profit loss account graphs
TRANSCRIPT
-: :1
'1:'.,.!
-:<ri Accournting and financial statest'tents
Freparation of the accountsThe accounting process starts with inputs, and these are i
things such as sales documents (eg invoices) purchasing ,
documents(egreceipts),payrollrecords,bankrecordstravel and entertainment records. The data in these inputs
is then processed by specialized software:
1 Entries are recorded chronologically into'journals'.2 Information from the joumals is posted (= transferred)
into 'ledgers', where it accumulates in specific categories
(eg cash account, sales account, or account for one
particular customer)3 A 'trial balance' is prepared at the end of each
accounting period: tlfs is a summary of the ledger
information to check whether the figures are accurate. Itis used directly to PrePare the main financial statements
(income statement, balance sl-reet and cash flowstatement).
The financial statements of large companies have to be
checked by an external firm of auditors, rvho'sign off on
the accounts' (: officially declare the accounts are correct)'
They are publicly available, and appear in the company's
annual report. Users of financial statements inciude:
shareholders, potential shareholders, creditors (lenders, eg
banks), customert suppliers, joumalists, financial analysts,
government agencies, etc.
Frofit and L@ss AcecuntThe profit and loss account (: income statement, or just'theP&U) summarizes business activity over a period of time- Itbegins with total sales (: revenue) generated during a
month, quarter or year. Subsequent lines then deduct (:subtract) all of the costs related to producing that revenue-
At this point look at the example on page 40, and then
return to this text.
Ba!ance SheetThe balance sheet reports the company's financial conditionon a specific date. The basic equation that has to balance is:
Assets : Liabilities + Shareholders' equity.
6 An 'asset' is anything of value ort'ned by a business-
e A'liability' is any amount owed to a creditor.
* Shareholders' equity (= owners' equity) is what remains
from the assets after all creditors have theoretically been
paid. lt is made up of two elements: share capital(representing the original invesknent in the business
when shares were first issued) plus any retainecl profit(: reserves) that has accumulated over time-
At this point look at the example on page 41, and then
return to this text.
Note the order in which items are listed:
I Assets are listed according to how easily they can be
turned into cash, with'current assets' being more liquidthan'fixed assets'.
e Liabilities are listed according to how quickly creditorshave to be paid, with'current liabilities' (: bank debt,
money owed to suppliers, unpaid salaries and bills)being paid before 'long-term babilities'.
Figures for'current assets' and'current liabilities' are
particularly important to a business. The amount by whichthe former exceeds the latter is called 'working capital'.This gives a quick measu.re of whether there is enough cash
freely available to keep the business running.
eash flow statementCompanies need a separate record of cash receipts and cash
payments. Why is this? Firstly for the reason given above -it shows the real cash that is available to keep the business
rururing day to day (profits are only on paper until the
money actually comes in). Secondly, there are manysophisticated teclrriques that accountants can use to
manipulate profit, whereas cash is real money. It's cash thatpays the bills, not profits.
There are many reasons why companies can have a
problem with cash flow, even if the business is doing well.Amongst them are:
e Unexpected late payments, and non-pavments (bad
debts).e Unforeseen costs: a larger thal expected tar
etc.
+ An unexpected drop in demand.* Investing too much in fixed assets.
Solutions might include:
g Credit control: chasing overdue accounis.
a strike,
6 Stock control: keeping low levels of stotk, rr-L-;r-:r:.lwork-in-progress, delivering to customers :r'r. :e qui iJ;."
e Expenditure control: deiaying spendinq lrn .a:l:;:equipment.
€ A sales pron-rotion to generate cash quiii:l'.'e Using an outside company to recover a j.i:
'factoring').
Coit certert; diScrele bvsiaergunitr whara htdlets a,re tFe^tFofit cetterl: unitt where
profitf are le.\zratedVariance axalygii z col4p4.ri^4 planrreJ
ccrts Cor incoue) with a'ctualcott' (or irrcoree)
Costi."l raethodr (4 staadardv5 ,^l!r4i^41 co5tinl)' Valuirg 6s5ett
Ratio analytis Cwes>t to analy5ep€r+Drua, ce in raore depth, to
co'"iF6,re coruparriei in the
9 ACCOUMTING AND FINANCIAL STATEMENT5
CFO (Chie{ Fi,,.ancial OFfi.e.)-ii oa. tha Board. 5 ierrior
vl.^,L1er' below report to CFO
l. Firarrcial ControllerHarrrrinj: prepari^4 {orecasts
and budletrMoni.torirrl : <oxparinj plannedspardinl with actural rpe,rding
hoducirrj fi,raacial data for thet?.lic,r raanaleraerrt teau
Analyfin4 u4!or irrve5traerrt
bV
,yv
4-- / deciSio^,taMe i^durtry
Ratio analyris Cluypei)zliquidity catioi,
profitability ratio!,levera4e (=debt) r-q1cidl tactivity ratiog 2. Tretsurer \
Ma^,aqinq ca-rh fiowRairiil iew fu,dr
\,\\l\Itt^
2;
\s"",\'o^
\o*n tAFdb ffi$dAf{eE
Dabt fiunc;n1Short teru
(trade credit, bank loan)Lonl terx: issuixl 6ol.rds
=2>.:.7
r5r|t.f
Equity fiunci,rSRei,rverted earniAat
(ale of aSsetg r
lssae.o€ ^ew
shurel
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ACCOT,Sh$TEruq
5. Chie{ AccountiqOfficer
Kee-pin1 the corrpary! Uooffheparin4 financial Etateuertr
Feparing tax returns
Developiaj slratcqiei touir.iuize taie;
Cawes o$cafh-{low probleMt
Late payxrerrtr ard rorr-paynaentr
UnforeSeerr. coft<Unexpected chaxjes irr der,rantl
Over-borrowir4 frou the ba*to firrance eipanfion planf
SolutionsCredit control
Stock control
Expenditure cor,,trol
Marketing initiativeJUfir.,1 an outSide
coMF4.^y to recover a debt
39
Accounting and financial statementsStudy the simplified financial statements for an imaginary retail store. All figures are in €000s. The
convention in accounting is that a negative figure is shown by a bracket. To understand the figures,
work from the right:
e the right-hand column shows totals for each major category
6 the central column shows information that is used in producing the figures to the righte the left-hand column shows details of the calculatior-rs in the central column-
Vocabuiary in financial statements is surprisingly non-standard, with many companies using a mixture
of US and European terms. See the right-hand column for alternatives, more detail, etc.
Profit and Loss Account (Income Statement) For the Year Ended Decembet 31' 20)O(
Revenues
Gross salesLess: Sales returnsLessl Sales discounts
Net sales
Cost of goods sold
PurchasesSalaries of manual workersTransport cosis
Cost of goods sold
Gross profit
Operating expensesSelling expenses
290JU
30(350)
'Revenue' (= income I turnover / sales I the topline)
'Cost of goods sold' (= direct costs) includes
manufacturing costs, salaries of manual (= blue-
collar) workers etc.
'Operating expenses' (= indirecl costs /overhead) include salaries of sales and office staff,
marketing costs, utility bills etc,
'Non-operating income' includes profits irorn
investments in other companies.
'EBITDA' stands for Earnings Before lnlerest, Tax,
Depreciation and Amortization.
'Earnings' (= profit / the bottom line)
'Depreciation' and 'Amortization' are very similar,
and are often r-rsed in the same way. However,'depreciation' can reler to the loss in value of a
tangible asset (eg a vehicle), and 'amortizalion'to
the loss in value of an intangible asset (eg thepurchase of a licence or trademark). This loss over
time is treated as a cost and written ofl (=
subtracted from the profit) over several years.
'lnterest' refers to money paid to the bank lorloans (or received {rom the bank for cash
balances).
'Dividends' is money paid to shareholders.
'Retained profit' is transferred to the Balance
Sheet, where lt ioins the amounts {rom previous
years.
2BO
Salaries for sales staffAdvertising
Total selling expensesGeneral expenses
Salaries for administrative staff
lnsuranceRent
Light, heat and powerOffice suppliesMiscellaneous
Total general expensesTotal operating expenses
Operating protit
Non-operating incomeEBITDADepreciationEBITlnterest paid on bank loansNet income beiore taxes
Less: lncome taxNel incorne (or loss) after taxesDividends
ii Hetained profit
821B
526
1B
102
z
(1eo)
90
595
(10)otrOJ
€)79
(1e)
60(1s)
€47ti---_-_-,---*---
Balance Sheet, December 31, 20)C(
ASSETSCurrent assels
Cash at bankAccounts receivableInventory. Total current assets
Frxed assetsBuilding and improvements
Less: accumulated depreciation
Equipment and vehiclesLess: accumulated depreciation
Furniture and iixturesLess: accumulated depreciatlon
Total fixed assets
lntangible assefsTotat-r ntan gib le assets
Total assets
15
, 200
l€0
300
(e0)
210120(80)
20(B)
9 ACCOUNTING AND FINANCIAL STATEMENTS
'Accounts receivable' is the amount owed to thebusiness by customers (= creditors).'lnventory' is the value of raw materials & stock.'Current assets' may also include ,marketable
securities,(= shares intended for disposal within one year).'Fixtures' are part of a building that cannot be moved,such as lights.
'Fixed assets' may also include long_term financialinvestments.
'lntangible assets' include patents, trademarks &'goodwill' (reputation, contacts and expertise ofcompanies that have been bought).
20677
LIABILITIES AND EQUITY
Current liabititiesBank debtAccounts payableAccrued taxesAccrued salaries
Total current liabilities
Long-term tiabilitiesMortgageBonds payable (due Mar 2018)
Total long{erm liabilitiesTotal liabilities
Shareholders' equityShare capital (300,000 shares @ €.1)Retained profit
Total owners'equityTotal liabilities & equity
'Bank debt' (= loan capital) also includes any overdraft (=temporary negative balance).
'Accounts payable' is the money owed to suppliers.'Accrued' items are those where an expense has beenincurred, but the money is not yet paid. ,Accrued
salaries,typically includes future bonuses.
Another item, .provisions', can appear under current
liabilities. These are amounts set aside for anticipatedone{ime payments that are not part of regular operations- perhaps a lawsuit, or a compensation package foremployees being laid off.
A'mortgage' is a long{erm bank loan to buy a property.With bonds, the 'principal' (= amount raised by issuingthe bonds) is repayable to the bond holders at ,maturity,.
'share capitar' ( = common stock, AmE) is amount raisedat initial flotation on the stock market.
'Retained profit, (= Reserves / Retained earnings). Thefigure showing here is more than the €42,000 transterredfrom the income statement because it is an amountaccumulated over several years.
20302245
'100
20
300
l_40
117
120ta7
440677
47
9.1 Fill in the missing letters.
1 On a balance sheet, 'assets' are what you ow- and'liabilities' are what you ow-.
2 The loss in value o{ a tangible asset over time is called
'd- - - - - -n'. This loss is 'w* - - -en o- -' in the
accounts over several years. The loss in value of an
intangible asset is called'am-- - -- -- --n'.3 The term 'debtor' is now often replaced with 'accounts
rec- - - - -le'. Similarly, 'creditor' is often replaced with'accounts p____le'.
4 The total value of raw materials + work-in-progress +
5 Expenses that have been incurred but are not yet paid are
called'acc- _ d expenses'
6 The extent to which a firm relies on debt financing rather
than equity financing is called its 'lev- *age'
9.2 Underline the correct words from those in italics.
-l-he terms 'direct costs' and 'variable costs' are close I
Lynony*r. They both refer to things like raw materials :
costs and the wages of manual (= blue collar) workers. But: j
e to emphasize costs which increase in proportion to any
rise in output , say l direct costs / variable costs
+ to ernphaSize costs which can be identified with one
particular product, say zdirect costs / variable costs.
Similarly, the terms 'fixed costs', 'indirect costs' and'operating costs' are close synonyms. They all re{er tothings like advertising, rent and the salaries of office staff.
But:
o lo emphasize costs which stay the same at all levels of
output in the short term, say 3fixed costs / operating
cosfsc to emphasize costs which result from the whole business
(rent, utilities, etc), not ariy particular products, say4indirect costs / operating costs. A synonym here is
'overhead' (BrE overheads).
e to emphasize costs resulting {rom the day-to-day
activities o{ the business (products and processes), saysfixed costs / operating costs.
There are many other types of 'costs' referred to in finance
and accounting. Two of the most important are:
o 6capita! expendlture / capitatism expenditure - the costsof buylng or upgrading physical assets like buildings
and machinery; often referred to in business as'capex'a 7 mark-up costs / marginal costs - the costs o{ increasing
output by one more unit.
and financial statements: Exercises
9.3 Put these words into three groups, so that all thewords in a group have a similar meaning: costs,earnings, expenditure, expenses, income, profit,revenue, sales, spending, turnover-
9.4 Put the words into the correct column.i_--- *_
i accounts payable cost of goods sold ledger
' shareholders' equity EBTTDA trial balance invoicest oPeratinq expenses current assets
Preparation ofaccounts
Profit and lossaccount
Balanre sheet
unsold stock is called 'in- - - - - -y'. ; ":":i::: * o':Y:":
9.5 Put the solutions for managing cash flow 1-6 intothe correct category below.
1 just-in-time manufacturing
2 making payments to suppliers in instalments (= partpayments)
3 leasing fixed assets rather than buying them4 of{ering a discount for early settlement (= complete
payment) of a bill
5 improving sales forecasting so that the warehouse holds, less inventory
6 cancelling the office Christmas party
Credit control:Stock control:Expenditure control:
9.6 Put the sources of new funds 1-6 into the correctcategory below.
1 lssuing new shares
2 lssuing new bonds (note that only large companies do this)3 Trade credit (asking suppliers if you can pay them later)4 Reinvested earnings5 Sale of assets (eg a building, or a part of a company)
6 Bank loan or bank overdraft {= lurporury negativebalance)
Debt financing (money raised has to be paid back to outsidecreditors): I I nEquity financing (money raised comes directly or indirectly
from the owners of the business, who hope to have it paid
back in the form of more pro{is): n I I
NTNTTN
9 ACCOUNIING AND FINANCIAL STATEMENT5
9.7 Match topics 1-5 with the conversation extractsa)--e) below1 cost centers I2 profit centers f3 variance analysis fl4 standard versus marginal costing f,5 valuing assets Ia) 'How are we going to show the depreciation of our new
machinery in the accounts? We could write it off in astraight line over six years. but we,re losing most of thevalue in the early years. I think we should do it on apercentage basis, say 25% every year, so that the bookvalue is more realistic
b) 'We allocated a budget of €200,000 for R&D last quarteibut there seems to be an overspend of €25.000. I need tofind out whats going on.,
c) 'l'd like to see earnings broken down according to ourmajor product lines.'
d) 'All our marketing activities are shown under one budgetheading. ln the future l,d like to see separate figures forthe different areas of marketing so that we can have morecontrol of spending-.
e) 'Should we accept tiris order? The profit rnargins are.low.But, on the other hand, the machines will be running .
anyl /ay, there isn,t much extra labour required, and othervariable costs are low. 5o it,s probably worth it.,
9.8 Study the collocations below. Check any unknownwords in a dictionary.
budgeted, escalating, estimaled, increasing,likely, rising, unexpected, unforeseen
bring down, calculate, cut, figure out, lower,meet, pay, reduce. work out
Now divide the words in each box into three groups,based on their meaning.
escalating, une*pected,increasing, unforeseen costsrising
profits
the figures
equity
9-9 Match the definitions l-4 with the examples offinancial ratios a)-O below.1 Liquidity ratios: these measure ability to turn assets into
cash to pay short-term debts. f]2 Profitability ratios: these measure ability to generate
pro{its. n I I3 Leverage (Debt) ratios: these measure the degree to which
a company relies on borrowed {unds. f]4 Activity ratios: these measure the effectiveness of the useof resources from an operational point of view. f
a) Debt to owners' equity = Total liabilities / Total owners,
Uuaqieiea,estirnafed,likely
figure
bring i
costs
costs
profir'
fiqure
the figures
b) Net profit margin = Net income before taxes / Net salesc) Working capital = Current assets / Current liabilitiesd) Return on equity = Net income after tax / Total owners,
equity
e) lnventory turnover = Cost of goods sold / Averageinventory (mid point between inventory at beginning andending of accounting period)
f) Earnings per share = Net income after taxes / Number ofshares issued
1 To some people, finance is a dry and technical area ofbusiness. ln fact, it5 fascinating. balance sheet they will be
because...
Here's what I know about a fanrous financial scandal thatwas in the news -..
When an auditor looks at aparticularly interested in ...O Agree O Disagree
2 When an auditor looks at an income statement they willbe particularly interested in ... because ...
+J
Trends, graphs and figures
TrendsRead the text and then study the bullet points below
tru lndus{rial At, !raoe I
\t\,
I
l l-\flrl
l,
I
r 'lI
I
I
JF MAr:-rd J:**@astg!Mruf,&rk;:#irtut &*r.:..,G',.. I
i.i_ i;ii .f-nu chart shows the US stock market @ow Jones i1 I inOex) for last year and the lirst quarter of this year. i
As can be seen from the chart, last year started on apositive note. The market rose until late February whenit almost reached the 11,000 level But,interest rateswere rising, and investors decided to take profits.There wa-s a sharp fa!! during the month of March andthe Dow trottomed out at just over 10,000. At that pointinvestors started buying again - strong economicnumbers apd global liquidity (central banks printingmoney) offered support to the market. Over the summerthe Dow was flat, trading in a range from 10,300 to10,700. The market was unable to break out of thisrange, even though company profits were increasing.What was the reason? It was almost entirely due to theprice of oil, which had dimbed dramatically {rom $42 abarrel at the start of the year to $68 in August. This pricerise was caused by the hurricane season in the Gulf ofMexico and increasing tension in the Middle East-
In mid-October the markets started to rallystrongly, and went from 10,200 to 10,900'over just fourweeks. This sudden j rrnp was as a result of commentsmade by a member of the Federal Reserve, whoindicated that interest rates would soon stop rising.This is positive for busindss as the cost of borrowing 1:
'also stops going up. From November to January themarket remained more or Iess unchanged, failing tobreak through the February highs.
Over the last few months the market has advancedagain. The economic backdrop remains healthy:company profits are good,.consumer spending is up,and interest rates are close to reaching a peak. Theonly dark cloud is the price of oil, which has risen backto the $70 level and looks certain to go up further. Thenext hurricane season is approaching and'productionworldwide cannot be significantly expanded.
l 1400
r 1300
I 1200
il100l r000
10900
10800
10700
10600
I 0500
10400
10300
10200
b In any text describing trends there will be verbs andnouns of movement. Examples in this text are fall, bottom
out, be JIat, inuease, etc.
e The mind map opposite lists verbs of movement. Notethat words describing the same type of movement are
often used in different contexts. For example, shareprices 'rally' whereas profits or economies'grow'. Use a
good dictionary to check on points of usage such as this.e Note the use of verb tenses in the text: reacher!, uere
rising, had climbed, has risen, etc. There is a summary ofverb forms and uses in the mind map opposite.
s A text describing trencls will include many examples oflinking words. (See units 20-22.) Examples here are eaen
though, due to, as n result o/and as (rneaning'because').
Transitive and intransitive verbsWhen using verbs of movement it is important to knowwhether they are:
s Transitive - needing an object - shown in the dictionarvwith a'T'.
g Intransitive - used wid'rout an object - shown in thedictionary with an'I'.
So the following verbs are transitive and. r'reed an object (fke
budget):
We cttt I lowererl I rsiserl I reducecl thebudgeit.
But these examples are wrong (no object):Thebudget@The following verbs are intransitive and are used withoutan object:Costs zuent rlown I fell I declined I rose.
But these examples are wrong (there is an object):[email protected] verbs like incrense and, decrease can be used both withand wilhout objects.
Adiectives and adverbs of movenrent .
ln the texl some nouns are qualified with adjectives (sharp,
sudden| and some verbs with adverbs (dramatically,sigttifcantly).
Adjectives used to describe movement include: sloto, slight,grndual, steady, quick, rnpid, significant, sharp, substantial,dramntic.
Adverbs are formed by adding -ly to the adjective, andsometimes one or two other letters change as well.
10100
10000
.Uo*1d-, iD_ r^p, i^create, rise, rai5a, put upr.= r,r.r9e'), clivb, pick up) lrourr e,<pA^d, doubie,ghow an upwari trend'
Rapid upward: jr.vap, rocket, foar, take. o{:F
.,.bowr,ward: 1o dow,r, decrea,Se, {all, drop,rlip, back, reduce, lower, brin4 jo*,,. t= lower),cut, 5hrink, halve, rhow a dlwnward tr-end
Rapid dowrrward: plur.^xet, collapge, crafh, 5h.uap
Highr and low5: p€.ak, reach a peaklbottor.a out, hit a lorr
Volatility: {}uctuate, be volatile
, (tability:
.stay .Lhe save, be flat,be (relatively) ur,..chan1ed; level off /'or,,\t ,
Qooa and bad: iuprove C= yt better),.Stre'r1ther., Tecoverl bori,rce backldeteriorate (= yL wor5e), waake^
-(ir.1la pointf : be ahove ./ belou, ltalrd atStatest be up / down
ANbHqURE<
tootir-1 back at an actior ir projrerr
1:9 irt prolr-ess up to a point ir the part:sales hqd 6eea risix4 9tron4ly, but then newcor.rpetitorf e'rrte.ed il,n *".k"i'
-
- , fctiol i; proqress up to the pregert:54let have 6ee-^ rili'^q ir all our raajor- l,arr<elcs
TRErub(, qRAPH-<
AcLion ir progerrFe'ent, tllet are riti^AItronlly
"t ihn *.r^ol.1Pastt sales were risi*aMDre rtro^irl rnrt-fr,
Lootcir.l UactFror,. the preierrt to the part:sa.let hqve ri;e^ 6y 6% thrs yexe
. Frgu the part to eqr-lier ir the sast: \t^te5 h^d.rite^ to a hi4h level, but i 2A06the Frarket bql,.. to .h"^A
Qroplr, chart, bar chart,pie chart, ta6le, dia4r-au
Tit.ie, row ,/ coluran (r.rith headia.ag).horizont,el axis ec,,6eled r^,,th ,^orithi).vertical axit (showi^q the values {o. ...)
Currve, iolid lia.e, dotted lina, darhed line,seliue*I, shtden a:rea., tlope- (steep or Ehalilw)
_Ag carr 6e set_n fror^ the chart,The Sraph,z My next stido- ;howsff*iy now at the {ilurre; for
13 TRENDS, GRAPHS AND FIGURES
the third quarter we c4.A ree ..,
A yeat deal r,rore thar, way ovar
Souewhat uore thrtr, well over
Jult over, ilijhily r.ore than
1."Tld, about, roalhly, sos^ewherer'\ the rajrol o*, 4FproxiMr\tel,r,
Ah'^olt, nearlyr rrot qr,rite, jurt rhort o{Far less lharr,,.owherg.
^q4r,nothinl lika 4t r^rech ar
Jee units 20-22.
57
,#-.+a,18;, trE-ei:-ffi-F Trends, graphs and figures: Exercises
13-1 Match each phrase on the left with its closestsynonym (same meaning) on the right.1 drop by 50%2 rise by 100%3 get better4 get worse5 bounce back
6 grow7 put up
8 bring down
1 rise
2 raise
3 take off4 expand5 fluctuate6 peak
13.2 Match each verb on the left with its closestantonym (opposite meaning) on the right.
13.3 Complete each sentence with a phrasal verb fromthe box.
4 We can 'raise / lower' prices or 'put up / bring down'prices. However, the first tvvo examples / last tuvo examp/esare slightly more formal, and can refer to a change in thelevel or standard of something as well as prices.
'13.5 Put a tick (/) if the sentence is possible. Put a
cross (X) if it is not. The answers depend on whetherthe verb is transitive, intransitive or both.1 We cut cosrs by 5%. n2 We fell costs by 5%. f3 Profits cut by 5%. n4 Profits fell by 5%. I5 We raised prices by 2%. n6 We rose prices by 2olo. n7 lnflation raised by 2%. ,I8 lnflation rose by 2%. t]9 We increased sales by 4o/o. n
10 Sales increased by 4ok. tl11 We went up market share by 3%. tr12 Market share went up by 3%. n13.6 The -ing form of many verbs can be used as anadiective, eg an increasing demand for oil. Makeadjectives from the verbs in the box using theinformation in brackets.
expand grow rise shrink soar
1 a shrinkinq budget (decreasing in size)
2an business (increasing in size)
problem (increasing over a longperiod)
4
5
inf lation (increasing)
costs (reaching a very high level)
13.7 Fill in the missing letters in these adverbs usingthe information in brackets.
1 ra Pid ly (quickly)
2 9r-lly (slowly and by small amounts)
3 st_--ily (in a constant, regular way)
4 sli-ly (a little)
5 mar-lly (fractionally)
6 sig--ly (in a large and noticeable way)
7 sh ly (suddenly and by a large amount)8 dr-lly (suddenly and surprisingly)
Note that'dramatically' can refer to both good and badchanges (unlike in many Latin languages).
a) deteriorateb) recover
c) doubled) raise
e) expandf) lowerg) halve
h) improve
a) plummetb) be flatc) bottom outd) falle) lowerf) shrink
1
bounce back bottom outpick up put up
bring down level offslip back take off
f
4
lf your prices are too high, you have tothem
-.
lf your prices are too low, you have tothem
lf sales reach their lowest level, they
lf sales recover after a period of downward movement,they -=--'=--.lf sales go up a little after being flat for some time, they
6 lf sales go up a lot after being flat for some time, they
7 lf profits were going up - or down -bnd then become l
stable, they : Sales increased...
3a
8 lf profits go down a lrttle after a period of growth, they
13.4 Underline the correct words in italics.1 The verbs 'rise' and 'grow' are similar. However, rise / grow
is more common for longer periods of time, and wherethere is a total increase in size (eg describing theeconomy).
2 The phrasal verb 'grow up' refers to the change frombeing a child to being an adult. lt can also / cannotbeused to re{er to things like profits, the economy.
3 The phrasal verb 'fall down' refers to movement towardsthe ground. lt can a/so lcannot be used to refer to thingslike sales, profits.
13.8 Put a tick (/) if the sentence makes sense. put across (X) if it does not.1 Profits have risen steadily over recent years. fl2 Sales plummeted marginally in July. f,3 The price of oil soared gradually last year. []4 Share prices dropped back slightly last week. I5 Unemployment numbers levelled out sharply- f]13.9 Write the nouns for these verbs. Sometimes theform is the same.
.I3 TRENDS, GRAPHS AND FIGURES
13.12 ft is very cornrnon to use approximate figures _particularly in speech. Match each approximate figurea)-p) to an exact figure l-6 below.
1
rmprove 1
a) just over 1 50b) around 150c) just short of 1 50d) roughly 150e) not quite 150f) almost 150g) some 150h) 150orso
i) far less than 150
l) way, way over 150k) nowhere near 150l) slightly more than 150m)somewhat more than 150_
n) 150 give or take a littleo) somewhere in the region of .l 50p) nothing like as much as 150
1
2
)45
6
7
8
9
10
cut
deteriorate tncrease i1 90fall recover
reduce i
TXtrTn
nfEuTfl
grow
halve
2 1463 1544 1905 2406 140 to 160
rise
'!3.10 Rewrite the ,verb + adverb' sentences as'adjective + noun' sentences.1 Sales fell slightly.
There was u slight fall in sales.2 Profits rose steadily
We saw a in profits3 The economy improved gradually_
There was a in the economy.4 We need to reduce costs sharply.
We need to see a tn costs
13-13 Fill in the gaps with a preposition wherenecessary (in one case there is no preposition). Choosefrom: at, between, down, from, in, into, of, on, to, with.
uDInn
1 Last yeaq sblEi ibse _ €7m _ €7.5m, Sothat3 an increase €0.5m.
2 Last year there was an increase8o/".
sales
'l3.ti Underline the correct words.1 l'd like you to look at the blue segment on this next bar
chart / pie chart.2 l'd like to draw your attention to the headrng / title at the
top of each column of this table.3 l'm sorry, the heading / titte of this next slide is off the
screen, but at leasl you can see the graph.4 The horizontal axis is rnarked with / tabeled with the
months of the year.
5 Sales growth has been very rapid _ as you can see fromthe sfeep / shallow slope of this graph.
Our market share now stands __ 2g%.One .--------..-- five (= sns out of every five) of ourproducts never makes a profit.Two million euros were spent on televisionadvertising.
Unemployment figures have been relatively stable forsome time. fluctuating 4.3o/o and 4.60/o.There hasn't been much movement --- theunemployment figures for some time.Sales rose line -_-- predictions.From January 1st to now, sales have gone up by €0.5mSo that3 a year- _-date increise oI gyo'.Over the last twelve months. sales have gone up by€0.5m. So that5 a year- ---..--,_year increase of gyo.ln this pie chart, sales are broken by region.ln this pie chart, the whole country is dividedfive regions.
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8
9
10
11
12
Prepare two graphs. They could be abbut your company(sales, profits, costs, etc) or your country (inflation,
c Speaking practice 2. Regroup and work with a newunemployment, house prices, etc). you could tpke graphsfrom an article on the lnternet or in print, in fl-glish or inyour own language. Remember to label the twJ axes.Speaking practice 1. Tell a partner about the graphs. yourpartner should ask for more information (eg i,m'sorry canyou explain that again?, 'What were the reisons for that?,)
partner - you are going to repeat the exercise and explainthe graphs again. This time speak slowly and focus onaccurary rather than fluency. Take a moment to revie\,n/pages 56-57 before you begin.
a Writing practice. Write a short report baseci on the twographs.
5l:)