professor bob garratt · 2019. 4. 14. · c professor bob garratt best practices for family owned,...
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C
Professor Bob Garratt Best Practices For Family Owned,
Directed & Managed Businesses
April 10 2019
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2 © GCC Board Directors Institute Foundations of Directorship © 2016
Family Firms Worldwide
• Over 90% of firms worldwide are family firms including
US and UK
• Family Firms with a 10%+ growth rate pa show:
(excluding small businesses)
• 84% Have a sense of agreed purpose and values as a
company
• 63% Aim to make significant steps in digital capability
• 55% Have a fully costed and documented strategic plan
• 22% Aim to earn the majority of their revenue from new
products and services Source: PwC Survey 2018
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3 © GCC Board Directors Institute
The Family Governance System
WEF - A Primer on Governance of the Family Enterprise 2013
Family Governance
Ownership, Management, and Control
Intra-Group
Formal: • Family
Constitution
• Family
Council
• Family
Assembly
Informal: Culture
Norms
Values
Traditions
Legacy
Inter-Group
Formal: • BOD
• Holding Co.
• Operating
Co.
• Succession
Mgt
Informal: Family
Culture
Norms
Values
Traditions
Family Mission
Shared Beliefs and Core Values
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4 © GCC Board Directors Institute
Family Enterprise
WEF - A Primer on Governance of the Family Enterprise 2013
Family
Firm
Family
Family
Foundation
Family
Office
Family Enterprise Key Components
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5 © GCC Board Directors Institute Foundations of Directorship © 2016
However
• Informal ‘Family Governance’ is giving way to more
formal, legislated Corporate Governance around the
world
• This is creating many new issues for family companies,
including some resentment within families
• But the political/social pressures are likely to grow
• So what can be done about resolving the two to keep
the best aspects of both?
See for example: The Wates Report on Large Family Businesses, UK 2018
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6 © GCC Board Directors Institute Foundations of Directorship © 2016
International Pressures for Reframing Corporate Governance
• Public Distrust – not just of bankers but all organisations. Lack of
trust over competence and honesty of those who govern us
• Corporate Governance is not just tick boxes; it must focus on
ensuring the continuing health of the organisation by taking into
account the reasonable interests of the owners and the cost of
capital
• Currently it is failing internationally
• 4 International Trends:
- The Rise of Inclusive Capitalism to Restore Trust and
Avoid ‘Surveillance Capitalism’
- The Rise of the Global Middle Class
- Growing acceptance that People’s Learning
and Values are the key to effective organisations
- The urgent need to Re-establish Professionalism – to
rebuild trust and client sovereignty
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7 © GCC Board Directors Institute Foundations of Directorship © 2016
The Family
‘Dear Octopus’
• Capable of huge support
• Or strangling you
• So how is the performance and development of the
family company debated and developed?
• The emotions of Ownership, Control and Wealth
Expectations are often strong in family companies
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8 © GCC Board Directors Institute Foundations of Directorship © 2016
Key Differentiators
• Ownership is not the same as
• Directorship, which is not the same as
• Management
• But does The Family behaviour reflect this and so
differentiate between Ownership and Board
Responsibilities?
• e.g. are their Shareholder meetings as distinct from
Board Meetings?
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9 © GCC Board Directors Institute Foundations of Directorship © 2016
Which Generation?
• First Generation - energy, autocracy, fierce focus
• Second Generation - growing: size, functional divisions,
personal divisions; resentment/frustration
• Third Generation - the company killers: diffusion of
ownership, loss of focus – unless the Family can agree
the thoughtful distribution of ownership, direction and
operational management to ensure the long-term health
of the business
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10 © GCC Board Directors Institute Foundations of Directorship © 2016
The Elephant in the Room
What is undiscussable/always hidden?
• Ownership structure
• Control/Power Dynamics
• Trust
• Reward/Wealth (Effort/Reward Ration)
• Minority interests
Is there a case for a Family Parliament?
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11 © GCC Board Directors Institute Foundations of Directorship © 2016
Difficult Questions
• Can you say “no” to big man/woman?
• Is “intelligently naïve” questioning possible?
• Can you have an issue put on the board’s
agenda?
• Can a director take independent legal advice,
paid for by the company?
• Can legal entities pursue their own strategies?
• How is ‘fairness’ defined in both wealth and poor
terms by the family?
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12 © GCC Board Directors Institute Foundations of Directorship © 2016
How Perceptions of Fairness Impact Family Dynamics
WEF - A Primer on Governance of the Family Enterprise 2013
Satisfaction
with family
decisions
Identification
with the family
Family conflict
Individual
fairness
perceptions
Fairness
perception
climate
Satisfaction
with family
decisions
Family
governance
How Perceptions of Fairness Impact Family Dynamics
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13 © GCC Board Directors Institute Foundations of Directorship © 2016
The Four Levels of Board Maturity
• The Accidental Board
Do you mean that we really are directors?
• The Grumpily Compliant Board
Why do we have to put up with all this bureaucracy and cost?
• The Learning Board
Let’s take our roles and liabilities seriously for our and Society’s sake
• The Integrated Board
Let’s link the board and the organisation with Integrated Reporting and Inclusive Capitalism
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14 © GCC Board Directors Institute Foundations of Directorship © 2016
Rebalancing the Three Classic Corporate Governance Powers
• The Owners
• The Board of Directors
• The Chief Executive
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15 © GCC Board Directors Institute Foundations of Directorship © 2016
Definitions
Corporate Governance: A Board of directors must continuously strive to resolve the age-old dilemma of
‘How do we drive our organisation forward whilst keeping it under prudent control?’ = The Directors’ Dilemma (24/7 commitment = your homework).
From the Ancient Greek kubernetes – the steersman of a ship through the Latin gubernetes to Old French gouvenance to Middle English gouvernance and modern English governance.
Key second meaning is now found in modern cybernetics – the science and control of information systems – the systems of learning via continuous
feedback that validates the direction set by the board.
The Board’s rate of learning must be equal to, or greater than, the rate of
change in its environment – L > C
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16 © GCC Board Directors Institute Foundations of Directorship © 2016
Duty to promote the success of the Company
Section 172 of the UK Companies Act 2006
1. A director of a company must act in the way he considers, in good faith, would be most likely to
promote the success of the company for the benefit of its members as a whole, and in doing so
have regard (amongst other matters) to –
a) the likely consequences of any decision in the long term
b) the interests of the company’s employees
c) the need to foster the company’s business relationships with suppliers, customers and others
d) the impact of the company’s operations on the community and the environment
e) the desirability of the company maintaining a reputation for high standards of business conduct
f) the need to act fairly as between members of the company
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17 © GCC Board Directors Institute Foundations of Directorship © 2016
CMA Code of Corporate Governance
Article 21 The Board represents all shareholders; it shall perform its
duties of care and loyalty in managing the Company’s affairs
and undertake all actions in the general interest of the
Company and develop it and maximise its value.
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18 © GCC Board Directors Institute Foundations of Directorship © 2016
The Learning Board – Basic Framework
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19 © GCC Board Directors Institute Foundations of Directorship © 2016
Integrated Reporting
So the need is to create Integrated Reporting to satisfy
responsibility to all owners and stakeholders if corporate
governance is to have a credible future:
• Financial Audit
• Social Audit
• Natural Environmental Audit
And ensure that Inclusive Capitalism develops.
See e.g. Shell’s People, Planet and Profits annual report
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20 © GCC Board Directors Institute Foundations of Directorship © 2016
Let’s Get Back To Basics
• Focus on the Purpose of the Board being to ensure the long-term health of the business
• And live to the Seven Duties of a Director
• Build these into the Memorandum/Constitution of your company
• And you can do away with around 90% of Corporate Governance Regulations and the proliferation of unnecessary laws
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21 © GCC Board Directors Institute Foundations of Directorship © 2016
Order Change
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22 © GCC Board Directors Institute Foundations of Directorship © 2016
The Learning Organisation
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23 © GCC Board Directors Institute Foundations of Directorship © 2016
The Learning Organisation
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24 © GCC Board Directors Institute Foundations of Directorship © 2016
The “Good Learning” Organisation:
the idealised process of critical review and learning
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25 © GCC Board Directors Institute Foundations of Directorship © 2016
The ‘Bad-Learning’ organisation
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The Learning Board - Basic Framework
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27 © GCC Board Directors Institute Foundations of Directorship © 2016
Policy Review Cycle
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Board Development Issues
• Do we have agreed processes for Board
Selection, Induction, Development,
Review/Assessment/ Deselection?
• Are there plans for each board to have a
development plan for:
- Board Development
- Individual Director Development
- Business Model Development?
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29 © GCC Board Directors Institute Foundations of Directorship © 2016
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30 © GCC Board Directors Institute Foundations of Directorship © 2016
Symptoms of Corporate Collapse
• One-man rule
• A non-participating board
• An unbalanced top team
• A lack of management depth
• A weak finance function
• A combined chairman & chief executive role
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31 © GCC Board Directors Institute Foundations of Directorship © 2016
Blockages to Effective Board Decision Making
• The Illusion of Invulnerability
• Collective Efforts To Rationalise
• Unquestioning Belief in the Board’s Inherent
Morality
• Stereotyped Views of Rivals and Enemies
• Direct Pressure on Dissident Board Members
• Self-censorship of deviation from apparent group
consensus
• A Shared Illusion Of Unanimity
• The Emergence of Self-appointed “Mind Guards”
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