project on public transportation in malmo
TRANSCRIPT
JOJO PROJECTSIMEON ATANASOV, GEORGE KOLETIS, TRICIA RAMBHAROSEOctober 10, 2011
Designing a new payment system for the public transportation in Malmö
The following project presentation was made by students in the two-yearMaster’s programme in Interaction Design at Malmö University, Sweden(www.edu.mah.se/TAIND/)
CONTACT:[email protected], 072 – [email protected], 072 – [email protected], 070-4214474
Detailed design
• Translated in different languages• Get different types of information• Choosing the duration of the ticket• Payment methods• Buy a disposable Jojo card• Check balance
“One for all” machine
Destination
Language
Duration
Bus Schedule
Payment
Disposable Jojo
Landmarks
Bus Stops
Search
Phone
Bank Card
Check Balance
Detailed design
Overview of main concept
DisposableJojo
Prepaid Jojo,Monthly Jojo
Bus detectors
Reuse Jojo
If Jojo is
emptyyes
no
Dispose of Jojo
Narrow concept
Bus stopConsole
Skånetrafiken
Target audience and user groups
International students & newcommers
Residents
Tourists
• Eventually learns the transport system• financial restrictions
•Various languages•No Swedish bank card•No Swedish sim card
•Use public transport for short period.•Short and long distance travel•Not enough time to learn the system•Not always sure of destination
• Knows the public transport system
• Fixed destination•Use public transport regular• Travel time limitations•Live in Malmo or nearby
Use Qualities Key design decisions
1. Convenience – fast and easy
2. Fair payment
3. Safety
1. Pay as you go
2. Information
3. Non-cash payment
Problems addressed
• Gaining access to public transportation as conveniently as possible, without binding to a long term service
• Eliminating the need to have Swedish means of payment
• Give easy access to information about the navigation in the city
• Try to keep the card checking time on board of a vehicle to a minimum to ensure low queues