proposing for latte king
TRANSCRIPT
- magazine <Coffee look>, (2013)
“While the youth
they tend to
“Korea is ranked number 35 in the world for coffee consumption, but, in case of GDP scale, it is for many years to come,
- when searched [LatteKing] on Twitter
27
76
I don’t know latte king, because I have never heard that brand. … To me,
I mean many brands doesn’t have
Is it coffee brands? Are Latte king brands good at making a Latte? I’m very interested in brand name… I especially like Latte, so I want to go there.
Proper Target
1824
32.5%
34%
33.5%
Sipping new !
Social Media
b
Mobile Media
OOH Media
1
2 3
s
U-PLEX Playground Marronier
1
2 3 Password
Emerging Media
1
Leading brands of Domestic coffee market
Attractive
Unique