Productivity for Charities

DR ANG HAK SENG

COMMISSIONER OF CHARIT IES

5 TH APRIL 2019

1

We are in the big business.

2

What is Productivity?

“ Market Discipline ”Important, but difficult to implement, why?

3

Why is Productivity so Elusive in Charities?

Public ValueDifficult to see

Lack of CompetitionNo sense of urgency

Requires TimeDelay in cause and effect

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People Expect Charities to be Productive

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INP

UT Every $1

given, maximum $1 given to beneficiary

PR

OC

ESS Ability to

stretch $1 to be $3

OU

TPU

T Make a difference and impact lives

INP

UT Every $1

given, maximum $1 given to beneficiary

PR

OC

ESS Ability to

stretch $1 to be $3

OU

TPU

T Make a difference and impact lives

People Expect Charities to be Productive

6

Input Productivity

“ How to get More ”

WHAT? Traditional method of fund-raising

WHY?

Old WayLimited reach

Hard WayAffects reputation

7

Input Productivity

“ How to get More ” = “ Trust ”

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Input Productivity

9

$$$

Time

How can COC help?

4 online fund-raising platforms have subscribed to the Code

Code of Practice for Online Charitable Fund-raising Appeals (Jan 2018)

3 key principles:1. Legitimacy2. Accountability3. Transparency

Online giving is on an increase

10

How can COC help?

•Code of Conduct for Commercial Fund-raisers

•Code of Conduct for Commercial Fund-raisers (adapted for Charities)

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Offline giving is on a decrease

How can COC help?

Digitalisation For Charities:

•Developing a digitalisation plan for charity sector

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Smart Nation Creates Trust

INP

UT Every $1

given, maximum $1 given to beneficiary

PR

OC

ESS Ability to

stretch $1 to be $3

OU

TPU

T Make a difference and impact lives

People Expect Charities to be Productive

13

Process Productivity

“ How to Stretch ”

WHY?Know-How

Don’t want to know;Don’t know;

Don’t know how

StructureNo Economy of Scale

14

Process Productivity

“ How to Stretch ” = “ Professionalism ”

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How can COC help?

Increase Know-How

Know-How

Board Management

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How can COC help?

Uplifting Skillsets and Competencies

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How can COC help?Operating Model

People:

Roles & Responsibilities

Process:

Standard Operating Procedures

Structure:

How best to organize yourselves

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How can COC help?Shared Services

?

? ?

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INP

UT Every $1

given, maximum $1 given to beneficiary

PR

OC

ESS Ability to

stretch $1 to be $3

OU

TPU

T Make a difference and impact lives

People Expect Charities to be Productive

20

Output Productivity

“ How to make it Purposeful ”

What? Impact measurementWhy?

Fragmented effortsOnly treating the symptoms

No RulerInvisible Impact

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SUPPLYDEMANDOver-served and under-

engaged segmentsFragmented efforts, uneven

capacity

MATCHING

Output Productivity

“ How to make it Purposeful ” = “ Impactful ”

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How can COC help?

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Making the Invisible Visible

How can COC help?SG Cares Volunteer Centres (VCs)

Dealing with Fragmented Efforts

Supply

• PA and CDCs• Schools

• Youth Corps• Corporates• Social service orgs• Religious orgs

(non exhaustive list) Local Volunteer Centres

Demand

• SSO• AIC

• Social service orgs• Ground up grps• Social enterprises

(non exhaustive list)Volunteers/Resources

Volunteers/ Resources

2 pilot towns 7 towns in 2019Scaling up:

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In Summary: Productivity for Charities

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INP

UT Every $1

given, maximum $1 given to beneficiary

PR

OC

ESS Ability to

stretch $1 to be $3

OU

TPU

T Make a difference and impact lives

Greater Productivity, Greater Trust

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Thank you!

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