psfk's entertainment debrief
TRANSCRIPT
@PSFK | #EntertainmentDebrief
SUMMARY PRESENTATION
MEDIA IN THE AGE OF OMNIPRESENT TECH
#9 ENTERTAINMENT DEBRIEF
- 7 trends showcasing best-in-class examples of pioneering entertainment platforms, tools and experiences
- 21 best-in-class examples showcasing the latest developments in the entertainment industry
- Lessons for content creators, brand content supervisors, and entertainment creatives
- Insights and statistical support from industry leaders
- Plus a 35-page full presentation deck
PSFK’s Entertainment Debrief examines the vast ecosystem of
omnipresent media, where content can be found anywhere in any
form. In this new age of entertainment, developers need to create
malleable platforms that can adapt to fan’s changing preferences,
while providing the tools to turn viewers into creative collaborators
and casual users into curators.
The 25 page report includes :
Download the Full Report at: psfk.com/report/entertainment-debrief Access all Reports and Debriefs as a PSFK Member: psfk.com/membership
Get The Full Report @PSFK #EntertainmentDebrief
Version 1.0 | Published January 2017
How do we re-imagine the cinema, living room, music studio or
production house for the next generation of omnipresent tech?
In 2015-2016, VR and AR manifested the arrival of increasingly
interactive and immersive content. Today, an evolving network of AI,
autonomous assistants and ambient ecosystems are introducing
entertainment that is not only interactive, but also contextually-
aware, always present, and malleable in its plot.
Download the Full Report at: psfk.com/report/entertainment-debrief
About This Report
Founder & President
Piers Fawkes
LABS
@PSFK #EntertainmentDebrief
Shifts In Content Culturew
Static Content Immersive Experience Seamless Integration
Spectators Participants Influencers
Consumption Curation Creation
One Screen Multiple Screens Fluid Screens
LABS
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Integrate AI Algorithms
So You Want To Make A Movie...w
01Involve The Audience
Engage All Senses
Produce For Multiple Mediums
Capture The Emotion
02 03
04 05
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@PSFK #EntertainmentDebrief
The Future Of Branded Entertainment
w
Integrate Environmental Triggers
Bring Audiences Together
Curate Media Libraries
Celebrate Consumer Content
03
04
01
02
LABS
@PSFK
#EntertainmentDebrief
LABS
@PSFK
#EntertainmentDebrief
7 Emerging Trends Directing The Entertainment Experience
• Contextual Playlists
• Conversational Curation
• Remote Synchronization
• Migrating Content
w
• Responsive Home Theater
• AI Directors
• Remix: You
LABS
@PSFK #EntertainmentDebrief
Today’s entertainment landscape consists of content creators, platforms for distribution and social sharing, and hardware for media consumption.
As hardware technologies sync into connected ecosystems and platforms move into the background of everyday living, brands are hedging risk by expanding, acquiring or partnering across categories—creating leaders that touch all aspects of the entertainment industry.
Mapping The Entertainment Landscape
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About PSFK Labs
PSFK Labs 42 Bond Street, 6th Floor
New York, NY 10012
PSFK Labs is an innovation consulting firm. Since 2004, our agency team has helped global corporations concept better products, services, communications and experiences. Our researchers, analysts and designers leverage a unique research process with unparalleled access to experts to identify and develop new business opportunities for brands.
In addition to our client work, PSFK Labs oversees the innovation portal PSFK.com and produces a series of reports, workshops and events that inspire creative professionals in their work.
LABS
- 7 trends showcasing best-in-class examples of pioneering entertainment platforms, tools and experiences
- 21 best-in-class examples showcasing the latest developments in the entertainment industry
- Lessons for content creators, brand content supervisors, and entertainment creatives
- Insights and statistical support from industry leaders
- Plus a 35-page full presentation deck
PSFK’s Entertainment Debrief examines the vast ecosystem of
omnipresent media, where content can be found anywhere in any
form. In this new age of entertainment, developers need to create
malleable platforms that can adapt to fan’s changing preferences,
while providing the tools to turn viewers into creative collaborators
and casual users into curators.
The 25 page report includes :
Download the Full Report at: psfk.com/report/entertainment-debrief Access all Reports and Debriefs as a PSFK Member: psfk.com/membership
Get The Full Report @PSFK #EntertainmentDebrief
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@PSFK | #EntertainmentDebrief
SUMMARY PRESENTATION
MEDIA IN THE AGE OF OMNIPRESENT TECH
#9 ENTERTAINMENT DEBRIEF