profile-fcfu aug
TRANSCRIPT
THIS IS WHAT
WE DOA new age content marketing company since Feb 2011.
We bring on board the industry experience in handling top brands
in marketing and communication since Aug 2011 offering end-to-
end content solutions through
Content marketing
PR
Digital PR
Paid Content Amplification
Social Media
SEO
Content Development
Design and Development
We aim at helping in positioning and communicating the event
through meaningful media campaigns.
We
DELIVER OUTPUT WITH AN IMPACT
IMPACT
Informational
Attitudinal
Behavioral
OUTPUT
Distribution to uncontrolled media
Distribution to controlled media
GOOD JUDGEMENT COMES FROM REAL EXPERIENCES
AND WE HAVE A HISTORY OF GREAT PERFORMANCE
We’re proud of the work we have done, and continue to do, for our
clients.
We are also a transparent agency committed to sharing the information
that really matters.
Below you’ll find a little more about how we work and the results that effort
delivers for those already working with our team.
PUBLIC RELATIONS Public Relations is our core competency of our integrated communications group.
Corporate PR
Lifestyle PR
Personality Branding
Our Areas of strength being
Launching new companies and product
Enhancing visibility & Brand identity creation
Fuelling turnarounds through promotions and advertising
Establishing competitive differentiation research and planning
Bringing about positive attitudinal changes
Creating strategic messages that pique media interest & positioning companies
CONTENT CREATION
Our in-house team of seasoned journalists, designers and developers create the world class
content that forms the heart of our client strategies.
Our team is set up to be able to produce everything from
Ebooks
White papers
Infographics
Press Release
Website Content
PPT
DIGITAL PR
As one of the agencies dedicated to content led digital strategy, we have
helped define what digital PR is, but our distribution doesn’t just stop there.
We work with an enviable contacts list of key bloggers, built up since 2011
who we are proud to work with on a daily basis.
We then also include paid distribution as part of the mix to maximize
targeted reach and eyeballs.
SEO
We take a content-led approach to organic search but our expertise
extends much further, right into data led strategy creation and penalty
recovery.
Our search teams sit at the very heart of every strategy, we create and
hold the key to our data driven insight.
Alongside the ‘usual’ on and off page tactical SEO services to ensure the
sites we work across are ‘fit for purpose’, they also ensure that everything
we do is aligned to maximize opportunity.
SOCIAL MEDIA
Our expert team leverages both organic and paid strategies to grow
audience size and engagement brands, in every language!
We use a quirky mix of social media to get into the minds of the target
audience
People Strength
Ranjane Kumaravelu, Strategist – ( Content Development and Communication )
Brings 13 years of marketing communication, PR expertise on board. Creating a new future for clients across segment
Chandramohan – Content Developer
He bring on board 40 years of content development experience on board
Prabhu Basuvalingappa, UX Designer
He brings on board 15 years of design and UX experience
Priya Suresh, Public Relations
She brings 20 years of media exposure on board
S Kumar and M Kumar, Digital PR and Social Media Marketing
Togeather Kumar’s bring their passion to promote our digital clients, delivering world class reach
D Madhan Mohan
He has been the Past President of PSG Alumni Association and carries rich exposure and experience in managing and overseeing educational institution functions
Advisor’s on Board
Content
Arun Ram, Resident Editor Times of India
Strategy
John Justin, Regional Head Radio One
Promotions
Boopathy Raja, Head Greenways Advertisement
“
”Our Work
WE HAVE BEEN WITH COMPANIES WORKED AS PART
OF THEIR EXTENDED COMMUNICATIONS TEAM
Case Study
• CII – Trade Body
• SRIET College
• Madras Cristian College
• Bharathiyar University
• Ananda Green Manthra
• Apollo Hospitals
• Chennai Silks
• Sri Kumaran Stores
FCFU HAS WORKED WITH
SREE SRUNGAR
LAUNCH
PR WORKS
THE MAGIC HOUSE AT IPLAY
HARLEY
DAVIDSON
COROMANDEL
– Chapter Road
Show
MAHA
ELEGANCE
LAUNCH
Vels University:Fourth Annual Convocation & Doctorate Conferral
KALS
DISTILLERY Konigue Fusion Launch
OUT WORKS
IPLAY Winter Fashion Show
Red Carpet Fashion Show
SOCIAL MEDIA
8 months
12 lac budget
Content and paidpromotions
Increase in likes –
1000 to 4000+
ROI – 40 admissions
“
”
TALK TO US
Get Your Future Talking For U
FOR DIGITAL PR AND CONTENT DEVELOPMENT
Write to [email protected]
WE HAVE OUR FOOT PRINTS IN CHENNAI I COIMBATORE I PONDY I DELHI I BANGALORE