print&digital prod- uction specs 71 - dairy farmer · 2017. 5. 5. · magazine is perfect...

10
PROD- UCTION SPECS 17 PRINT&DIGITAL

Upload: others

Post on 25-Aug-2020

0 views

Category:

Documents


0 download

TRANSCRIPT

Page 1: PRINT&DIGITAL PROD- UCTION SPECS 71 - Dairy Farmer · 2017. 5. 5. · Magazine is perfect bound, so please be aware of the live type areas specified for bleed advertising. Standard

PROD-UCTION SPECS 17

PRINT&DIGITAL

Page 2: PRINT&DIGITAL PROD- UCTION SPECS 71 - Dairy Farmer · 2017. 5. 5. · Magazine is perfect bound, so please be aware of the live type areas specified for bleed advertising. Standard

2

03Print material specs

__________ Print material specs... pg 3

04Farmers Weekly

_____________Farmers Weekly... pg 4

05Country-Wide_____________

Magazine specs... pg 5Inside front cover specs... pg 6

05The NZ Dairy Exporter

_____________Magazine specs... pg 5

Inside front cover specs... pg 6

07Digital material specs

_____________Digital material specs... pg 7

Digital advertising options... pg 8eNewsletter specs... pg 8

Background skin specs... pg 9

Page 3: PRINT&DIGITAL PROD- UCTION SPECS 71 - Dairy Farmer · 2017. 5. 5. · Magazine is perfect bound, so please be aware of the live type areas specified for bleed advertising. Standard

3

Acrobat PDF (preferred option) High resolution PDFs, preferably using our job options (PDF job options can be supplied to you) otherwise a press optimised PDF. All links must be high resolution and fonts embedded. Cropmarks are required, offset by 5mm.

InDesign All text must be converted to outlines and links embedded or supplied. All colour must be CMYK (no spot colours) and links saved as CMYK (not RGB) at 300dpi.

Illustrator All text must be converted to outlines. All files must be exported as an EPS with all links saved as TIF or JPG.

Photoshop All supplied images must be saved as grayscale or CMYK and resolution must be at least 300dpi.

Publisher/Powerpoint These files are not suitable for supplying prepared adverts and cannot be accepted.

Word Only suitable for supplying text to go within your advert.

Cropmarks are required for ALL publications, offset by 5mm.

Thank you for supplying material to our guidelines. Please also supply an accurate colour proof if possible.

Email [email protected]

PageStore or AdSend

FTP Please contact us for our details

Freephone 0800 85 25 80

Direct dial 06 323 0735

Email [email protected]

Postal NZX Agri, PO Box 529, Feilding 4740

Acceptable software

Supply material to:

Please contact us if you require more information

Print material specs

Page 4: PRINT&DIGITAL PROD- UCTION SPECS 71 - Dairy Farmer · 2017. 5. 5. · Magazine is perfect bound, so please be aware of the live type areas specified for bleed advertising. Standard

4

All dimensions are height by width

12 x 7120mm x 265mm

10 x 7100mm x 265mm

20 x 4200mm x 149mm

DPS390mm x 548mm

18mm gutter

Full page390mm x 265mm

Half page horizontal

200mm x 265mmHalf page pony

280mm x 187mm

Columns 1 2 3 4 5 6 7

Columns 1 2 3 4 5 6 7 8

Full page gloss insert 400mm x 566mm + 3mm bleedNB: Image area for each page is 390mm x 265mm

1/8 page 90mm x 130mm

185mm x 130mm

90mm x 265mm

390mm x 265mm

185mm x 265mm

1/4 page standard

1/4 page horizontal

Paper stock - 45gsm newsprintCropmarks - 5mm offsetBleed not available

[email protected]

1/2 page

Full page

Half page gloss insert 190mm x 566mm NB: Image area for each page is 180mm x 265mm

(mm) 33 72 110 149 187 226 265

(mm) 30 63 97 130 164 197 231 265

Run of paper7 columns per page

Classifieds - Livestock, Real Estate, Employnent8 columns per page

height x width height x width

Display advertising

Stiched Inserts Real estate

Additional notes

Supply finished material to:

Page 5: PRINT&DIGITAL PROD- UCTION SPECS 71 - Dairy Farmer · 2017. 5. 5. · Magazine is perfect bound, so please be aware of the live type areas specified for bleed advertising. Standard

5

1/8 page

Paper stock - 45gsm newsprintCropmarks - 5mm offsetBleed not available

[email protected] 1 2 3 4 5 6

(mm) 27 59 91 122 154 186

6 columns per page

Display advertisingCropmarks and page information offset by 5mm(outside bleed)

Magazine is perfect bound, so please be aware of thelive type areas specified for bleed advertising.

Standard paper stock - Cover 200gsm matt.Text 80gsm matt.Subject to change.

Additional notes

1/2 page pony170mm x 122mm

Full page bleed297mm x 210mm

(+ 5mm bleed)

Live type area is 10mm inside

left and right trim and 5mm from top and

bottom.

Full page280mm x 186mm

Half page horizontal

140mm x 186mm

Half page horizontal bleed156mm x 210mm

(+ 5mm bleed)

1/2 page DPS bleed 2 sides140mm x 420mm

(+ 5mm bleed)20mm gutter

2/3 page portrait(bleed)

297mm x 130mm(+ 5mm bleed)

2/3 page portrait269mm x 122mm

1/4 page standard140mm x 91mm

1/8 page45mm x 91mm

1/3 page portrait269mm x 59mm

1/3 page portrait(bleed)

297mm x 66mm(+ 5mm bleed)

Live type area is 10mm in from the left and right trim edge and 5mm from the

bottom.

Live type area is 5mm from left and right trim edges.

NOTE: Try to avoid running text over the centre gutter.

1/2 page DPS bleed 3 sides156mm x 420mm

(+ 5mm bleed)20mm gutter

Live type area is 5mm in from the left and right trim edge and 5mm from the bottom edge.

NOTE: Try to avoid running text over the centre gutter.

1/4 page horizontal bleed86mm x 210mm(+5mm bleed)Live type area is

10mm in from the left and right trim edge and 5mm from the

bottom.

Double page spread280mm x 404mm

20mm centre gutter

NOTE: Try to avoid running text over the centre gutter.

Double page spread bleed297mm x 420mm

(+ 5mm bleed)20mm centre gutter

Live type area is 5mm inside left and right trim and 5mm from top and bottom.

NOTE: Try to avoid running text over the centre gutter.

For inside front cover double page spread specifications see page 6

[email protected]

Supply finished material to:

1/4 page proportional

90mm x 122mm

1/4 page horizontal70mm x 186mm1/3 page horizontal

90mm x 186mm

1/3 page horizontal90mm x 186mm(+ 5mm bleed)

Page 6: PRINT&DIGITAL PROD- UCTION SPECS 71 - Dairy Farmer · 2017. 5. 5. · Magazine is perfect bound, so please be aware of the live type areas specified for bleed advertising. Standard

6

NZ Dairy Exporter and Country-Wide are perfect bound (square) bound magazines.When creating your inside front cover DPS, please take care when placing text and observe the live type areas specified,so your critical elements are not too close to the spine or the edges of the pages. This will ensure nothing will be lost when the magazine is glued together and trimmed.

If your images travel across the centre of the binding area they will line up nicely if you follow the guide lines below. Actual size = 2 pages x 297mm x 210mm (A4) or 1 DPS pages x 297 x 420mm (A3) + 5mm bleed on all sides Cropmarks and page information must be offset 5mm (outside bleed).We recommend you treat the live type area as per the diagram below

For your image to line up when bound:Stage 1. Move your image on the inside front cover to the left 7mm Stage 2. Move your image on the first text page to the right 7mm THIS MEANS THE IMAGE WILL REPEAT IN THE MIDDLE - but then will line up when bound,because 7mm is lost in the binding. To ensure correct placement please supply [email protected] with both:• an A3 PDF showing how the complete printed file should look• the file split into two A4 pages for placement.

INSIDE/OUTSIDE COVER DPS NON-BLEED 280mm x 404mm

BLEED 297mm x 420mm (+ 5mm bleed)32mm centre gutter

Live type area is 5mm in from all trim edges.

Text area(Live type area)

287mm x 200mm

Text area(Live type area)

287mm x 200mm

Trim edge 5mm (min)

Trim edge 5m

m (m

in)

Trim edge 5m

m (m

in)

Trim edge 5mm (min)17m

m (you lose 7m

m of your im

age here)

17mm

(you lose 7mm

of your image here)

INSIDE FRONT COVER FIRST TEXT PAGE

Trim edge 5mm (min) Trim edge 5mm (min)

Bleed edge 5mm Bleed edge 5mm

Bleed edge 5mm

Bleed edge 5mm

Bleed edge 5mm

Bleed edge 5mm

Inside front cover design specs

Jo Hannam Ph: 06 280 3167 [email protected]

Production enquiries

Page 7: PRINT&DIGITAL PROD- UCTION SPECS 71 - Dairy Farmer · 2017. 5. 5. · Magazine is perfect bound, so please be aware of the live type areas specified for bleed advertising. Standard

7

Dimensions are calculated width x height and are measured in pixels

Material is accepted in the following formats:• JPEG, GIF, PNG, Adtag code, HTML5• Material to be supplied no larger than 100kb

Material formatting

All click-through URLs must open in a new browser window or tab• NZX Agri reserves the right to reject any insertion, graphic, text description, or URL• Ads should not replicate or mimic computer error messages• Ads should not contain messaging designed to mislead audience into visiting any site that is unrelated to the

content of the ad

Advertising guidelines

Digital material specifications

Ani Hoskins Phone: 06 323 0762Email: [email protected]

Supply material to

Each NZX Agri publication has its own e-newsletter sent to registered users and containing early release news and links to the virtual publications. Talk to your account manager for more information.Specs:• Banner 760px x 120px• MREC 300px x 250px• JPEG or GIF image or PNG format only

Material formatting – eNewsletter

Page 8: PRINT&DIGITAL PROD- UCTION SPECS 71 - Dairy Farmer · 2017. 5. 5. · Magazine is perfect bound, so please be aware of the live type areas specified for bleed advertising. Standard

8

Once the creative has been made, create a click event on the stage:Click the {} icon on the stage layer. A window will open.Click the + on the top left corner and choose ‘Click’ from the drop down menu.Insert the following code in the text field that appears.

window.open( window.clickTag, ‘_blank’ ); Close the window.

You can then publish your file. Make sure you tick ‘Host runtime files on Adobe CDN’ otherwise your ad will not show once uploaded to DoubleClick.

When you have the file you should have a new folder created in the source folder called ‘publish’. Open this folder and another folder will appear called ‘web’. Open this folder and find the .html file. Open this file in a text editor or a code editor application to edit the code.

Insert the following code above <!--Adobe Edge Runtime--!> and after <title>####</title>Note: Text in blue is where you put your information

<!--DEFINE YOUR AD SIZE HERE--><meta name=”ad.size” content=”width=SIZE,height=SIZE”> <!--PLACE A GLOBAL CLICKTAG VARIABLE HERE – CHANGE TO YOUR URL--!><script type=’text/javascript’> var clickTag = ‘%%CLICK_URLUNESC%%https://www.yourURL.co.nz; </script>

Next you will need to change the source of the runtime script. You just need to add a ‘s’ to ‘http://’ See below.

…<!--Adobe Edge Runtime--> <script type=”text/javascript” charset=”utf-8” src=”https://animate.adobe.com/runtime/6.0.0/edge.6.0.0.min.js”></script> <style> .edgeLoad-EDGE-11854446{ visibility:hidden; }…

You now need to add the code below after <!—Adobe Edge Runtime End--!> so the end of the code looks like this:

<!--Adobe Edge Runtime End-->

</head><body style=”margin:0;padding:0;”><div id=”Stage” class=”EDGE-11854446” onclick=”javascript:window.open(window.clickTag)”> </div></body></html>

Note: The number in blue will have to match your Edge composition class number. This can be found in the line of code that looks like this:

AdobeEdge.loadComposition(‘YOUR%AD%NAME, ‘EDGE-11854446, {

Now you can save this file.

Go back to the publish folder. Now compress/zip the ‘web’ folder. Name this with your ad number and company name.

Note: Ensure your creative does not use .svg files as DoubleClick does not support these and the creative will not show. Please use .jpgs and .png files.

You can now send this on to [email protected]

If you want to check if your creative will be accepted before you send it to us, you can upload it to this website https://h5validator.appspot.com/dcm and you will get a report of what could cause an issue. If unsure, send the .zip file through to [email protected] and we can take a look.

ClickTag in Adobe Edge tutorial

HTML5

Ani Hoskins Phone: 06 323 0762Email: [email protected]

Supply material to

Page 9: PRINT&DIGITAL PROD- UCTION SPECS 71 - Dairy Farmer · 2017. 5. 5. · Magazine is perfect bound, so please be aware of the live type areas specified for bleed advertising. Standard

9

LEADERBOARDSpecs: 760x120

SKYSCRAPER (FARMERS WEEKLY JOBS)Specs: 160x600

MRECSpecs: 300x250

*A mobile version of the creative is required to ensure all page impressions can be delivered. Banner size 320x50.

All sizes are width x height and measured in pixels (px)

Ani Hoskins Phone: 06 323 0762Email: [email protected]

Supply material to

Digital advertising optionsMOBILE POPUPSpecs:320x460 (Portrait)480x300 (Landscape)

TABLET POPUPSpecs:768x1004 (Portrait)1024x748 (Landscape)

LEADERBOARD MOBILEMobile size: 320x50

Page 10: PRINT&DIGITAL PROD- UCTION SPECS 71 - Dairy Farmer · 2017. 5. 5. · Magazine is perfect bound, so please be aware of the live type areas specified for bleed advertising. Standard

10

NEW ZEALAND

1270