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Page 1: Promotions At-A-Glance - Cisco · •Collapse all 3 current collaboration promotions CB+, MM and VC promotions under one single promotion ir order to: simplify offering to Partners,

Cisco Confidential © 2013 Cisco and/or its affiliates. All rights reserved. 1

Promotions At-A-Glance 2014

Page 2: Promotions At-A-Glance - Cisco · •Collapse all 3 current collaboration promotions CB+, MM and VC promotions under one single promotion ir order to: simplify offering to Partners,

© 2013 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 2

Page 3: Promotions At-A-Glance - Cisco · •Collapse all 3 current collaboration promotions CB+, MM and VC promotions under one single promotion ir order to: simplify offering to Partners,

© 2013 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 3

• Collapse all 3 current collaboration promotions CB+, MM and VC promotions under one single

promotion ir order to: simplify offering to Partners, normalise Collaboration Pricing, provide best Partners discounts, accelerate deals, improve partner-led selling model

Objective

• Discount A or Discount B

Reward

• All Partners

Partner Eligibility

• From July 27, 2014 until GDR launch

Validity Dates

• Partners register for the promotion in CCW and receive discounts once registration is approved

How to use

• tbd

Combinations

• Global

Eligible Regions

• http://www.cisco.com/go/collaboratenow

Find out More

Page 4: Promotions At-A-Glance - Cisco · •Collapse all 3 current collaboration promotions CB+, MM and VC promotions under one single promotion ir order to: simplify offering to Partners,

© 2013 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 4

• Motivate your contact center customers to upgrade from earlier releases of Cisco Unified Contact Center Enterprise (UCCE) or Cisco Unified Customer Voice Portal (UCVP) to the latest versions of the software (currently 9.0).

Objective

• Customers can purchase individual Cisco UCCE and Cisco UCVP upgrade licenses at 33% of list price when combined with a three-year minimum Cisco Unified Communications Software Subscription (UCSS) at standard price.*

Reward

• Customer Voice Portal Advanced Technology Provider, Unified Contact Center Enterprise Advanced Technology Provider Partner Eligibility

• Ongoing Validity Dates

• There are specific Customer Collaboration Upgrade Offer SKUs for both UCCE and CVP. More details can be found in the Cisco Customer Contact Solutions Ordering Guide.

How to use

Combinations

• Americas Eligible Regions

• http://www.cisco.com/web/partners/incentives_and_promotions/customer_collaboration.html? Find out More

Page 5: Promotions At-A-Glance - Cisco · •Collapse all 3 current collaboration promotions CB+, MM and VC promotions under one single promotion ir order to: simplify offering to Partners,

© 2013 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 5

• This Technology Migration Program (TMP) offers financial incentives to encourage UVC customers to migrate to Cisco TelePresence Server 7010 and Cisco TelePresence Server MSE 8710

Objective

• This promotion provides up to a 10 percent credit off the list price of purchased Cisco TelePresence System infrastructure products. Reward

• All Cisco Registered and Certified Partners (enrollment required) Eligibility Requirements

• Ongoing Validity Dates

• To participate in this TMP, go to the Partner Program Enrollment (PPE) tool

• To receive TMP credits, create a TMP quote in Cisco Commerce Workspace. How to use

• This offer is not applicable if combined with any other special discounts or promotions Combinations

• Global Eligible Regions

• http://www.cisco.com/web/partners/incentives_and_promotions/tmp_tsi.html

Find out More

Page 6: Promotions At-A-Glance - Cisco · •Collapse all 3 current collaboration promotions CB+, MM and VC promotions under one single promotion ir order to: simplify offering to Partners,

© 2013 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 6

• To cost-effectively migrate customers using licensed Intelligent Contact Management (ICM) Enterprise with a third-party ACD to Cisco Unified Contact Center Enterprise (CCE)

Objective

• Purchase Unified CCE Premium agent licenses at a list price of $600 per agent and CCE server licenses at a 100 percent discount.

Reward

• All Cisco Partners Eligibility Requirements

• September 26, 2011 - July 25, 2015 Validity Dates

• Orders should be placed using the bundle: IPCE-CTIPROMO Other components of Cisco Unified CCE can be ordered by using: IPCE-BUNDLE How to use

Combinations

• Global Eligible Regions

• http://www.cisco.com/web/partners/incentives_and_promotions/accelerate_customer_collab_promo.html or EMAIL??

Find out More

Page 7: Promotions At-A-Glance - Cisco · •Collapse all 3 current collaboration promotions CB+, MM and VC promotions under one single promotion ir order to: simplify offering to Partners,

© 2013 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 7

• Do more with video, and provide a tool to make the Capture, Transform, Share Solution easy to quote, sell, and deploy Objective

• Purchase the Cisco Capture, Transform, Share Bundles and receive a discount up to 38% off a la carte pricing. Reward

• TelePresence Video ATP Advanced, Advanced Plus, and Master level Partners

Partner Eligibility

• February 24, 2012 - July 25, 2015 Validity Dates

• Orders should be placed using one of the bundle PIDS in CCW. More info: https://cisco.webex.com/ciscosales/lsr.php?AT=pb&SP=MC&rID=56273402&rKey=4e632bfd4afb1e11

How to use

• Not available Combinations

• Global Eligible Regions

• http://www.cisco.com/web/partners/incentives_and_promotions/cisco_cts.html Find out More

Page 8: Promotions At-A-Glance - Cisco · •Collapse all 3 current collaboration promotions CB+, MM and VC promotions under one single promotion ir order to: simplify offering to Partners,

© 2013 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 8

• Shape your collaborative workspace environment with Collaboration Applications, Customer Collaboration, Telepresence and Unified Communication Objective

• Up to a 15% discount when migrating to eligible Cisco Collaboration products Reward

• All registered and certified partners (enrollment required) Partner Eligibility

• Through July 31, 2015 Validity Dates

• Visit the Technology Migration Program (TMP) website for complete instructions How to use

• VIP, OIP, TIP, SIP Combinations

• Americas Eligible Regions

• http://www.cisco.com/web/partners/incentives_and_promotions/cisco_collaboration_migration.html Find out More

Page 9: Promotions At-A-Glance - Cisco · •Collapse all 3 current collaboration promotions CB+, MM and VC promotions under one single promotion ir order to: simplify offering to Partners,

© 2013 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 9

• Allow partners to deploy most of the applications included in Cisco Unified Workspace Licensing in their own organization production environment, at an estimated 90 percent discount.

Objective

• CUWP is pre-discounted approx. 90% off normal list price

Reward

• This offer is available only to Master Unified Communications, Advanced Unified Communications Specialized, Collaboration Architecture Specialization, and Certified Business Edition Resellers partners (Premier, Silver, and Gold).

Eligibility Requirements

• Ongoing Validity Dates

• Partner creates a Bill of Materials using the Dynamic Configuration Tool , then places the order with a Distributor or Cisco directly How to use

• Combinable with VIP Combinations

• Americas Eligible Regions

• http://www.cisco.com/web/partners/sell/promotions/unified_workspace.html#~2 Find out More

Page 10: Promotions At-A-Glance - Cisco · •Collapse all 3 current collaboration promotions CB+, MM and VC promotions under one single promotion ir order to: simplify offering to Partners,

© 2013 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 10

• Enable partners placing new customer orders of Cisco Unified Communications Manager (Unified CM) and Cisco Business Edition 6000 (BE 6000) to include 5 or 25 seats of Cisco Unified CCX 10.0 Enhanced or Premium at a promotional price.

Objective

•CCX-10-5E CCX 10.0, 5 Enhanced Seat Bundle $995

•CCX-10-5P CCX 10.0, 5 Premium Seat Bundle $2,995

•CCX-10-25E CCX 10.0, 25 Enhanced Seat Bundle $22,395

•CCX-10-25P CCX 10.0, 25 Premium Seat Bundle $34,495

Reward

• Cisco Advanced Unified Communications Specialization

• Cisco Advanced Collaboration Architecture Specialization Partner Eligibility

• February 23, 2012 - July 25, 2015 Validity Dates

• Registration for this promotion is not required. The bundle is orderable with the new purchase of Cisco Unified Communications Manager and Cisco Business Edition 6000

How to use

Combinations

• Global Eligible Regions

• http://www.cisco.com/web/partners/sell/promotions/cucce_bundle.html Find out More

Page 11: Promotions At-A-Glance - Cisco · •Collapse all 3 current collaboration promotions CB+, MM and VC promotions under one single promotion ir order to: simplify offering to Partners,

© 2013 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 11

•The Cisco Unified Contact Center Express (Unified CCX) Starter Bundle enables partners placing new customer orders of Cisco Unified Communications Manager (Unified CM), Cisco Business Edition 6000 (BE 6000) and Cisco Business Edition 7000 (BE 7000) to include 5 or 25 seats of Cisco Unified CCX 10.0 Enhanced or Premium at a promotional price. The Unified CCX Starter Bundle is designed to help your customers experience the unique customer-care capabilities of Unified CCX - whether they are creating a small internal help desk, or kicking off a larger contact center project

Objective

Reward

• Cisco Advanced Unified Communications Specialization

• Cisco Advanced Collaboration Architecture Specialization

Partner Eligibility

• February 23, 2012 - July 25, 2015

Validity Dates

• Registration for this promotion is not required. The bundle is orderable with the new purchase of Cisco Unified Communications Manager and Cisco Business Edition 6000/7000 How to use

Combinations

• Global

Eligible Regions

• http://www.cisco.com/web/partners/sell/promotions/cucce_bundle.html

Find out More

Page 12: Promotions At-A-Glance - Cisco · •Collapse all 3 current collaboration promotions CB+, MM and VC promotions under one single promotion ir order to: simplify offering to Partners,

© 2013 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 12

• Allows Unified Communications advanced/specialized partners to

• obtain the latest UC software at a discount for use in non-revenue

• generating areas.

Objective

Reward

• Cisco Unified Communications Advanced and Master Specialized Channel Partners, Cisco Unified Communications Learning Partners, and Cisco Technology Development Partners. Partner Eligibility

• Ongoing Validity Dates

• The new Unified Communications System Release bundle can now only be ordered easily online

through Cisco Marketplace. How to use

Combinations

• Global Eligible Regions

• http://www.cisco.com/web/partners/sell/promotions/uc_system_release_nfr_program.html

Find out More

Page 13: Promotions At-A-Glance - Cisco · •Collapse all 3 current collaboration promotions CB+, MM and VC promotions under one single promotion ir order to: simplify offering to Partners,

© 2013 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 13

• Cisco offers all Cisco Unified Communications Partners a discount on WebEx services with a limited-time, not for resale purchase offer. Objective

•Up to 50%

Reward

•Registered Partner purchasing through Cisco Unified Workspace Program (CUWP)

•Registered Partner purchasing through Standard Cisco Not for Resell (NFR) Program

•Global Resale Agreement Partner

•SaaS ATP Partner

Partner Eligibility

• August 1, 2013 - July 25, 2015

Validity Dates

How to use

Combinations

• Global Eligible Regions

• http://www.cisco.com/web/partners/sell/promotions/webex_uc_promo.html?North%20America

Find out More

Page 14: Promotions At-A-Glance - Cisco · •Collapse all 3 current collaboration promotions CB+, MM and VC promotions under one single promotion ir order to: simplify offering to Partners,

© 2013 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 14

Page 15: Promotions At-A-Glance - Cisco · •Collapse all 3 current collaboration promotions CB+, MM and VC promotions under one single promotion ir order to: simplify offering to Partners,

© 2013 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 15

• Now is the best time to upgrade your customer's installed base. With the Just Switch It promotion, customers get fixed credits upfront when migrating to Cisco switching and wireless products and Cisco Services

Objective

• Get up to 18 percent trade-in credit for competitive trade-ins, up to 12 percent for Cisco product

upgrades and 10 percent discount on eligible Technical Support Services. Reward

• All Cisco partners enrolled in the Technology Migration Program Partner Eligibility

• December 1, 2013 - July 31, 2015 Validity Dates

• To participate in this TMP promotion, go to the Partner Program Enrollment (PPE) tool for instructions on how to enroll and accept the TMP terms and conditions. You must enroll before you create a trade-in order with the Cisco Commerce Workspace tool.

How to use

Combinations

• Global Eligible Regions

• http://www.cisco.com/web/partners/incentives_and_promotions/switch-it.html

Find out More

Page 16: Promotions At-A-Glance - Cisco · •Collapse all 3 current collaboration promotions CB+, MM and VC promotions under one single promotion ir order to: simplify offering to Partners,

© 2013 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 16

• Take advantage of this limited time Cisco Technology Migration Program (TMP) credit increase. Now you can receive up to $6,000 (USD) credit when migrating to Second-Generation Supervisors and Fabric Modules. Offer your customers data center scale and performance improvements, operational efficiency, and wire-once flexibility to accelerate their journey to second-generation data center architectures.

Objective

• Receive up to $6,000 (USD) credit for migrating to Cisco Nexus 7000 Supervisors and Fabric Modules

Reward

• All Cisco partners enrolled in the TMP program Partner Eligibility

• February 13, 2013 - January 24, 2015 Validity Dates

• To participate in the TMP program, go to the Partner Program Enrollment (PPE) tool for instructions

on how to enroll and accept the TMP terms and conditions. You need to enroll before creating a trade-in order using the online Cisco Commerce Workspace tool.

How to use

• TMP Combinations

• Global Eligible Regions

• http://www.cisco.com/web/partners/incentives_and_promotions/nexus.html Find out More

Page 17: Promotions At-A-Glance - Cisco · •Collapse all 3 current collaboration promotions CB+, MM and VC promotions under one single promotion ir order to: simplify offering to Partners,

© 2013 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 17

• Accelerate your data center deal by offering your customers 19 percent off an end-to-end, highly secure data center solution Objective

• Receive 19 percent off a-la-carte pricing when you purchase a Cisco Nexus 7000 Series Switch with a Cisco ASA 5585-X Adaptive Security Appliance. Reward

• All Cisco partners Partner Eligibility

• Ongoing Validity Dates

• Place an order using product ID N7K-ASA5585-K9 to receive an additional 10 percent off the ASA 5585-X bundle. At least one Nexus bundle and one ASA 5585-X bundle must be included.

How to use

Combinations

• Americas Eligible Regions

• http://www.cisco.com/web/partners/incentives_and_promotions/cisco_nexus.html Find out More

Page 18: Promotions At-A-Glance - Cisco · •Collapse all 3 current collaboration promotions CB+, MM and VC promotions under one single promotion ir order to: simplify offering to Partners,

© 2013 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 18

• As a result of the Micron DIMM memory issue’s impacting the MDS 9124, we are creating a Cisco TMP trade-in program for customers trading in an MDS 9124 and purchasing an MDS 9148. Even though the quality metrics are in good shape, the company is requiring an upgrade program for all affected products, and creating a silent umpire process for product replacement upon account team escalation.

Objective

• Trade-In credit of 10% of the list price of a Cisco MDS 9148 when trading in a Cisco MDS 9124 in the same transaction Reward

• All Cisco Distributors and Partners are eligible. OSM Partners are not eligible. Partner Eligibility

• April 2, 2014 to July 25, 2015

• Announce and Implement immediately.

• Available for remainder of FY14 and all of FY15 Validity Dates

• Cisco TMP How to use

• Follow rules of TMP, making this credit combinable or stackable with OIP, VIP, and UCS New Account Breakaway.

Combinations

• Worldwide Eligible Regions

• www.cisco.com/go/mds

[email protected]

Find out More

Page 19: Promotions At-A-Glance - Cisco · •Collapse all 3 current collaboration promotions CB+, MM and VC promotions under one single promotion ir order to: simplify offering to Partners,

© 2013 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 19

• Expand the existing Cisco TMP trade-in program offering for customers by adding to the TRADE-IN list the Cisco MDS 9100 and Cisco MDS 9200 products that are EOL (Cisco MDS 9120, Cisco MDS 9134, Cisco MDS 9140, Cisco MDS 9216, Cisco MDS 9216A and Cisco MDS 9216i), plus add competitive products (Brocade 300, 6505 and 6510). Also, expand the TRADE-TO list to include the Cisco MDS 9148S (16G), allowing a choice of either the Cisco MDS 9148S (16G) or Cisco MDS 9148 (8G).

Objective

• Trade-In credit of 10% of the list price of a Cisco MDS 9148S or Cisco MDS 9148 when trading in a Cisco MDS 9100, Cisco MDS 9200 of Brocade (as identified in the TMP listing) in the same transaction

Reward

• All Cisco Distributors and Partners are eligible. OSM Partners are not eligible. Partner Eligibility

• July 28, 2014 to July 25, 2015 (FY15)

• Announce / Implement upon the FCS and general availability of the Cisco MDS 9148S Validity Dates

• Cisco TMP How to use

• Follow rules of TMP, making this credit combinable or stackable with OIP, VIP, and UCS New Account Breakaway.

Combinations

• Worldwide Eligible Regions

• www.cisco.com/go/mds

[email protected] Find out More

Page 20: Promotions At-A-Glance - Cisco · •Collapse all 3 current collaboration promotions CB+, MM and VC promotions under one single promotion ir order to: simplify offering to Partners,

© 2013 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 20

SeedIT/First Time Buyer for Nexus 9000

• Encourage customers to make a first-time, single quantity purchase of new Cisco platforms (in this case Nexus 9300 and Nexus 9500

Objective

• 70% discount to channel partner (or Distributor) on specific bundles

• (Limited to quantity 1 per product family category, one-time event per customer)

Reward

• All Resale and Managed Service Certified partners

Partner Eligibility

• April 17 2014 until July 25, 2015

Validity Dates

• CCW deal Registration

How to use

• Not stackable, not combinable with any other discount offers or promotions

• DSA not allowed

Combinations

• Global

Eligible Regions

• cisco.com/go/seedit ([email protected])

Find out More

Page 21: Promotions At-A-Glance - Cisco · •Collapse all 3 current collaboration promotions CB+, MM and VC promotions under one single promotion ir order to: simplify offering to Partners,

© 2013 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 21

• Accelerate customer transition to Next Gen Nexus and help customer realize greater performance, efficiencies and architectural flexibility

Objective

• Up to 12% saving on Trade-To Value Reward

• All Registered partners. Partner must enroll and accept TMP terms and Conditions Partner Eligibility

• April 7 – end of July 25, 2015 Validity Dates

• Submit quote and TMP Trade-From Trade-To via CCW or SFDC How to use

• Can be combined with OIP, TIP, SIP, VIP Combinations

• All Regions Eligible Regions

• www.cisco.com/go/tmp Find out More

Page 22: Promotions At-A-Glance - Cisco · •Collapse all 3 current collaboration promotions CB+, MM and VC promotions under one single promotion ir order to: simplify offering to Partners,

© 2013 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 22

• Cisco Nexus switches are designed to meet the stringent requirements of the next-generation data center. These switches include the Cisco Nexus 7700, Nexus 7000, Nexus 6000, Nexus 5000, Nexus 3000, and the Nexus 2000

Objective

• Receive up to 15% discount when migrating from Arista to Cisco Nexus switching on select trade-in and trade-to combinations

Reward

• All registered and certified partners (enrollment required). Partner Eligibility

• Through July 31, 2015 Validity Dates

• For complete instructions on how to take advantage of this offer, see the Technology Migration Program (TMP) homepage How to use

• OIP, SIP, TIP, VIP Combinations

• Global Eligible Regions

• http://www.cisco.com/web/partners/incentives_and_promotions/nexus_competitive_migration.html

Find out More

Page 23: Promotions At-A-Glance - Cisco · •Collapse all 3 current collaboration promotions CB+, MM and VC promotions under one single promotion ir order to: simplify offering to Partners,

© 2013 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 23

• With this promotion, partners can receive up to 15 percent credit off the list price of the purchased Cisco product. These discounts are in addition to the normal contracted discount.

Objective

• Receive up to 15 percent credit off the list price with TMP Reward

• All Cisco partners enrolled in the Technology Migration Program (TMP) Partner Eligibility

• Through July 31, 2015 Validity Dates

• To participate in this TMP, go to the Partner Program Enrollment (PPE) tool. Read the instructions on how to enroll and accept the TMP terms and conditions. You must enroll before you create a trade-in order with the online Cisco Commerce Workspace tool.

How to use

Combinations

• Global Eligible Regions

• http://www.cisco.com/web/partners/pr11/incentive/tmp/ex_switching.html

Find out More

Page 24: Promotions At-A-Glance - Cisco · •Collapse all 3 current collaboration promotions CB+, MM and VC promotions under one single promotion ir order to: simplify offering to Partners,

© 2013 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 24

• The Cisco UCS New Account Breakaway promotion rewards partners for finding new opportunities and selling to accounts that have not previously purchased UCS. Objective

• Increase partner hardware margins by 70 percent or more Reward

• Gold, Silver, Premier or Select and must have at least one of the following specializations: Advanced Unified Computing Technology or ADC Architecture Partner Eligibility

• Deal Registration Period: July 28, 2013 to July 24, 2015. Bookings Period: 6 months after deal registration is approved or Jan 24, 2015 (whichever comes first) Validity Dates

• How to guide How to use

Combinations

• Global Eligible Regions

• http://www.cisco.com/web/partners/incentives_and_promotions/ucs_breakaway_promotion.html Find out More

Page 25: Promotions At-A-Glance - Cisco · •Collapse all 3 current collaboration promotions CB+, MM and VC promotions under one single promotion ir order to: simplify offering to Partners,

© 2013 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 25

• Acquire first-time customers through partner hunting Objective

• Front-end Discount (partner margin incentive)

Reward

• Certified Select/Premier/Silver/Gold

• First-Time Customers uncovered and developed by partner Partner Eligibility

• July 27, 2014 – July 25, 2015 Validity Dates

• CCW Deal Registration How to use

• Not stackable with any other promo discounts, except TMP Credits

• Not stackable with DSAs Combinations

• US, Canada, LATAM Eligible Regions

• www.cisco.com/go/advanced-breakaway Find out More

Page 26: Promotions At-A-Glance - Cisco · •Collapse all 3 current collaboration promotions CB+, MM and VC promotions under one single promotion ir order to: simplify offering to Partners,

© 2013 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 26

• Build value for your business as you help customers elevate their data center to a fully virtualized, unified data center with the Cisco UCS Advantage Trade-In Promotion

Objective

• US$650 credit for each HP Blade, HP Rack Server, UCS early- generation server, US$1600 credit for each HP C7000 Chassis when traded in toward the purchase of a new Cisco blade chassis, and US$3000 credit for early Cisco Fabric Interconnect traded in toward the latest Cisco Fabric Interconnect.

Reward

• Cisco Data Center Architecture Specialization or Cisco Unified Computing Technology Specialization required to quote and sell UCS Blade system. You also need to enroll in the Technology Migration Program to be eligible.

Partner Eligibility

• Through July 26, 2015 Validity Dates

• Email the promotion team ([email protected]) with your questions about this promotion. How to use

Combinations

• Americas Eligible Regions

• http://www.cisco.com/web/partners/incentives_and_promotions/ucs_tradein.html Find out More

Page 27: Promotions At-A-Glance - Cisco · •Collapse all 3 current collaboration promotions CB+, MM and VC promotions under one single promotion ir order to: simplify offering to Partners,

© 2013 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 27

• This promotion offers partners easy access to a short list of popular UCS configurations with aggressively pre-adjusted list prices. Each bundle offers a unique value proposition to address a multitude of customer needs

Objective

• Discounts will vary by technology; but standard partner pricing applies to all bundles; nonstandard (DSA) pricing and Try-and-Buy programs are not stackable with any SmartPlay bundle

Reward

• Must have one of the following specializations: Data Center Architecture (DCA) or Unified Computing Technology (UCT). Partners without the aforementioned specializations must request UCS deal exception approval)

Partner Eligibility

• Through February 25, 2015 Validity Dates

• Review the SmartPlay Program Guide for details and then configure your bundles with Build &Price to get started How to use

Combinations

• Global Eligible Regions

• http://www.cisco.com/web/partners/incentives_and_promotions/smartplays.html Find out More

Page 28: Promotions At-A-Glance - Cisco · •Collapse all 3 current collaboration promotions CB+, MM and VC promotions under one single promotion ir order to: simplify offering to Partners,

© 2013 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 28

• Extension of promotion for FY15 Objective

• Networking Academies have access to the hands on lab gear required to deliver NetAcad curriculum at a very favorable discount to help insure student Cisco brand loyalty.

Reward

• All registered partners may participate without any additional authorization requirements. Partner Eligibility

• July 27, 2014 through July 25, 2015 Validity Dates

• Partners & Distributors utilize CCW to provide promotional pricing and fulfill lab equipment orders for the recommended & promotion eligible hardware and services required for delivery of Networking Academy curriculum.by active NetAcad institutions.

How to use

• None-Combinations with any other promotion is not allowed. Combinations

• Global Eligible Regions

• http://www.cisco.com/web/partners/incentives_and_promotions/networking_academy_promotion.html

Find out More

Page 29: Promotions At-A-Glance - Cisco · •Collapse all 3 current collaboration promotions CB+, MM and VC promotions under one single promotion ir order to: simplify offering to Partners,

© 2013 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 29

• The Cisco 7200 Series Routers and Cisco 7301 Router went end-of-sale in September 2012. This program offers a financial incentive to encourage existing Cisco 7200 and 7301 customers to migrate to Cisco ASR 1000 Series Aggregation Services

Objective

• Trade in your customers' existing Cisco 7200 Series Routers and Cisco 7301 Routers and get TMP credit. 12%

Reward

• All Cisco Registered and Certified Partners (enrollment required) Partner Eligibility

• Through July 31, 2015 Validity Dates

• To participate in this TMP promotion, go to the Partner Program Enrollment (PPE) tool for instructions on how to enroll and accept the TMP terms and conditions. You must enroll before you create a trade-in order with the Cisco Commerce Workspace tool.

How to use

Combinations

• Global Eligible Regions

• http://www.cisco.com/web/partners/incentives_and_promotions/tmp_asr1000_migration.html

Find out More

Page 30: Promotions At-A-Glance - Cisco · •Collapse all 3 current collaboration promotions CB+, MM and VC promotions under one single promotion ir order to: simplify offering to Partners,

© 2013 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 30

• Cisco customers can trade in a CRS-1 line card for a CRS-3 line card for $10,000 in credit. If the

front and back cards are traded in, the credit totals $20,000 for each CRS-3 line card slot. This migration offer effectively provides 40 gigabits of free bandwidth

Objective

• $10,000-$20,000 in credit Reward

• All TMP-enrolled partners Partner Eligibility

• Through July 31, 2015 Validity Dates

• To participate in this TMP offer, visit the Technology Migration Program (TMP) page and scroll down to Instructions. How to use

Combinations

• Global Eligible Regions

• http://www.cisco.com/web/partners/incentives_and_promotions/crs_to_crs_tech_migration.html

Find out More

Page 31: Promotions At-A-Glance - Cisco · •Collapse all 3 current collaboration promotions CB+, MM and VC promotions under one single promotion ir order to: simplify offering to Partners,

© 2013 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 31

• The Converged Branch Infrastructure bundle provides a single integrated platform across networking and compute, perfect for application and service delivery.

Objective

• 20% Reward

• All Partner Eligibility

• Ongoing Validity Dates

• •This bundle is stackable with Opportunity Incentive Program (OIP) and Technology Migration Program (TMP) up to the maximum discount allowed in Cisco Commerce Workspace (CCW).

How to use

Combinations

• Global Eligible Regions

• http://www.cisco.com/web/partners/incentives_and_promotions/isr-4451-x-iInfrastructure-bundle.html

Find out More

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© 2013 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 32

• With the Technology Migration Program, you can receive up to 25 percent credit when trading in your old Cisco 12000 Series Router to a Cisco ASR 9922 Router.

Objective

• 25 percent credit Reward

• All Cisco partners enrolled in the TMP program Partner Eligibility

• Through July 31, 2015 Validity Dates

How to use

• To participate in this TMP, go to the Partner Program Enrollment (PPE) tool for instructions on how to enroll and accept the TMP terms and conditions

Combinations

• Global Eligible Regions

• http://www.cisco.com/web/partners/incentives_and_promotions/gsr_asr.html

Find out More

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© 2013 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 33

• The Cisco Intelligent WAN Breakaway promotion helps you deliver Cisco routers with Application

Experience (AX) services at a price point that will be difficult to resist. Earn significant discounts on AX-enabled Cisco Integrated Services Routers and ASR 1000 Series Aggregation Services Routers.

Objective

• Up to 57% Reward

• Gold, Silver, Premier, and Select Partners Partner Eligibility

• October 27, 2013- to January 24, 2015 Validity Dates

• There is no separate promo code for IWAN Breakaway, and because of this it does not show up in

the list of promotions. To take advantage of the IWAN Breakaway promotional pricing, register your deal through the existing OIP or OIP - UA Breakaway programs and the promotional pricing will be

applied.

How to use

Combinations

• Global Eligible Regions

• http://www.cisco.com/web/partners/incentives_and_promotions/iwan_breakaway.html

Find out More

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© 2013 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 34

• Integrated Service Routers, Generation 2 (ISR G2) and application velocity with WAAS.

Objective

• Trade In Credit Reward

• Registered, Gold, Silver, Premier, and Select Certified Partners, Master, Advanced, or Express Managed Services Certified Partners Partner Eligibility

• Ongoing Validity Dates

• To participate in the TMP program, go to the Partner Program Enrollment (PPE) tool for instructions on how to enroll and accept the TMP terms and conditions

How to use

Combinations

• Global Eligible Regions

• http://www.cisco.com/web/partners/pr11/incentive/tmp/access_routing_pb.html Find out More

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• Information about the latest Enterprise Network bundles for routing, switching, and wireless. Varies with each bundle Objective

• Varies with each bundle Reward

• All Cisco partners are eligible for promotional bundles. You can increase your discounts by stacking them with our Cisco partner incentives like Cisco Technology Migration Program (TMP) and the latest Cisco Value Incentive Program (VIP).

Partner Eligibility

• Ongoing Validity Dates

• •To receive promotional pricing on bundles, simply order through the Cisco Commerce Workspace (CCW) and reference the unique SKUs for each bundle found in the Cisco Enterprise Networks Bundles Overview.

How to use

Combinations

• Global Eligible Regions

• http://www.cisco.com/web/partners/incentives_and_promotions/enterprise_networks_product.html

Find out More

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• Cisco customers can trade in a CRS-1 line card for a CRS-3 line card for $10,000 in credit. If the front and back cards are traded in, the credit totals $20,000 for each CRS-3 line card slot.

Objective

• $10,000 credit when trading in a CRS-1 line card for a CRS-3 line card, on a one-for-one basis. This credit applies to the front and back card for each line card slot, for a total of $20,000.

Reward

• All TMP-enrolled partners Partner Eligibility

• Now through July 31, 2015 Validity Dates

• To participate in this TMP, go to the Partner Program Enrollment (PPE) tool.

• To receive TMP credits, create a TMP quote in Cisco Commerce Workspace

How to use

• TIP, OIP, SIP, VIP Combinations

• Global Eligible Regions

• http://www.cisco.com/web/partners/incentives_and_promotions/crs_to_crs_tech_migration.html Find out More

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• With the Technology Migration Program, you can receive up to 25 percent credit when trading in your old Cisco 12000 Series Router to a Cisco ASR 9922 Router.. Objective

• This promotion will provide the following discounts based on Cisco product combinations listed in the spreadsheet Reward

• All Cisco Partners enrolled in the TMP program Partner Eligibility

• Through July 31, 2015 Validity Dates

• To participate in this TMP, go to the Partner Program Enrollment (PPE) tool.

• To receive TMP credits, create a TMP quote in Cisco Commerce Workspace How to use

• OIP, TIP, SIP, VIP Combinations

• Americas Eligible Regions

• http://www.cisco.com/web/partners/incentives_and_promotions/gsr_asr.html Find out More

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• This Technology Migration Program (TMP) offers a credit of up to 15 percent off the list price of Cisco ME 3800X Series Carrier Ethernet Switch Routers. The credit applies to trade-ins of the Cisco ME 6524 Ethernet Switch

Objective

• This promotion provides up to 15 percent credit off the list price of a purchased Cisco ME 3800X Series Carrier Ethernet Switch Router. Reward

• All Cisco partners who are enrolled in the TMP Partner Eligibility

• Available through July 25, 2015 Validity Dates

• To participate in this TMP, go to the Partner Program Enrollment (PPE) tool.

• To receive TMP credits, create a TMP quote in Cisco Commerce Workspace How to use

• SIP, TIP, OIP, VIP Combinations

• Global Eligible Regions

• http://www.cisco.com/web/partners/pr11/incentive/tmp/cisco_me3800x.html Find out More

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• With the competitive trade-in migration program you can receive up to 25 percent credit when trading in your competitor platform to a Cisco ASR 9922 Router. Objective

• This promotion will provide the following discounts based on the competitor and Cisco product combinations listed in the spreadsheet Reward

• All Cisco Partners enrolled in the TMP program Partner Eligibility

• Through July 31, 2015 Validity Dates

• To participate in this TMP, go to the Partner Program Enrollment (PPE) tool.

• To receive TMP credits, create a TMP quote in Cisco Commerce Workspace How to use

• OIP, TIP, SIP, VIP Combinations

• Americas Eligible Regions

• http://www.cisco.com/web/partners/incentives_and_promotions/asr_9922_euip_exchange.html Find out More

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• Encourage customers to migrate to Cisco 890, 1900, 2900, 3900, or 4400 Series Integrated Services Routers (ISRs) from Cisco 800, 1600, 1700, 1800, 2600, 2800, 3200, 3600, 3700, and 3800 Series Integrated Services Routers.

Objective

• 8% for Cisco 890 Series Routers, 8% for Cisco 1900 Series Integrated Services Routers, 8 % for Cisco 2900 Series Integrated Services Routers, 12 % for Cisco 3900 Series Integrated Services Routers, 12 % for Cisco 4400 Series Integrated Services Routers

Reward

• All Cisco Registered and Certified Partners (enrollment required) Partner Eligibility

• Through July 31, 2015 Validity Dates

• To participate in this TMP, go to the Partner Program Enrollment (PPE) tool.

• To receive TMP credits, create a TMP quote in Cisco Commerce Workspace. How to use

• OIP, SIP, VIP, TIP Combinations

• Americas Eligible Regions

• http://www.cisco.com/web/partners/pr11/incentive/tmp/access_routing_pb.html

Find out More

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• Participate in this partner promotion for Integrated Service Routers, Generation 2 (ISR G2) and application velocity with WAAS. Objective

• Up to 36% discount Reward

• All registered partners Partner Eligibility

• Ongoing Validity Dates

• Eligible bundles How to use

Combinations

• Americas Eligible Regions

• http://www.cisco.com/web/partners/incentives_and_promotions/app_velocity_bundles_isr_g2_promo.html?North%20America Find out More

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• The Cisco 7200 Series Routers and Cisco 7301 Router went end-of-sale in September 2012. This program offers a financial incentive to encourage existing Cisco 7200 and 7301 customers to migrate to Cisco ASR 1000 Series Aggregation Services Routers.

Objective

• This promotion provides a 12 percent credit off the list price of the ASR 1000 Series router. Only the Cisco product combinations that are listed in the spreadsheet are eligible for credits under this TMP promotion.

Reward

• All Cisco Registered and Certified Partners (enrollment required) Partner Eligibility

• Through July 31, 2015 Validity Dates

• To participate in this TMP, go to the Partner Program Enrollment (PPE) tool.

• To receive TMP credits, create a TMP quote in Cisco Commerce Workspace. How to use

• OIP, SIP, TIP, VIP

Combinations

• Americas Eligible Regions

• http://www.cisco.com/web/partners/incentives_and_promotions/tmp_asr1000_migration.html Find out More

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• To increase partner profitability as it relates to partners investments in IP NGN portfolio & incentivize migrations and give them a real $ incentive to work with Cisco on SP Opportunities.

Objective

• Fixed upfront discount for ASR9K product list (for migration deals only) Reward

• All partners Partner Eligibility

• November 2014 –November 30, 2015 Validity Dates

• Deal registration in CCW How to use

• None. TMP/CTMP can be used for promo discount is capped and anything above must go non-standard.

Combinations

• Global Eligible Regions

• http://www.cisco.com/web/partners/incentives_and_promotions/migration_promotion_for_ip.html

Find out More

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• Utilize 4G LTE technology to accelerate sales in access routing in the US

Objective

• Additional 12% discount on selected ISR routers/bundles and associated equipment in conjunction with OIP/TIP program benefits

Reward

• All Resale and Managed Service Certified partners

Partner Eligibility

• Effective from March 18th to July 26, 2015

Validity Dates

• Upon approved OIP/TIP registration, partner will see additional discounts on selected 4G LTE part numbers in CCW

How to use

• Can be stacked with TMP for greater rewards

• Combinable with VIP

Combinations

• US Only

Eligible Regions

• http://www.cisco.com/web/partners/incentives_and_promotions/index.html

• www.cisco.com/go/4g

Find out More

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• Build revenue opportunities across all industries and segments with this new security offer. AMP addition gives you a new reason to call your customers Objective

• 25% Lower List Price Points Reward

• All Partners Partner Eligibility

• March 31, 2014 through April 25, 2015 Validity Dates

• See the AMP Promotion Guide How to use

• N/A Combinations

• Global Eligible Regions

• http://www.cisco.com/web/partners/incentives_and_promotions/amp_promotion.html Find out More

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• Receive up-front credit when migrating from Cisco ASA 5000 appliances to Cisco ASA 5500-X Series Next-Generation Firewalls or Cisco Application Visibility and Control (AVC) or Web Security Essentials (WSE))

Objective

• 10 percent when purchasing any Cisco ASA 5500-X firewall

• 15 percent when purchasing a Cisco ASA 5500-X firewall with IPS or AVC or WSE Reward

• All Cisco partners enrolled in the TMP program Partner Eligibility

• Available until April 30, 2015 Validity Dates

• To participate in this TMP, go to the Partner Program Enrollment (PPE) tool.

• To receive TMP credits, create a TMP quote in Cisco Commerce Workspace How to use

• OIP, SIP, TIP, VIP Combinations

• Global Eligible Regions

• http://www.cisco.com/web/partners/incentives_and_promotions/asa_5500_firewall.html Find out More

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• Sell more by offering competitive pricing on high volume switching, routing, wireless, security, and small business products with Cisco Fast Track.

Objective

• Fast Track makes it easier for our Distribution and Channel partners to do business with Cisco. This is key in helping sell more units through distribution, thereby increasing revenues and profits.

Reward

• Fast Track is available to all resellers buying through Distribution Partner Eligibility

• July 27, 2014 – July 25, 2015

Validity Dates

• Purchase through Distribution and Channel partners

How to use

• OIP, TIP, SIP, VIP

Combinations

• Worldwide

Eligible Regions

• http://www.cisco.com/web/partners/sell/promotions/fast_track.html

Find out More

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• Accelerate your data center deal by offering your customers 19 percent off an end-to-end, highly secure data center solution. Objective

• Receive 19 percent off a-la-carte pricing when you purchase a Cisco Nexus 7000 Series Switch with a Cisco ASA 5585-X Adaptive Security Appliance Reward

• All Cisco Registered Partners Partner Eligibility

• Ongoing Validity Dates

• Each Nexus 7000 and ASA 5585-X bundle includes built-in bundle discounts. Place an order using product ID N7K-ASA5585-K9 to receive an additional 10 percent off the ASA 5585-X bundle. At least one Nexus bundle and one ASA 5585-X bundle must be included.

How to use

Combinations

• Global Eligible Regions

• http://www.cisco.com/web/partners/incentives_and_promotions/cisco_nexus.html Find out More

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• Cisco has thousands of customers around the world who realized after a short trial that Cisco Email and Web security technology is the most advanced security offering available today

Objective

• Order a Cisco Email and Web security solution for your customer to try free for 90 days and if they decide not to buy, simply return the hardware. Reward

• Partners who have accepted the Try and Buy Legal Terms & Conditions using the Partner Program Enrollment Partner Eligibility

• Ongoing Validity Dates

• Launch the Partner Program Enrollment to accept the Try and Buy Legal Terms & Conditions. Place a TAB order through Cisco Commerce Workspace (CCW) How to use

• N/A Combinations

• Global Eligible Regions

• http://www.cisco.com/web/partners/incentives_and_promotions/try_buy.html Find out More

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• Incentive Partners for Hunting new opportunities & upselling / cross-selling multi-products / multi-services

• Partner/Revenue Retention: Retain the $77M at risk from Sourcefire partner attrition

• Partners to develop Cisco Security Practices • Growth & Competitive Displacement of McAfee, Palo Alto, FireEye

Objective

• Increased Discount for Specific Next Generation Security Products Reward

• Security Specialized Partners BNAS, ASEC, ASAS, ESS, ACSS, MSSEC, CWP, ISE ATP

Partner Eligibility

• July 25, 2015 Validity Dates

• Deal Registration thru CCW - OIP How to use

• Combinable with allowable OIP Program Combinations

Combinations

• All Eligible Regions

• http://www.cisco.com/web/partners/incentives_and_promotions/security-ignite.html

Find out More

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• Accelerate end of support for the Cisco Catalyst 6500 Series non-E switches. Up to 36% discount off a la carte

Objective

• Up to 36% Reward

• All registered partners Partner Eligibility

• Ongoing Validity Dates

How to use

• Not Applicable Combinations

• Global Eligible Regions

• http://www.cisco.com/web/partners/incentives_and_promotions/migrate_customers.html

Find out More

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© 2013 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 55

• To maintain the service price at 8% of product list price against the competition for Education & Hospitality verticals as per the Wireless Networking group product management request.

Objective

• Retain the S/P ratio for EDU & Hospitality verticals at 8% of product list price (60% fixed discount over the S/P ratio of 13%). This applies to only Wireless LAN Controllers (HW based)

Reward

• Should be available for direct/disti/partner selling for EDU & Hospitality verticals

Partner Eligibility

• February 1, 2014 – January 24, 2015 Validity Dates

• Should follow the standard process for EDU & Hospitality verticals with the 60% fixed discount applied on the list price of HW based controllers only

How to use

• Not stackable

Combinations

• US and Canada

Eligible Regions

• http://iwe.cisco.com/web/view-post/post/-/posts?postId=226900104

Find out More

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• Drive Net New AS Optimization Bookings

• Reduce Negative Revenue Impact due to expired Contracts

• Incent Partner Led AS Lines of Business

• Contract Renewal Loss Prevention

Objective

• 23% discount as well as 4%-2% rebate based on contract type (New, On Time Renew, Renew)

Reward

• Tier 1

Partner Eligibility

• February 17 – January 24, 2015

Validity Dates

• By Partner; Driving Optimization with New and Renewals of Contracts

How to use

• None

Combinations

• Americas

Eligible Regions

• https://www.ciscoservicespromotions.com/Promotions/PromotionDetails.aspx?sid=598

Find out More

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© 2013 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 57

• Give HCS Partners simplified access to negotiated discounts; simplify ordering process for partners. Objective

• Upfront discount on HCS licenses and services (SWSS) Reward

• MSCP Master or Advanced, HCS Authorized Partner Partner Eligibility

• January 25, 2015 Validity Dates

• Quick Quote on CCW; use Deal ID to Order. How to use

• Can be combined with VIP; Migrate to the Cloud Combinations

• All HCS Regions Eligible Regions

• http://www.cisco.com/web/partners/incentives_and_promotions/hcs-partner-pricing.html

Find out More

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• Accelerate software business growth with a software partner program pilot framework for Cisco’s software acquisitions (SolveDirect, Composite, JouleX, EMSP).

Objective

• Deliver partner compensation with base discounts, transactional discounts, and backend growth rebates Reward

• ATP’s for SolveDirect, Composite, JouleX, and EMSP Partner Eligibility

• October 25, 2014 through October 26, 2015 Validity Dates

• CCW Deal Registration with standard CPE PPS deal qualification and BOM approval. How to use

• ePromo – Not stackable

• Discount Central – Aligned with Hunting/Teaming behavior rewards Combinations

• All Eligible Regions

• http://www.cisco.com/web/partners/services/software/index.html

Find out More

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• Maintenance package allows you to improve risk management, resolve problems quickly, and reduce operating expenses.1T & 2T Partners includes discount up to 80% for the lowest level SNTC Uplift (CON-NLS1-0Maintenance package T5M)

Objective

• 75% discount on the CON-NLS1-0T5M SNTC sku to Distributors($3k NLS1 cost instead of $12k), and 1-Tier partners receive a 70% discount on the same sku Reward

• Designed specifically to help 2-Tier partners that can only buy through Distribution, but this can be available for all 1-Tier and 2-Tier partners Partner Eligibility

• June 1st 2014 – October 31st 2014. Looking to extend from November 1st, 2014 – April 30th, 2015 Validity Dates

• Reusable promotion code via ePromo- one for Distribution and one for 1-Tier partners- for the CON-NLS1-0T5M sku. Routed to Kelli Kirwin for approval. How to use

Combinations

• US, Canada, LATAM Eligible Regions

• https://www.ciscoservicespromotions.com/Promotions/PromotionDetails.aspx?sid=745 Find out More

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•Provide a standardized method (thereby avoiding nonstandard deals) when customers renew from UCSS/ESW to SWSS when the UCSS/ESW expiration dates are misaligned Objective

•Through the discount on SWSS customer is provided the approximate value of the investment in UCSS (or ESW) they would lose when renewing to SWSS the first time. Reward

•All partners Partner Eligibility

•September 22nd 2014 July 25, 2015 Validity Dates

•Partner applies promotion code during standard renewal process in CSCC to quote and order. How to use

•None

Combinations

•All Eligible Regions

•http://www.cisco.com/web/partners/incentives_and_promotions/cisco-software-support-service-promotion.html

Find out More

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• Receive up to a 44 percent discount with Cisco Catalyst 4500 Series Power over Ethernet Plus (PoEP) bundles, compared to purchasing components separately

Objective

• 44% Reward

• All registered partners Partner Eligibility

• Ongoing Validity Dates

How to use

• Not Applicable Combinations

• Global Eligible Regions

• http://www.cisco.com/web/partners/incentives_and_promotions/4500_poep_promo.html?North%20America

Find out More

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• Save up to 28 percent and achieve scalable performance, intelligence, and broad set of features with Cisco Catalyst 6500 Series Switches 32 port, 10 Gigibit Ethernet (GE) bundles

Objective

• 28% Reward

• All partners Partner Eligibility

• Ongoing Validity Dates

How to use

• Not Applicable Combinations

• Global Eligible Regions

• http://www.cisco.com/web/partners/incentives_and_promotions/catalyst_6500x.html Find out More

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• This TMP promotion encourages businesses to migrate to the newest Cisco switches and wireless products, and attach Technical Support Services at point of sale. Objective

• Up to 12 percent for Cisco switching and wireless migration

• Up to 18 percent for Competitive migration to Cisco switching and wireless products

• 10 percent on Technical Support Services for Cisco switching and wireless products Reward

• All Cisco partners enrolled in the TMP program Partner Eligibility

• December 1, 2013 - July 31, 2015 Validity Dates

• To participate in this TMP, go to the Partner Program Enrollment (PPE) tool.

• To receive TMP credits, create a TMP quote in Cisco Commerce Workspace How to use

• OIP, SIP, TIP, VIP Combinations

• Global Eligible Regions

• http://www.cisco.com/web/partners/incentives_and_promotions/switch-it.html Find out More

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• Helps customers address their current switching needs and use their existing networking investments to upgrade to Cisco switching solutions Objective

• This promotion offers up to 15 percent credit for competitive product trade-ins or Cisco product trade-to combinations listed in the spreadsheet Reward

• All Cisco partners enrolled in the TMP program Partner Eligibility

• Ongoing Validity Dates

• To participate in this TMP, go to the Partner Program Enrollment (PPE) tool.

• To receive TMP credits, create a TMP quote in Cisco Commerce Workspace How to use

• OIP, SIP, TIP, VIP Combinations

• Global Eligible Regions

• http://www.cisco.com/web/partners/pr11/incentive/tmp/ex_switching.html Find out More

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• Improve your profits or pass savings to your customers Generate larger deals

• Increase your discounts as many bundles are stackable with partner incentives

• Extend the scope and reach of your product-led engagements with services

• Obtain recurring revenue streams with product bundles that include services

Objective

• Trade In Reward

• All Cisco partners are eligible for promotional bundles. You can increase your discounts by stacking them with our Cisco partner incentives like Cisco Technology Migration Program (TMP) and the latest Cisco Value Incentive Program (VIP

Partner Eligibility

• Ongoing Validity Dates

• Register your deals in Cisco Commerce Workspace. How to use

• TMP Combinations

• Global Eligible Regions

• http://www.cisco.com/web/partners/incentives_and_promotions/enterprise_networks_product.html

Find out More

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• Sell more by offering competitive pricing on high volume switching, routing, wireless, security, and small business products with Cisco Fast Track.

Objective

• Fast Track makes it easier for our Distribution and Channel partners to do business with Cisco. This is key in helping sell more units through distribution, thereby increasing revenues and profits.

Reward

• Fast Track is available to all resellers buying through Distribution Partner Eligibility

• July 27, 2014 – July 25, 2015

Validity Dates

• Purchase through Distribution and Channel partners

How to use

• OIP, TIP, SIP, VIP

Combinations

• Worldwide

Eligible Regions

• http://www.cisco.com/web/partners/sell/promotions/fast_track.html

Find out More

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• Now is the best time to upgrade your customer's installed base. With the Just Switch It promotion, customers get fixed credits upfront when migrating to Cisco switching and wireless products and Cisco Services

Objective

• Get up to 18 percent trade-in credit for competitive trade-ins, up to 12 percent for Cisco product

upgrades and 10 percent discount on eligible Technical Support Services. Reward

• All Cisco partners enrolled in the Technology Migration Program Partner Eligibility

• December 1, 2013 - July 31, 2015 Validity Dates

• To participate in this TMP promotion, go to the Partner Program Enrollment (PPE) tool for instructions on how to enroll and accept the TMP terms and conditions. You must enroll before you create a trade-in order with the Cisco Commerce Workspace tool.

How to use

Combinations

• Global Eligible Regions

• http://www.cisco.com/web/partners/incentives_and_promotions/switch-it.html

Find out More

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• Get aggressive entry-level pricing to compete effectively against HP and Juniper for deployments that do not require Power over Ethernet

Objective

• Up to 50 percent off Cisco Catalyst 4500-E Series Switches; up to 63 percent off of services

Reward

• Gold, Silver, Premier, Select Partner Eligibility

• Ongoing Validity Dates

• This promotion will automatically be applied upon ordering. How to use

Combinations

• Global Eligible Regions

• http://www.cisco.com/web/partners/incentives_and_promotions/promo_cat4500E.html

Find out More

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• Only the Cisco product combinations listed in the spreadsheet are eligible for credits under this TMP program offer.

Objective

• Trade In Reward

• All Cisco partners enrolled in the TMP program Partner Eligibility

• Through July 31, 2015 Validity Dates

• To participate in this TMP offer, go to the Partner Program Enrollment (PPE) tool for instructions on how to enroll and accept the TMP terms and conditions. You must enroll before you create a trade-in order in the Cisco Commerce Workspace tool. For additional instructions, visit the Technology Migration Program (TMP) page and scroll down to Instructions.

How to use

Combinations

• Global Eligible Regions

• http://www.cisco.com/web/partners/incentives_and_promotions/ird.html

Find out More

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• Cisco Nexus switches are designed to meet the stringent requirements of the next-generation data center. These switches include the Cisco Nexus 7700, Nexus 7000, Nexus 6000, Nexus 5000, Nexus 3000, and the Nexus 2000

Objective

• Receive up to 15% discount when migrating from Arista to Cisco Nexus switching on select trade-in and trade-to combinations

Reward

• All registered and certified partners (enrollment required). Partner Eligibility

• Through July 31, 2015 Validity Dates

• For complete instructions on how to take advantage of this offer, see the Technology Migration Program (TMP) homepage How to use

• OIP, SIP, TIP, VIP Combinations

• Global Eligible Regions

• http://www.cisco.com/web/partners/incentives_and_promotions/nexus_competitive_migration.html

Find out More

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• The Unified Access Breakaway promotion is designed to refresh the Cisco installed base across access switching and wireless, while also targeting competitors' customer bases.

Objective

• Get an extra 5% discount for cross-selling between switching and wireless.

• New! Plus an additional 5% discount for upselling to 10G uplinks or 802.11ac products.

Reward

• Select, silver, gold and premier level partners. Partner Eligibility

• June 15, 2013 - through January 24, 2015 Validity Dates

• Register each opportunity on Cisco Commerce Workspace (CCW) through "Create Deal" How to use

• Stackable with OIP/TIP Combinations

• Americas Eligible Regions

• http://www.cisco.com/web/partners/incentives_and_promotions/breakaway.html Find out More

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• To increase our wireless and switching market share in the retail industry by converting key Motorola partners who purchase through distribution

Objective

• 75% Discount on Cisco Prime, ISE, MSE, Controllers and 60% on wireless AP’s, switching and routing.

Reward

• Any Retail Partner that executes an Retail Pilot Program

Partner Eligibility

• Valid October 27, 2014 to the end of July 25, 2015

Validity Dates

• Partner will purchase products that are part of the promo through their selected Cisco Distributor of

choice at the approved promotional discount. Partner will be identified through unique partner ID in order to receive promo discount through Distributor.

How to use

• None

Combinations

• US only Eligible Regions

Find out More

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• To increase our wireless and switching market share in hospitality industry by going head to against Ruckus, HP and other competitors.

Objective

• 75% Discount on Cisco Prime, ICE, MSE, Controllers and 60% on select wireless, switching and routing, security (Collab, DOCIS discount TBD)

Reward

• Only Partners that meets the Hospitality Solutions business practice criteria Partner Eligibility

• Thru FY15 (October 26, 2014 to July 25, 2015

Validity Dates

• Partner will purchase products that are part of the promo through the selected Cisco Distributor using promotional discount. Distributors will be provided with list of approved Partners.

How to use

• None

Combinations

• Americas Eligible Regions

Find out More

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• Protect your customer's investment in Cisco AireOS-based wireless platforms. Licenses purchased now can be redeemed at a future date, facilitating migration to an IOS XE-based converged access architecture (through December 2016)

Objective

• Boost profits and customer loyalty by protecting customer investments Reward

• All Cisco partners Partner Eligibility

• Expires January 24, 2015 Validity Dates

• Register this deal using these SKUs through Cisco Commerce Workspace (CCW) How to use

Combinations

• Global Eligible Regions

• http://www.cisco.com/web/partners/incentives_and_promotions/airos-ios.html Find out More

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• Buy Cisco Aironet 3600 Series Access Point bundles with the 802.11ac module and save up to 20%. Objective

• Up to 20% off on qualifying skus Reward

• All Cisco partners Partner Eligibility

• Through December 31, 2014 Validity Dates

• Register each opportunity on Cisco Commerce Workspace through "Create Deal". How to use

Combinations

• Global Eligible Regions

• http://www.cisco.com/web/partners/incentives_and_promotions/aironet-3600.html Find out More

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• Take advantage of steep discounts on Cisco Mobility Services Engine (MSE) licenses Objective

• Receive a 100 percent discount on the MSE Base Location License

• Receive a 33 percent discount on the MSE CMX License Reward

• All Partners Partner Eligibility

• Through December 2014 Validity Dates

• Submit your orders through Cisco Commerce Workspace (CCW). Select the L-MSE-PAK product item. Under "Options" order the licenses you want. Only license that have a "PRO" prefix are eligible for the promotional discounts.

How to use

Combinations

• Global Eligible Regions

• http://www.cisco.com/web/partners/incentives_and_promotions/mse_license_discounts.html Find out More

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• Get recurring revenue and other benefits from bundles that include services. Objective

• Varies with each bundle (Bundles overview). Reward

• All Cisco Partners Partner Eligibility

• Ongoing Validity Dates

• For technology refresh or migration credit offers, partners must be enrolled in the Cisco Technology Migration Program (TMP). How to use

Combinations

• Global Eligible Regions

• http://www.cisco.com/web/partners/incentives_and_promotions/enterprise_networks_product.html Find out More

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• Cisco Unified Wireless bundles include scalable enterprise-level features for midmarket customers. Discounts help increase margins and profitability for partners and resellers.

Objective

• Up to 20 percent discount. Reward

• All Cisco Partners Partner Eligibility

• Now through December 31, 2014 Validity Dates

• To participate in this TMP, go to the Partner Program Enrollment (PPE) tool for instructions on how to enroll and accept the TMP terms and conditions You must enroll before you create a trade-in order with the Cisco Commerce Workspace tool.

How to use

• OIP Combinations

• Global Eligible Regions

• http://www.cisco.com/web/partners/incentives_and_promotions/midmarket_wireless.html Find out More

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• With the Just Switch It promotion, customers get fixed credits upfront when migrating to Cisco switching and wireless products and Cisco Services Objective

• Up to 12% for Cisco switching and wireless migration

• Up to 18% for Competitive migration to Cisco switching and wireless products

• 10% on Technical Support Services for Cisco switching and wireless products

Reward

• All Cisco partners enrolled in the TMP program Partner Eligibility

• December 1, 2013 - July 31, 2015 Validity Dates

• To participate in this TMP, go to the Partner Program Enrollment (PPE) tool.

• To receive TMP credits, create a TMP quote in Cisco Commerce Workspace How to use

• OIP, SIP, TIP, VIP Combinations

• Global Eligible Regions

• http://www.cisco.com/web/partners/incentives_and_promotions/switch-it.html Find out More

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• The Unified Access Breakaway promotion is designed to refresh the Cisco installed base across access switching and wireless, while also targeting competitors' customer bases.

Objective

• Get an extra 5% discount for cross-selling between switching and wireless.

• New! Plus an additional 5% discount for upselling to 10G uplinks or 802.11ac products.

Reward

• Select, silver, gold and premier level partners. Partner Eligibility

• June 15, 2013 - through January 24, 2015 Validity Dates

• Register each opportunity on Cisco Commerce Workspace (CCW) through "Create Deal" How to use

Combinations

• Americas Eligible Regions

• http://www.cisco.com/web/partners/incentives_and_promotions/breakaway.html Find out More

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• Three new Unified Access fixed bundles are available for partners to sell wired and wireless together for smaller deployments. The bundles include 10 access points and 100 ports. Build a complete high-availability wireless solution optimized for branch offices at a great price.

Objective

• Discounts up to 38% off standalone pricing Reward

• All Registered Partners Partner Eligibility

• January 24, 2015 Validity Dates

• Register each opportunity on Cisco Commerce Workspace (CCW) through "Create Deal" How to use

Combinations

• Global Eligible Regions

• http://www.cisco.com/web/partners/incentives_and_promotions/unified-access-fixed.html Find out More

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• Two new Unified Access wired-wireless modular offers are available for partners to sell wired and wireless together for modular deployments. Order a Catalyst 4507 or Catalyst 4510 modular switch and get 10 Aironet 3700 Series access points included.

Objective

• ONENTWK-ENT-07-10: Up to 27% discount off standalone pricing

• ONENTWK-ENT-10-10: Up to 24% discount off standalone pricing

Reward

• All Partners

Partner Eligibility

• Expires January 25, 2015

Validity Dates

• Register each opportunity on Cisco Commerce Workspace (CCW) through "Create Deal"

How to use

• None

Combinations

• Americas

Eligible Regions

• http://www.cisco.com/web/partners/incentives_and_promotions/unified-access-modular.html

Find out More

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• Increase your attach rate for Cisco Wireless with these starter bundles. Build a complete wired and wireless solution for a small premium Objective

• Up to 39% off a-la-carte pricing and 20% off services on wireless controllers

Reward

• All Partners

Partner Eligibility

• Through July 25, 2015

Validity Dates

• Register each opportunity on Cisco Commerce Workspace (CCW) through "Create Deal"

How to use

• None

Combinations

• Americas

Eligible Regions

• http://www.cisco.com/web/partners/incentives_and_promotions/unified-access.html

Find out More

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• Sell Unified Access Solution to K-12 to address competitive pressures from HP, Aruba, Aerohive, and Ruckus

Objective

• US: 60% Discount on Wireless, Cisco Prime, and ISE + 55% Discount on Switching Reward

• All Registered Channel Partners Partner Eligibility

• Now through April 25, 2015 Validity Dates

• Register for Deal in CCW. Select “Wired Wireless K12 – US” from the promotion tab How to use

• None. However, will allow Services Education Discount to be applied to services. Combinations

• US Eligible Regions

• www.cisco.com/web/partners/incentives_and_promotions/wireless_promotion.html

Find out More

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• The Cisco 12000 (GSR) Series to ASR 9000 Migration Promotion gives Cisco Advanced IP Next-Generation Network (IP NGN) Architecture Specialized Partners additional discounts to increase margins and profitability.

Objective

• Up to 62.25% Reward

• Authorized Cisco Channel Partners with Advanced IP-NGN Architecture Specialization Partner Eligibility

• August 12, 2013, until October 31, 2014 Validity Dates

• This promotion is available in the Cisco Commerce Workspace: Click "Create Deal". Navigate to the promotion tab and click "Specialization" to find the promotion. How to use

• N/A Combinations

• Global Eligible Regions

• http://www.cisco.com/web/partners/incentives_and_promotions/migration_promotion_for_ip.html Find out More

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• Get a financial incentive for encouraging existing Cisco SCE 1010 and 2020 customers to migrate to the Cisco SCE 8000 Service Control Engine. Objective

• This promotion provides 20 percent trade-in credit off the list price of a purchased Cisco SCE 8000 product. Reward

• All Cisco partners enrolled in TMP Partner Eligibility

• Through July 31, 2015 Validity Dates

• To participate, visit the Technology Migration Program (TMP) page and scroll down to Instructions How to use

Combinations

• Global Eligible Regions

• http://www.cisco.com/web/partners/incentives_and_promotions/cisco_sce_8000_service_control_engine.html Find out More

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• Increase profitability by selling the Set Top Box (STB) Extended Warranty with the STB (at point of sale) Provide up to two years of return-for-repair (RFR) service beyond the standard warranty

Objective

• Impact to Attach Rate (AR) rebate metric (only). No Renewal Rate (RR) rebate metric calculation impact.

Reward

• Cisco 1-Tier Partners Operating Under Cisco Services Partner Program (SPP) Partner Eligibility

• Ongoing Validity Dates

• All partners eligible for this offer must be enrolled in Cisco Services Partner Program There is a simple three-step framework and execution process to sign up for the Cisco Services Partner Program

How to use

Combinations

• Americas Eligible Regions

• http://www.cisco.com/web/partners/incentives_and_promotions/set-top-box.html

Find out More

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• Rewards for exceeding growth targets on a quarterly and annual basis, and can be used in conjunction with any other Cisco program or promotion. Objective

• Earn up to 5% reward Reward

• You must be IP NGN Specialized or have completed the Mobility Pilot training, and have at least US$250,000 in eligible bookings during FY14 Partner Eligibility

• July 27, 2014 through July 25, 2015. Validity Dates

• http://www.cisco.com/web/partners/downloads/partner/WWChannels/promotions/download/sp_technology_tc.pdf How to use

• Can be used in conjunction with Cisco promotions and programs like TIP, TMP, OIP and SIP

Combinations

• Global Eligible Regions

• http://www.cisco.com/web/partners/incentives_and_promotions/sp_technology_plus_incentive.html Find out More

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• Make it easier for customers to upgrade, with trade-in offers, from previous generation Cisco PowerVu Network Centre (PNC) SUN servers. Objective

• This promotion will provide a $5000 trade-in allowance on previous generation Cisco PNC SUN servers Reward

• All Cisco partners enrolled in TMP Partner Eligibility

• Now through July 31, 2015 Validity Dates

• To participate, visit the Technology Migration Program (TMP) page and scroll down to Instructions How to use

Combinations

• Global Eligible Regions

• http://www.cisco.com/web/partners/incentives_and_promotions/cisco_pnc_sun_servers.html Find out More