professional certificates - staffordhouse.comprofessional certificates classes are for students who...

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Boston Chicago San Francisco San Diego www.staffordhouse.com BUSINESS MANAGEMENT (4 weeks) Start dates: Feb. 1, May 2, Aug. 1, Oct. 31 Team project: Create and present a management consulting plan Guest speaker example: Management challenges Company visit example: Restaurant Management The role of management and leadership within an organization How to develop your own leadership skills How to manage professional relationships MARKETING AND ADVERTISING (5 Weeks) Start dates: Feb. 29, May 31, Aug. 29, Nov. 28 Team project: Create and present a marketing plan Guest speaker example: Marketing my product Company visit example: Analysis of a retail store Product development, lifecycle and planning Current marketing trends How to develop sales, promotion and advertising strategies PROJECT MANAGEMENT (4 weeks) Start dates: Jan. 4, Apr. 4, July 5, Oct. 3 Team project: Planning the relocation of a company Guest speaker example: New product testing Company visit example: Event management Managing schedules, budgets and risks How to build a business case How to assess new projects How to track and communicate progress PROFESSIONAL CERTIFICATES

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Page 1: PROFESSIONAL CERTIFICATES - staffordhouse.comProfessional Certificates classes are for students who want a program where they can apply their English, develop their career path and

Boston ChicagoSan Francisco San Diego

www.staffordhouse.com

BUSINESS MANAGEMENT (4 weeks) Start dates: Feb. 1, May 2, Aug. 1, Oct. 31

• Team project: Create and present a management consulting plan

• Guest speaker example: Management challenges

• Company visit example: Restaurant Management

• The role of management and leadership within an organization

• How to develop your own leadership skills

• How to manage professional relationships

MARKETING AND ADVERTISING (5 Weeks) Start dates: Feb. 29, May 31, Aug. 29, Nov. 28

• Team project: Create and present a marketing plan

• Guest speaker example: Marketing my product

• Company visit example: Analysis of a retail store

• Product development, lifecycle and planning

• Current marketing trends

• How to develop sales, promotion and advertising strategies

PROJECT MANAGEMENT (4 weeks) Start dates: Jan. 4, Apr. 4, July 5, Oct. 3

• Team project: Planning the relocation of a company

• Guest speaker example: New product testing

• Company visit example: Event management

• Managing schedules, budgets and risks

• How to build a business case

• How to assess new projects

• How to track and communicate progress

PROFESSIONAL CERTIFICATES

Page 2: PROFESSIONAL CERTIFICATES - staffordhouse.comProfessional Certificates classes are for students who want a program where they can apply their English, develop their career path and

Boston ChicagoSan Francisco San Diego

www.staffordhouse.com

Professional Certificates classes are for students who want a program where they can apply their English, develop their career path and build a professional portfolio of accomplishments. This program offers you our most challenging and rigorous learning experience. You will learn business concepts from actual business professionals and apply your advanced English skills to team projects and business case studies.

BENEFITS OF PROFESSIONAL CERTIFICATES:

• Interact and learn from American professionals through guest speakers

• Apply your advanced English skills during class discussions, team projects and case studies

• Develop analytical, writing and presentation skills

• Complete projects to add to your online portfolio and CV

• Gain confidence to help in your professional career

• Learn how to work effectively with people from different cultures

WHO WILL BENEFIT THE MOST FROM PROFESSIONAL CERTIFICATES:

• College students or recent graduates looking to gain knowledge of the business world

• Students who are looking for a course that allows them to apply their advanced level of English in a practical setting

• Working professionals who are between jobs or would like a short term course during their vacation

ADDITIONAL DETAILS

Professional Certificate courses are not English courses and are academically challenging. Students must be at least 18 years old to enroll and have an upper intermediate level of English to enroll. Students can take our online English test at www.staffordhouse.com/online-english-test to find out their current English level however all students are still required to take our official placement test on the first day of school. The only other requirement is a desire to learn more about business in an international environment. Students’ ages and levels of professional experience vary. To receive a certificate, students must be able to enroll for the entire length of the class and maintain 80% attendance. Students must also take a final exam and finish a final project.

PROFESSIONAL CERTIFICATES