publisher research

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Publisher Research

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Page 1: Publisher research

Publisher Research

Page 2: Publisher research

Bauer Publishing• They publish both Kerrang! And Q magazine. They

also publish a range of magazines from women’s magazines like ‘Bella’ and ‘Take a break’, to TV guides like ‘TV choice’ and ‘Total TV guide’, car magazines, golf and fishing magazines.

• They publish over 300 magazines in 15 countries as well as online, TV and radio stations.

• Bauer Media Group has a 50% stake in the British TV company Box Television, the other half is owned by Channel 4.

• So they produce popular music TV channels which include Kerrang!, Kiss, Smash hits and Heat. Their radio stations include Heat, Kerrang! and Viking.fm.

Page 3: Publisher research

Radio

Magazines

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Page 4: Publisher research

IPC Publishing

They have more than 60 iconic media brands and create content for multiple platforms, across print, online, mobile and tablets. They engage with 26 million UK adults - almost two thirds of UK women and over 40% of UK men.

Page 5: Publisher research

• NME reaches over 1.1 million music fans every week.

• NME is the longest published and most respected music weekly in the world. Every week it covers the very best in new music,, the latest releases, live reviews, as well as a regular look back through the magazine's 60 year heritage.

• NME has an audience of 16-24 year-olds.

Launch date: 1952 Frequency: Weekly Cover price: £2.40 Audience: 66% male, 34% female aged 15-34 Median age: 24

Page 6: Publisher research

• Uncut is the home of great, timeless rock music, from Bob Dylan to Arcade Fire.

• It aspires to be the monthly magazine of choice for music fans that typically grew up with the classic rock of the sixties and seventies who continue to be excited by new music that connects them to the records they have always loved.

• Uncut has a discerning, well-informed readership that is served by an editorial voice and content that is entertaining, authoritative and informative.

Launch date: 1997 Cover price: £4.80 Audience: ABC1 men aged 25-45 Median age: 37