project assessment

Passionate about web design and development

WHY DO WE NEED A PLAN?

The best way to begin the website design process is to gather some information about your requirements. The questions that follow are designed to assess what you want to achieve with your new website.

WHAT DO WE NEED TO KNOW?

Project assessment

HELP AND SUPPORT

Please contact us if you have any questions. We are always happy to help.

0114 [email protected]

WHAT HAPPENS NEXT?

When you have completed the questionnaire, we will review your response and contact you if we need more information. We can then begin to design your new website, confi dent that it will meet your needs.

Once completed, return the questionnaire, to [email protected] or post it to:

Perceptive Designs4 The ParadeSheffi eld, S12 2GA

There are four sections within the planner:

About your business

Your target audience

The website’s purpose and function

The website design

Try to include as much detail as possible. This will help us to gain a clear understanding of your project and what you hope to achieve. If there are any sections that are not relevant to you, leave them blank.

1


1. About your business

2

Please describe what you do and tell us about your organisation’s core business values.b)

Who are your main competitors? What are their website addresses? We need to know this to understand how your business fi ts into the market.

c)

a) Please tell us the company name, your name and contact details (address, phone and email).

What is your main focus or unique selling point? What makes you different to your competition?d)


2. Your target audience

3

What kinds of people will be visiting your website? This could be expressed in terms of age, gender, education, occupation, experience using computers or any other category that you think is useful.

a)

What do your users value most? For instance, ease of use, cutting-edge design, low price, special features, personalised attention, value for money, high quality.

c)

Where are your users based?b)

Other (please give details below)Local

National

Global


2. Your target audience (continued)

4

How to you intend to drive users to the site? Please tick all that are relavant.e)

Other (please give details below)

Social media

Flyers/ posters

Search engine

Word of mouth

Newspaper/ magazine adverts

TV/ radio adverts

Advertise on other websites

Pay per click

Business cards

What information is the user looking for? Please tick all that are relavant.d)

Other (please give details below)Company information

Company news

Product information

Industry news

Company events

Articles/ blog


3. Your website’s purpose and function

5

a)

What action do you want your users to take as a result of visiting the site? Do you want people to call you, purchase goods, request a brochure for more information or something else?

b)

What features and functionality do you need the website to have? Please tick all that are relevant.

Online brochure

Update content yourself

Sell stock

Search facility

Forum

Blog

News items

Document store

Member’s area

Mobile website


Image slideshow

Image gallery


4. The website design

6

Please give us the addresses of any websites that have features that you like. This could be in terms of the design, functionality or even how it makes you feel. What is it that you like and why?

b)

We need to understand the importance of different types of content within your new website. Please tick the box that is most relevant to your project.

c)

Do you already have a website? If so, please tell us the address and what do you like about it. Are there any features that have been particularly successful?

a)

Large passages of text with a page banner and/or images/graphics

Small passages of text with a page banner and/or images/graphics

Mostly images/graphics with small amounts of text



4. The website design (continued)

7

Do you already have branding? If so, please provide your logo and any samples of your current company literature.

e)

Please tick the words that describe the overall look and feel of your new site.d)


Light

Dark

Corporate

Fun

Colourful

Monochrome

Busy

Minimal

Square

Rounded

Sophisticated

Old

Modern

Classic

Images

Big

Small

Graphics

If you do not have branding and would like us to supply a quotation, tell us where you intend to use your logo. Please tick all that are relevant.

YesNo


Billboards

Products (t-shirts, mugs etc)

Website

Business cards

Stationery

Van signage

Posters/leafl ets

Magazine/newspaper ads


4. The website design (continued)

8

Are there any other services that you would like us to include in our quotation?g)

£600 - £1,500e.g. brochure site, small e-commerce

£1,500 - £5,000e.g. heavily bespoke graphics, e-commerce, large brochure site

£5,000 - £10,000large e-commerce, member’s area with forum

£10,000 +online community, bespoke functionality

Is there anything else that you would like to tell us, for instance deadlines? (please give details below)

Do you already have a budget in mind? Please tick the box that is most appropriate for your project. Don’t worry if the descriptions don’t match your project, they are intended as a guide only. We understand that each project is different and all our websites are totally bespoke.

f)

Branding

Video production

Photography

Business cards

Stationery

Posters/leafl ets


project assessment

Documents