commercial centre and the beating heart of Bollywood; a city of locals and of immigrants, of gleaming high-rises and crumbling heritage spots, of old and new co-existing cheek to jowl. Founder of Mumbai-centric web magazine The Daily Pao AMIT GURBAXANI helps navigate the city’s distinct neighbourhoods
Oval Maidan, where India’s love for cricket is on display with many a pitch set up
Dress by Payal Pratap. Shoes by Céline. Leather wristband, earrings, both by Dior
MaximumMUMBAI
THE LAST WORD IN TRAVEL
A LUXURY STAY IN ABU DHABI
WIN
ZURICH URUGUAY NEPAL COSTA RICA
Dawn near the Gateway of India
Where to eat, shop, stay and play
Discover Antwerp’s new designer digs
ART & TRAVELFrom Chicago to Abu Simbel, the art lover’s bucket list
Hotels with cultural cred
PROMOTIONS
4-6 page Traveller Promotion accessories still life or model-focused photoshoot dedicated to your brand in Condé Nast Traveller Middle East
Either photographed, written and designed by Condé Nast Traveller in our style based on your brief, or content and images to be provided by you and Condé Nast Traveller Middle East to write/design everything in our style
Behind the scenes video included as standard which will be promoted on cntravellerme.com, email marketing and our social media
76 CONDÉ NAST TRAVELLER JUNE 2015 JUNE 2015 CONDÉ NAST TRAVELLER 77
What kind of traveller are you? I’m a fanatic when it comes to travelling. Happily, because of my work, I get the chance to try it all. I always thought I would be someone who picks a beach destination as it seems like the ideal travel spot, but on the contrary, I rather enjoy cosmopolitan cities – places that are always active and lively, whether it’s morning, evening, the weekend or a holiday. Cities like Paris, New York, Dubai, Hong Kong and Beirut have something for everyone. I always search for a city with history: the mix between the present and the past results in the best cosmopolitan city, in my opinion.
Man ABOUT TOWNFashion entrepreneur
and founder ofmen’s online fashion
destination AMDmode,Ahmad Daabas on
stylish cities, his fail-safe piece of Louis Vuitton
luggage and whattravelling in style
means to him
TRAVELLER PROMOTION
Shirt, sunglasses, Keepall bag in Damier Graphite canvas; all by Louis Vuitton
CONTACTS
REGIONAL BUSINESS DEVELOPMENT MANAGERGuillaume Massey+971 (0) 4 444 3517 +971 (0) 56 734 [email protected]
SENIOR ADVERTISING MANAGERAmmar Riyal+971 (0) 4 444 3506 +971 (0) 50 714 [email protected]